ETIKONOMI
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The Circular Economy and Marketing: A Literature Review
No full textThe focus on the circular economy (CE) is currently gaining momentum. In this paper, we examine how the objectives of the CE significantly overlap with those of the new generation of marketing, which emphasizes customer involvement in product design and responsible consumption. While the marketing function is essential for realizing the CE, there is still a lack of studies examining the intersection of these two critical concepts. Methodically, this paper aims to bridge this knowledge gap by conducting a systematic literature review that explains the CE-marketing nexus. In total, 45 studies were thoroughly analyzed, and findings indicate that the intersection between the CE and marketing spans four main research themes; (1) contribution of green marketing to the CE, (2) remanufacturing marketing, (3) product-service systems, and (4) neuromarketing tools. An agenda for future investigation of the CE and marketing concepts is suggested, followed by a brief conclusion. This review is valuable for scholars and managers, including those striving to have an increased understanding of the relationship between the CE and marketing. How to Cite:Rejeb, A., Rejeb, K., Keogh, J. G. (2022). The Circular Economy and Marketing: A Literature Review. Etikonomi, 21(1), 153-176. https://doi.org/10.15408/etk.v21i1.22216
Bibliometrics Literature Revise on Exchange Rate: A Future Research Agenda
No full textThis study aims to conduct a bibliometric citation and content analysis of the scholarly literature on the behavior and dynamics of the exchange rate (5,295 articles) over the past 85 years between 1935-2020. This research identifies five different research streams such as (i) Dynamics of the exchange rate; (ii) Exchange rate volatility using the autoregressive model; (iii) Relationship between exchange rate and interest rate; (iv) Impact of exchange rate volatility on growth, trade, and investment; (v) Effects of exchange rate fluctuation on firms earning management. In addition to these research streams, the influential articles, authors, journals, organizations, and countries have been evaluated through network diagrams. Finally, sixteen future research questions have been developed through content analysis. How to Cite:Naeem, M., Khan, H. E., & Ali, R. (2022). Bibliometric Literature Review on Exchange Rate: A Future Research Agenda. Etikonomi 21(1), 41-54. https://doi.org/10.15408/etk.v21i1.22412
How Corporate Social Responsibility Enhance Banking Sector Customer Loyalty in Digital Environment? An Empirical Study
No full textThis study examines the relationship between corporate social responsibility (CSR) perceptions and customer loyalty in the banking sector while considering the mediating effects of customer satisfaction, corporate image, corporate reputation, service quality between CSR activities and customer loyalty. A self-administered survey was conducted on the banking customers in Pakistan. Based on 221 customers\u27 data, the analysis was performed using the structural equation modeling (SEM) approach. The study results show that CSR positively influences customer loyalty in the banking sector, customer satisfaction, corporate image, and service quality affect the customer-business relationship. Notably, a new finding from the study highlights the importance of the mediating role of corporate image and service quality in enhancing the effect of CSR on customer satisfaction. The research findings provide valuable insights to banks in developing counties on developing a CSR strategy to strengthen customer loyalty.JEL Classification: M19, L21, M10, D2
Willingness to Pay for Access to Piped Water using Hedonic Pricing Model
No full textThe main objective of this study is to estimate the determinants of drinking water supply on the housing rental value using survey-based data for the years 2013-14 in Pakistan. The hedonic pricing model is applied using the rental value of the houses per month as the dependent variable. Piped-water connection and several rooms significantly impact housing prices for rural and urban. Using the marginal implicit pricing method, Marginal willingness to pay (MWTP) is also calculated using the median of the rental values of the houses for both rural-urban regions and owned-rented houses. PKR 1676 and PKR 332 are willing to pay per month for urban and rural areas, respectively, to have water quality inside their houses. On the same lines, PKR 1087 and PKR 521 are computed values of WTP for those who have their own houses and living on rent, respectively.How to Cite:Kiani, A., Andleeb, Z., & Qureshi, J. A. (2022). Willingness to Pay for Access to Piped Water using Hedonic Pricing Model. Etikonomi, 21(1), 79-88. https://doi.org/10.15408/etk.v21i1.16984
Bangladesh and SAARC Countries: Bilateral Trade and Flaring of Economic Cooperation
No full textThe primary purpose of this study is to observe the economic andinternational trade relationships between Bangladesh and SAARCcountries during the Fiscal Years 2015-2016 to 2020-2021. Thisresearch uses panel data to examine the relationship betweenthe nature and direction of exports and economic growth.The researcher found that economic cooperation with SAARCcountries impacted economic growth, but there was insufficientexport adaptation. The study also showed that economic relationshave strengthened in recent epochs, and bilateral trade hasincreased compared to previous years with SAARC countries.The obtained results also showed that Bangladesh has sufferedfrom a long-standing trade imbalance with India and is in agood position with Afghanistan, Sri Lanka, Bhutan, Maldives,Nepal, and Pakistan. Our findings are beneficial for internationaltrade stakeholders and suggest that steps should be taken toincrease exports to reduce the trade deficit. Concern authoritiesshould be more aware of the expansion of trade facilitation andinfrastructure development.JEL Classification: F5, F18, F23, F50, M1
Women in the Whirlpool: Traversing the Tie-up of Personality and Work-Life Balance of Pakistani Academicians
