42 research outputs found
Peranan Analisis SWOT Dalam Meningkatkan Daya Saing Pada Pt Fast Food Indonesia Tbk (Kentucky Fried Chicken (KFC)) Cabang Gajah Mada Medan
No full textRahmadani Putra Sinulingga (2009). Peranan Analisis SWOT Dalam Meningkatkan Daya Saing Pada PT. Fast Food Indonesia Tbk (Kentucky Fried Chicken (KFC) Cabang Gajah Mada Medan. Dibawah bimbingan: Prof. Dr. Rismayani, SE, M.Si, Prof. Dr. Ritha F. Dalimunthe, SE, M.Si (Ketua Departemen Manajemen), Dra. Lucy Anna, M.Si (Penguji I), Dra. Nisrul Irawati, MBA (Penguji II).
Tujuan penelitian adalah untuk mengetahui dan menganalisis peranan analisis SWOT dalam meningkatkan daya saing pada PT. Fast Food Indonesia Tbk (Kentucky Fried Chicken (KFC) Cabang Gajah Mada Medan. Kesimpulan yang diperoleh penulis berdasarkan hasil dari penelitian yang dilakukan dengan menggunakan analisis SWOT, strategi pemasaran yang dilakukan oleh PT. Fast Food Indonesia Tbk (Kentucky Fried Chicken (KFC) Cabang Gajah Mada Medan sudah cukup baik, akan tetapi belum sepenuhnya melakukan manajemen strategi yang tepat, ada beberapa strategi yang belum sepenuhnya dijalankan, seperti strategi WO yaitu membuat daftar menu yang tidak tersedia pada hari tersebut, menambah area lokasi parker kenderaan roda 4 (empat) dan selalu menyediakan stok untuk setiap menu yang ada di daftar menu. Namun, strategi pemasaran yang telah dijalankan oleh PT. Fast Food Indonesia Tbk (Kentucky Fried Chicken (KFC) Cabang Gajah Mada Medan selama ini dapat digunakan sebagai daya saing terhadap perusahaan sejenis.61 HalamanSkripsi Sarjan
Rurun Merga Silima in the Batak Karo Ethnic Group: A Social Semiotic Study
No full textThis thesis is entitled “Rurun Merga Silima in the Batak Karo Ethnic Group: A Social Semiotic Study”. This study aims to (1). Describe rurun merga silima in the Batak Karo ethnic group. (2). Describe the function of rurun merga silima in the Batak Karo ethnic group. (3). Describe the meaning of rurun merga silima in the Batak Karo ethnic group. The theory used in this study is the social semiotic theory by Pateda. The method used in this study is the qualitative method. The results obtained by the author from this study are the five clans in the Batak Karo ethnic group, including the following: Karo-karo has 17 sub-clans, each of which has a clan, namely Sekali Riong, Kemit Logos, Samura Tabong, Sitepu Ganding, Sinulingga Mangkok, Sinuraya Tabong, Sinuhaji Logos, Sinukaban Cinor, Surbakti Gajah, Kacaribu Mitut, Barus Cinor, Bukit Logos, Kaban Cinor, Ujung Logos, Purba Lagat, Ketaren Kolam and Gurusinga Pabelo. Ginting has 16 sub-merga, each of which has a rurun merga, namely babo Gajut, sugihen Nangkul, suka Mburak, rice Mbayak, anjartambun Kapor, garamata Mburak, jandibata Canggah, pase Gudam, munte Mburak, manik Mangat, sinusinga Mburak, seragih Mburak, jawak Lajor, tumangger Lajor, capah Ciak and gurupatih Gurah. Tarigan has 14 sub-merga, each of which has a rurun merga, namely kong Batu, jampang Lumbung, arid Mondan, gana-gana Gombong, Pekan Kawas, Tambak Turah, Purba Batu, Siberian Batu, Lintasit Segar, Tegur Batu, Tambun Mondan, Tua Mondan, Gerneng Kawas, and Kick Kawas. For Sembiring there are 19 sub merga, each of which has a rurun merga, namely twin merga, keloko Daram, sinulaki Rontang, sinupayung Ropo, brahmana Kawar, pandia Gobang, colia Kuliki, gurukinayan Pagoh, keling Gawah, pelawi