1,721,401 research outputs found

    El plan de marketing y su influencia en las ventas en el servicio de la sala de exhibición culture pisco de aeropuertos del Perú S.A. en la ciudad de pisco para el periodo 2020

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    El presente trabajo de investigación tiene como objetivo principal determinar la incidencia del plan de marketing en la venta de tickets del servicio de la sala de exhibición CULTURE de la empresa Aeropuertos del Perú S.A. La investigación es descriptiva, de asociación y correlacional. Además, el método que se utilizó en la investigación es de corte transversal, ya que se realizó una encuesta por muestreo, en donde se consideró como muestra 66 personas y se realizaron 28 preguntas A través del instrumento utilizado, se tiene que el análisis situacional incide en la venta de tickets de la sala de exhibición CULTURE de la empresa Aeropuertos del Perú S.A., los objetivos y estrategias de marketing inciden en la venta de tickets de la sala de exhibición CULTURE de la empresa Aeropuertos del Perú S.A. y, por último, el plan de acción incide en la venta de tickets de la sala de exhibición CULTURE de la empresa Aeropuertos del Perú S.A.. Por tanto, se puede mencionar que un plan de marketing influye en la venta del servicio de la sala de exhibición CULTURE de la empresa Aeropuertos del Perú S.A., ya que las dimensiones presentadas para la variable independiente plan de marketing inciden en la venta del servicio de la sala de exhibición CULTURE de la empresa Aeropuertos del Perú S.A. Tomando en cuenta los resultados de la presente investigación, se elaboró una sugerencia de estrategias de marketing, con la finalidad de poder incrementar el número de visitas de turistas extranjeros y nacionales (la venta de tickets) de la sala de exhibición CULTURE de la empresa Aeropuertos del Perú S.ASubmitted by Hidalgo Alvarez Jofre ([email protected]) on 2021-05-07T06:20:51Z No. of bitstreams: 1 NEG-T030_70255545_T GARCIA ESCOBAR ANA FLAVIA.pdf: 2925925 bytes, checksum: 92670b574a50658176ba06f5c55f6153 (MD5)Made available in DSpace on 2021-05-07T06:20:51Z (GMT). No. of bitstreams: 1 NEG-T030_70255545_T GARCIA ESCOBAR ANA FLAVIA.pdf: 2925925 bytes, checksum: 92670b574a50658176ba06f5c55f6153 (MD5) Previous issue date: 2020Tesi

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Narrative bioethics: barriers to access to health for patients with substance use disorder

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    Las personas que sufren de trastornos por consumo de sustancias (TCS) tienen muchos obstáculos para acceder a buenos servicios de salud; esto se debe a factores como la negación que hacen algunas personas y sus familias para aceptar la enfermedad, el deficiente conocimiento que tienen algunos médicos de atención primaria en el tratamiento de las adicciones y a la dificultad para encontrar médicos y centros de tratamiento especializados en esta condición; el estigma se interrelaciona con todas estas variables convirtiéndose en una barrera para que los pacientes reciban un adecuado tratamiento. El estigma que se define como un atributo que desacredita de una forma profunda a la persona genera situaciones recurrentes en la vida de los pacientes y de sus familias que afectan su relación con la sociedad y con los servicios de salud. A través de un ejercicio de bioética narrativa se expondrán situaciones relacionadas con la atención médica de personas con TCS. En estas narraciones se identifican algunos elementos comunes; entre ellos, los prejuicios que se traducen en estigma, el cual está presente en el paciente quien lo interioriza y lo hace parte de su identidad, también existe el estigma social hacia la persona con TCS y el estigma estructural de las culturas organizacionales, entre ellos centros educativos y entidades de salud, quienes no son ajenos a ejercer estigma hacia estos pacientes. El estigma se convierte entonces en una barrera importante para que las personas con TCS se beneficien de los servicios que les brinda la sociedad a los seres humanos. A partir de las narraciones se identifican algunos elementos comunes: emociones poco exploradas en el lenguaje médico como el sufrimiento, valores como la dignidad, la vulnerabilidad y la autonomía, que se deben entender en el contexto particular del paciente con TCS y su acceso a los servicios de salud; además se expondrá como la compasión es importante para establecer una relación médico paciente que sea de beneficencia en este grupo especial de personas; la compasión como virtud necesaria para superar el estigma en las relaciónes terapéuticas con personas que sufren de TCS.Especialista en BioéticaEspecializaciónPeople suffering from substance use disorders (SUDs) have many obstacles to accessing good health services; This is due to factors such as the denial that some people and their families make to accept the disease, the poor knowledge that some primary care doctors have in the treatment of addictions and the difficulty in finding doctors and treatment centers specialized in this condition. ; Stigma is interrelated with all these variables, becoming a barrier for patients to receive adequate treatment. Stigma, which is defined as an attribute that profoundly discredits the person, generates recurring situations in the lives of patients and their families that affect their relationship with society and with health services. Through a narrative bioethics exercise, situations related to the medical care of people with SUDs will be exposed. Some common elements are identified in these narratives; among them, the prejudices that translate into stigma, which is present in the patient who internalizes it and makes it part of his identity, there is also the social stigma towards the person with SUD and the structural stigma of organizational cultures, among them educational centers and health entities, who are no strangers to exerting stigma towards these patients. Stigma then becomes a significant barrier for people with SUDs to benefit from the services that society provides to human beings. From the narratives, some common elements are identified: emotions little explored in medical language such as suffering, values ​​such as dignity, vulnerability and autonomy, which must be understood in the particular context of the patient with SUD and their access to care. Health services; It will also be explained how compassion is important to establish a doctor-patient relationship that is beneficial in this special group of people; Compassion as a necessary virtue to overcome stigma in therapeutic relationships with people suffering from SUD

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
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