1,720,957 research outputs found

    ANALISIS ELABORATION LIKELIHOOD MODEL DALAM KALIMAT PERSUASI KAMPANYE PRESIDEN 2019 DI FACEBOOK

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    Facebook is a tool for effective and efficient persuasion with fast time and relatively inexpensive cost for campaigns. This research aims to reveal some types of sentence persuasion, through the elaboration analysis of likelihood model on Facebook This research uses qualitative content analysis methods. Qualitative content analysis is a systematic analysis to analyze the content of messages and to process messages that can not be separated from the interests of the message maker. The data the authors take in this study is data contained on Facebook from February to April 2019. The Data in this study is a sentence that has a persuasion message on Facebook. The data sources used in this research are sourced from direct observation on social media Facebook which is then researcher Screenshoot. Data analysis is conducted through observation, grouping, identifying, analyzing data, and concluding research analysis results.  Based on the results of the study, there are several types of persuasion sentences, namely: (1) A strong persuasion sentence, which is a strong persuasion sentence has an explicit call to action, usually accompanied by data and facts; (2) A neutral persuasion sentence, which is a persuasion sentence whose contents do not change our attitude or behavior to a friend who has a different choice than ours;  (3) A weak persuasion sentence, i.e. a persuasion sentence done implicitly (expressed) or indirectly; and (4) A side persuasion sentence, which is a sentence influenced by things like the repetition of a highly credible spokesman to convince others

    Leksikon Nama Hewan dan Tumbuhan pada Peribahasa Bakumpai: Kajian Semantik Kognitif

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    Penelitian ini merupakan penelitian tentang peribahasa Bakumpai yang berupa pepatah dan perumpamaan berkaitan dengan penggunaan leksikon nama hewan dan tumbuhan. Tujuan dari penelitian ini, yaitu:  1) menemukan penggunaan leksikon nama hewan dan tumbuhan dalam peribahasa berupa pepatah dan perumpamaan Bakumpai, 2) menemukan intepretasi leksikon nama hewan dan tumbuhan dalam peribahasa berupa pepatah dan perumpamaan Bakumpai. Data tertulis diambil dari buku Bahasa Bakumpai Struktur dan Identitasnya karya M. Hatta Baduani. Selanjutnya data diklasifikasikan berdasarkan leksikon nama hewan dan tumbuhan. Analisis data menggunakan metode intepretatif dengan teori semantik kognitif. Hasil penelitian menunjukkan bahwa terdapat penggunaan leksikon nama hewan dalam peribahasa berupa pepatah dan perumpamaan Bakumpai, yaitu:  manuk‘ayam’, asu‘anjing’, baui‘babi’, buayi‘buaya’, burung, ikan, pilanduk‘kancil, barangkatak‘katak’, kambing, bekel‘kera’, kukang, kerbau, musang, cacing, tasak‘cecak’, bajang‘rusa’, dan handipe‘ular’. Sementara itu, leksikon nama tumbuhan yang digunakan dalam peribahasa berupa pepatah dan perumpamaan Bakumpai, yaitu: enyuh’nyiur’, alang-alang, dan  tamparanjang. Intepretasi makna leksikon peribahasa Bakumpai berupa pepatah dan perumpamaan yang menggunakan nama hewan dan tumbuhan yaitu, pepatah dan perumpamaan yang menggambarkan sifat, perilaku, dam fisik manusia, baik sifat , perilaku, fisik yang baik maupun sifat, perillaku, fisik yang tidak baik

    BAHASA PERSUASIF KAUM MILENIAL PADA PILPRES 2019

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    This study describes millenials persuasive language in presidential election 2019. It is estimated that a half of the voters in presidential election 2019 are millenials. They are rasional group that have technology literate. That is why each candidates in presidential election 2019 is trying to hold this group. The language of millenials is quite different compare to the common group. Millenials are more creative by using symbol or sentence to persuade public opinion or someone else behaviour. The using of language symbol, spoken or written, sign, drawings signal, is hoped to attract peoiple’s attention and persuade them toward their massage. The aim of this study is to find out the form and meaning of millenials persuasive language in presidential election 2019. This study uses descriptive qualitative method. The data are in the form of document as the result of note taking from social media twitter. The result shows that language persuasive used by millenials in presidential election 2019 contains inviting, meaning explisitly or implisitly. Persuasive language used by millenials in presidential election is in the form of symbol, sentence, and paragraph.

