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Nigerian Agricultural Posts on Facebook and Instagram within the West African Agricultural Messaging Framework
Full text linkThis study generated and content-analyzed Facebook and Instagram postings on agricultural messages by Nigerian farmers in three years (2019-2021) within specific contexts and in comparison with postings similar to ones initiated by private individuals and government agencies as well as those posted at continental level on the two social media channels. While the data are graphically displayed, a paired-sample T-test was conducted to establish statistically significant differences in the agricultural messages posted on the two social media by Nigerian farmers and farmers from other countries in Africa. All four null hypotheses tested were rejected as statistically significant differences were established between the paired population means. It was also found that Nigerian farmers are accustomed to the use of social media in promoting agricultural-related messages, indicating their exposure to the diffusion of agricultural innovation in line with the trends in advanced nations. It was concluded that social media remains a viable tool for promoting agriculture, particularly during food insecurity and global economic crisis. It was recommended that the Nigerian government should provide an enabling environment for agricultural promotion in the digital age
Inter-Cultural Communication: Sipakatau-Sipakalebbi Among Bugis-Kaili Couples in Palu
Full text linkThis article investigates intercultural marriage from the perspective of communication between ethnic Bugis (migrants) and ethnic Kaili (natives) in Palu City, Central Sulawesi. This study seeks to analyze and investigate the cultural principle of sipakatau-sipakalebbi (mutual respect and humanization) among married Bugis and Kaili couples in Palu City. Through an examination of the patterns and practices of intercultural communication and family communication through the lens of Indonesian local culture, this research contributes to the Relational Dialectic Theory using a case study methodology. The empirical findings of this study indicate that the sipakatau culture (mutual humanization) and the sipakalebbi principle (mutual respect), which are the guiding principles and communication strategies of Bugis ethnics, are still adhered to in their interactions with others, even though many of them are married to individuals of different cultural and ethnic backgrounds. This study also found that Bugis and Kaili inter-ethnic marriage partners understand the dynamics and communicate all the dynamics concerning these cultural differences, allowing for the resolution of problems and estrangement, including those that contribute to marital conflict. Due to a lack of comprehension of the sipakatau sipakalebbi principle on the part of Kaili couples, this principle has yet to satisfy Bugis couples in practice
The Relationship between Media Literacy and Information Processing Ability in 360-degree Video
Full text linkImmersive journalism presents information of an event from a first-person perspective to the audience through 360-degree videos that can be watched on smartphones. However, an immersive experience does not guarantee that Gen Z audiences will understand the information conveyed, due to the attraction of short attention spans. Audiences need skills to be able to navigate the media they watch to get the information they consume. Literacy studies on immersive 360-degree video, especially in Indonesia, are still rare. Even though digital media is increasingly immersive in presenting content, it is not known how far young audiences are able to analyze and critically assess the content accessed. This study aims to measure the media literacy level of the audience and its influence on the ability to process 360-degree video. A survey was conducted of 400 students in Jakarta in November 2022. The findings show that the processing capacity of 360-degree videos is significantly affected by a person’s level of media literacy. The better their media literacy ability, the easier it is for someone to process information from 360-degree videos
Political Communication Practice of Cipayung Student Organization Kupang- NTT Province
Full text linkThis study aimed to determine the practice of political communication carried out by the Cipayung student organization in the city of Kupang, East Nusa Tenggara Province. The research method used is qualitative with a case study approach. Data collection techniques in this study were in-depth interviews, observation, and documentation. Interviews were conducted with five key informants who are representatives of five organizations. The results of the study show that the practice of political communication carried out by the Cipayung student organization in the city of Kupang, East Nusa Tenggara Province, is implied through rhetorical messages in the nuances of a Political campaign that aims to build mutual understanding/agreement which will be strengthened through formal talks in meetings/political assembly in order to produce certain political decisions/attitudes. A number of things took place during the use and development of political communication strategies practiced by the various student organizations in their capacity as pressure groups. The various aspects include the construction of political messages, the choice and use of political communication media, the implementation of the political communication function, the obstacles faced in political communication, and the adoption of Information and Communication Technology innovations in the implementation of political communication
Interactional Communication in Developing Digital Marketing during Pandemic Era
Full text linkThe digital era has brought a massive impact on business development in Indonesia., However, the Covid-19 pandemic has crushed almost all small and medium enterprises (SMEs), and they are currently trying to stand and rise again in the post-pandemic. This study aims to identify the business development process in SMEs by using digital methods carried out by youth groups in pandemic situations from interactional communication perspectives. The concept used in this study is an interactional communication model with the element of individual meaning toward the social environment and individual field of experience. This research method is descriptive qualitative through focused group discussion (FGD). The result found that from the interactional communication process, the meaning interpreted by the group member toward their social environment was the identification of a number of problems faced by the SME owner. Other than that, there was also the meaning-making about building enterprises by utilizing digital media for marketing, especially in creating a platform for content management. Groupmembers’ different field of experience has brought opportunities to respond to eachother’s problem. There are also opportunities to create a new network and collaboration in searching for a solution to build a business with a digital marketing method
