1,721,045 research outputs found
Relaciones Públicas y Desinformación
No full textCómo citar: Oliveira, Andrea; Zeler, Ileana & Ruiz-Mora,Isabel (Coord.). (2025, junio 02). Relaciones Públicas y Desinformación (No3) [Episodio de Audio Podcast.] En Relaciones Públicas al Descubierto.Descubre, con María-Isabel Míguez-González (Profesora Titular en el departamento de Comunicación Audiovisual y Publicidad en la Universidade de Vigo y grupo de investigación en comunicación para el servicio público (SEPCOM), María Laura García (Presidenta del Comité Empresarial del World Innovation and Change Management Institute ) y Leticia Rodríguez Fernández (Profesora Titular en el Departamento de Marketing y Comunicación y directora general de Comunicación Estratégica en la Universidad de Cádiz), cómo las Relaciones Públicas pueden ayudar a la sociedad a afrontar el reto de la desinformación con una visión crítica y prospectivaAsociación de Investigadores en Relaciones Públicas (AIRP
Public information and communication for public participation in Spain
No full textThe field of social communication is a product of the tensions that make up the colliding interests polarizations such as diversity-concentration; democratization-hegemonic dominance; local-global; exclusion-participation. These dichotomies, in democratic regimes acquire a special significance, so communication management, the right of citizens to inform and be informed not just represent manifestations of communication policy, but of the social construction of citizenship (Castells , 2010). The effective exercise of that right assumes then: diversity of sources, actors and subjects and balanced information. Access to qualified information and appropriation of ICTs for citizen participation is of primary importance if it is to all social actors have an active role in the responsibility to contribute in the process of social, economic, political and cultural development (Cáceres, 2014). However, the development of technologies for government-citizen relations more fluid, direct and frequent has not automatically translated into increased participation and democratic practices (Moreno Sardà, 2012). Therefore, the potential benefits of Web 2.0 to create communities, to discuss matters of public interest and share information can only move from potential to reality if they are accompanied by the existence of communication practices and quality brackets, as well as diversity and depth information from governments (Alvarez Nobell, 2011 and 2013). Several authors (Borja and Castells, 1997; Colombo Vilarrasa, 2005; Almansa, 2009; Canel and Sanders, 2009) agree to list a number of dimensions of communication management that must be addressed: relationships with governments and social media; government communication, issue management; internal communication, among others. This research aimed to contribute to the knowledge on the contribution of public information and communication processes for citizen participation and social accountability for sustainability and democratization of development processes. For this purpose, resources and communication practices used by local governments in Spain in its institutional web that facilitate citizen participation, monitoring and management evaluation was analyzed. The results show the development in the sense that municipalities (of more than ten thousand inhabitants) in the regions of Andalusia, Aragon, the Canary Islands, Galicia and Madrid, been made on the production of news of the actions of government and opposition, enabling direct channels of contact management relations in social networks or the use of tools to report incidents, complaints or suggestions. To Canel and Sanders (2010), when the communication focuses on building relationships, forced to conceive the public differently from what is conceived when thinking only in achieving the vote; and thus the prospect of analysis and study expands as it may raise government communication such as establishing a relationship (and participation) in the long term with citizens.Fil: Alvarez Nobell, Alejandro. Universidad Nacional de Cordoba. Facultad de Ciencias de la Comunicación.; Argentina. Consejo Nacional de Investigaciones Científicas y Técnicas; ArgentinaFil: Ruiz Mora, Isabel. Universidad de Málaga; Españ
Fundraising y relaciones públicas en el ámbito universitario español
No full textLa Colección Dircom acoge por segunda vez una obra colectiva en la que diversos autores, de procedencias también diversas, comparten el común denominador de ser especialistas en un campo específico de la comunicación: las relaciones públicas. El objetivo principal de este libro es ofrecer una panorámica del estado de la investigación sobre relaciones públicas en España, aunque, en esta ocasión, un par de investigadores brasileros se han incorporado al proyecto y acompañan a sus colegas españoles. Otro título de parecidas características ya fue publicado en esta colección, con la que pretendemos generar una serie de publicaciones similares en el seno de la misma con periodicidad anual. No solo para acercar la academia a la praxis, sino para que, andando el tiempo y con una perspectiva suficiente, se pueda disponer de cierta información sobre las tendencias en investigación prevalentes en la disciplina en un periodo determinado; identificar y analizar los temas, técnicas o métodos de investigación empírica dominantes y, con ello, disponer de elementos para que otros investigadores puedan desarrollar, quizás futuros estudios comparativos.Fil: Ruiz Mora, Isabel. Universidad de Málaga; EspañaFil: De las Heras Pedrosa, Carlos. Universidad de Málaga; EspañaFil: Alvarez Nobell, Alejandro. Universidad Nacional de Cordoba. Facultad de Ciencias de la Comunicación.; Argentina. Consejo Nacional de Investigaciones Científicas y Técnicas; Argentin
Going Beyond Counting First Authors in Author Co-citation Analysis
Get PDFThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Get PDF“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Get PDFWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Dispelling the Myths Behind First-author Citation Counts
Get PDFWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
Public Relations and Corporate Social Responsibility reports
Get PDFEl diálogo y las relaciones con los públicos se postulan como unos de los principales retos de
la Responsabilidad Social en las organizaciones. Los públicos se convierten en elementos
protagonistas de gran parte de las acciones de las empresas y de sus políticas de RSE y la
sociedad, comienza a incluir a la Responsabilidad Social en sus demandas hacia las
organizaciones. Por tanto, un enfoque de la RSE basado en la gestión de las relaciones con
los públicos se hace necesario.
Nuestra investigación tiene por objeto el estudio de la relación que se establece entre la
responsabilidad social y la gestión de las relaciones con los públicos en las empresas y cómo
éstas, las empresas, transmiten y reflejan dicha relación en sus memorias de
Responsabilidad Social o Sostenibilidad. El objetivo principal será conocer cómo gestionan
las grandes empresas españolas las relaciones con sus stakeholders. El diseño metodológico
se centra en el análisis de contenido aplicado a las actividades que las grandes empresas
españolas recogen en sus memorias de Responsabilidad Social relacionadas con sus grupos
de interés. Los principales resultados nos acercan a organizaciones que gestionan sus relaciones con los
públicos, dando un mayor protagonismo a accionistas, inversores y empleados; que emplean
herramientas de comunicación tradicionales principalmente, aunque comienzan a hacerse
eco de nuevos canales de diálogo. Como novedad, destacamos la aparición de nuevos
grupos de interés y herramientas de comunicación como el microblogging o las redes
sociales
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