307,852 research outputs found

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Discours prononcé à l'inauguration de la réunion des Amis de l'égalité et de la liberté, le 22 messidor an 7 ([Reprod.]) / par le citoyen L. Leclerc (des Vosges), l'un des membres de la réunion

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    [Discours. 1799-07-10. Paris, Amis de l'égalité et de la liberté]Collection : Les archives de la Révolution française ; 6.2.70Collection : Les archives de la Révolution française ; 6.2.7

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Deux amis inconnus de l'instruction

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    J. E. Deux amis inconnus de l'instruction. In: La revue pédagogique, tome 6, Janvier-Juin 1885. pp. 348-350

    Author, publisher and bookseller : a tripartite synergy in Nigerian book industry

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    This work is about the roles of Author, Publisher and Bookseller in Book development in Nigeria. The paper started by delving into the history of Book Publishing in Nigeria after which it proceeded by defining who an author, a publisher, and a bookseller is and expatiated on the indispensable roles of these key actors in Nigerian Book Industry and in the emerging Information Society. Furthermore, the various constraints to book development were identified while the paper advised on how the Book Industry can be further promoted in Nigeria. However, the paper concluded and made recommendations on how the Book sector can help in enhancing scholarship in the country

    Marketing de varejo: as estratégias adotadas pelos supermercados de vizinhança para conquistar e fidelizar clientes

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    Dissertação (mestrado) - Universidade Federal de Santa Catarina, Centro Tecnológico. Programa de Pós-Graduação em Engenharia de Produção.Este estudo se propõe a identificar o efeito das estratégias de marketing utilizadas pelos supermercados compactos, ou de vizinhança como estão sendo chamados, no processo de conquista e fidelização de clientes. A metodologia utilizada se compõe de pesquisa exploratória, através de um variado referencial bibliográfico, e pesquisa de campo, com a aplicação de questionários junto aos gerentes supermercadistas e consumidores. Trabalhou-se o referencial teórico a partir de uma bibliografia técnica, de autores clássicos do marketing e de periódicos específicos. O estudo percorreu as abordagens do marketing e as formulações estratégicas voltadas para o varejo em geral e o supermercado em particular, até aportar no fenômeno do supermercado de vizinhança. Os resultados do trabalho de campo serviram para o balizamento das conclusões, onde se identificou o composto estratégico utilizado pelos supermercadistas e seus efeitos percebidos pelos consumidores. As conclusões que se tirou deste estudo respondem, de modo satisfatório, aos objetivos do trabalho, pois foi possível conhecer as ferramentas de marketing apropriadas e o impacto das ações empregadas na conquista e manutenção de clientes nas lojas dos supermercados vizinhos. Observou-se que o consumidor está respondendo positivamente ao marketing desse formato de loja, principalmente pela conveniência de localização e preço. No entanto, ele se mostra completamente descompromissado com o supermercado que freqüenta. Isso evidencia que os supermercados vizinhos são capazes de conquistar o cliente, levando-o para dentro da loja, mas não conseguem fidelizá-lo
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