Precarization of Young Indonesian Journalists During the Covid-19 Pandemic
Full text linkThis article discusses the working conditions and vulnerabilities young journalists face in Indonesia during the Covid-19 pandemic. Drawing on in-depth interviews with ten young journalists, it explores the experiences and working conditions faced by young journalists during the pandemic. Through the lens of precarization, this article demonstrates how young journalists are exposed to multiple precarity in the media industry. They entered an industry amid a disruption phase that began before the pandemic, and the pandemic worsened the condition. The result shows that young journalists are under the shadow of precarity in performing their work
Climate Change in Indonesian National Online Media Coverage: Agenda Setting and Sentiment Analysis
Full text linkThis study aims to analyze how Indonesia’s national online media covers the issue of climate change. Media coverage of climate change is a fairly important issue in Indonesia to analyze how the media makes the issue of climate change a media agenda and, at the same time, monitor how the government’s commitment to the issue of climate change both in terms of policy, prevention, and handling. The method used is a descriptive quantitative content analysis method using a sentiment analysis approach. This study analyzed 3608 titles of news articles published in five Indonesian national online media, namely Antaranews, Detik.com, and Republika.co, Tempo.co, and Tribunnews.com during the five years 2019-2023. The study results show that the frequency of the coverage of climate change issues is most widely reported by Antaranews at 51% and is dominated by positive sentiments as a media company owned by the Indonesian government. In contrast to non-government-owned media, namely Detik.com, Republika, Tempo.co, and Tribunnews.com, the issue of climate change is also on the media agenda, although more than Antara news. This media agenda setting is close to the media framing of climate change issue policies, not merely the amount of coverage but climate change is highlighted on the focus of how weak the handling of the impacts of climate change is.
The Role of Stakeholders as Disaster Communicators at Disaster-Prone Tourist Attraction Objects
Full text linkIndonesia is located in a disaster-prone region that can result in human casualties, property losses, environmental damage, and even impacts on the tourism sector. The provinces of Yogyakarta and Bali are vulnerable areas with tourist attractions (TAIs). Disaster communication becomes a crucial aspect that must be addressed to reduce disaster risks and their impacts. This research aims to analyze the role of stakeholders in implementing disaster communication at TAIs to achieve sustainable tourism. The results of this research indicate that three categories of stakeholders play crucial roles in disaster communication at TAIs. Primary stakeholders include local communities, local governments, and BPBD. Secondary stakeholders include the Ministry of Tourism, Non-Governmental Organizations, BASARNAS, TNI, and POLRI. Moreover, a key stakeholder identified in this study is the Indonesian Hotel and Restaurant Association (PHRI), which plays a significant role as a direct communicator responsible for managing and assisting tourists during disasters in ODTW areas
BBC Coverage of the Aggression on Gaza 2021: Critical Discourse Analysis of Arabic and English Versions
Full text linkThis study aims to analyse the trends in the coverage of the BBC website of the aggression against Gaza Strip in 2021, by comparing between its Arabic and English copies, moreover, to reveal the extent of the balance and bias in the news coverage in both languages, the comparison carried out in the Headline level, Multimedia level, Events Narration level, and Sources level. Critical discourse analysis CDA method used in order to uncover the ideological underpinnings of the two copies by shedding lights on the editorial policy trends towards both Palestinian and Isrealian. The Study targeted Six main media materials for analysis, published on the BBC website in both its Arabic and English news website, during the aggression period. The researchers took the sample’s representation of all periods of the aggression on Gaza into consideration. News was selected by searching the site's archive in its Arabic and English versions
Digital Communication Transformation in Sukabumi City Government
Full text linkCentral and regional governments must innovate in communication technology in the fourth industrial revolution. This study aims to identify and analyze the digital communication transformation in the government of Sukabumi City through the innovative use of communication technology. This study uses the Adaptive Structuring Theory (AST) theory, which studies the adaptation of new information technology within an organization. The methodology uses a qualitative approach with primary data collection through interviews with Diskominfo and the Sukabumi City Kelurahan. Meanwhile, the FGD was conducted with the community and sub-district staff of three sub-districts in Sukabumi City, namely Cisarua, Subang Jaya, and Cikole sub-districts. The results of this study accelerated the digital communication transformation in Sukabumi City’s electronic-based government system services (SPBE). Adaptation of technology in integrated organizations impacts government systems, civil servants, business actors, and the community. Sukabumi City’s government is transforming communication in public services, complaint applications, and population administration applications to become government and community media in communicating. Meanwhile, business actors are facilitated by the city government in implementing licensing and digital marketing communications presented through government social media, which helps increase consumer engagement