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    DENGAN PENDEKATAN MATRIKS DALAM REGRESI

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    Regression  is a model  that is usually used in many  field of study, include economics  and business, in a purpose to find causal relation of independent variable to dependent variable. It is described  the relation of one or more independent  variables  to one dependent  variable.  In many cases,  the regression with more than  two independent  variables  is estimated  by wrong formula or equation. The fallacy usually exist because statistical or econometrics tax book, which is used as reference, often show only the  regression  formula for maximum two independent variables. On  the other side,  it is not much explanation how the formula can be employed  to find  the coefficient  of regression. There are many cases that researchers  used  formula to calculate  coefficient  for two independent  variables  in calculation of more  than two  independent variables. This paper uses matrix analysis  to find  formula of regression  as well as calculate it by using matrix approach because  the development of formula of coefficient  in regression  can be explained  clearly by matrix approach.  The different  formula  and equation must be used in different number of independent  variable is concluded by this paper. All variables that used in the model are always calculated  in every formula of coefficient

    TEORI KEPEMIMPINAN SIFAT

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    Leadership is the ability to influence a group toward the achievement of a vision or a set of goals. There are three groups of Leadership theories: trait theories, behavioral theories, and contingency theories. Trait theories of leadership differentiate leaders from non-leaders by focusing on personal qualities and characteristics. This paper focuses on trait theories of leadership.  This theory is based on characteristics of many leaders - both successful and unsuccessful - and is used to predict leadership effectiveness

    THE SALIENCY OF STAKEHOLDERS

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    Stakeholder management is generally viewed  as a partnering between  the  firm and the who the firm considers  to its stakeholders and involves "communicating, negotiating, contracting and managing relationship"  (freeman, 2004). Managers cannot attend to all of the actual and potential claims of all the stakeholders, the issue of the "Who and What" do managers pay attention  and how  they go about making this determination are depend on stakeholders saliency. Stakeholders salience explain the condition under which managers pay attention to certain classes of stakeholders and how they prioritize stakeholder relationship. They posit that stakeholders  identification and salience is a function of managers\u27 perceptions  of stakeholders as possessing one or more  relationships attributes  : the stakeholders\u27  power  influence  the organization, the legitimacy of stakeholders\u27 relationship with  the organization,  and  the urgency  of stakeholders\u27  claim on  the organization

    PERSONAL IMAGE

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    lndividuals develop their personal image through interaction with other people or groups which they have relationships for years. Personal image is how a person would others to see her/him, which generally believed that people will try to develop their persona! image white competition increases especially in public sectors such as campaign of city mayor, election of house representative member, promotion, and election of dean- People will evaluate personal image through to what extent their behavior consistent with their own personal image. If they behavior is not consistent with their personal image, they wilt loss their credibility thus it will be difficult to rebuild their own personal image

    PENGARUH BAURAN PEMASARAN PERGURUAN TINGGI TERHADAP KEPUASAN DAN DAMPAKNYA KEPADA LOYALITAS MAHASISWA PADA TIGA PTS TERKEMUKA DI KOTA BANDUNG

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    The aim of this study is to obtain  the description of the impact of the marketing mix towards the satisfaction  and  loyalty of students of the three distinguished universities in Bandung.  It deals with variables of: (1) marketing mix of higher education,  (2) students  satisfaction, (3) the loyalty of students. This research  employed  the survey method with quantitative  approach. From the  total population of 1753 students, 95 participated  in the survey and  they comparised  of students majoring  in accounting, class 2007/2008  in the bachelor’s  degree program  in-the faculty of economics. The results showed  that the seven sub-variables of marketing mix would have  impacts on the student satisfaction, even though only six of them showed significance. The order of the sub-variables with significant  effect based on the student  satisfaction  is: (1) the product/ service  of the schools  with ρyx1 = 0,5152;  (2) service price of the school with ρyx2 = 0,2222; (3) school location with ρyx3= 0,2152; (4) the process/ management of school  service with ρyx4 = 0.2132 ; (5) physical evidence  of facilities and infrastructure  with ρyx6 = 0.1732 ; (6) human resources with ρyx5 = 0,1592. The accumulative  amount of the impact of those variables  towards student  satisfaction  is 97%,  while  the last 3% is the effects of other  factors out of the scope of this study. School promotion would  also effect student satisfaction, yet it was insignificant. Student satisfaction would lead significantly  towards  their loyalty with ρzy = 0,8452 = 71,40%, while  the last 28,60%  is the impact caused by other  factors not  in the scope of this study

