IJEBD (International Journal Of Entrepreneurship And Business Development)
IJEBD (International Journal Of Entrepreneurship And Business Development)Not a member yet
670 research outputs found
Sort by
The Effect of Intellectual Capital and Environmental, Social and Governance (ESG) Performance on Firm Value with Firm Suistanable Growth as a Moderation on Employee of Manufacturing Industry in Surabaya
No full textPurpose: The purpose of this research is to analyze the influence of Intellectual Capital and Environmental, Social and Governance Performance on Firm Value moderated by Firm Sustainable Growth on Employee of Manufacturing Industry in Surabaya.
Design/methodology/approach: This research was conducted to analyze whether there is an influence between independent and dependent variables. The study population was employees in the Manufacturing Industry in Surabaya. The sampling method used the theory of Hair et al., (2014) so sample of 100 employees in the Manufacturing Industry in Surabaya was obtained. The data collection technique was carried out by distributing research questionnaires. While the data analysis technique was through Partial Least Square analysis.
Findings: The research results show that Intellectual Capital, ESG Performance, and Firm Sustainable Growth have a significant effect on Firm Value. Firm Sustainable Growth moderates the relationship between ESG Performance and Firm Value, but Firm Sustainable Growth does not moderate the relationship between Intellectual Capital and Firm Value.
Research limitations/implications: This research was conducted at only one manufacturing company in Surabaya. Future research is expected to expand the intervening variables and expand the sample size.
Paper type: Research paper
 
The The Influence Of Brand Image And Product Innovation On Starbucks Coffee Purchase Decisions In Surabaya City
No full textPurpose: Along with the urban lifestyle, the development and growth of culinary businesses are currently increasing in Indonesia, especially in the city of Surabaya, this is marked by the rise of restaurants, cafes and coffee shops. Starbucks Coffee Indonesia now has 22 coffee outlets in the city of Surabaya. Starbucks strives to present an extraordinary legacy and experience in every cup. This study aims to analyze the influence of brand image and product innovation on coffee purchasing decisions at Starbucks coffee shops in the city of Surabaya. This research is a quantitative study.
Deign/Methodology/Approach: The number of samples in this study was 104 Starbucks Coffee consumers taken from 22 Starbucks coffee outlets in the city of Surabaya using accidental sampling techniques. Researchers used interviews, questionnaires and observations to obtain data.
Findings: The results of the study showed that partially brand image and product innovation had a significant effect on consumer purchasing decisions for Starbucks coffee in the city of Surabaya. Furthermore, Brand Image and Product Innovation simultaneously had a significant effect on Starbucks Coffee purchasing decisions at coffee outlets in the city of Surabaya. This shows that in the midst of the highly competitive business competition between foreign and local coffee shops in Surabaya, Starbucks coffee can still survive and carry out its business activities sustainably through the brand image it carries and innovating the products it offers.
Paper Type: Research Pape
The Contribution of Education, Health, and Unemployment on HDI in East Java, Indonesia
Full text linkPurpose: This study aims to analyse the influence of education, health, and unemployment on the Human Development Index (HDI) in East Java, Indonesia. Given the disparities in HDI across regions, this research seeks to identify the extent to which these factors contribute to HDI variations in the province.
Design/methodology/approach: A quantitative research approach was employed, using secondary data from the Central Bureau of Statistics (BPS) of East Java for the years 2021 and 2022. The study analysed data from 38 regencies/cities in East Java, using multiple linear regression to examine the impact of education (average years of schooling), health (number of hospitals), and unemployment (percentage of the labour force) on HDI.
Findings: The results indicate that education and health have a significant positive impact on HDI, while unemployment has a significant negative effect. The findings confirm that increasing education levels and improving healthcare access contribute positively to human development, whereas higher unemployment rates hinder HDI growth. The coefficient of determination (R²) suggests that these three factors collectively explain a substantial portion of HDI variation in East Java.
Research limitations/implications: This study is limited to secondary data analysis and does not consider qualitative factors such as policy effectiveness, governance, and social infrastructure that may also influence HDI. Future research should incorporate qualitative methods and longitudinal data to capture broader determinants of human development.
Practical implications: The findings provide valuable insights for policymakers in East Java to focus on education and healthcare improvements while addressing unemployment challenges. Policy recommendations include expanding access to quality education, improving healthcare facilities in underdeveloped areas, and implementing effective employment programs to reduce regional disparities in HDI.
