37 research outputs found
Digital Online Dan Trust Dalam Hubungan Antara Tokopedia Dengan Pengguna Layanan
No full textMaraknya bisnis e-commerce yang ada di Indonesia tidak terlepas dari semakin banyaknya penggunaan layanan digital online pada masyarakat.Hal ini mendorong perusahaan-perusahaan yang bergerak dibidang e-commerce berkompetisi untuk memberikan pelayanan online yang terbaik bagi para pelanggan dan penggunanya.Mulai dari layanan transaksi pembayaran terhadap penjualan produk hingga yang terbaru adalah layanan pembayaran tagihan. Namun demikian layanan yang terakhir ini nampaknya masih jarang digunakan oleh para pelanggan karena belum adanya kepercayaan yang tumbuh dalam konteks hubungan antara pelanggan dengan perusahaan penyedia jasa layanan. Tokopedia merupakan salah satu perusahaan yang sedang berupaya untuk menanamkan kepercayaan kepada para pelanggannya untuk mau melakukan transaksi pembayaran tagihan melalui online.Oleh karenanya, studi ini mencoba memberikan gambaran tentang strategi yang dilakukan oleh Tokopedia untuk membangun hubungan dengan para pelanggannya menyangkut penggunaan transaksi layanan pembayaran tagihan. Studi ini menggunakan pendekatan kualitatif dengan metode penelitian deskriptif yang menggunakan Tokopedia sebagai unit analisa. Metode pengumpulan data yang dilakukan adalah dengan wawancara mendalam terhadap satu orang key informant dan dua orang informant yang mewakili Tokopedia
Online Radicalization and Extreme Islamic Values in Social Relations: a Case Study on the Use of Social Media in the Indonesia Tanpa Pacaran Movement
No full textTHE SYMBOLIC MEANING OF GAMA’ TRADITION IN MONGONDOW TRIBE WEDDING
No full textThis research aims to uncover the symbolic meaning and social function of the Gama' traditional wedding ritual of the Mongondow tribe. The Gama' tradition is the final stage of a series of wedding rituals that must be performed, encompassing 13 stages rich in symbolism and cultural values. This study uses a qualitative approach with ethnographic methods to gain an in-depth understanding of this ritual through in-depth interviews, participant observation, and literature review. The main informants consist of the head of the cultural heritage institution, traditional elders, and community members involved in the execution of the traditional ceremony. The results show that each stage in the Gama' tradition has symbolic meaning reflecting the ancestral, religious, moral, social, and ethical values of the Mongondow community. The study also found that despite the influence of modernization causing changes in the ritual's execution, the essence and symbolic meaning of the Gama' tradition are maintained. Gama' plays a crucial role in strengthening the cultural identity and social bonds of the Mongondow community, providing guidance for the younger generation in understanding and preserving their cultural heritage
Instagram\u27s Role in Inducing Event-Related Social Anxiety for Public Engagement
No full textThis study aims to illustrate the social anxiety occurring on the Instagram, which creates social influence among individuals regarding entertainment events. This is closely related to the desire of community members to attend Coldplay concerts in Indonesia and neighbouring countries such as Malaysia, the Philippines, Singapore, and Thailand. Therefore, the research question raised is "How can the use of Instagram in creating social anxiety in organizing live events affects the public interest?" The approach used in this study is a qualitative approach with a phenomenological research method. The unit of analysis used is individuals with purposive sampling technique. Data collection was carried out through semi-structured in-depth interviews and relevant literature studies. The theory used in this study is the Uses and Gratification theory because users are active audiences who interact on Instagram. Additionally, this study also incorporates several related concepts such as Social anxiety, social influence, and New media. The study findings reveal that many Instagram users experience anxiety regarding the one-day Coldplay concert in Indonesia. As a result, many fans are interested in attending Coldplay concerts held in several neighbouring countries of Indonesia. This indicates that content on Instagram plays a significant role in shaping community interest
Konstruksi Makna Ambyar Sebagai Identitas Komunitas Sobat Ambyar
No full textDidi Kempot merupakan penyanyi Indonesia yang dikenal pada tahun 1990an hingga tahun 2000an yang mana beliau dikenal di masyarakat dengan lagu bahasa Jawanya. Tahun 2019 menjadi tahun kebangkitan popularitas Didi Kempot yang sempat redup. Istilah ambyar juga ikut terkenal dikalangan penggemar Didi Kempot bahkan para penggemarnya membentuk komunitas dengan nama Sobat Ambyar. Tujuan dari penelitian ini ingin mengetahui bagaimana konstruksi makna ambyar sebagai identitas dari komunitas Sobat Ambyar. Penelitian ini menggunakan pendekatan kualitatif dengan metode penelitian fenomenologi. Pengumpulan data penelitian dilakukan dengan data primer, yaitu wawancara dan observasi partisipan, serta data sekunder berupa studi kepustakaan dan dokumentasi. Wawancara dilakukan kepada 5 informan yang merupakan bagian dari manajemen Didi Kempot dan anggota dari Komunitas Sobat Ambyar Jakarta. Hasil penelitian menunjukkan bahwa ambyar adalah istilah yang digunakan untuk mengungkapkan perasaan patah hati yang dikaitkan dengan lirik lagu Didi Kempot yang sebagian besar tentang patah hati. Tetapi, ambyar juga dapat merepresentasikan perasaan bahagia.