Talah, depari Togong, putri Jambe, bunuaji Baji, meliala Jemput, maha Pasir, muham Bugan, pandebayar Jemput, sin Bugan ukapur and Jambe pressing. And warin-angin has 18 sub-merga, each of which has a rurun merga, namely mano Mundong, seshadow Rabun, pencawan Jambor, sinurat Tangko, perbesi Rabun, ulunjandi Ramban, penggarun Guni, pinem Jaren, uwir Sago, laksa Batonggan, singarimbun Kerangen, keliat Teger, kacinambun Njorang, wake up Teger, tanjung Tuluk, manjerang Batok, namohaji Gudong and sukatendel Gantang. The function of the rurun merga silima in the Karo Batak ethnic group is to make it easier to call someone and identify the origins of a person's merga. The meaning of rurun merga silima in the Karo Batak ethnicity is in the form of recognizing the character of a person's merga.110 PagesSkripsi Sarjan
Strategi Promosi untuk Meningkatkan Jumlah Nasabah Tabungan pada PT. Bank Perkreditan Rakyat Tanjung Morawa Kabupaten Deli Serdang
No full textAdapun permasalahan yang menjadi pokok batasan dalam tulisan ini,
berdasarkan penelitian pendahuluan yang telah dilakukan, masalah yang dapat
dikemukakan sehubungan dengan promosi yang dijalankan, yaitu jumlah nasabah
tabungan tidak tercapai, sebagai akibat kurangnya promosi yang dilakukan
perusahaan. Dari analisis dan evaluasi yang telah dilakukan, penulis berkesimpulan
bahwa:
1. PT. Bank Perkreditan Rakyat Tanjung Morawa Kab. Deli Serdang adalah
perusahaan swasta yang bergerak dalam bidang usaha perbankan yang secara
khusus memfokuskan usahanya pada penjualan produk/ jasa kredit.
2. Peranan pemasaran sangat penting sekali di tinjau dari sudut produsen dan
konsumen karena produk/ jasa hanya akan sampai ke konsumen melalui
kegiatan pemasaran. Strategi pemasaran yang diterapkan oleh PT. Bank
Perkreditan Rakyat Tanjung Morawa Kab. Deli Serdang sudah cukup baik.
3. Strategi promosi yang diterapkan PT. Bank Perkreditan Rakyat Tanjung
Morawa Kab. Deli Serdang meliputi kombinasi promotional mix dalam
usahanya untuk dapat mempengaruhi dan membujuk nasabah melalui iklan
lokal dan personal selling.
4. PT. Bank Perkreditan Rakyat Tanjung Morawa Kab. Deli Serdang dalam
menetapkan pasar sasaran sudah cukup baik, karena telah mencakup dan
memasuki semua golongan pasar yang ada.
5. Perkembangan volume penyaluran kredit PT. Bank Perkreditan Rakyat
Tanjung Morawa Kab. Deli Serdang memang terdapat fluktuasi dari target
yang di tentukan, dimana setiap tahunnya perusahaan tidak pemah dapat
mencapai 100% target penyaluran kredit yang telah ditetapkan. Hal ini
dikarenakan pemasaran jasa perbankan khususnya BPR menghadapi
persaingan tajam dari perusahaan perbankan lainnya.
6. Aspek produk, dalam hal ini PT. Bank Perkreditan Rakyat Tanjung Morawa
Kab. Deli Serdang telah menetapkan segala sesuatu yang cukup baik, karena
dari aspek ini telah terpenuhi unsur manfaat, jangka waktu kontrak,
pelayanan dan keuntungan yang diperoleh dari menggunakan produk/ jasa
perusahaan.
7. Realisasi nasabah PT. Bank Perkreditan Rakyat Tanjung Morawa Kab. Deli
Serdang:
a. Tahun 2002 realisasi sebesar 87.03%.
b. Tahun 2003 realisasi sebesar 80.11%, artinya realisasi turun sebesar
6.92% jika dibandingkan dengan tahun 2002.
c. Tahun 2004 realisasi sebesar 84,22%, artinya realisasi naik 4,11 %
jika dibandingkan dengan tahun 2003.
d. Tahun 2005 realisasi scbesar 71.03%, artinya realisasi turun 13.19%
jika dibandingkan tahun 2004.