Originality/value: This research contributes to the understanding of HDI determinants at the provincial level in Indonesia, offering empirical evidence on the interplay between education, health, and unemployment. The study highlights the need for integrated policy approaches to enhance human development in East Java.
Paper type: Research pape
The Effect of Influencer, Promotion and Brand Awareness on Purchase Decision of Skincare Product The Originote at Belia Cosmetics Store Surabaya
No full textThis research aims to analyze the effect of Influencer, Promotion and Brand Awareness on Purchase Decision of Skincare Product The Originate at Belia Cosmetics Store Surabaya. This study uses quantitative research methods. The sampling technique for this study was using Purposive Sampling to determine the sample and involved respondents from consumers at Belia Cosmetics Store Surabaya who used skincare product The Originote, there were usable 111 in this study. This study uses primary data and secondary data. The type of research used is quantitative research, using the Multiple Linear Regression data analysis method through the IBM SPSS version 26 application. The results showed that Influencer (X1), Promotion (X2), Brand Awareness (X3) partially or simultaneously had a positive and significant effect on Purchase Decision. Influencer (X1) with a t-count value of 4.882 and a sig. 0,000. Simultaneously, the variables Influencer (X1), Promotion (X2), Brand Awareness (X3) have a positive and significant effect on Purchase Decision with an f-count value of 62.755 with a sig. 0,000. This study are limited to Consumen of Skincare product at Belia Cosmetics Surabaya. Besides, the focus of this stud is to analyze Influencer, Promotion and Brand Awarneess on Purchase Decisio
Do operating models of SMMEs contribute to economic stimulation and growth? A review of the literature
Full text linkPurpose: This study aims to explore the effectiveness of operating models for SMMEs in the context of economic stimulation and growth. As the development of SMMEs is essential for their sustainability and expansion, enhancing and refining their operating models becomes crucial. Such improvements can lead to more efficient and profitable businesses that can thrive in the mainstream economy.
Methodology: By evaluating the effectiveness of these models, this research addresses existing gaps in the literature concerning their impact on SMMEs. To investigate the effectiveness of operating models for SMMEs, a comprehensive literature review was conducted.
Findings: The study reveals that SMMEs make significant contributions to the South African economy by operating in neglected markets, serving local communities, and stimulating economic growth. By adopting effective operating models, SMMEs can optimize resource utilization, improve efficiency, and make informed decisions. Furthermore, integrating principles of quality, ethical practices, and environmental sustainability within the operating model enables SMMEs to build trust, preserve natural resources, and enhance resilience. In conclusion, by recognizing the importance of operating models and taking concerted efforts to develop and implement them, countries can empower SMMEs to fulfil their potential as drivers of economic development and social progress in the country.
Originality/value: This paper is original
Paper type: a Research Pape
Examining The Role of Religious Values in Mediating the Effect of Competitiveness and Brand Equity on SME Performance
Full text linkPurpose: This study aims to examine the influence of business competitiveness and brand equity on small business performance, with religious values as a mediating variable. In the context of small enterprises, competitiveness and brand strength are critical factors that determine business sustainability and growth. However, in religiously-influenced communities, religious values often shape how business owners make decisions, interact with customers, and manage their enterprises ethically.
Design/methodology/approach: This research employs a quantitative approach using survey data collected from small business owners in a specified region. Path analysis is used to assess both direct and indirect relationships among the variables.
Findings: The findings reveal that both business competitiveness and brand equity significantly affect business performance. Furthermore, religious values are found to mediate these relationships, enhancing the positive impact of competitiveness and brand equity on performance. These results highlight the importance of integrating spiritual dimensions into the strategic development of small businesses.
Originality/value: This paper is original
Paper type: a Research Pape
Analysis of the Financial Performance of Companies Experiencing Audit Delay and Market Reaction
No full textPurpose: This study aims to analyze financial performance trends in companies experiencing audit delays, in terms of ROA, ROE and DER, and to examine the impact of these trends on market reactions, such as share prices and TVA.
Design/methodology/approach: This study uses a quantitative approach, with a population of 53 companies. The sample was determined using purposive sampling techniques, with 20 companies meeting the criteria. The study period was two years (2021-2022), so the sample data analyzed amounted to 40. Secondary data obtained from IDX was used and descriptive analysis methods were employed.
Findings: The results of this study indicate that companies experiencing audit delays show a downward trend in ROA, ROE and TVA values. DER values show an upward trend, while share prices remain stable.
