2342 research outputs found

    PENGARUH SPOKES-CHARACTER TERHADAP KOMPONEN BRAND EQUITY ALFAMART DI SURABAYA

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    Penelitian ini bertujuan untuk mengetahui dan menganalisis dimensi likability, expertise, dan relevance dalam merefleksikan spokes-characterserta menganalis pengaruh spokes-character terhadap komponen brand equaity yaitu brand awareness/association, perceived quality dan brand loyalty terhadap merek Alfamart di Surabaya. Pengolahan data dilakukan dengan menggunakan IBM SPSS Statistics 22 dan Lisrel 8.70. Teknik pengambilan sampel yang digunakan yaitu non-probability sampling dengan teknik purposive sampling. Jumlah sampel yang digunakan dalam penelitian yaitu 153 responden yang telah memenuhi karakteristik populasi. Hasil penelitian ini menunjukkan likability, expertise dan relevanvce merefleksikan spokes-character dan adanya pengaruh spokes-character terhadap brand awareness/association dan perceived quality, serta pengaruh perceived quality terhadap brand loyalty. Selain itu, pada penelitan ini juga terdapat bahwa brand awareness/association tidak berpengaruh terhadap brand loyalty

    APLIKASI iREAP DALAM MENDUKUNG INTERNAL CONTROLPADA SIKLUS PENDAPATAN TOKO RETAIL AKSESORIS PONSEL “X” DI SURABAYA

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    This is a qualitative research with the purpose of explanatory research and have the quality of applied research because it is based of the fraud problem in revenue cycle. Internal control is an important thing because it gives assurance to achieve an organization’s goal. If the internal control is weak, then it will cause problem in the revenue cycle. Revenue cycle is a cycle where there is a cash inflow in an organization. If this inflow is obstructed, then it can affect the operational of the company, so it needs internal control. The basic theory that used is COSO Internal Control Framework, because it is used either internationally or nationally. The object used in this thesis is “Toko X” and the methods used are interview, observation, and document analysis. This research’s result conclude that “Toko X” has applied internal control, but there is still some deficiencies that need correction so that it can overcome fraud problem that might happen in the future

    HUBUNGAN ANTARA KUALITAS KEHIDUPAN KERJA DAN MODAL PSIKOLOGIS DENGAN KOMITMEN ORGANISASI

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    Komitmen organisasi adalah aspek yang penting dalam organisasi. Komitmen organisasi memiliki tiga aspek yaitu komitmen afektif, komitmen berkelanjutan, dan komitmen normatif. Penelitian ini bertujuan untuk menjelaskan faktor-faktor yang memengaruhi komitmen organisasi antara lain k ualitas kehidupan kerj a dan modal psikologis.Metode yang digunakan dalam penelitian ini a dalah metode kuantitatif dengan cara penyebaran kuisioner dan didukung data sekunder berupa wawancara. Subjek dalam penelitian ini adalah pegawai tetap PT. Telkom Regional V Jawa Timur. Dari beberapa populasi yaitu 150 pegawai, sebanyak 112 pegawai menjadi sample dalam penelitian ini. Teknik analisis yang digunakan adalah analisis regresi ganda.Hubungan antara Kualitas Kehidupan Kerja dan Mod al Psikologis dengan Komitmen Organisasi menunjukan hasil dari pengujian statistik terd apat hubungan antara dengan nilai d engan nilai sig nifikansi (p<0,05). Temuan lain s elanjutnya didapatkan korelasi par sial antara Kualitas Ke hidupan Kerja den gan Komitmen Organisasi dengan signifikansi (p<0,05) dan korelasi parsial antara Modal Psikologisdengan Komitmen O rganisasi dengan signifikansi (p<0,05). Hasil t emuan ini mendukung hipotesis ad anya hubungan antara kualitas kehidupan kerja dan modal psikologis dengan komitmen organisasi.Berdasarkan hasil penelitian ini, perusahaan diharapkan memerhatikan keadaan lingkungan kerja yang baik dan bermanfaat untuk pegawai, serta merespon kebutuhan dan keluhan yang masih dirasakan pegawai