No full textThis research strives to explain the impact of personality type on the work-life balance of women academicians. With the positivist paradigm and quantitative approach, this study has been conducted with a survey methodology. Data was collected from 362 women academicians on adopted instruments and analyzed with multiple regression and ANOVA tests. Results revealed a positive effect of agreeableness, extraversion, and openness personality types on work-life balance. Those women academicians who are with agreeableness personalities are more in a capacity to manage their work-life balance. The results also show a difference in managing the work-life balance between those who are single and married, those who belong to a nuclear family, and those who belong to joint or extended families. This study will facilitate them to develop the personality type which has more capacity to manage work-life balance. It will help policymakers to facilitate women academicians to ensure better work-life balance.JEL Classification: M12How to Cite:Shahin, S., Baloch, M. N., Shaikh, N., Ibrahim, I., & Abbassi, A. A. (2021). Women in the Whirlpool: Traversing the Tie-up of Personality and Work-Life Balance of Pakistani Academicians. Etikonomi, 20(2), xx – xx. https://doi.org/10.15408/etk.v20i2.17272
Position and Prejudice: Exploring the Stereotypical Transformation of Female Identity at Workplace
No full textGender-based stereotypes have hampered gender equality in the workplace opportunities, and females face identity crises and labeling by their coworkers, which mitigates their chances to climb on the ladder of Leadership. This study strived to explore female coworkers\u27 perceived identity and the transformation in that perception when those females become leaders and the role of stereotypical thinking in it. With the qualitative approach, this study used case study methods. This research collects the data through nineteen in-depth interviews from private companies, and a framework developed using thematic analysis. The results revealed that employees positively perceive their female coworkers, but they are perceived with stereotypes and negativity when they become their leaders. Organizations need to initiate grooming programs when they promote females for harmony and a productive environment.JEL Classification: M10, M54How to Cite:Baloch, M. N., Samo, A. H., Bhatti, A. A., Bhughio, M. B., & Zeb, S. (2021). Position and Prejudice: Exploring the Stereotypical Transformation of Female Identity at Workplace. Etikonomi, 20(1), 137 – 152. https://doi.org/10.15408/etk.v20i1.15275
Examining the Role of Deception on Employees’ Threat Appraisal Process, Coping Appraisal Process and Unethical Behavior in Organization
No full textThe purpose of this study is to examine whether deception influences unethical behavior, employee perceptions of threat, and their coping appraisal processes. It also examines the role of deception in influencing employees\u27 threat appraisal and coping appraisal processing. Using the structural equation model (PLS-SEM), this study reveals a strong relationship between deception, unethical behavior, employees\u27 perceived threat appraisal process, and the coping appraisal process. The empirical findings suggest that deception is a common practice in organizations and significantly influences unethical behavior. This study also finds that deception plays a crucial role in reducing employees\u27 perceptions of threat regarding negative outcomes for engaging in unethical behavior while significantly influencing employees\u27 perceived coping appraisal process, which suggests that deceptive behavior can protect them from the threat of detection their unethical behavior. The findings provide new insights into the relationship among deception, employees\u27 perceived threat appraisal process, coping appraisal process, and unethical behavior and paves the way for further research in this area.JEL Classification: L3, M1, M10, M14, M48How to Cite:Jannat, T., Omar, N. A., & Alam, S. H. (2021). Is Deception an Antecedent for Employees’ Cognitive Appraisal Proceses and Unethical Behavior?. Etikonomi, 20(1), 153 – 168. https://doi.org/10.15408/etk.v20i1.15433
The COVID-19\u27s Economic Crisis and Its Solutions: A Literature Review
No full textThe pandemic of COVID-19 predicts can create a global economic crisis include Indonesia. This paper aimed to answer the first question: how the transmission process from a pandemic became an economic crisis; Second, what macroeconomic policies should take to recover the economic crisis of the COVID-19 pandemic; third, what non-economic measures must consider confirming the macroeconomic policies achieved its target. Using 32 references in the literature review process, we tried to find out the answers to this study\u27s questions. This study recommended that the measures for containment of the virus spread and the execution of fiscal and monetary stimulus should be coordinate internationally among countries and territories.JEL Classification: E60, E66How to Cite:Irawan, A., & Alamsyah, H. (2021). The Covid-19’s Economic Crisis and Its Solution: A Literature Review. Etikonomi, 20(1), 77 – 92. https://doi.org/10.15408/etk.v20i1.16870
Cryptocurrencies in Modern Finance: A Literature Review
No full textThe focus on cryptocurrencies in the finance and banking sectors is gaining momentum. In this paper, we investigate the role of cryptocurrencies in modern finance. We apply a narrative literature review method to synthesize prior research and draw insights into the opportunities and challenges of leveraging cryptocurrencies. The results indicate that cryptocurrencies offer businesses and individuals’ lower transaction costs, higher efficiencies, increased security and privacy, meaningful diversification benefits, alternative financing solutions, and financial inclusion.Challenges exist related to the integration of cryptocurrencies in modern finance. These include the lack of regulatory standards, the risk of criminal activity, high energy and environmental costs, regulatory bans and usage restrictions, security and privacy concerns, and the high volatility of cryptocurrencies.The current review is useful for scholars and managers, including those seeking to have a more balanced understanding of these emerging financial instruments.JEL Classification: E42, F30, F65, G21, G23How to Cite:Rejeb, A., Rejeb, K., & Keogh, J. G. (2021). Cryptocurrencies in Modern Finance: a Literature Review. Etikonomi, 20(1), 93 – 118. https://doi.org/10.15408/etk.v20i1.16911