e. Tahun 2006 realisasi sebesar 80,51%, artinya realisasi naik 9.48%
jika dibandingkan tahun 2005
Perancangan Sistem Kamus Digital Bahasa Inggris dengan Efek Suara Menggunakan Microsoft Visual Basic 6.0
No full textIn this thesis, the author makes the application of digital dictionary english With
Sound Effects. This digital dictionary is a type of software used to translate English
into Indonesian and Indonesian to English. Relation to the learning process or the
professionalism we even need the source holder to ensure definition-definition word is
appropriate and proper, for that the people usually use a dictionary in book form, it has
many constraints, especially in terms of search words that sometimes take time long
due to the search page is often overlooked or not visible. Based on that punulis
interested in making digital Indonesian-English dictionary and English-Indonesian
electronic form a practical and efficient in the search word, added the facility to add,
delete, or replace an existing word directly so that users no longer need to buy a
complete edition of the dictionary every time. To facilitate the making of an
application program, the author uses the Microsoft Visual Basic 6.0 because the
program was perceived fit with the problem and easy to use. This application was also
developed using Microsoft Access 2003 software, Adobe Photoshop CS4.73 HalamanKertas Karya Diplom
Physiological Response, Productivity and Behavior of Boerka Goaton Different GrazingTime
No full textBoerka Goat is a crossbred of Boer and Kacang goats and now becomes one type of goats that has been widely distributed and raised by the community. Goats are raised by farmers generally with grazing system. This study aimed to observe the effect of grazing time on goat productivity, physiology, and goat behavior. Eighteen male goats aged 1-1.5 years were divided into 3 groups. Goats are grazed for 6 hours, 4 hours and not grazed. The results showed that daily consumption of grazed feed was higher (P0.01) than goats that were not grazed but had no effect on daily body weight gain. Heart rate and goat's respiration rate were higher (P0.01) compared to goats that were not grazed. Rectal temperature was higher (P0.05) in grazing for 6 hours compared to goats that were not grazed. The different physiological activities between goats grazed with those who were not grazed were urination (P0.05) and drinking activity (P0.01), defecation activities (P0.01) and different important activities (P0.01) at each pastoral time. Goat grazing has an effect on feed consumption, physiological response, and physiological activity, while the duration of goats grazed only affected the panting activit
Peramalan Jumlah Pengangguran di Sumatera Utara pada Tahun 2018-2020 dengan menggunakan Metode Pemulusan (Smoothing) Eksponensial Ganda
No full textMetode Pemulusan (smoothing) adalah metode peramalan dengan mengadakan penghalusan atau pemulusan terhadap data masa lalu yaitu dengan mengambil rata-rata nilai beberapa tahun untuk menaksir nilai pada tahun yang akan datang. Untuk mengetahui berapa besar jumlah pengangguran di Sumatera Utara pada tahun 2018-2020. Tujuannya ialah memberikan ramalan berupa gambaran umumm tentang jumlah pengangguran di Sumatera Utara pada tahun 2018-2020. Dalam hal ini, penulis akan melakukan peramalan dengan menggunakan metode pemulusan (smoothing) eksponensial ganda. Hasil peramalan yang dilakukan di Sumatera Utara pada tahun 2018-2020 adalah 412,773 untuk tahun 2018, 406,393 untuk tahun 2019 dan 400,013 untuk tahun 2020.Smoothing method is a method of forecasting by smoothing or smoothing the data of the past by taking the average value of several years to assess the value in the coming year. To find out how much the number of unemployed in North Sumatra in 2018-2020. The aim is to provide a general prediction of the number of unemployed in North Sumatra in 2018-2020. In this case, the author will forecast using multiple exponential smoothing methods. The results of forecasting conducted in North Sumatra in 2018-2020 is 412,773 for 2018, 406,393 for 2019 and 400,013 for 2020.80 HalamanKertas Karya Diplom
Oles Pardabaitak on the Batak Pakpak Ethnic: A Semiotic Study
No full textThis thesis is entitled “Oles Pardabaitak in Pakpak Ethnic:A Semiotics Study”. This study aims to (1). describe the motifs contained in the function of the pardabaitak of the Pakpak Batak ethnic group. (2). describe the function of the motifs contained in the oles pardabaitak of the Pakpak Batak ethnic group. (3). Describe the symbol value of the motifs contained in the Pakpak Batak ethnic pardabaitak oles. The theory used in analyzing the data is theory of semiotics put forward by Charles Sanders Pierce. The method used in this research is descriptive qualitative research with structured interview observation. Based on the results of research and discussion, the author found that there are 7 forms motif values of kelang pajonggir, gerga, epen buaya, gatip dabbal, sirat, rambu, sisi. In addition, there are 10 equipment pamapan, lili, pagabe, baliga, totar, pangihunan, hatolungan, patibohonan, sorha, panaitan. And the value of motif found in this study id the value of social solidarity, mutual cooperation, courtesy, harmony, discipline, welfare and gratitude.104 PagesSkripsi Sarjan