    PENERAPAN PERSONNEL DAN CULTURAL CONTROL UNTUK MENGATASI MASALAH MOTIVASI KERJA KARYAWAN PADA USAHA DAGANG “S” DI BONDOWOSO

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    Abstrack - This study aims to evaluate personnel and cultural control to address employee motivation problems. This research specifically wants to know how the employee's motivation in a trading business in Bondowoso. Personnel and cultural control can influence informal control systems to overcome motivation problems. Informal control systems play a greater role in safeguarding human resources from misbehavior. The type of research used is applied research with qualitative approach method. This research tries to give recommendation to overcome the problem of work motivation of employees with the application of personnel and cultural control. This research is explanatory, by explaining how the role of personnel and cultural control that have been applied to the problem of work motivation contained in UD "S". The results of the study found three employee motivational problems that need to be addressed in the "S" Trade Business. Employee motivation occurs due to the weakness of informal corporate control system

    PERTANGGUNGJAWABAN PIDANA KE YANG MENERIMA PENTRANSFERAN UANG DARI PIHAK LAIN SEBAGAI HASIL PERJUDIAN DITINJAU DARI UNDANG-UNDANG NOMOR 8 TAHUN 2010 TENTANG PENCEGAHAN DAN PEMBERANTASAAN TINDAK PIDANA PENCUCIAN UANG

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    The purpose of this scientific journal writing is as a requirement for graduation and obtaining a Bachelor of Law degree at the Faculty of Law, University of Surabaya. Practical objectives of the writing of this thesis to be able to know whether the initial (criminal) KE can be subject to criminal liability when viewed from Acts Number 8 Year of 2010 on Prevention and Eradication of Money Laundering Crime. The criminal action committed by the KE about gambling may be subject to criminal responsibility under Article 3 of Acts Number 8 Year of 2010 regarding the Prevention and Eradication of Money Laundering Crime. The acts committed by the KE have fulfilled the entire elements of criminal liability. The action of the KE has fulfilled the whole elements as Article 3 of Acts Number 8 Year 2010 on Prevention and Eradication of Money Laundering Crime, which is intentionally committed in which KE as a bookie, the acts committed by KE can be subject to criminal sanction as Article 3 of Acts Number 8 Year of 2010 concerning the Prevention and Eradication of Money Laundering with a maximum imprisonment of 20 (twenty) years or a fine of not more than Rp 10,000,000,000 (ten billion rupiahs)

    IMPLEMENTASI TEORI ANTRIAN PADA TOKO ADI JAYA DIKECAMATAN GEDANGAN SIDOARJO

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    This study aims to minimize customer complaints resulting from queue length and length of waiting time, reduce customers from queuing, analyze server (server) needs, and know what efforts can be used to reduce the length of the queue. So that the length of the queue can be minimized and can provide better service and performance.This research used M / M / 1 and M / M / 2 model to apply queuing theory method and assisted with SPSS 16.0 software as a basis to know the distribution to be used, then using POM Windows 3 software as base to analyze queue length, queue length in the system, time of service, and time of service within the existing system within the Adi Jaya store.The study found that of the three types of services and purchases owned by the Adijaya store. This store requires additional servers for the types of document printing services, Photo Print, and Photo Close Up. In addition to adding this server Adi Jaya store can make additional facilities to wait