Kata kunci: Konstruksi Makna, Identitas, Komunitas, Sobat Ambya
The Social Construction of the Rebo Wekasan Ritual in Building Collective Trust in the Karundang Tengah Community to Increase Social Resilience During the COVID-19 Pandemic
No full textThe Rebo Wekasan ritual which has become a tradition in various regions of the archipelago aims to seek safety from the arrival of danger and is a form of guarding or rejecting reinforcements and asking to be protected from harm. The purpose of this study was to investigate how Rebo Wekasan as a ritual in building the collective trust of the Karundang community as an effort to grow social resilience in a pandemic. This study uses social construction theory. The approach used is qualitative by interviewing the leader of the neighborhood association, a religious leader, the daughter of a traditional leader, and one citizen. The main results of this research, obtained through thematic analysis, are first, while most people construct the Rebo Wekasan ritual as an effort to reject reinforcements and maintain tradition, some see it as simply an attempt to reduce stress due to the pandemic; second, while these constructions are different, the three of them together can encourage collective resilience in the form of stress reduction; third, related to mechanisms, three ways allow construction to lead to collective resilience, namely through traditional mechanisms, functional mechanisms, and pragmatic mechanisms. Based on these results, it can be concluded that the community's construction of the Rebo Wekasan ritual led to several mechanisms, resulting in community resilience in facing the pandemic
Interpreting Meaning in Social Criticism through Murals in Indonesia
No full textMurals, as a form of street art, are increasingly used not only to enhance urban aesthetics but also to convey social criticism. In Indonesia, this trend has gained momentum, particularly during the Covid-19 pandemic, when murals have become a medium for dissent against government policies, figures, and institutions. This study aims to analyze how artists use murals to express social criticism towards the government and to understand the interpretative process involved in their message delivery. Utilizing Social Construction theory, this research examines how artists construct and convey their messages through murals. The study adopts a qualitative approach with a phenomenological method, focusing on the lived experiences of the artists to gain insights into how they perceive and represent social realities. The findings reveal that mural creation is a subjective process, deeply influenced by the artists' understanding of social issues. Artists navigate through various stages of construction, incorporating words, symbols, and images to reflect their perspectives on societal concerns. The messages embedded in these murals are often open to multiple interpretations, reflecting the diverse ways in which social criticism can be communicated. This study highlights the role of murals as a dynamic form of protest and expression, revealing the complex interplay between artistic representation and social critique. The research underscores the importance of considering artists' experiences and perspectives to fully appreciate the impact and significance of their work in the context of social and political commentary.Keywords: Social construction, meaning, interpretation, mural, social criticism ABSTRAKMural, sebagai bentuk seni jalanan, semakin digunakan tidak hanya untuk meningkatkan estetika perkotaan tetapi juga untuk menyampaikan kritik sosial. Di Indonesia, tren ini semakin berkembang, terutama selama pandemi Covid-19, ketika mural menjadi media untuk mengekspresikan ketidakpuasan terhadap kebijakan pemerintah, tokoh, dan institusi. Penelitian ini bertujuan untuk menganalisis bagaimana seniman menggunakan mural untuk menyampaikan kritik sosial terhadap pemerintah dan untuk memahami proses interpretasi yang terlibat dalam penyampaian pesan mereka. Menggunakan teori Konstruksi Sosial, penelitian ini memeriksa bagaimana seniman membangun dan menyampaikan pesan mereka melalui mural. Studi ini mengadopsi pendekatan kualitatif dengan metode fenomenologis, berfokus pada pengalaman hidup para seniman untuk mendapatkan wawasan tentang bagaimana mereka memandang dan merepresentasikan realitas sosial. Temuan penelitian menunjukkan bahwa penciptaan mural adalah proses subjektif, yang sangat