1,002 research outputs found

    Impact of promotional tools on reservation channels management: a descriptive model of Italian accommodation facilities

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    Digital evolution has greatly affected the tourism industry, bringing new challenges and opportunities to accommodation facilities. Literature confirms that new technologies allow building personal and interactive relationships with customers, but also cause tourism service providers to interface with new intermediaries, especially the Online Travel Agencies. However, there is a lack of empirical studies showing which marketing activities are helpful to engage customers and overcome the difficulties highlighted by scholars. This paper aims to bridge the gap, by assessing the relationship between promotional tools used by accommodation facilities and the percentage of bookings received through direct channels, digital direct channels and Online Travel Agencies. Hypotheses are tested through a GLM model with data from 1194 accommodation facilities distributed on the Italian territory, interviewed in the summer 2015. The paper contributes on two levels: by showing which tools, primarily digital, are statistically significant to decrease the dependence from Online Travel Agencies in favor of direct bookings and by highlighting the relevance of the cooperation with destinations. Implications for further research are discussed

    An empirical model of long-term development for accommodation facilities: the role of smart destination

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    This paper draws on the literature on innovation and networking in tourism industry to investigate how the promotional tools developed by destinations – websites for information and booking, mobile apps, e-commerce websites, tourist cards, Business Intelligence (BI) and Customer Relationship Management (CRM) software – may contribute to the long-term development of accommodations in the territory. A model is created to analyse the impact of destinations’ digital tools on booking channels, direct and intermediated (both online and offline), and in turn their effect on revenue. Furthermore, a deeper investigation is conducted to have evidence of possible different output by clustering accommodation facilities by location, typology or clientele. Hypotheses are tested with a generalized linear model and an ordered logistic regression on data retrieved from 1,226 accommodations distributed in the Italian territory. Empirical results evidence the contribution of smart destinations in increasing the competitiveness of the tourism firms in the same area

    Veronica mas, Spirea, Barbarea

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    1. Nome scientifico: Veronica chamaedrys L. (Scrophulariaceae) Nome attuale: Veronica comune 2. Nome scientifico: Spiraea hypericifolia L. (Rosaceae) Nome attuale: Spirea spagnola 3. Nome scientifico: Barbarea vulgaris r. Br. (Brassicaceae, Cruciferae) Nome attuale: Erba di Santa Barbar

    Veronica alpina (Alpine Brooklime) : Alpine Brooklime

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    Class: Dicotyledoneae Family: Scrophulariaceae Genus: Veronica Species: alpin

    Veronica peregrina (Hairy Speedwell) : Hairy Speedwell

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    Class: Dicotyledoneae Family: Scrophulariaceae Genus: Veronica Species: peregrin

    Ep. #024 - Veronica Strang

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    This recording and transcript form part of a collection of podcasts conducted by the Cultures of Energy at Rice University. Cultures of Energy brings writers, artists and scholars together to talk, think and feel their way into the Anthropocene. We cover serious issues like climate change, species extinction and energy transition. But we also try to confront seemingly huge and insurmountable problems with insight, creativity and laughter.Water, water everywhere. The human sciences have become animated by the politics, ethics and materiality of water of late and for good reason. Our guest (11:13) on this week’s Cultures of Energy podcast was one of the first to get this conversation started. Anthropologist Veronica Strang, currently Executive Director of the Institute for Advanced Study at Durham University, is the author of The Meaning of Water (Oxford, 2004) and Water: Culture and Nature (Reaktion, 2015) and a recipient of UNESCO’s International Water Prize. We talk about how the transgressive and transformative properties of water cut across cultures and how its material liquidity complicates our cultural and legal understandings of ownership and property. Veronica explains why we have to think water across scales, from its mediation of individual bodies to how its flows form communities. We talk about the infamous case of Bolivia’s water privatization, efforts to enclose water resources across the world and how contemporary politics of water are undermining democracy. Veronica also reminds us though that efforts to centralize control over water are ancient and that the movements that are now seeking to decentralize water resources also have hope. In closing we discuss cosmological and mythological water beings ranging from rainbow serpents to Chinese water dragons to the Lambton Worm, reputed to live in Durham’s own River Wear. Is our concern with hydration and floods these days informed by the moral economy and sacred vitality of water? Has urbanization caused us to lose touch with the hydrological cycle that so powerfully informed the cultural imaginations of our ancestors? Pour yourself a glass of water and listen on

