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Pemanfaatan Instagram sebagai Media Branding Sekolah Adiwiyata SDN Pandanrejo 02
Get PDFThe use of online media has now grown rapidly. Online media is not only used as a communication tool but is also used as a medium for promotion or branding. SDN Pandanrejo 02 is one of the schools located in Bumiaji sub-district. This school focuses on realizing a school that cares and has an environmental culture. To create characteristics or "image" that is different from other schools, School Branding is needed. The purpose of this work program activity is to introduce, build, and grow the SDN Pandanrejo 02 brand so that it can be accepted by the wider community. Creating school branding, can be done through several programs that can be developed by the school, one example of which is the "Adiwiyata School Program". The school branding program is running smoothly and it is hoped that with this program, SDN Pandanrejo 02 can have characteristics or an image that is different from other schools. Schools also need to innovate on how to build school branding by using online media and also utilizing technology such as school websites or school social media that can be used to publish various activities, achievements, and testimonials about the school
Pemberdayaan Mading sebagai Wadah Kreativitas Anak-Anak Usia Dini di TK ABA V Kedung Peluk Candi
Get PDFDeveloping creativity in early childhood is important to do in addition to exploring their interests and talents but also for developing cognitive abilities. Developing creativity in the school environment can be done by providing a place for creative work, one of which is a wall magazine or mading. Given the importance of the goals and benefits of mading in the school environment, mading empowerment should be done. Mading in addition to containing written works can also contain other works in two-dimensional form, adjusted to the environment where the mading is made. Efforts to empower mading were also carried out by the ABA V Kedung Peluk Kindergarten environment, the works published were not written works but children's creative works in the form of drawings or other works of art. To get works that can be published in the mading, it is necessary to explore concepts that are appropriate to their age and are not monotonous. In addition to this, mading management is also needed, to make the mading interesting to look at and maintain the work after it is installed on the mading
Workshop Pemanfaatan E-Commerce untuk Mendukung Sektor Marketing Pelaku UMKM Desa Gongseng Jombang
Get PDFKegiatan Pemberdayaan kepada Masyarakat ini bertujuan untuk memberikan tambahan wawasan konsep digital marketing kepada para pelaku UMKM di desa Gongseng Jombang, melatih dan membantu UMKM dalam pemasaran produk melalui media platform marketplace (Shopee). Khalayak Sasaran Kegiatan Workshop peran E-Commerce adalah Kelompok Mengarah Produktif atau para pemilik UMKM yang ada di desa Gongseng Jombang. Kegiatan ini dilaksanakan pada bulan Oktober 2022 di Balai desa Gongseng dengan jumlah peserta 15 orang pemilik UMKM. Narasumber pada kegiatan ini adalah dosen pakar dalam Manajemen Pemasaran dari Fakultas Ekonomi Universitas KH. A. Wahab Hasbullah. Metode yang digunakan pada kegiatan ini adalah PLA (Participatory Learning and Action) yang merupakan merupakan metode pemberdayaan masyarakat yang terdiri dari proses belajar tentang suatu topik dan selanjutnya diikuti dengan aksi riil yang relevan dengan materi pemberdayaan. Pendekatan yang digunakan dalam pelaksanaan kegiatan pengabdian pada masyarakat ini adalah pemberian materi dari nara sumber, diskusi dan praktik. Adanya kegiatan ini, peserta dapat mendapatkan manfaat mengenai cara tepat melakukan pemasaran untuk usahanya serta stimulus pendorong untuk bermedia sosial sebagai salah satu bagian dari pemanffaatan Digital Marketing. Dari hasil observasi setelah menjalankan kegitan ini diketahui bahwa para pelaku UMKM telah mampu menggunakan Marketplace (Shopee) untuk memasarkan produknya. Hasil wawancara para pelaku UMKM merasa terbantu dengan adanya penggunaan Marketplace Shopee. Sedangkan hasil angket dapat diketahui bahwa para pelaku UMKM sudah paham tentang digital marketing yang berperan untuk pemasaran usahanya
