1,720,962 research outputs found

    Analisis Bahasa Kekuasaan pada Biografi Perjalanan 50 Tahun Surya Paloh

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    Media ownership is often used as a tool to perpetuate power to achieve certain political goals. Especially when the tap of a press release business license (SIUPP) was opened as wide as possible since the beginning of the 1998 reforms. From a simple perspective, the freedom to obtain SIUPP brought a breath of fresh air for investors to glance at the lucrative media sector. Don't be surprised if the term media conglomerate then sticks out, that is, mastering the mass media business in all its forms. Furthermore, the tendency of the desire for media ownership is bulging and creating his own work. From the perspective of media politics it is easy to predict that the role of media conglomeration leads to a host of dominant effects that have never been seen before. The work usually manifests in almost all restrictions on press freedom in the name of the interests of the community - and actually serves the special interests of certain groups, groups, groups, ideologies, institutions or individuals. Naughty indeed, the work is getting wilder in the midst of media competition to hunt for ratings

    IDENTITAS LOKAL RADIO BERJARINGAN MNC TRIJAYA FM MELALUI PROGRAM NGADU BOKO

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    The purpose of this study is to determine the extent to which MNC Trijaya FM as a networked radio in the city of Bandung is able to represent the values of local identity of a region. This research uses a descriptive qualitative methodological approach, and a theoretical approach to Critical Discourse Analysis (AWK) from Norman Fairclough. The data of this study are fragments of the Ngadu Bako MNC Trijaya FM program discourse and key informant in-depth interviews. Based on the research, the following results are obtained: first, the efforts made by MNC Trijaya FM are not interpreted as an ideology that the characteristics of local identity are a culture that must be raised, not imaged as a weak culture. Second, the analysis of the practice of discourse focuses on how the discourse is produced and consumed. The production of this discourse is closely related to the ideology of the management of Trijaya FM MNC, talkshow resource persons, and actions to be achieved. As a networked radio, MNC Trijaya FM has not been able to fully represent local identity through the Ngadu Bako program. Third, the discourse produced is influenced by the textual dimension, the practice of discourse, and sociocultural practices

    STRATEGI KOMUNIKASI PRFM 107.5 NEWS CHANNEL DALAM MEMBANGUN LITERASI MEDIA DI TENGAH PANDEMI COVID-19

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    Komunikasi massa yang efektif dan efisien sangat diperlukan dalam memberikan edukasi kepada masyarakat luas di tengah ancaman pandemi Covid-19. Komunikasi massa yang sehat dapat menciptakan masyarakat cerdas dan kritis terhadap informasi yang diperoleh, sehingga tidak mudah termakan hoaks. Penelitian ini bertujuan untuk menemukan signifikansi pesan yang disampaikan melalui media massa dalam keadaan pandemi. Tuntutan masa pandemi yang berdimensi krisis dalam berbagai lini, menjadikan pemilihan media komunikasi harus lebih hati-hati. Persoalan ini kemudian akan berdampak pada kesalahan informasi yang diterima oleh masyarakat. Oleh sebab itu, pemilihan komunikasi massa sebagai media yang strategis dalam menanggapi berbagai persoalan yang ada dapat menjadi alternatif sebagai sarana edukasi dini yang langsung menyasar terhadap masyarakat luas dengan efektif dan efisien. Bahasan utama dalam penelitian ini berkaitan dengan peran penting strategi komunikasi massa Radio PRFM 107.5 News Channel di tengah pandemi Covid-19. Penelitian ini menggunakan metode kualitatif dengan jenis penelitian studi lapangan. Teknik pengumpulan data menggunakan observasi, wawancara, dan dokumentasi. Hasil dari penelitian menyebutkan bahwa komunikasi massa memiliki peranan sentral dalam menanggapi pandemi Covid-19

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Pembingkaian Berita Media Online Mengenai Penusukan Mantan Menteri Koordinator Bidang Politik, Hukum, dan Keamanan (Menko Pohukam) di Pandeglang Banten

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    Media berbasis daring (dalam jaringan) atau biasa disebut media online memiliki dampak luas bagi khalayak. Informasi-informasi yang disajikan dalam media daring sengaja dikemas dengan menarik seperti tampilan layar berwarna, gambar, video, dan tulisannya yang ringan sehingga membuat masyarakat lebih tertarik untuk mengunjungi media online seperti Kompas.com dan Detik.com. Bersamaan dengan fungsinya, informasi yang diolah oleh media massa termasuk media online sudah disusun sedemikian rupa dalam penyampaiannya sehingga mampu mempengaruhi pemikiran khalayak. Adapun media online yang akan diteliti yakni www.kompas.com dengan www.detik.com. Keduanya memiliki fokus dalam pemberitaan penusukan Menkopolhukam seperti yang penulis teliti. Kedua media massa tersebut merupakan portal berita online yang cukup banyak dikunjungi oleh masyarakat. Adapun fokus dalam penelitian ini adalah bagaimana pembingkaian berita media online mengenai “penusukan Menkopolhukam di Pandeglang Banten edisi 10-15 Oktober 2019”, berdasarkan framing model Robert N. Entman

    Promotional Communication Strategy of Air Bambu Habiburrahman in Increasing Brand Awareness on Instagram @Airbambu.id

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    This study analyzes the promotional communication strategy used by Air Bambu Habiburohman through their Instagram account @airbambu.id. The findings show that Air Bambu successfully adapts its communication style to the social and cultural context of its audience, which values sustainability and natural products. The use of casual language helps build emotional closeness and maintain relevance with the target market. Content formats such as aesthetic photos, short videos, and Reels are effectively used to deliver engaging and easily understood promotional messages. Collaborations with micro-influencers who share similar values and have a relevant audience have expanded reach, enhanced credibility, and strengthened the brand image. Additionally, prompt responsiveness and relevant promotional offers help foster customer loyalty and audience engagement. These strategies contribute significantly to building brand awareness and establishing long-term relationships with consumers

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Bandung's Superior Branding Strategy for the 213th Anniversary of the City of Bandung on Instagram

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    The Bandung City Public Relations branding strategy is an important reference in disseminating information to make Bandung superior in the 213th Anniversary of the City of Bandung. Instagram has become an effective social media for Bandung City Public Relations in disseminating this information. The purpose of this research is to find out how Bandung's branding strategy excels at the 213th Anniversary of the City of Bandung on Instagram @humas_bandung. Researchers use methods through a qualitative approach by collecting data from interviews, observations and documentation. This research uses branding strategies, namely fact finding, planning, action and communication, and evaluation of activities.  In the search for facts, Public Relations of the City of Bandung analyzed the data and facts of the 213th Anniversary of the City of Bandung and the application of the Bandung Superior tagline In making plans, Public Relations for the City of Bandung describes the data and facts in the agenda setting Bandung City Public Relations produces content and distributes it via Instagram; and Bandung City Public Relations evaluates each content to find out how far the Superior Bandung message has reached the public
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