1,721,153 research outputs found

    Giving social action a voice: reframing communication as social action

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    In recent times the social action agenda has started to recognise young people’s role as active citizens with the potential to drive social change in a constrained fiscal climate. This has been recognised in Government supported initiatives such as Step Up to Serve’s #iwill campaign and the National Citizen Service (NCS). While these programmes offer a ‘double benefit’ both to individuals and wider society, the programmes’ focus on skills development can mean that social action becomes a set ofnon-discursive, practical activities, which can leave the value of young people’s voices sidelined.This position paper was designed to contribute to the debate on youth social action by reframing communication about social issues as a transformational form of social action in itself. By extending the current perception of social action beyond its dominant definition, new priorities for the government’s social action agenda are proposed. The focus is repositioned towards the importance of helping young people to communicate effectively about issues important to them.A mixed method approach was adopted: 100 young people were surveyed who had completed a project with Fixers. Fixers was also used as the best practice example supplemented by findings from a previous independent evaluation of their activities.The findings revealed that a voice as value approach, as adopted by Fixers, has the potential to reinvigorate youth social action by focusing on the potential for all young people to participate effectively in inspiring, formulating and helping to deliver social change, and particularly marginalised young people who are currently under-represented in traditional social action programmes. The findings also highlight that policy change must start with institutional recognition of the importance ofcommunication as a means of transformation, and institutional support for the meaningful development and expression of voice by young people.To be adopted more widely however, a voice as value approach requires a policy commitment to evidence-based interventions. In order to achieve this, the following recommendations are made to encourage policymakers to:acknowledge the powerful transformative role that communication can play in generating social change when properly facilitated and valued;value the experiences of young people; recognising them as sources of expertise and insight for social change;adopt a long-term strategy for youth social action that empowers young people to provide input into agendas for social change, rather than prescribing the environment or strategies for change;embed diversity and inclusivity in youth social action so that the transformative potential of voice as value is available to as wide a group of people as possibl

    Diversity in public relations

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    Explaining promotional culture: an institutional logics approach

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    In this chapter, I consider the question of what exactly we mean when we claim the existence of a promotional ‘culture’, where claim that promotion is ordinary, has recognised shapes, purposes and meanings that we absorb at an individual and collective level, and plays a role in the dynamics of power across society. I adopt an institutional logics perspective to understand how these characteristics have emerged is critical to legitimising any claim of a promotional culture. Using Friedland’s conceptualisation of institutional logics as both material and symbolic, I outline eight ‘goods’ that make up the substance of promotional logic, and four characteristics of promotion that emerge from their interaction. Together, I suggest that these goods and characteristics have facilitated the spread of promotion across society and help to explain what constitutes promotional culture in the contemporary moment

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods
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