1,721,006 research outputs found

    Pengaruh Bauran Pemasaran terhadap Keputusan Pembelian Inovasi Madu Kelulut di Kecamatan Manggar Kabupaten Belitung Timur

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    The Effect of Marketing Mix on the Purchase Decision of Kelulut Honey in Manggar District, East Belitung Regency (Supervised by Evahelda and Rati Purwasih). Honey kelulut is the result of honey from bees Trigona sp. Kelulut honey is easy to cultivate. This is because the kelulut honey bee does not have a sting (stingless bee) so it is safe to be cultivated around homes, plantations and the use of vacant land. Every consumer has a different pattern of consumption behavior. Therefore, as a producer, in order to be able to sell products that are marketed to buyers, it is necessary to approach consumers and their behavior. It is very important for producers to know the effect of product marketing mix, price, distribution, promotion on consumer purchasing decisions, especially in the competition for kelulut honey products. The aims of this study were: (1) to describe the marketing mix of kelulut honey in Manggar sub-district, East Belitung regency, (2) to analyze consumer purchasing decisions for kelulut honey in Manggar sub-district, East Belitung regency. sampling. The sample in the study was 100 respondents. The results showed that the characteristics of the respondents included age, gender, education level and occupation. The marketing mix in Manggar District, East Belitung Regency has been categorized as good. The decision-making process for buying kelulut honey goes through five stages, namely, need recognition, information search, alternative evaluation, purchasing action, and product consumption.Pengaruh Bauran Pemasaran Terhadap Keputusan Pembelian Madu Kelulut Di Kecamatan Manggar Kabupaten Belitung Timur (Dibimbing oleh Evahelda dan Rati Purwasih). Madu kelulut merupakan hasil madu dari lebah Trigona sp. Madu kelulut mudah untuk dibudidayakan. Hal ini dikarenakan lebah madu kelulut yang tidak memiliki sengat (Stingless bee) sehingga aman untuk dibudidayakan di sekitaran lingkungan rumah, perkebunan dan pemanfaatan lahan kosong.  Setiap konsumen memiliki pola perilaku konsumsi yang berbeda-beda. Oleh sebab itu, sebagai produsen supaya dapat menjual produk yang dipasarkan sampai ke pembeli perlu melakukan pendekatan terhadap konsumen dan perilakunya. Sangat penting bagi produsen untuk mengetahui pengaruh bauran pemasaran produk, harga, distribusi, promosi terhadap keputusan pembelian konsumen terutama dalam persaingan produk madu kelulut. Tujuan penelitian ini adalah: (1) Mendeskripsikan bauran pemasaran madu kelulut di Kecamatan Manggar Kabupaten Belitung Timur, (2) Menganalisis pengambilan keputusan pembelian madu kelulut oleh konsumen di Kecamatan Manggar Kabupaten Belitung Timur, Penelitian dilakukan di Kecamatan Manggar Kabupaten Belitung Timur dengan menggunakan teknik purposive sampling. Sampel pada penelitian sebanyak 100 responden. Hasil penelitian menunjukan bahwa karakteristik responden meliputi usia, jenis kelamin, tingkat pendidikan dan pekerjaan. Bauran pemasaran di Kecamatan Manggar Kabupaten Belitung Timur telah dikategorikan baik. Proses pengambilan keputusan pembelian madu kelulut melalui lima tahapan yaitu, pengenalan kebutuhan, pencarian informasi, evaluasi alternatif, tindakan pembelian, dan pengkonsumsian produk

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Determinan Pengembangan Agribisnis Lada Putih di Kecamatan Air Gegas, Kabupaten Bangka Selatan

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    Air Gegas District has been designated as a white pepper-based rural development area in South Bangka Regency, Bangka Belitung Islands Province. Several studies have been conducted in this location, but these studies still show limitations due to the lack of discussion related to the determinants of white pepper agribusiness development as a consideration in developing strategies. The purpose of this study is to identify the determinants of white pepper agribusiness development in Air Gegas District, South Bangka Regency. This study was conducted in Air Gegas Village, Nyelanding Village, Delas Village, and Air Bara Village from January to August 2025 using a survey method. The data used in this study included primary data and secondary data collected through observation, interview, questionnaire, and documentary study from eight respondents. These data were analyzed using quantitative analysis with AHP accompanied by qualitative analysis. The results of this study indicate that the determinants of white pepper agribusiness development in South Bangka Regency consist of economic aspect, policy aspect, environmental aspect, social aspect, and technical aspect

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
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