dipengaruhi oleh pemahaman seniman terhadap isu-isu sosial. Seniman melewati berbagai tahap konstruksi, menggabungkan kata-kata, simbol, dan gambar untuk mencerminkan perspektif mereka tentang masalah-masalah masyarakat. Pesan yang tertanam dalam mural ini sering kali terbuka untuk berbagai interpretasi, mencerminkan cara-cara beragam dalam menyampaikan kritik sosial. Penelitian ini menyoroti peran mural sebagai bentuk protes dan ekspresi yang dinamis, mengungkapkan hubungan kompleks antara representasi artistik dan kritik sosial. Penelitian ini menekankan pentingnya mempertimbangkan pengalaman dan perspektif seniman untuk sepenuhnya menghargai dampak dan signifikansi karya mereka dalam konteks komentar sosial dan politik.Kata Kunci: Konstruksi sosial, makna, interpretasi, mural, kritik sosia
The Social Construction of the Rebo Wekasan Ritual in Building Collective Trust in the Karundang Tengah Community to Increase Social Resilience During the COVID-19 Pandemic
No full textThe Rebo Wekasan ritual which has become a tradition in various regions of the archipelago aims to seek safety from the arrival of danger and is a form of guarding or rejecting reinforcements and asking to be protected from harm. The purpose of this study was to investigate how Rebo Wekasan as a ritual in building the collective trust of the Karundang community as an effort to grow social resilience in a pandemic. This study uses social construction theory. The approach used is qualitative by interviewing the leader of the neighborhood association, a religious leader, the daughter of a traditional leader, and one citizen. The main results of this research, obtained through thematic analysis, are first, while most people construct the Rebo Wekasan ritual as an effort to reject reinforcements and maintain tradition, some see it as simply an attempt to reduce stress due to the pandemic; second, while these constructions are different, the three of them together can encourage collective resilience in the form of stress reduction; third, related to mechanisms, three ways allow construction to lead to collective resilience, namely through traditional mechanisms, functional mechanisms, and pragmatic mechanisms. Based on these results, it can be concluded that the community's construction of the Rebo Wekasan ritual led to several mechanisms, resulting in community resilience in facing the pandemic
COMMUNICATION STRATEGY OF THE GEREJA KRISTEN SUMBA TO ENCOURAGE COMMUNITY INVOLVEMENT IN DEVELOPMENT ACTIVITIES IN PAMALAR VILLAGE, EAST NUSA TENGGARA
No full textRendahnya partisipasi masyarakat dalam aktivitas pembangunan mendorong Gereja Kristen Sumba (GKS) Pamalar di kabupaten Sumba Tengah untuk dapat berperan aktif dalam menggerakan masyarakat. Sebagai kabupaten dengan populasi penduduk beragama Kristen yang tinggi, maka peran gereja menjadi sangat sentral. GKS Pamalar perlu untuk dapat membangun hubungan dengan masyarakat serta beradaptasi dengan identitas budaya agar dapat menemukan pendekatan berbasis kearifan lokal yang mampu mendorong partisipasi masyarakat dalam aktivitas pembangunan. Penelitian ini berusaha untuk melakukan analisis terhadap strategi yang dilakukan oleh GKS Pamalar untuk mendorong partisipasi masyarakat dalam aktivitas pembangunan. Untuk dapat menganalisis masalah penelitian, maka studi ini akan menggunakan beberapa konsep kunci seperti strategi, kearifan lokal, partisipasi, dan community development. Adapun pendekatan yang dilakukan menggunakan kualitatif dan metode studi kasus yang bertujuan untuk menganalisa pelaksanaan strategi yang dilakukan oleh GKS Pamalar untuk membangun partisipasi masyarakat dalam proses pembangunan. Hasil dari penelitian ini menunjukkan bahwa program pembangunan masyarakat yang dilakukan haruslah berorientasi pada kepentingan dan kebutuhan masyarakat desa. Keberhasilan program pembangunan masyarakat ini juga ditemukan karena peran aktif gereja melalui pemimpinya membuat program yang berkaitan dengan mata pencaharian pokok masyarakat. Selain itu pemimpin gereja juga kerap menjadi jembatan antara Pemerintah Desa dengan masyarakat desa Pamalar. Selain itu, kesesuaian gaya pemimpin Gereja dalam penelitian ini juga terlihat dari strategi yang digunakan dalam keterlibatan, mengenali dan mendorong partisipasi masyarakat intimacy dan involvement secara langsung akan membangun rasa percaya terutama bagi warga masyarakat sebagai modal penting untuk mendorong pembangunan masyarakat.
