Jurnal Ilmiah Ekonomi Islam
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Viral Marketing Pada Usaha Mikro Kecil Menengah (UMKM) Halal
Get PDFViral is a term that is always associated with content on social media. Content that has gone viral often has a certain appeal which makes social media users like the activity of re-sharing/re-posting that content. The existence of this phenomenon has become a separate strategy in digital marketing, especially on social media, namely viral marketing. according to data from the Ministry of Cooperatives and UKM that there are still many UMKM actors, including Halal UMKM, who have not yet approached technology in their marketing, this can be seen from the percentage figure which has only reached 13% of UMKM adopting digital technology. This study aims to identify and describe viral marketing as a strategy in digital marketing through social media. This study uses a qualitative-descriptive research method with a literature study data collection method. The results of this study indicate that creative and innovative content is a component of viral marketing, thereby creating a culture of content sharing. On the other hand, the influencer/buzzer role also influences viral marketing as a digital marketing strategy. The phenomenon of the virality of content on social media has had a significant impact and is used as the latest strategy method for UMKM actors
Analisis Pengaruh Variabel Makroekonomi Terhadap Penerimaan Zakat Pada Baznas Periode 2016-2021
Get PDFEvery Muslim who fulfills the terms and conditions of Islamic law is obliged to pay zakat because zakat is one of the pillars of Islam. Instrument that can reduce poverty is zakat. The collection of zakat in Indonesia very potential, but this is not in line with the realization of the total collection of national zakat funds in 2019 which only reached 0.04 percent of its total potential of IDR 233.8 trillion. The purpose of this study is to analyze the effect and response of macroeconomic variable shocks to zakat collects and to analyze the contribution of each macroeconomic variable to zakat receipts at BAZNAS using the Vector Error Correction Model (VECM) method. The results showed that the IPI and Exchange Rate variables responded positively to zakat receipts, while the Inflation, Money Supply and BI 7-Day Repo Rate variables responded negatively to zakat receipts. FEVD results show that the biggest contribution to the receipt of zakat is the exchange rate and industrial production index among other variables used
Peran Pemberdayaan Ekonomi Pesantren Dalam Mendorong Kemandirian Ekonomi (Studi Kasus Pondok Pesantren Bahrul ‘Ulum Tambakberas Jombang)
Get PDFBoarding school as a non-formal, private Islamic educational institution whose existence has changed. Islamic boarding schools in their development and distinctive characteristics can improve the economy for both the pesantren and the surrounding community. The role of pesantren is to provide business opportunities, expand access and opportunities for students to apply the entrepreneurial spirit, and develop the position of pesantren as a center for community economic empowerment. The research method used is qualitative research. This type of research uses case studies. The results of this study are 1) Forms of economic empowerment of the Pesantren Bahrul Ulum Islamic Boarding School by; (a) Implementing an Ecoprotection system, (b) Establishing business units that are managed directly by Islamic boarding schools, namely Ibbien Mart, Ibbien Net, Ibbien Caffe, Ibbien Kantin, Ibbien Store, Baitul Maal al-Muhibbin, Ibbien Foods, Ibbien Wholesale, and Waste Banks. 2) The impact of economic empowerment of the Bahrul 'Ulum Islamic Boarding School which is occupied by Islamic boarding schools is able to assist in developing the education system and educational infrastructure without depending on any party, so as to be able to move the economy of the surrounding community economically independently and become a place for students to develop entrepreneurial knowledge through the business units they manage. 3) The role of economic empowerment of pesantren essentially refers to the conditions or results to be achieved by a social change, namely santri who are empowered to have the knowledge and ability to fulfill their physical, economic and social needs, such as having the confidence to be able to convey aspirations, have a good eye livelihood in increasing income, social activities, and being independent in carrying out their life tasks as students
Pencegahan Fraud Dengan Manajemen Risiko Dalam Perspektif Al-Quran
Get PDFThis study aims to determine fraud prevention strategies with a risk management approach from the perspective of the Quran. The methodology in this research is a literature study with a qualitative approach to the analysis of deductive and inductive processes. Primary data sources consist of verses of the Quran which are used as references with explanations from several commentators, and secondary data sources consist of relevant previous scientific research works. The Al-Quran interpretation method used for analysis is the al-maudhu'i interpretation method. Fraud is an act of crime and according to sharia, there must be prevention efforts according to ability. Organizational activities always contain uncertainty which is synonymous with risk, including the risk of fraud. Management has the responsibility to manage the risks that will be faced. Risk management and internal control contribute to the implementation of good governance, with the implementation of an adequate risk management and internal control system. Several verses of the Quran and hadith can be used to implement the principles of good governance: transparency, accountability, responsibility, independence and fairness. Several risk management principles are: integrated, structured and comprehensive, tailored to user needs, inclusive, dynamic, best available information, cultural and human factors, and continuous improvement. Regarding the application of the principles of fraud prevention, verses in the Al-Quran have a perspective that is not limited to textual and contextual, but also a broader and comprehensive perspective materially and immaterially