Analysis of The Effect of External Environment on Electricity Sales at PT. PLN (Persero) UID North Sumatera
No full textThe world is experiencing a wave of business, industrial and technological revolutions that have greatly contributed in improving the economy of a country. This development offers electricity companies a golden opportunity to increase their turnover. The demand for electricity will continue to increase along with technological, business and industrial development. This is an opportunity for PLN (State Electricity Company) to increase electricity sales. Turnover as an indicator of business performance is strongly influenced by external factors in the form of political, economic, social, technological, legal and environmental factors. This is an associative research that examines the effect of independent variables on dependent variable. This shows that the research focuses on the effect of external environment, namely political, economic, social, technological, legal and environmental factors as independent variables on electricity sales as dependent variable. The data collection method used in this research is the distribution of questionnaires to customers. From the research conducted, it is found that political factors, economic factors, social factors, technological factors and ecological factors have a positive and significant effect on the sale of electricity. The external environment simultaneously has a positive effect on electricity sales. Given the major effect of the external environment on electricity sales, it is natural that PLN management is aware of any external issues that may
arise and affect sales performance. The author recommends to management to establish a team charged with overseeing stakeholders related to this issue so that action can be taken when rapid changes occur in the external environment.117 PagesTesis Magiste
Herbs in the Batak Toba Ethnicity
No full textIn this research, the author entitled "Herbs in the Batak Toba Ethnicity". This research aims to describe the types of herbal plants of the Batak Toba ethnic group in Tanjungan village, the function of herbs in the Batak Toba ethnic group, the meaning of herbs in the Batak Toba ethnic group, and the cohesion of herbs in the Batak Toba ethnic group. The theories used in this research are the ecolinguistic theory proposed by Fill & Muhlhausler and the lexical semantic theory proposed by Pateda. The method used in this research is descriptive qualitative. This research shows that there are 41 types of herbs in the Batak Toba ethnic group in Tanjungan village, including: Alum-alum debata, andulpak, arsam, assi-assi, baoang rara, baoang bottar, baoang rambu, bulung holang, pinasa, bulung paet-paet, sangge- sangge, gambiri, guri-guri batu, hasior, hunik, hunik nabottar, indung hunik, jarango, jambut huting, kalippus, hatumbar na birong, napuran, oppu-oppu, pege, pege na rara, pirdot, bulu, sandduduk, sarindan, salagundi, sae-sae, seddok-seddok, silinjuang, sijukkot, simandaruma, simarhambing-hambing, sirittak, inggo, guri-guri, simarihur ni asu, attajau. and there are 38 herbal functions, 34 herbal meanings, as well as 17 "close" distance cohesions that grow in gardens or fields, 13 "very close" distance cohesions where these herbs grow in house yards and roadsides, 10 "very far" distance cohesions ” which grows in the forest, on every Toba Batak ethnic herb in Tanjungan village.104 PagesSkripsi Sarjan
Herbs in the Batak Toba Ethnicity
No full textIn this research, the author entitled "Herbs in the Batak Toba Ethnicity". This research aims to describe the types of herbal plants of the Batak Toba ethnic group in Tanjungan village, the function of herbs in the Batak Toba ethnic group, the meaning of herbs in the Batak Toba ethnic group, and the cohesion of herbs in the Batak Toba ethnic group. The theories used in this research are the ecolinguistic theory proposed by Fill & Muhlhausler and the lexical semantic theory proposed by Pateda. The method used in this research is descriptive qualitative. This research shows that there are 41 types of herbs in the Batak Toba ethnic group in Tanjungan village, including: Alum-alum debata, andulpak, arsam, assi-assi, baoang rara, baoang bottar, baoang rambu, bulung holang, pinasa, bulung paet-paet, sangge- sangge, gambiri, guri-guri batu, hasior, hunik, hunik nabottar, indung hunik, jarango, jambut huting, kalippus, hatumbar na birong, napuran, oppu-oppu, pege, pege na rara, pirdot, bulu, sandduduk, sarindan, salagundi, sae-sae, seddok-seddok, silinjuang, sijukkot, simandaruma, simarhambing-hambing, sirittak, inggo, guri-guri, simarihur ni asu, attajau. and there are 38 herbal functions, 34 herbal meanings, as well as 17 "close" distance cohesions that grow in gardens or fields, 13 "very close" distance cohesions where these herbs grow in house yards and roadsides, 10 "very far" distance cohesions ” which grows in the forest, on every Toba Batak ethnic herb in Tanjungan village.104 PagesSkripsi Sarjan