Kata Kunci: Kepemimpinan Gereja, Partisipasi Masyarakat, Pembangunan Masyarakat, Kearifan LokalThe low level of community participation in development activities has driven the Pamalar congregation of the Christian Church of Sumba (GKS) in Central Sumba Regency to play an active role in mobilizing local residents. As a regency with a predominantly Christian population, the church holds a central and strategic position in the community. GKS Pamalar is required to establish strong relationships with the community and adapt to cultural identities to develop approaches based on local wisdom that can encourage community participation in development initiatives. This study aims to analyze the strategies implemented by GKS Pamalar to foster community participation in development activities. To examine this issue, the study employs several key concepts, including strategy, local wisdom, participation, and community development. A qualitative approach with a case study method is used to explore how GKS Pamalar carries out its strategies to build community participation in the development process. The findings indicate that community development programs must be oriented towards the interests and needs of the local population. The success of these programs is also attributed to the active role of the church and its leaders in creating programs related to the main sources of community livelihoods. Furthermore, church leaders often serve as a bridge between the village government and the people of Pamalar. The compatibility of the church leaders’ leadership style in this study is also reflected in their strategies of engagement, recognizing, and directly encouraging participation, which builds a sense of trust — a crucial social capital for driving community development.
Keywords: Church Leadership, Community Participation, Community Development, Local Wisdo
The communication strategy of the government procurement of goods and services agency (LKPP) in socializing the use of e-catalogue to promote the transparency
No full textThe Government Procurement of Goods and Services Agency (LKPP) has presented the E-Catalogue service, which is aimed at creating transparent governance of government procurement of goods and services, involving community participation in monitoring, as well as being a provider that markets goods and services. To achieve these goals, LKPP needs to implement an appropriate communication strategy in disseminating the use of the E-Catalogue. The approach in this study is qualitative and is supported by the use of the case study method. The data in this study were collected through in-depth interviews, observation, and literature review. The data were then processed through coding techniques to draw conclusions. The study found several communication strategies that have been implemented by LKPP, including setting rules and distributing circulars, creating content on websites and social media, publishing articles in mass media, using social media, forming working groups, providing assistance to regional governments, providing consulting services, and also providing routine training for government institutions and service providers. The authors also found that the communication strategy implemented by LKPP has been well implemented. This can be seen from the increase in the number of products listed in the E-Catalogue and the goods and service providers involved. However, several obstacles such as infrastructure, human resources, understanding and ease of use of the E-Catalogue continue to remain, which must be addressed by LKPP.Lembaga Kebijakan Pengadaan Barang dan Jasa Pemerintah (LKPP) menghadirkan layanan E-Katalog. Layanan ini ditujukan untuk menciptakan tata kelola pengadaan barang dan jasa pemerintah yang transparan, melibatkan partisipasi masyarakat dalam melakukan monitoring, serta sebagai penyedia yang memasarkan barang dan jasa. Untuk mencapai tujuan tersebut, LKPP perlu mengimplementasikan strategi komunikasi yang tepat dalam menyosialisasikan penggunaan E-Katalog. Pendekatan dalam penelitian ini adalah kualitatif dan didukung dengan penggunaan metode studi kasus. Data dalam penelitian ini dikumpulkan melalui wawancara mendalam, observasi, dan studi literatur. Data kemudian diolah melalui teknik coding untuk ditarik kesimpulannya. Hasil penelitian ini menemukan beberapa strategi komunikasi yang telah diterapkan oleh LKPP, diantaranya penetapan aturan dan membagikan surat edaran, pembuatan konten di website dan media sosial, publikasi artikel di media massa, pemanfaatan media sosial, membentuk kelompok kerja, pendampingan ke daerah, menyediakan layanan konsultasi, dan juga dilakukan dalam bentuk pelatihan rutin untuk institusi pemerintah maupun penyedia layanan. Kami juga menemukan bahwa strategi komunikasi yang dilakukan oleh LKPP sudah berjalan dengan baik. Hal ini dapat terlihat dari peningkatan jumlah produk yang tayang serta penyedia barang dan jasa yang terlibat. Namun, beberapa kendala seperti infrastruktur, sumber daya manusia, kesepahaman dan kemudahan dalam penggunaan E-Katalog masih menjadi pekerjaan rumah yang harus segera dibenahi oleh LKPP
