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    Fatti, fattispecie e tutele nella definizione della subordinazione, tra common law e civil law

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    La ricerca utilizza la prospettiva di un ordinamento di common law per contribuire allo studio della definizione del rapporto di lavoro e in particolare del rapporto di lavoro subordinato. Il presente studio, così tributario di una ottica comparata, indaga il fenomeno della subordinazione attraverso una preliminare scomposizione delle sue tre dimensioni costitutive: quella della concettualizzazione giuridica, quella degli effetti giuridici (intesi sinteticamente come tutele) e quella fattuale che richiama gli elementi socio-economici fondanti la condizione della dipendenza considerata ontologicamente e praticamente. In termini espositivi si rileva come l’intento di definire la subordinazione si sposi con la necessità di discernere, ulteriormente, sotto il profilo temporale, tenendo separata quindi la definizione ex ante (o qualificazione propriamente detta) dalla definizione ex post. Lo studio arriva a rilevare il ruolo del diritto casistico quale non solo fondante, ma anche fisiologico e ineludibile per la corretta definizione della condizione del lavoratore subordinato; esso trova, nell’indagine della case law anglosassone in materia di interpretazione del rapporto, suggerimenti che possono costituire elementi di critica all’impianto categorico tipico del sistema italiano-continentale. Conclude con il rinvenire nella tecnica delle presunzioni legali assolute uno strumento di qualificazione efficace quanto delicato, poiché direttamente collegato al supporto di inderogabilità di cui sono fornite le tutele per il lavoro subordinato. Richiama le forme di consulenza preventiva alla stregua di percorsi efficaci verso una maggiore stabilizzazione delle aspettative. Suggerisce, infine, in una prospettiva di definizione della subordinazione ex post, il criterio ermeneutico della interpretazione orientata alla ratio della specifica tutela che sia oggetto di disputa e/o di accertamento, quale strumento di indirizzo del potere giurisprudenziale da parte del legislatore.The research is moved from the observation of outdated legal systems facing with an increasing complexity as governing the evolution of labour markets; an instance for reform is called both in common law and civil law countries. The common law perspective is used to highlight the essential role of case law as far as classification and qualification of any subordinated relationship is concerned. The analysis stress the point over the need to decompose the meaning of subordinated work: subordination is a legal concept, it is a matter of fact, it is a legal effect implying rights and duties. Also stressed within the process to define a subordinated relation of employment is a temporal dimension, since any a-priori definition is involving a different approach if compared with any ex post definition. Some conclusions are finally put forward

    Health and self-control: promoting unconscious healthy food choices inside the store

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    Purpose: The wide literature about healthy behaviours posits that a high level of self-control is required in order to make healthy choices. This work intends to demonstrate that retailers, through the management of in-store marketing levers, can influence shopping behaviour, no matter which is the individual tendency to engage in cognitive behaviours. For this specific purpose, we have considered participants' “Need for Cognition” as a proxy of self-control. Design/methodology/approach: With reference to a specific category (cookies), we created a new display based on benefits (healthy eating) rather than products' attributes. A pre-test was conducted before the main experiment in order to assess the potential ability of the new nutritional display to help customers selecting healthier products, by testing participants' awareness and comprehension of the stimuli proposed. Then, an online between-subjects experiment was conducted by simulating the shoppers' expedition in the cookies' aisle inside a store with the aim to demonstrate that healthy choices can be also made on impulse. Findings: Our findings showed that when both communication and visual cues are provided, people low in need for cognition (NFC) are more willing to select healthy products from the shelf, compared with people high in NFC. Originality/value: While there is a wide literature explaining the mechanisms supporting healthy choices, fewer are the contributions about the role of retailers in promoting healthy eating through in-store marketing levers. More important, there is no contribution about how to promote health among people with low level of self-control

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
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