9 research outputs found

    Influence of location and promotion on consumer purchase decisions of Geprek Express Samarinda city

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    This article was created with the aim of identifying the influence of location and promotion on purchasing decisions at Geprek Express outlets in Samarinda, with a population of 258 people, where the sample in this study used 15% of the total population, namely 39 people. To get the data in this study, the author uses a questionnaire or a questionnaire, with a simple linear regression data analysis method and multiple linear regression analysis. The results of the partial calculation show that the T-count number has a lower number than the Ttable can be said that there is a joint influence of location and promotion on purchasing decisions at Geprek Express Gerai Bumi Sempaja outlets, Samarinda city. So marketing field of Geprek Express in Samarinda City to further increase promotional activities so that the products from Geprek Express are better known by the wider community so as to foster public interest in buying these products

    Opportunities and Challenges of the Global Market for MSMEs

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    This research uses the literature review method. The purpose of this research is to identify the opportunities and challenges faced by Indonesian MSMEs in the global market, particularly in the era of Society 5.0. The results of this study show that the contribution of Indonesian MSMEs is minimal due to the many challenges they face, such as (1) low productivity of MSMEs, indicated by the tendency for MSMEs to act as sales partners, (2) high import volumes leading to the emergence of predatory pricing practices, (3) limited physical and non-physical infrastructure, (4) limited access to business financing and legality, and (5) the limited capacity of human resources in Indonesia. Despite these challenges, in the era of Society 5.0, Indonesian MSMEs also have great opportunities, marked by the emergence of the digital ecosystem concept (e-commerce) and broader global market opportunities due to the liberalization of international trade. Therefore, it is hoped that with these significant opportunities, Indonesian MSMEs will continue to thrive in the global market and contribute positively in terms of employment and national economic growth. &nbsp

    SUBJECT AND AUTHOR INDEXS

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    SUBJECT INDEX IJBE VOLUME 2access credit, 93acquisition, 177AHP, 61, 82, 165arena simulation,43BMC, 69Bojonegoro, 69brand choice, 208brand image, 208brand positioning, 208bullwhip effect, 43burger buns, 1business synergy and financial reports, 177capital structure, 130cluster, 151coal reserves, 130coffee plantation, 93competitiveness, 82consumer behaviour, 33consumer complaint behavior, 101cooking spices, 1crackers, 1cross sectional analytical, 139crosstab, 101CSI, 12direct selling, 122discriminant analysis, 33economic value added, 130, 187employee motivation, 112employee performance, 112employees, 139EOQ, 23farmer decisions, 93farmer group, 52financial performance evaluation, 187financial performance, 52, 177financial ratio, 187financial report, 187fiva food, 23food crops, 151horticulture, 151imports, 151improved capital structure, 177IPA, 12leading sector, 151life insurance, 165LotteMart, 43main product, 61marketing mix, 33, 165matrix SWOT, 69MPE, 61multiple linear regression, 122muslim clothing, 197Ogun, 139Pangasius fillet, 82Pati, 93pearson correlation, 101perceived value, 208performance suppy chain, 23PLS, 208POQ, 23portfolio analyzing, 1product, 101PT SKP, 122pulp and papers, 187purchase decision, 165purchase intention, 33remuneration, 112re-purchasing decisions, 197sales performance, 122sawmill, 52SCOR, 23sekolah peternakan rakyat, 69SEM, 112SERVQUAL, 12Sido Makmur farmer groups, 93SI-PUHH Online, 12small and medium industries (IKM), 61socio-demographic, 139sport drink, 208stress, 139supply chain, 43SWOT, 82the mix marketing, 197Tobin’s Q, 130trade partnership, 52uleg chili sauce, 1 AUTHOR INDEX IJBE VOLUME 2Achsani, Noer Azam, 177Andati, Trias, 52, 177Andihka, Galih, 208Arkeman, Yandra, 43Baga, Lukman M, 69Cahyanugroho, Aldi, 112Daryanto, Arief, 12David, Ajibade, 139Djoni, 122Fahmi, Idqan, 1Fattah, Muhammad Unggul Abdul, 61Hakim, Dedi Budiman, 187Harianto, 93Hartoyo, 101Homisah, 1Hubeis, Musa, 112Hutagaol, M. Parulian, 93Jaya, Stevana Astra, 93Juanda, Bambang, 52Kirbrandoko, 122, 208Manurung, E. Batara, 130Mukhlis Yusuf, Ahmad, 1Najib, Mukhamad, 165, 197Noor Yuliati, Lilik, 208Nugraha, Artadi, 23Nuryartono, Nunung, 151Oktaviani, Rina, 122Prasetyo, Andrie, 101Primadona, Fitry, 165Qaulan Tsaqiela, Bimahri, 43Ramadhan, Arfin, 82Ridho Nurrochmat, Dodik, 33Rifin, Amzul, 23, 151Rusolono, Teddy, 12Sanim, Bunasor, 43Saptono, Imam Teguh, 130Satria, Arief, 61Setiawan, Indarto, 197Simanjuntak, Mangatas, 12Siregar, Hermanto, 130Suharjo, Budi, 197Sukandar, Dadang, 187Sukardi, 23Sumarwan, Ujang, 33, 165Suprayitno, Gendut, 61Suwandi, Ruddy, 82Syahran, Rinaldi, 187Syarief, Rizal, 69Tinaprila, Netti, 101Trilaksani, Wini, 82Ulfah, Iffatul, 33Wahyudi, Imam, 151Widyatami, Sarah, 52Wijayanto, Hari, 112Wiska, Friesgina, 69Zen, Novian, 177</p