    PERANCANGAN BRAND IDENTITY COTTON CO MALANG

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    Dengan melihat peluang yang ada, bisnis cafe masih merupakan bisnis yang menjanjikan. Karena semakin menjamurnya cafe yang ada di Malang, sehingga sebuah cafe membutuhkan brand identity. Tidak terkecuali Cotton Co sebagai cafe yang akan turut serta meramaikan bisnis cafe yang ada di Malang. Dengan adanya brand identity sehingga target market dapat lebih muda untuk mengenali cafe tersebut. Target market dari Cotton Co Cafe adalah masyarakat mulai dari kalangan menengah terutama kalangan muda seperti anak SMA, mahasiswa, bahkan pekerja dan tidak terbatasi oleh usia dan jenis kelamin. Untuk tahap pembuatan brand identity ini melalui beberapa tahap yaitu menganalisis data cafe dan menganalisis kompetitor. Kemudian hasil dari analisis inilah yang menjadi bahan pertimbangan dan acuan yang kemudian diolah menjadi strategi desain yang konsisten serta menjadi sebuah konsep yang berbeda dari kompetitor.Setelah didapatkan data hasil dan analisis dari uji coba, lalu ditarik kesimpulan bahwa brand identity mudah diingat dan melekat kuat di ingatan para target market, menu dapat menarik minat konsumen, panduan brand manual book dapat dipahami dengan jelas dan informasi yang tertera pada website pun dapat tersalurkan dengan baik

    ANALISIS VOLUME IMPOR GULA INDONESIA DENGAN REGRESI DATA PANEL PERIODE 2010 ‐ 2015

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    Sugar is one of the product from agriculture sector of the estatesubsector and is designated as a special commodity in the World TradeOrganization (WTO) negotiation forum. Demand for sugar in Indonesia is higherthan production so sugar imports are still needed to fulfill the demand. Ithappened because factors that support sugar production in Indonesia still notoptimal. This research aims to determine and analyze what factors can affect theimport of sugar in Indonesia in the period 2010-2015. This research used paneldata which is combination of time series data and cross-section period 2010-2015obtained from the Central Bureau of Statistics (BPS) and data from other partieswho are ready to be processed. The analysis model used is Data Panel Regression.Using panel data in regression has several advantages, namely: bigger degree offreedom, able to accommodate heterogeneity levels, dynamic data, effect size,build and trial complicated model and minimize bias. Research result show GDP,Import Value, and Exchange Rate can affect Indonesian Sugar Import Volume,while for Sugar Production partially have a positive influence on Indonesian SugarImport Volume but the value is not significant

    STUDY DESKRIPTIF IMPLEMENTASI 5S DI RUANGAN ADMINISTRASI DAN PENGADAAN PERPUSTAKAAN UNIVERSITAS

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    University Surabaya is one of the major universities located in Surabaya. In everyday activities, the University always strives t manage and manage the availability of books in the library, both for students and lecturers. In order for library management to run well, Ubaya applies the 5S method (Seiri, Seiton, Seiso, Seiketsu, Shitsuke). So the purpose of this study is to describe the 5S method applied to the 2 units in the Ubaya library that is the administration and procurement department. This research is a pure descriptive type because in this research there is no implementation or design on Ubaya. The variables used in this research are 5S method (Seiri, Seiton, Seiso, Seiketsu, Shitsuke). Source of data used to collect data on this skrispsi through observation and interview to the library. Analysis performed on the administration and procurement based on the application of Seiri, Seiton, Seiso, Seiketsu, Shitsuke. The results of the research show that the administration and procurement of the application of the 5S method has not gone well. Because it is still found in 5S activities that are not as it should be

    PEMBUATAN PANDUAN RANCANGAN PROGRAM PELATIHAN UNTUK MENUNJANG DIMENSI COMPETENCY DEVELOPMENT PADA QUALITY OF WORK LIFE (QWL) DI PT.X

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    Nowadays, especially on bussiness world, training program is an important tools and considered as an investment on organization to support organization objectives. This research is conducted in PT.X, PT. X is one of Indonesia company that run in cement and concrete. Based on pre-assessment and deep interview, PT.X did not know anything about designing a systematic training program. Therefore, this research is to aim designing a training program to guiding and helping PT.X. Researcher, use ADDIE metodology to design a training program in PT.X, because its fit with vision-mision company. The intervention is expected to support competency development dimention on Quality of Work life

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