1,720,985 research outputs found
Corporate Diplomacy: How Multinational Corporations Gain Organizational Legitimacy
Full text linkThis Open-Access book investigates corporate diplomacy as a legitimation strategy of multinational companies in the United Arab Emirates. The author applies a neo-institutional public relations perspective, according to which societal expectations significantly shape corporate diplomacy communication. Using a multi-method research design, the author shows how corporate diplomacy is used in the host country, what role local media coverage and relationship management fulfill, and what effects corporate diplomacy has on corporate legitimacy in the host country community, i.e., UAE residents. The findings provide substantial insights into how multinational corporations seek legitimacy through corporate diplomacy and demonstrate how these efforts and the legitimation of corporations are affected by the media and the host country's public
Corporate Diplomacy: How Multinational Corporations Gain Organizational Legitimacy
Full text linkThis Open-Access book investigates corporate diplomacy as a legitimation strategy of multinational companies in the United Arab Emirates. The author applies a neo-institutional public relations perspective, according to which societal expectations significantly shape corporate diplomacy communication. Using a multi-method research design, the author shows how corporate diplomacy is used in the host country, what role local media coverage and relationship management fulfill, and what effects corporate diplomacy has on corporate legitimacy in the host country community, i.e., UAE residents. The findings provide substantial insights into how multinational corporations seek legitimacy through corporate diplomacy and demonstrate how these efforts and the legitimation of corporations are affected by the media and the host country's public
Going Beyond Counting First Authors in Author Co-citation Analysis
Full text linkThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Full text link“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Full text linkWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Issue salience (Public Diplomacy) (see also theme or media coverage salience)
Full text linkThe variable “issue salience” refers to the visibility or prominence of a given topic or theme occurring in the news coverage and is used to explore first-level agenda-setting (McCombs & Shaw, 1972). In addition to actor salience and valence, issue salience is analyzed to describe and explore the news coverage on different events and public debates. Mostly, issue salience is measured as the number of mentioning a particular issue, topic, or theme.
Field of application/theoretical foundation:
Issue salience is analyzed using content analysis across different subfields of communication and media research, including the field of public diplomacy. In public diplomacy research, scholars measure issue salience in the context of governmental communication on their official channels online and offline or the representation of countries in social or mass media. Researchers embed the concept of issue salience primarily in agenda-setting theory (McCombs & Shaw, 1972), analyzing it as an independent variable from which to derive implications of news media coverage on audiences’ perceptions on a certain object or examining the relationship between issue salience in the media and the public agenda.
References/combination with other methods of data collection:
When it comes to analyses on issue salience and its link to public perceptions, a mixed-method study design incorporating content analysis in combination with surveys is used to validate issue salience.
Example study:
Zhou et al., 2013
Information about Zhou et al., 2013
Authors: Zhang et al.
Research question/research interest: Comparison between news coverage on Great Britain (in terms of themes) in U.S.-American and Chinese news media during the Olympic Games 2012
RQ: What were the most salient themes in British, U.S., and Chinese media when they covered the opening ceremony of the London Olympics?
Object of analysis: Newspaper (30 media outlets across three countries (the United States, the United Kingdom, and China, not explicated)
Time frame of analysis: 24 July 2012 to 12 August 2012
Information about variable
Variable name/definition: Media coverage salience: Number of mentions given to a particular theme
Level of analysis: Story
Values:
(1) Countryside (e.g., emphasis of British natural beauty and scenic sites)
(2) Creativity (e.g., focus on British creative sector, such as arts, film, and literature)
(3) Entrepreneurship (e.g., portrayals on entrepreneurs and investors, or global investment)
(4) Green (e.g., emphasis on Great Britain’s sustainability and environmental protection efforts)
(5) Heritage (e.g., focus on British royalty, museums, and historical landmarks)
(6) Innovation (e.g., discussion of science and technology in Great Britain)
(7) Knowledge (e.g., portrayals of research and development at British universities)
(8) Music (e.g., mentions of British and music artists)
(9) Shopping (e.g., emphasis on British shopping venues such as London as shopping city)
(10) Sport (e.g., emphasis on sporting events or athletes, such as David Beckham)
(11) Technology (e.g., focus on digital media, e-commerce, and IT services in Great Britain)
Scales: Nominal
Reliability: Krippendorf’s alpha = .90
References
McCombs, M. E., & Shaw, D. L. (1972). The Agenda-Setting Function of Mass Media. Public Opinion Quarterly, 36(2), 176–187.
Zhou, S., Shen, B., Zhang, C., & Zhong, X. (2013). Creating a Competitive Identity: Public Diplomacy in the London Olympics and Media Portrayal. Mass Communication & Society, 16(6), 869–887
Dispelling the Myths Behind First-author Citation Counts
Full text linkWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
Attribute salience (Public Diplomacy) (see also issue attributes)
Full text linkThe variable “attribute salience” is described as the characteristics of a given issue that is portrayed in media coverage or other communication channels. It is generally measured in addition to issue salience and issue valence in order to analyze media portrayals of events, actors, or public discourses. Attribute salience is often measured in order to explore how particular issues are presented (instead of which in general), thereby contributing to second-level agenda-setting effects (McCombs et al., 1997).
Field of application/theoretical foundation:
Attribute salience is analyzed across different subfields of communication and media research, including the field of public diplomacy. In public diplomacy research, scholars measure attribute salience in the context of political communication or the representation of countries in the news media as well as on social media. Researchers embed the concept of attribute salience or issue attributes mainly in agenda-setting theory (McCombs & Shaw, 1972), analyzing it as an independent variable to derive with implications of news media coverage on audiences’ evaluations of certain issues.
References/combination with other methods of data collection:
When it comes to analyses on attribute salience in the context of issues and its link to public perceptions, a mixed-method study design incorporating content analysis in combination with surveys is used to validate attribute salience.
Example study:
Zhang et al. (2018)
Information on Zhang et al., 2018
Authors: Zhang et al.
Research question/research interest: Effects of agenda-building of Chinese state-sponsored media on news media coverage in Taiwan and Singapore during Hong Kong Protest
Object of analysis: Newspaper (several English newspapers and newswires published in China, Singapore, and Taiwan; not explicated)
Time frame of analysis: 1 May 2014 to 30 April 2015
Information about Variable
Level of analysis: Article
Values:
(1) Substantive issue attributes (frame):
(a) Conflict
(b) Cooperation
(c) Problem definition
(d) Proposed solution to the problem
(e) Responsibility attribution
(f) Human interest
(g) Consequences and outcomes
(h) Morality and motivation to take actions
(2) Affective issue attributes (tone):
(a) Negative
(b) Neutral or mixed
(c) Positive
(d) N/A.
Scales: Nominal
Reliability: Cohen‘s kappa = 0.76
References
McCombs, M. E., & Shaw, D. L. (1972). The Agenda-Setting Function of Mass Media. Public Opinion Quarterly, 36(2), 176–187.
McCombs, M. E., Llamas, J. P., Lopez-Escobar, E., & Rey, F. (1997). Candidate Images in Spanish Elections: Second-Level Agenda-Setting Effects. Journalism & Mass Communication Quarterly, 74(4), 703–717.
Zhang, T., Khalitova, L., Myslik, B., Mohr, T. L., Kim, J. Y., & Kiousis, S. (2018). Comparing Chinese state-sponsored media’s agenda-building influence on Taiwan and Singapore media during the 2014 Hong Kong Protest. Chinese Journal of Communication, 11(1), 66–87
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