    From the Church, With the Church, and For the Church: Another Look at the Significance of Parachurch for Church Growth

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    This article discusses parachurch (hereinafter referred to as the Organisasi Pendamping Gereja / OPG). According to Jerry White, a parachurch is all forms of spiritual ministry whose organizational structure is not under the control of the church. Reflecting on this definition, in reality, the relationship between the church and the OPG is not always harmonious, and there is often tension between the two. One of the negative issues that arise is regarding the existence of OPG. There are some churches who question the existence of the OPG and see the OPG as their rival. This article provides a perspective on the existence and important role of OPG for church growth. For this reason, this article uses a qualitative method through a literature review and is supported by the results of interviews that the author conducted. The contribution of this research is to erode the negative views held by the church regarding OPG and to encourage the church to collaborate with OPG in carrying out God's mission. From the OPG side, this article can show that the OPG should not and cannot be separated from the church

    Pengaruh Peningkatan Fraksi Hampa Terhadap Penurunan Tekanan Waterhammer Akibat Penutupan Katup Secara Tiba â Tiba Pada Pipa Horisontal

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    Waterhammer phenomenon, single - phase as well as two - phase flow through pipes, valves, pump instalations, and other instruments are not expected, because it can destroy the system. The magnitude of waterhammer pressure rise effect motivates the author to study effect of void fraction on the Waterhammer pressure rise. The materials used in the research are liquids whose kinematic viscosities are 1) = 0,8342 cSt, U = 2,2522 cSt, U = 2,6346 cSt, U = 2,9027 cSt, U = 3,2802 cSt and air from a compressor. The instruments used in the research are a PVC pipe of 19 mm (3/4 inch) diameter, flexiglass of 19 mm (3/4 inch) diameter, a membrane, strain gage, strain amplifier, analog to digital converter, solenoid valve, which are assembled to waterhammer apparatus. The result of the research is that void fraction can effect waterhammer pressure rise. Keywords : Waterhammer, two phase-flow, valv

    Social Differences, Alienation, Hegemony Depicted in Suzanne Collins’s the Hunger Games

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    This study is a literature study which uses the Carl Marx theory as the theory to find the social difference, alienation, and hegemony in the novel The Hunger Games. This issue is very interesting to be dug in order to know how the social difference, alienation, and hegemony depicted in a novel. This research applies library research in which the data are about the journals, other opinions, and books. This study also applies descriptive qualitative method as the research method and concerns to the novel as the primary data. This research purposes to find out how social difference is depicted in The Hunger Games novel and how alienation and hegemony are depicted in The Hunger Games novel. The result of this study showed that the novel delivered the theory of the social difference, alienation, and hegemony well. Based on the scenes in the novel, the stories contained the issues and it could be found by using codes of the words used by the authors. In the novel, the author described the huge difference of life of the Capitol as the bourgeois and the District 12 as the proletarian. The difference could be seen from the way of their economic conditions, appearances, the foods, the environments, and the knowledge of the characters while the alienation could be seen from the nature and the activities of the main character, Katniss. The alienation happened to the main character supported by the act of the hegemony done by the Capitol since the stricted rules were applied in the districts.