Strategi Pemasaran dalam Mengembangkan Minuman Susu Murni “Mimilk†menjadi Minuman Kekinian
Get PDFTujuan dalam pengabdian masyarakat kali ini adalah upaya dalam mengembangkan Strategi Pemasaran di minuman susu murni mimilk sehingga menjadi minuman kekinian. Dengan memanfaatkan fungsi-fungsi pemasaran yang dilakukan di outlet susu mimilk yang beralamatkan di Sugihawaras Candi Kab. Sidoarjo mulai dari tanggal 12 September 2021 sampai dengan 6 Oktober 2021. Dalam penelitian ini metode kualitatif dan pendampingan terhadap pelaku usaha susu murni mimilk dimana pengabdian yang akan dipusatkan pada dalam pengembangan strategi pemasaran seperti mengembangkan produk dengan cara membuat kemasan yang lebih menarik, membuka outlet baru, promosi di media sosial maupun di offline, dan penambahan varian rasa yang dulu nya masih 9 sekarang menjadi 12 varian rasa. Dengan ada nya strategi pemasaran yang dilakukan oleh tim pengabdian ini omset susu murni mimilk meningkat, sebelum ada nya tim pengabdian penghasilan rata-rata perhari yaitu Rp. 200.000 dan sekarang menjadi Rp. 800.000 perhari
Membangun Perilaku Hidup Bersih Sebagai Program Kerja Mahasiswa KKNT MBKM Kota Bima
Get PDFImplementation of community service in addition to the other two dharmas, it is hoped that there will always be an interelection between the university and the surrounding community. Mentoring activities through community service at KKN locations were also continued with gotong royong activities which have become the culture of the Indonesian people. Through MBKM KKNT activities we are required to practice science, technology, and art. We are expected to be motivators and facilitators of development efforts, especially in rural areas. Community service carried out by the author uses the mentoring method through attracting community participation to do mutual cooperation in maintaining the cleanliness of the surrounding environment. The objectives of the activity are; as a solution to reduce the level of slums that occur in Kendo Village. Based on mentoring activities in the form of mutual assistance in realizing clean and healthy living behaviors, it is expected to strengthen community capacity through physical and spiritual health. Mutual cooperation activities as a form of tolerance for humanity are the goals of the Stie Bima KKNT MBKM work program
Menumbuhkan Kebersamaan Religius dalam Kehidupan Sosial Budaya Masyarakat Desa Bedah Lawak dengan Istighosah
Get PDFKeberagaman budaya dalam kehidupan sosial masyarakat Desa Bedah Lawak di Kabupaten Jombang cenderung berkarakter religius dengan mayoritas masyarakatnya beragama Islam. Adanya perkembangan teknologi informasi, mengakibatkan pergesaran pola hidup sosial budaya masyarakat sehingga perlu dilakukan penumbuhan kebersamaan religius masyarakat melalui kegianatn ngaji bareng dan istighosah. Metode yang digunakan dalam pelaksanaan pengabdian ini dengan pendekatan Participatory Action Research (PAR). Hasil kegiatan pengabdian masyarakat dari kegiatan Istighosah pada sampel penelitian sebanyak 50 masyarakat yang mengisi kuisioner menunjukkan bahwa diperoleh sebanyak 52% paham dan 28% sangat paham. Hal ini menunjukkan bahwa kegiatan istighosah dan ngaji bareng mampu meningkatkan pemahamana masyarakat tentang artinya kebersamaan religius dalam kehidupan sosial budaya masrakat. Sehingga kegiatan ini perlu dilakukan secara rutin agar kebersamaan religius masyarakat dalam segala sendi kehidupan masyarakat terpelihara dan membudaya
Analysis of MSME Marketing Challenges in Showing Its Existence Towards Export Scale Case Study on AMMIC
Get PDFThe challenge of export-scale marketing carried out by MSMEs that can increase sales and increase competitiveness with the SWOT analysis method in the AMMIC business (Association of Creative Mandiri Partners). The selection of the location of this research was carried out by looking at the development of MSMEs in the current era, the growing development of MSMEs in Indonesia, the business actors dared to take opportunities and decisions by exporting their products abroad aimed at developing the economy and introducing local products. The analysis used to determine the marketing challenges of MSMEs on an export scale in the AMMIC business (Association of Independent IKM Creative Partners) includes evaluation of internal factors, evaluation of external factors, IFAS matrix, EFAS matrix, SWOT matrix and Grand Strategy matrix
