1,720,976 research outputs found

    Faktor yang Menentukan dan Mempengaruhi Keputusan Konsumen dalam Menggunakan Analisis Pelumas Kendaraan Bermotor di Kota Palembang

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    Pertumbuhan kendaraan bermotor berdampak terhadap pertumbuhan permintaan pada produk pelumas. Penelitian ini bertujuan untuk mengetahui faktor-faktor menentukan dan mempengaruhi keputusan konsumen dalam menggunakan pelumas kendaraan bermotor di Kota Palembang. Adapun manfaatnya agar hasil penelitian ini, diharapkan dapat digunakan sebagai acuan bagi perusahaan pelumas dan yang terkait dalam meningkatkan keputusan dan kepuasan konsumen pelumas dengan memperhatikan faktor yang dianggap penting bagi konsumen dalam menggunakan pelumas kendaraan bermotornya. Rancangan penelitian dalam penelitian ini menggunakan riset eksploratori dan riset konklusif deskriptif dalam bentuk single cross sectional. Jumlah sampel dalam penelitian ini adalah 200 orang yang merupakan pengguna produk pelumas. Teknik analisis yang digunakan adalah analisis faktor yang digunakan untuk mengelompokkan variabel-variabel berdasarkan kesamaannya. Hasil dari penelitian adalah terbentuk 6 faktor yaitu sebagai berikut : Kualitas dan Merek, Kepribadian dan Gaya Hidup, Promosi, Harga dan Diskon, Kebutuhan dan Keinginan, dan Referensi. Faktor-faktor tersebut dapat membantu perusahaan dalam merumuskan strategi pemasaranny

    ANALISIS POSITIONING PRODUK BUMBU MASAK INSTANT (STUDI KASUS MEREK : SAJIKU, KOKITA & MAMASUKA)

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    ABSTRACT The Study was conducted to determine perceiptual mapping in instant seasoning. Object of study is the Sajiku, Mamasuka and Royco. This study used a decriptive conclusive research in the form of a single cross-sectional sample of 180 respondents who were in the city of Palembang. Perceptual map is used to see the affinity between the brand and the variables between one brand to another brand. The results of this study have Sajiku brand proximity variable "Available in a variety of flavors," Mamasuka with "Having a high taste" and "Product of the advertisement informed through the media" and Kokita with "color packaging support", "price affects the quality of a products ", and" Promoting products in all media

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Peran Online Delivery System bagi Pelaku Usaha Online di E-Commerce

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    Penduduk Desa Burai, Sumatera Selatan adalah Desa Wisata yang memiliki potensi industri kerajinan yang dapat dikembangkan pasarnya melalui saluran distribusi online. Tetapi penduduk ini menghadapi tantangan karena penjualan online adalah hal baru bagi mereka. Masalah utama yang mereka hadapi ketika berjualan online adalah risiko terkait pengiriman barang. Oleh karena itu diperlukan pelatihan mengenai online system delivery in e-commerce kepada pelaku usaha online ini. Tujuan dari pelatihan ini adalah untuk meningkatkan pengetahuan pelaku usaha online agar dapat mengatur online system delivery mereka di e-commerce. Metode yang digunakan adalah pendampingan manajemen dimana peserta diberikan penjelasan pentingnya mengelola sistem pengiriman barang dan cara memilih layanan jasa kirim yang tepat. Kemudian peserta diberikan pendampingan teknis dimana peserta diberi pengetahuan cara mengatur sistem pengiriman di aplikasi e-commerce. Setelah mendapatkan pelatihan pengrajin Desa Burai kini memiliki toko online di e-commerce yang dapat mereka gunakan dan telah memilih layanan jasa kirim yang tepat sesuai karakteristik produknya

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
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