    Pembuatan Website TPKK ITS

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    Untuk mengenal lebih dalam tentang visi mula – mula yang ada pada mereka yang memperjuangkan berdirinya persekutuan TPKK ITS, maka kita tidak dapat terlepas dari persekutuan YPPA Lahai Roi. YPPA Lahai Roi dimulai tahun 1974 oleh Ibu Dian Anggraini dengan mengajak beberapa mahasiswa Universitas Airlangga untuk mengikuti Pemahaman Alkitab (PA) di rumahnya. Pada perkembangan selanjutnya seorang mahasiswa ITS, Mas Indarto (sekarang staf dosen FTSP ITS) ikut juga dalam kelompok tersebut. Mas Indarto pun mengajak beberapa mahasiswa Kristen ITS diajak juga dalam persekutuan yang diadakan tiap hari Rabu. Mengingat persekutuan tersebut belum dapat menjangkau mahasiswa ITS, maka mereka memperjuangkan ijin untuk diadakannya persekutuan mahasiswa di dalam kampus ITS, pada saat itu di ITS hanya ada PPHB (Panitia Peringatan Hari Besar) yang hanya dapat mengadakan pembinaan dengan penyelenggaraan peringatan hari besar. Akhirnya kegiatan persekutuan dimulai di ITS pada tahun 1986 oleh Nur Husodo, dkk dan kemudian resmi diakui dengan nama TEAM PEMBINA KEROHANIAN KRISTEN (TPKK) pada tahun 1987. Semenjak itulah Persekutuan Mahasiswa Kristen (PMK) mengadakan kebaktian Jumat sampai hari ini. Pada saat ini TPKK ITS ingin membuat sebuah website yang dapat memudahkan dalam mengelola data, baik mahasiswa, dosen, maupun alumni. Website ini menggunakan framework Laravel, Javascript, dan MYSQL untuk basis data. Maka dari itu pada kesempatan kerja praktik ini, penulis melakukan pembuatan website untuk TPKK ITS. Pembuatan website dimulai dari awal. Fitur-fitur yang sudah dibuat dan berjalan antara lain: manajemen user, management landing page, dan manajemen data. ======================================================================================================= To get to know more about the original vision that existed for those who fought for the establishment of the ITS TPKK alliance, then we cannot be separated from the YPPA Lahai Roi alliance. YPPA Lahai Roi was started in 1974 by Mrs. Dian Anggraini by inviting several Airlangga University students to take "Pemahaman Alkitab" (PA) at her home. In the next development, an ITS student, Mas Indarto (now an ITS FTSP lecturer) also joined the group. Mas Indarto also invited several ITS Christian students to be invited to join the fellowship which is held every Wednesday. Considering that the fellowship has not been able to reach ITS students, they are fighting for permission to hold a student fellowship on the ITS campus, at that time at ITS there was only PPHB (Panitia Peringatan Hari Besar) which could only conduct coaching by organizing holiday celebrations. Finally, fellowship activities were started at ITS in 1986 by Nur Husodo, et al and were later officially recognized as TEAM PEMBINA KEROHANIAN KRISTEN (TPKK) in 1987. Since then Persekutuan Mahasiswa Kristen (PMK) held Friday services until today. At this time the TPKK ITS wants to create a website that can make it easier to manage data, both students, lecturers, and alumni. This website uses Laravel framework, Javascript, and MYSQL for database. Therefore, on this practical work opportunity, the author made a website for TPKK ITS. Website creation starts from scratch. The features that have been made and running include: user management, landing page management, and data management

    Analisis Lalu Lintas Harian Rata – Rata (LHR) dalam Menghindari Kecelakaan

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    PT. Jasa Marga (Persero) Tbk is one of the Toll Road Service Provider Operators in Indonesia. Jasa Marga has been trusted to be responsible for toll road construction in Indonesia. With the large number of road growth, there will also be more toll roads to connect several regions in Indonesia. The purpose of this study is to determine the Average Daily Traffic (LHR) of the accident rate, to solve the problem, the author used 2 (two) methods, the first method of collecting data in the form of field data (field research) and documents review (based on the data from the company). The second method was data analysis with the basic calculation of Accident Rate. The results from the analysis show there is a contribution from the Average Daily Traffic (LHR) (X) of 27.04% to the accident rate (Jakarta - Cikampek Toll Road) (Y) and the rest 72.96% is the influence of other factors besides the Average Daily Traffic average (LHR)

    Understanding Resident Intention and Behavior toward Water Conservation Initiative in the Upstream of West Java, Indonesia

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    Upstream areas have long been targeted as the priority of water conservation initiatives. While earlier studies often considered underlying socio-psychological factors determining residents’ intention and behaviors in water conservation, studies that focused on the resident’s intention and behavior in upstream areas, where water is abundant, remain underexplored. The current study used socio-psychological constructs of the theory of planned behavior (TPB), i.e., subjective norm, attitudes toward behavior, and perceived behavioral control, to analyze the determinants of water conservation intention and behavior in two villages upstream of West Java (i.e., Cibeusi and Sanca villages), Indonesia. A total of 200 usable questionnaires were retrieved. Structural equation modeling was used to determine the linkages and strength of relationships among constructs. There was evidence that residents perceived behavioral control exerted the most significant influence on residents’ water conservation intention and behavior. Moreover, perceived behavioral control was an effective mediator of the linkage between attitude and residents’ intention and behavior. The findings confirmed the suitability of TPB in explaining interrelationships among determinant factors that explain residents’ intention and behavior, albeit with different mechanisms and effects. The study implied that increasing awareness of the value of water conservation would significantly affect residents’ attitudes, which subsequently increased their willingness to perform water conservation efforts. © 2022 The Author(s)
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