The Effect of Feel Experience and Action Experience on Repurchase Interest at Nest Coffee Jombang During the COVID-19 Pandemic
Get PDFCafé is a type of restaurant but prioritizes a relaxed atmosphere, entertainment and comfort. So that cafe managers need to pay attention to the variety of menus, attractive interior designs for today's teenagers and also entertaining live music so as to improve the lifestyle of today's teenagers. This study aims to analyze how much influence feel experience and action experience have on repurchase interest at Nest Coffee Jombang. In this study, the sampling method used was purposive sampling technique, for the sample size used was 100 respondents according to the criteria determined by the researcher, questionnaires were used for the data collection process in this study. This data retrieval using multiple linear regression analysis techniques, validity test, reliability test, T test, and F test
ANALISIS OBAT TRADISIONAL SEBAGAI MASLAHAT BAGI MASYARAKAT KONSUMTIF DALAM TINJAUAN HUKUM ISLAM (STUDI JAMINAN KEHALALAN) Desa Kaiyasa, Kecematan Oba Utara, Provinsi Maluku Utara
Get PDFABSTRACT
Traditional medicine is a medicine from nature which is made in the form of leaves and sticks to provide a boost to the immune system. One of them is a drug that is often consumed by the community today is muscle pain medication. Because the people of kaiyasa village are getting old and vulnerable to old age, it is consumed by many people. In addition to old age, children also consume traditional medicine to maintain stamina, physical exercise and health. One of them is located in the village of kaiyasa. But in reality the community has not been able to provide new breakthroughs for traditional herbal medicines themselves, both in the scope of marketing, strategy, management to obtain certification guarantees from the halal certificate registration system to the Provincial LPPOM MUI. This study uses a quantitative approach, namely research that uses statistical analysis that focuses on hypothesis testing. This type of research was conducted to analyze traditional medicine as the benefit of the consumptive society. The results of this study indicate that based on the results of the analysis, the significance value of the user variable is 430 < α from 0.05 so it can be said that H0 is rejected and Ha is accepted, meaning that there is a significant effect on drug users' efficacy on the community. Based on the results of the analysis, the significance value of the behavioral variable for consuming traditional medicine is 030 < of 0.05 so it can be said that H0 is rejected and Ha is accepted, meaning that there is a significant effect on drug users' efficacy on the community.
 
The Effectiveness and Strategy of Aqidah Akhlak Teachers at MAUWH: New Normal
No full textThis study aims to determine the effectiveness and strategy of the Aqidah Akhlak subject teachers in the new normal era during the Covid-19 pandemic. The method used by researchers in this case is qualitative descriptive analysis. The subjects of this study were informants who provided data through interviews and cakevisioner questions. The informants in this study were the Deputy Chief of the MA Curriculum, KH. Abd Wahab Hasbulloh Tambak Rice and teachers of aqidah morals as well as kuevisioner questions given to students. The data analysis used in this research is descriptive analysis. This research results that learning has been very effective so far and the teacher's strategy in providing learning has gone well even though the pandemic situation is still ongoing both face-to-face and by distance learning. For distance learning, Madrasahs use Elma (Madrasah elrning) and also use the Google Meet platform application in the delivery of subject matter and the use of the WhatsApp platform as communication in learning. In face-to-face learning, Madrasahs divide students into day shifts and reduce face-to-face lessons and always apply health protocols while in Madrasah