    Lilium convallium flore pleno, Veronica minima, Liliu conualliu, Consolida media

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    1. Nome scientifico: Convallaria majalis L. cv. (Liliaceae) Nome attuale: Mughetto 2. Nome scientifico: Veronica prostrata L. (Scrophulariaceae) Nome attuale: Veronica sdraiata 3. Nome scientifico: Convallaria majalis L. (Liliaceae) Nome attuale: Mughetto, Giglio delle convalli 4. Nome scientifico: Ajuga reptans L. (Lamiacee, Labiatae) Nome attuale: Bugula, Erba di San Lorenzo, Consolid

    The content of fatty acids in lipophilic extracts of Veronica chamaedrys L. and Veronica officinalis L.

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    Marchyshyn S. M., Milian I. I. The content of fatty acids in lipophilic extracts of Veronica chamaedrys L. and Veronica officinalis L. Journal of Education, Health and Sport. 2016;6(3):91-96. eISSN 2391-8306. DOI http://dx.doi.org/10.5281/zenodo.47673 http://ojs.ukw.edu.pl/index.php/johs/article/view/3427 https://pbn.nauka.gov.pl/works/720389 The journal has had 7 points in Ministry of Science and Higher Education parametric evaluation. Part B item 755 (23.12.2015). 755 Journal of Education, Health and Sport eISSN 2391-8306 7 © The Author (s) 2016; This article is published with open access at Licensee Open Journal Systems of Kazimierz Wielki University in Bydgoszcz, Poland Open Access. This article is distributed under the terms of the Creative Commons Attribution Noncommercial License which permits any noncommercial use, distribution, and reproduction in any medium, provided the original author(s) and source are credited. This is an open access article licensed under the terms of the Creative Commons Attribution Non Commercial License (http://creativecommons.org/licenses/by-nc/4.0/) which permits unrestricted, non commercial use, distribution and reproduction in any medium, provided the work is properly cited. This is an open access article licensed under the terms of the Creative Commons Attribution Non Commercial License (http://creativecommons.org/licenses/by-nc/4.0/) which permits unrestricted, non commercial use, distribution and reproduction in any medium, provided the work is properly cited. The authors declare that there is no conflict of interests regarding the publication of this paper. Received: 05.01.2016. Revised 12.02.2016. Accepted: 27.02.2016. UDC 615.32+661.732.7]-092.4 THE CONTENT OF FATTY ACIDS IN LIPOPHILIC EXTRACTS OF VERONICA CHAMAEDRYS L. AND VERONICA OFFICINALIS L. S. M. Marchyshyn, I. I. Milian SHEI «I.Ya. Horbachevsky Ternopil State Medical University Ministry of Health of Ukraine» S.M. Marchyshyn, doctor of pharmacy, professor, I.I. Milian, master of pharmacy Summary There is indicated the results of the investigation of lipophilic fraction obtained from the herbs of Veronica chamaedrys L. and Veronica officinalis L., determined the yield of the lipophilic fraction in relation to the raw materials, settled the content of fatty acids in lipophilic extract. It is noted that linoleic and linolenic fatty acids dominated in the investigation materials. Keywords: fatty acids, herb, Veronica chamaedrys L., Veronica officinalis L., a gas chromatography-mass spectrometry

    Abrotano Femina, Abrotano Maschio, Veronica spicata

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    1. Nome scientifico: Santolina marchii Arrigoni (Asteraceae, Compositae) Nome attuale: Santolina, Crespolina 2. Nome scientifico: Artemisia abrotanum L. (Asteraceae, Compositae) Nome attuale: Abrotano 3. Nome scientifico: Pseudolysimachion gr. spicatum (L.) Opiz (Scrophulariaceae) Nome attuale: Veronica spicat

    Veronica Davis Gerald on Gullah Culture

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    Veronica Davis Gerald is Director of the Charles Joyner Institute for Gullah and African Diaspora Studies at Coastal Carolina University. In this video abstract, she discusses her identity as both a scholar and native of the Gullah culture. This informs her collaborative work with the Charles Joyner Institute and Gullah communities of the Waccamaw Neck region of South Carolina. Keywords: Gullah Culture, Charles Joyner Institute, South Carolina, GUL
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