    ANALISIS PENGGUNAAN KOHESI REFERENSI PADA NASKAH DRAMA SISWA SMAN 2 KANDANGAN

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    Abstrak: Penelitian Analisis Penggunaan Kohesi Referensi pada Naskah Drama Siswa SMAN 2 Kandangan merupakan penelitian deskriptif. Tujuan penelitian ini adalah mendeskripsikan penggunaan kohesi referensi pada naskah drama siswa SMAN 2 Kandangan. Jenis penelitian ini merupakan penelitian deskriptif kualitatif. Populasi data dalam penelitian ini adalah siswa SMAN 2 Kandangan. Objek siswa SMAN 2 Kandangan yang dipilih adalah siswa jurusan IPA dan IPS kelas XI. Teknik penentuan subjek didasarkan pada pengambilan sampel yang dilakukan secara random sampling. Adapun objek penelitian ini adalah penggunaan peranti kohesi referensi dalam naskah drama siswa SMAN 2 Kandangan. Data diperoleh dengan metode membaca dan teknik mencatat. Metode analisisnya menggunakan metode analisi deskriptif kualitatif. Hasil penelitian ini dapat dideskripsikan penggunaan peranti kohesi referensi pada naskah drama siswa SMAN 2 Kandangan, yaitu (1) kohesi referensi pronomina persona adalah pronomina yang dipakai untuk mengacu pada orang. Pronomina persona terdiri atas persona orang pertama tunggal dan jamak, pronomina orang kedu tunggal dan jamak, dan pronomina orang ketiga tunggal dan jamak; (2) kohesi pronomina demonstratif adalah pronomina penunjuk umum, pronomina penunjuk tempat, dan pronomina penunjuk hal ikhwal; (3) kohesi referensi komparatif adalah kohesi referensi yang menyatakan perbandingan unsur yang satu dibandingkan dengan unsur yang lain. Kohesi referensi komparatif terdiri atas kohesi referensi komparatif yang menyatakan kurang, kohesi referensi komparatif yang menyatakan sama, dan kohesi referensi komparatif yang menyatakan lebih.Kata kunci: Kohesi, referensi, naskah drama Abstract: This study Analisis Penggunaan Kohesi Referensi pada Naskah Drama Siswa SMAN 2 Kandangan is descriptive study. The aim of this study is to describe the using of reference cohesion in drama script by SMAN 2 Kandangan student. This is descriptive qualitative study. The data population is the student of SMAN 2 Kandangan. The object of this study is SMAN 2 Kandangan from Science and Social class of second grade. Subject determination technique is based on random sampling.The data are gained through reading and writing. This study used descriptive qualitative method. The object of this study is the using of reference cohesion instrument in drama script of SMAN 2 Kandangan’ students. The result shows that the using of reference cohesion instrument in drama script by the student of SMAN 2 Kandangan are (1) pronomen reference cohesion is pronomen refers to a person. Person pronomen consist of singular and plural of first person. Pronomen singular and plural of second person, and pronomen singular and plural of third person; (2) demonstrative pronomen cohesion is general instruction pronomen, place instruction pronomen, cause instruction pronomen, occurances instruction pronomen; (3) comparative reference cohesion is reference cohesion that stating comparation of one component to the other one. Comparative reference cohesion consists of comparative reference cohesion that stating inefficient, comparative reference cohesion that stating equality, and comparative reference cohesion that stating more.Key words: cohesion, reference, drama scrip

    Refleksi Budaya Banjar dan Dayak dalam Novel Jendela Seribu Sungai Karya Miranda Seftiana dan Avesina Soebli (Kajian Etnolinguistik)

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    Masyarakat Banjar dan Dayak masih memegang teguh budaya mereka masing-masing dan diikuti sampai sekarang. Bagaimana budaya itu direfleksikan oleh para tokoh dalam novel Jendela Seribu Sungai menjadi permasalahan dalam penelitian ini. Penelitian ini bertujuan mendeskripsikan budaya Banjar dan Dayak yang direfleksikan dalam novel Jendela Seribu Sungai karya Miranda Seftiana dan Avesina Soebli dikaji dari pendekatan etnolinguistik. Penelitian ini menggunakan metode deskriptif kualitatif, dengan tahapan membaca, menginventarisasi, mereduksi, menganalisis, dan terakhir memberi simpulan. Kesimpulan dari hasil penelitian ini bahwa refleksi budaya Banjar dan Dayak dalam novel Jendela Seribu Sungai dapat dilihat dari tradisi dan adat kebiasaan masyarakat Banjar dan Dayak yang masih dilaksanakan;, ungkapan dan peribahasa yang menjadi pedoman hidup masyarakat Banjar dan Dayak; ritual dan kepercayaan yang masih diyakini; permainan tradisional yang masih dimainkan oleh masyarakat Banjar dan Daya;, makanan  tradisisonal yang menjadi ciri khas masyarakat Banjar dan Dayak; serta mantra atau doa yang masih dibaca dalam setiap prosesi upacara. Banjar and Dayak communities uphold their cultures and they still follow them until now. How that culture is reflected by the characters in the novel Jendela Seribu Sungai becomes an issue in this study. This research aims to describe Banjar and Dayak culture reflected in the novel Jendela Seribu Sungai by Miranda Seftiana and Avesina Soebli and it is reviewed from ethnolinguistics approach. The methods used in this study are qualitative descriptive methods by reading the novel Jendela Seribu Sungai, inventorying data, reducing data, analyzing data, and giving conclusion. From the results of this study it can be concluded that the reflections of Banjar and Dayak culture in the novel Jendela Seribu Sungai displays various traditions and customs of Banjar and Dayak communities and it still implemented; phrases and proverbs that become the guidelines of Banjar and Dayak people; rituals and beliefs that are still believed; traditional games that are often played by Banjar and Dayak people; food that becomes the characteristic of Banjar and Dayak people; and also spells or prayers that are still read in each ceremonial procession.  

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods
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