1,721,027 research outputs found

    From gas to electricity : institutional innovation in the German automotive industry

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    The shift of the German automotive industry toward electric mobility is a multi-faceted transition. This research aims to uncover the shift’s triggers by examining actors, field- configuring events and exogenous jolts of the past decade through the lens of institutional theory, empirically building upon expert interviews and grey literature. Because the industry comprises deeply entrenched institutions, these present obstacles to change and underscored the slow shift among German manufacturers. Their worldwide renowned expertise in internal combustion engines and economic success bound them within a golden cage. Germany's economic dependence on industry allowed them political influence. Findings revealed that a combination of political, economic and social factors acted as triggers. Foremost, fleet emission regulations pushed manufacturers toward electric vehicles, specifically as the diesel scandal dismantled the diesel engine's institutional dominance. Simultaneously, the threat of losing the Chinese market and increasing competition put pressure on the manufacturers. Consumer adoption grew and amplified awareness of climate change due to a social movement, financial incentives, advancing technology, increasing car models, and improved charging infrastructure. The occurring institutional innovation was not spurred by radical innovation but by an interplay of sudden, as well as incremental developments. It is reshaping institutionalized practices and has introduced opportunities for novel business models, reflecting the evolving landscape of mobility.A transição da indústria automobilística alemã para a mobilidade elétrica é multifacetada. Esta pesquisa tem como objetivo descobrir os desencadeadores dessa mudança, examinando os atores, eventos de configuração do setor e choques exógenos da última década sob a ótica da teoria institucional, construindo empiricamente com base em entrevistas de especialistas e literatura cinzenta. Com as instituições profundamente enraizadas na indústria, estas representam obstáculos à mudança e destacam a lenta transição entre os fabricantes alemães. A sua especialidade mundialmente reconhecida em motores de combustão interna e sucesso econômico os prendeu-os numa "gaiola de ouro". A dependência económica da Alemanha em relação à indústria permitiu-lhes ter influência política. As descobertas revelaram que uma combinação de fatores políticos, económicos e sociais atuou como desencadeador. Primeiramente, regulamentações de emissões da frota levaram os fabricantes a voltarem-se para veículos elétricos, especificamente à medida que o escândalo do diesel desmantelou a dominância institucional do motor a diesel. Simultaneamente, a ameaça de perder o mercado chinês e o aumento da concorrência pressionaram os fabricantes. A adoção pelos consumidores cresceu rapidamente e amplificou a conscientização sobre as mudanças climáticas devido a um movimento social, incentivos financeiros, avanços tecnológicos, aumento dos modelos de carros e melhoria da infraestrutura de carregamento. A inovação institucional ocorrente não foi impulsionada por uma inovação radical, mas por uma interação de desenvolvimentos súbitos e incrementais. Isso está a reformular práticas institucionalizadas e a introduzir oportunidades para novos modelos de negócios, refletindo a paisagem em evolução da mobilidade

    Growth hacking : a case study identifying and specifying the growth hacking process

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    Das Ziel der vorliegenden Diplomarbeit ist die Identifizierung und Spezifizierung des Growth Hacking Prozesses im Rahmen einer Untersuchung zweier Startups im anfänglichen Stadium. Growth Hacking ist ein Marketingansatz, bei dem kreative Techniken (sogenannte "Hacks") angewendet werden, um das Wachstum der Kundenbasis anzuregen. Dabei wird besonderer Wert auf die Analyse und die Beobachtung gelegt. Die theoretische Bestandsaufnahme zum Thema Growth Hacking wurde aus der grauen Literatur gewonnen, da akademische Literatur zu diesem Thema nur beschränkt verfügbar ist. Anschließend wurde eine intensive Literaturrecherche betrieben, um die wissenschaftlichen Bereiche rund um Growth Hacking kurz zu beschreiben. Dabei versuchte der Autor einen Bereich zu finden, in dem Growth Hacking angesiedelt werden könnte, deshalb wurde besonderes Augenmerk auf das Thema des Entrepreneurial Marketing gelegt. Da im Rahmen der Arbeit ein Prozess entworfen wurde, wurde auch das Thema Business Process Management angesprochen, und hierbei speziell das Business Process Modelling. Für die Untersuchung wurde die Methode der Fallstudie gewählt, im Rahmen welcher diverse Dokumente analysiert, die Ereignisse direkt beobachtet und qualitative Interviews mit den für Growth Hacking in dem Unternehmen verantwortlichen Personen durchgeführt wurden. Im nächsten Schritt wurden die gesammelten Materialien mittels der Methode der qualitativen Inhaltsanalyse ausgewertet. Aus den Daten wurden induktiv Kategorien gebildet, die in späterer Folge zu Prozessschritten zusammengefasst wurden. Diese Vorgehensweise ergab einen vollständigen Growth Hacking Prozess, der in Business Process Modelling Language dargestellt wurde. Der Prozess betrachtet im Vergleich zu der Theorie, die im Rahmen der grauen Literaturrecherche erarbeitet wurde, zusätzliche Aspekte wie das Lernen aus der Vergangenheit und den Aufbau einer "Wissensbibliothek" mit den vergangenen Messwerten und Hypothesen.This thesis focuses on growth hacking - a marketing approach for startups utilizing creative techniques and analytics to approach and win customers - and the identification and specification of the underlying process depicting the usage of growth hacking in an early stage startup.\\\ As the topic has not yet been a subject of broad academic research, this work discusses and consecutively summarizes the state of research on growth hacking using grey literature found mainly on the internet in form of blogs and articles. Additionally the field of entrepreneurial marketing is being described, as it shows affiliation to the topic and thus offers an area of research where growth hacking could be positioned in. The results of the literature research show flaws in the definition of the growth hacking process, offering mainly the description on how to develop growth hacks (i.e. techniques used for reaching the goals defined during the growth hacking process). This thesis uses the case study research method involving two early stage technology startups with software products to address those flaws. In the scope of the case study the author of this thesis collects documents, makes observations and conducts interviews. The collected data is then interpreted using qualitative content analysis in order to identify and specify the underlying growth hacking process. At first all the data gathered is being used to inductively develop categories, which then are being used for data interpretation.\\\ The resulting process depiction offers a detailed process description considering all the aspects of growth hacking identified during the grey literature research. The description includes aspects not found in the literature like the learning loop or the creation of a knowledge library consolidating previous growth hack runs and hypotheses

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
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