1,720,958 research outputs found
PENGARUH DISKON, KUALITAS WEBSITE, PERSEPSI RISIKO DAN KEPERCAYAAN TERHADAP KEPUTUSAN PEMBELIAN PADA ONLINE SHOP SHOPEE: STUDI PADA MAHASISWA UNIVERSITAS MUHAMMADIYAH PURWOKERTO
Full text linkPenelitian ini bertujuan untuk mengetahui pengaruh diskon, kualitas website, persepsi resiko dan kepercayaan. Pemilihan sampel dalam penelitian ini dilakukan dengan purposive sampling. Berdasarkan kriteria, didapatkan sebanyak 110 responden yang menjadi sampel. Teknik analisis data yang digunakan dalam penelitian inianalisis regresi berganda. Hasil penelitian menunjukan bahwa secara parsial diskonberpengaruh positif dan signifikan terhadap keputusan pembelian, kualitas websiteberpengaruh positif dan signifikan terhadap keputusan pembelian, persepsi resikoberpengaruh positif dan signifikan terhadap keputusan pembelian, dan kepercayaanberpengaruh positif tidak signifikan terhadap keputusan pembelian. Diskon, kualitas website, persepsi resiko dan kepercayaan secara simultan berpengaruh terhadap keputusan pembelian. Kata kunci:Keputusan Pembelian, Diskon, Kualitas Website, Persepsi Risiko, Kepercayaa
Determining Factors of Behavioral Intention to use Digital Payment QRIS at Traditional Market in Purwokerto
No full textAims: This research aims to identify variables that are determinants or factors that influence behavioral intentions to use QRIS (Quick Response Code Indonesian Standard) in the Purwokerto traditional market.
Study Design: The research population is the people of Purwokerto who transact in traditional markets. The sampling method uses accidental sampling and the sample size in this study was 100 respondence. Data was collected by distributing questionnaires both online and in person.
Methodology: The study used the SPPS 26 vertion analysis tool. The analytical method uses multiple linear regression analysis.
Results: The results of the analysis that performance expectations, social influence, and facilitating conditions variables have a significance effect on behavioral intention to use digital payment QRIS, while variable effort expectations have no significantly affect on behavioral intention to use digital payment QRIS
Pelatihan Penyusunan Capital Budgeting pada Pelaku Usaha Kecil Menengah di Kabupaten Banyumas
Full text linkMicro, small and medium enterprises (MSMEs) are considered the engine that drives a country\u27s economy. The research results showed that as many as 45% of MSMEs failed to continue their business. This community service partner is the Banyumas Regency Micro, Small and Medium Enterprises Association (ASPIKMAS) which has a membership of more than 5000 MSMEs. There are three problems faced by MSMEs, namely organizational management, fixed asset investment decisions and preparing capital budgeting. The solution offered to service partners is to carry out lectures and training activities on managing MSMEs, fixed asset investment and preparing capital budgeting. The results of this community service show an increase in partners\u27 knowledge regarding management knowledge, fixed asset investment and capital budgeting methods. The results of community service also show an increase in partners\u27 skills in preparing capital budgeting. The results of the partner satisfaction survey regarding the implementation of community service showed a very good assessment.Usaha mikro kecil dan menengah (UMKM) dianggap sebagai mesin penggerak perekonomian suatu negara. Hasil penelitian menunjukkan sebanyak 45% UMKM mengalami kegagalan untuk melanjutkan usahanya. Mitra pengabdian masyarakat ini adalah Asosiasi Pengusaha Mikro Kecil dan Menengah Kabupaten Banyumas (ASPIKMAS) yang memiliki keanggotan lebih dari 5000 UMKM. Ada tiga permasalahan yang dihadapi UMKM yaitu pengelolaan organisasi, keputusan investasi aktiva tetap dan penyusunan capital budgeting. Solusi yang ditawarkan pada mitra pengabdian ini adalah melaksanakan kegiatan ceramah dan pelatihan tentang pengelolaan UMKM, investasi aktiva tetap dan penyusunan capital budgeting atau penganggaran modal. Hasil pengabdian masyarakat ini menunjukkan adanya peningkatan pengetahuan mitra tentang pengetahuan manajemen, investasi aktiva tetap dan metode capital budgeting. Hasil pengabdian masyarakat juga menunjukkan adanya peningkatan keterampilan mitra dalam melakukan penyusunan capital budgeting atau penganggaran modal. Hasil survey kepuasan mitra terhadap pelaksanaan pengabdian masyarakat menunjukkan penilaian yang sangat baik
PENGARUH KUALITAS WEBSITE, KEPERCAYAAN, DAN E-SERVICE QUALITY TERHADAP KEPUTUSAN PEMBELIAN ONLINE SHOP SHOPEE
No full textTujuan dari penelitian ini adalah untuk menganalisis pengaruh Kualitas Website, Kepercayaan, dan E-Service Quality terhadap keputusan pembelian online pada toko online shopee di kalangan pelajar. Jenis penelitian ini adalah kuantitatif dengan Teknik pengambilan sampel menggunakan purposive sampling dengan jumlah sampel 246 responden. Analisis data menggunakan metode Structural Equition Modeling Partial Least Squares (SEM-PLS) untuk menguji hubungan antar variabel. Hasil penelitian menunjukkan bahwa kualitas website, kepercayaan, kualitas layanan elektronik mempunyai pengaruh positif dan signifikan terhadap keputusan pembelian toko online shopee
Going Beyond Counting First Authors in Author Co-citation Analysis
Full text linkThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
THE INFLUENCE OF PRODUCT QUALITY, PROMOTION, AND BRAND AWARENESS ON PURCHASE DECISIONS FOR MIXUE ICE CREAM & TEA
Full text linkThis research aims to analyze the influence of product quality, promotion and brand awareness on purchasing decisions for Mixue products in Purwokerto. The research method used is quantitative, and the data analysis method is descriptive statistics. Samples were taken using the Accidental Sampling technique, based on the lemeshow formula, 96.4 respondents were obtained, while the results of obtaining respondents were 125 respondents. Data collection used questionnaires distributed offline. From the data that has been obtained and processed using SPPS26, the results show that product quality has a negative and insignificant effect on purchasing decisions. While the promotion and brand awareness variables have a positive and significant effect on purchasing decisions.Keywords: Product quality, Promotion, Brand awareness, Purchasing Decision
Variations on the Author
Full text link“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
PENGARUH FAKTOR INTERNAL DAN EKSTERNAL TERHADAP KINERJA USAHA INDUSTRI KECIL DAN MENENGAH DI PURWOKERTO UTARA
Full text linkAbstractThe purpose of this study is to test the internal and external factors that have an influence on theperformance of small and medium-sized industrial enterprises. The first hypothesis, which states that internalfactors have a positive impact on business performance is not fully supported. This is because of the threevariables that are internal factors; only one variable is a business strategy that has a significant positive effect.Meanwhile, two other variables, namely the value of entrepreneurship and technical aspects and operation haveno significant effect.The second hypothesis states that external factors have a positive impact on business performancewhich is also not supported. It can be seen from the results of statistical tests that found no evidence thataspect of the economy, government policy aspects, and aspects related to the role of institutions do not have asignificant impact on business performance.Keywords: internal factors, external factors, business performance, small business enterprise</jats:p
Appropriate Similarity Measures for Author Cocitation Analysis
Full text linkWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
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