Research limitations/implications: The limitations focus on companies listed on the IDX, and the data used in this study is limited to the period 2021-2022.
Practical implications: The practical implications of this study for investors regarding delays in the submission of audited financial reports can be used to assess a company's financial performance and make decisions on stock market purchases and capital investment.
Originality/value: This paper original.
Paper type: Research paper
The Influence of Omnichannel Marketing and Product Assortment on Brand Engagement Mediated by Customer Experience
No full textPurpose: This study investigates the influence of omnichannel marketing and product assortment on brand engagement, with customer experience as a mediating variable, in the case of Pertamina Lubricants.
Design/methodology/approach: Using a quantitative approach, data were collected through surveys from 384 Pertamina Lubricants consumers in Surabaya and analyzed using Partial Least Squares (PLS).
Findings: Omnichannel marketing and product assortment have a direct significant impact on brand engagement. Customer experience was found to be the strongest predictor of brand engagement and also mediates the effect of the independent variables on brand engagement.
Research limitations/implications: The research is limited to Pertamina Lubricants consumers in Surabaya and may not reflect consumer behavior in different regions or industries.
Practical implications: The findings suggest that marketers should enhance cross-channel integration and curate product assortments to enhance customer experience and brand engagement.
Originality/value: This study contributes to the literature by integrating omnichannel marketing, product assortment, and customer experience to explain brand engagement.
Paper type: Research pape
The Influence of Brand Image and Product Quality on Purchase Decisions of Nike Air Jordan Shoes at FMS Store Surabaya
No full textPurpose: This study aims to analyze the influence of brand image and product quality on the decision to purchase Nike Air Jordan Footwear is no longer regarded merely as a functional necessity; it has evolved into an expression of identity, a status symbol, and an integral element of urban lifestyles at FMS Store in Surabaya.
Design/Methodology/Approach: This study uses a quantitative approach with a survey method. The research respondents are consumers who have purchased Nike Air Jordan shoes at the FMS Store in Surabaya. A total of 81 samples were obtained, selected using purposive sampling based on product purchase experience criteria. The research instrument was a questionnaire with a 4-point Likert scale to measure the variables of brand image, product quality, and purchasing decisions. Data analysis was performed using the Partial Least Square (PLS) approach through SmartPLS 4.0 software, which included outer model testing (validity and reliability) and inner model testing (R-square and hypothesis testing with bootstrapping).
Findings: The results showed that brand image had a positive and significant effect on purchasing decisions with a t-statistic value > 1.96 and p-value < 0.05. Product quality was also proven to have a positive and significant effect on purchasing decisions, with the research indicators meeting the validity and reliability criteria (AVE > 0.5 and Composite Reliability > 0.7). The R-square value of 0.65 indicates that brand image (X1) and product quality (X2) together explain 65% of the variation in purchasing decisions (Y1), while the rest is influenced by other factors outside the scope of this study.
Research limitations/implications: This study is limited to respondents from FMS Store in Surabaya with a relatively small sample size, so its generalizability is still limited. Theoretically, the results of this study reinforce consumer behavior theory that brand image and product quality play an important role in shaping purchasing decisions.
Practical implications: For FMS Store management, the results of this study provide input to continue strengthening the Nike Air Jordan brand image and maintaining product quality as a strategy to increase customer satisfaction and loyalty.
Originality/value: This study provides empirical contributions by examining the factors that influence the decision to purchase Nike Air Jordan shoes in the context of local reseller in Surabaya, which has rarely been studied
Sustainable Maritime Human Capital Development: A Quantitative Analysis
No full textPurpose: This study investigates the quantitative relationship between digital education systems and sustainability competence among maritime students across ten maritime higher education institutions in Asia and Europe from 2019 to 2024.
Design/methodology/approach: Using a multiple linear regression model, data were collected through institutional academic records, learning management system (LMS) analytics, and standardized sustainability competence tests, comprising a total of 2,845 valid student observations.
Findings: The findings reveal that the integration of digital pedagogy significantly enhances sustainability-related learning outcomes, with competence scores increasing by 29% (p < 0.01). Furthermore, the correlation coefficient between digital education adoption and sustainability competence reached 0.68, indicating a strong positive association. The study demonstrates that digital transformation in maritime education directly supports the development of human capital capable of managing sustainable maritime operations. These results underline the urgency of aligning human resource strategies with digital transition policies in maritime academies to ensure long-term sectoral sustainability.
Paper type: Research pape