    EVALUASI PROGRAM PELATIHAN 6S PADA KARYAWAN BAGIAN PRODUKSI DI PT X

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    Many companies give a training to employees in order to increase their performance. With the increase of employee’s performance can improve the companies growth. However, there’s one important thing that lot of companies ignore it, that is an evaluation of training. Usually companies only focus on what training programs will be given to the employees without follow up to evaluate whether the training effective or not. With this evaluation companies can understand what the strengths and the weaknesses of training that has been done. The purpose of this research is to explain the production employee’s opinion about 6S training, application of 6S after training, the difference of production target achievement before and after training and the reduction of spoilage product after 6S.Key words: 6S training, evaluation of training (reaction, behavior/ performance, organizational results level

    THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITY OF PT NEWMONT MINAHASA, SOUTH EAST MINAHASA, NORTH SULAWESI, INDONESIA

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    PT Newmont Minahasa Raya (PT NMR) adalah perusahaan pertambangan emas di Indonesia. Saham pengendali dimiliki oleh orang asing, sedangkan saham minoritas dipegang oleh orang Indonesia. PT. NMR menggunakan Sistem Pembuangan Tailing di Dasar Laut (SPTDL) untuk membuang limbah tailing yang membuat polusi Teluk Buyat dengan bahan beracun dan berbahaya (B3), sehingga merusak ekosistem perairan, mencemari keanekaragaman hayati, merubah bentang lahan perairan, dan merusak kesehatan serta keselamatan warga sekitar. PT NMR digugat oleh Wahana Lingkungan Hidup Indonesia (WALHI) atas pencemaran yang terjadi di Teluk Buyat. Banyak pro dan kontra dan penelitian dilakukan di sekitar Buyat. Sebagian besar menyatakan bahwa kerusakan lingkungan diakibatkan oleh pembuangan limbah dari PT NMR. Salah satu penelitian diadakan oleh tim ahli dari Audit Kesehatan Departemen Kesehatan di Buyat dan Ratatotok, bahwa logam berat Arsenic, Antimon dan Merkuri menyebabkan warga Teluk Buyat terkontaminasi penyakit minamata. Pemerintah Indonesia pernah menggugat pidana dan perdata kepada PT NMR akan tetapi kalah. Salah satu penyebabnya adalah terdapat kontrak kerja antara perusahaan dan pemerintah tentang penyelesaian sengketa. Akhirnya Pemerintah Indonesia mengajukan gugatan melalui pengadilan arbitrase internasional.Key words :corporate social responsibilities, profit, people, plane

    PENGARUH JOB ENRICHMENT TERHADAP KEPUASAN KERJA, MOTIVASI DAN KOMITMENT ORGANISASI PT FAJAR SURYA WISESA

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    Human resources is the most important function in a company, because its quality determines the company\u27s success rating. Employee\u27s satisfaction, motivation, and commitment are the keys to the company\u27s efficiency and effectivity, which are also related to the company\u27s job enrichment that creates job control and responsibility. Data used in this research is premier data obtained by sending out questionnaires to 65 employees of PT Fajar Surya Wisesa. We are using the simple linear regression Analysis tool, which includes correlation coefficient, coefficient of determination, regression of significance, and MANOVA testing. The result of this research shows that job enrichment significantly determines job satisfaction, motivation, and commitment.Keywords : job enrichment, satisfaction,motivation,commitmen

    MANFAAT DAN PENGORBANAN SUMBERDAYA SEBAGAI PEMBENTUKAN NILAI KONSUMEN

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    The difference between total perceived benefits and cost provides a measure of perceived customer value. The larger the customer value, the greater is the potential to attract, satisfy and retain customers. Customer analysis and value creation are important inputs in developing marketing strategies designed to yield high levels of customer satisfaction

    EFEK BULAN JANUARI (THE JANUARY EFFECT)

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    The dynamics of stock market could be an opportunity for investor to earn profit form their portfolio. Investors who actively observe the stock price movement find certain phenomena called anomaly. It is happened when the stock prices move unreasonable. Those events can be a moment to earn abnormal returns.  January effect happens when the stock prices rise in January compared to other months. This becomes an opportunity for investors to gain abnormal returns by selling their shares when prices go up. Several previous studies have been conducted to prove the existence of the January effect in some stock markets. But not a few people deny the existence of January effect. The controversy of the January effect existence brings some changes in investor behavior. There is no guarantee that the anomalous moment will be profitable for investors therefore investors need to be careful. Implementing good strategic timing of buying and selling is a key success to gain return from this phenomena

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