1,721,028 research outputs found
A Consumer Perspective on Post-Acquisition Brand Redeployment - Chinese Acquisitions of “Made in Italy” Luxury Brands
No full textAcquisition is one of the strategies often used by emerging firms to access global markets. However, we know little about how this strategy affects the consumers’ perceptions of their acquired brands. This limited understanding is critical because previous studies have shown that firms from emerging countries face the “liabilities of origin” which results in significant difficulties in penetrating local markets and accessing local resources compared with firms from developed countries. To fill this gap, by drawing on a consumer perspective, the present research investigates the distinctive domestic dynamics that are associated with brand redeployment following Chinese acquisitions of Made in Italy brands. By relying on a survey amongst Chinese consumers, this study will explore the impact of Chinese acquisitions on the country-of-origin effect of a luxury “Made in Italy” brand amongst Chinese consumers and its distinctive dynamics. Theoretical contributions as well as practical implications for global marketers are also addressed in the final section of the paper
A Consumer Perspective on Post-Acquisition Brand Redeployment - Chinese Acquisitions of “Made in Italy” Luxury Brands
No full textAcquisition is one of the strategies often used by emerging firms to access global markets. However, we know little about how this strategy affects the consumers’ perceptions of their acquired brands. This limited understanding is critical because previous studies have shown that firms from emerging countries face the “liabilities of origin” which results in significant difficulties in penetrating local markets and accessing local resources compared with firms from developed countries. To fill this gap, by drawing on a consumer perspective, the present research investigates the distinctive domestic dynamics that are associated with brand redeployment following Chinese acquisitions of Made in Italy brands. By relying on a survey amongst Chinese consumers, this study will explore the impact of Chinese acquisitions on the country-of-origin effect of a luxury “Made in Italy” brand amongst Chinese consumers and its distinctive dynamics. Theoretical contributions as well as practical implications for global marketers are also addressed in the final section of the paper
Case study: cross-cultural design workshops for healthy ageing in China 2016–2017
No full textThe ‘Cross-Cultural Design for Healthy Ageing’ workshops were held in Guangdong, China, from 2016 to 2017, with funding support from the Australian government’s ‘New Colombo Plan Mobility Program’. There were more than twenty projects generated under the program, which covered various topics relating to healthy ageing. These included chronic disease management, preventing falls and fall management, intensive care, social patterns and consumption patterns, social isolation, dealing with new technologies, dementia care, mobility issues, residential care, and community engagement, harmonious coexistence of the modern family model, medication management, creative ageing, and baby boomer’s new media socialisation
Approaching Social Design Challenges through Multi-Disciplinary Collaboration
No full textWhen attempting to solve complex problems, multidisciplinary teams are better placed to lead the creative process in finding solutions (McClelland and Kleinke 2013: 406). In terms of working in multidisciplinary teams, it is often the case that disciplines work between similar areas (such as within the creative disciplines) but rarely stem into vastly different faculties (such as health and ‘arts and design’ faculties) within their undergraduate studies. Especially within health sciences, the concept of multidisciplinarity rarely goes beyond the allied health professions. It is also difficult within the health sciences to break out of specialisations. In our cross-cultural design workshops, we brought together students from nursing to participate alongside students from design and creative arts disciplines to propose new ideas around ‘healthy ageing’. This was especially effective for nursing students as they rarely work with students from the creative disciplines. Conversely, it is essential for design and creative arts students to learn how to work with students from vastly different disciplines as the reality of the current work environment is such that they are as likely to work outside of their field of study as they are within it
Conclusions, overview and recommendations
No full textIn this chapter, we conclude our book, highlighting our main arguments and summarising our findings, and provide a succinct overview of our process. We also suggest further areas for exploration.Healthy aging is a topic around the globe. Populations are rapidly ageing. Indeed, according to the UN world population prospects projections (United Nations 2019), many countries across the globe, especially those classified as middle and high income, are entering a period where the population aged over 65 years old may be in the majority. The study of human ageing is not exclusive to gerontology and related fields. It should be multidisciplinary field that integrates information from diverse areas of study, including sociology, psychology, public policy, biology, health sciences, humanities, economics, and the arts and design disciplines
Going Beyond Counting First Authors in Author Co-citation Analysis
Get PDFThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Get PDF“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Get PDFWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Dispelling the Myths Behind First-author Citation Counts
Get PDFWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
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