Analisis Model Literasi Keuangan Syariah Bagi Generasi Milenial Di Jabodetabek
Get PDFThe Millennial Generation is the largest market share in the future for Islamic banking with a total of 74.93 million or 27.94%; therefore, Islamic financial literacy is very important for the millennial generation. This study aimed to examine the influence of Attitude, Behavior, Knowledge, Skill, and Belief on the Millennial Generation choosing Islamic Financial products and institutions in Indonesia. The object of research is the millennial generation in Jabodetabek. Collective data used a questionnaire with a sample selection technique using purposive sampling, while data analysis techniques used the Structural Equation Model (SEM). The research results prove that of the five variables examined in the Millennial Generation, 3 v3 variables have an on the Millennial generation to choose products for Islamic banking institutions, and two variables have no influence on the Millennial generation in deciding to choose Islamic financial institution products
Sejarah Perkembangan Penjaminan Halal di Indonesia
Get PDFOne of the rules in Islam is not to consume or use anything that Islam forbids. This world is not only inhabited by people who are Muslims. Many religions and beliefs other than Islam do not forbid some foods that Muslims consider unclean, such as pork and its derivatives or slaughtering meat without mentioning the name of Allah. In addition, there is no prohibition for other religions to market their products in the Muslim environment. Therefore, Muslims need halal guarantees for the products they want to buy. The purpose of this research is to find out how the process of protecting Muslim consumers in Indonesia from products that are not halal. This research method is normative juridical with a qualitative approach. A literature review was carried out on laws and regulations, which were then analyzed descriptively. Secondary data from journals and websites is also a source of study. The study results show that government and non-government parties have shown severe concern in protecting halal product guarantees for Muslim consumers in this country by drafting halal assurance regulations in stages, starting from the labeling "no pork", voluntary halal labeling to the obligation of halal certification for business actors in this countr
Analisis Pasca Merger: Komparasi Tingkat Kesehatan Bank Syariah Dengan Bank Konvensional di Indonesia
Get PDFThe purpose of this study is to show a comparison of the soundness level of Islamic bank with conventional banks, namely Bank Syariah Indonesia (BSI), Bank Tabungan Pensiunan Nasional (BTPN), and Bank Danamon with a period of two years after the merger through the RGEC approach as measured by the financial ratio NPF/ NPL, FDR/LDR, ROA, and CAR. Quantitative methods are used to retrieve secondary data on financial ratios sourced from financial reports on the official website of OJK and related banks. Hypothesis testing was carried out using the One Way ANOVA and Kruskal-Wallis Test. This study succeeded in showing that there is a significant difference in the soundness of banks two years after the merger in terms of the overall ratio. BSI excels in the FDR/LDR ratio, Danamon excels in the ROA and CAR ratios, and BTPN excels in the NPF/NPL ratio. BSI and Danamon showed healthy overall financial ratios and were considered capable of carrying out their intermediary function properly, while BTPN was considered less than optimal, due to one of the ratios, namely unhealthy liquidity. Mergers do not always have a positive impact on the soundness level of banks therefore it is hoped that the banks that are going to merge can take preventive steps and develop appropriate policies in order to maintain their soundness level
Pengaruh Literasi Keuangan Syariah, Aktivitas Galeri Investasi Syariah, Modal Minimal, dan Religiusitas Terhadap Minat Investasi Mahasiswa di Pasar Modal Syariah
Get PDFThe purpose of this study is to measure and determine the effect of Islamic financial literacy, Sharia Investment Gallery (GIS) activities, minimum capital, and religiosity on student interest in investing in the Islamic capital market. This research uses mixed method research (quantitative research and qualitative research). The population used is students who are registered as investment account makers in 2020 s.d. 2021 through the Sharia Investment Gallery of the Nahdlatul Ulama Islamic University (UNISNU) Jepara, totaling 467 students. Sampling based on non-probability sampling with the number of samples using simple random sampling technique with the calculation of the Slovin formula, obtained 82 respondents. Data obtained from observations, questionnaires, and indepth interviews. The questionnaire was measured based on a Likert scale and using SPSS version 25 software. The results of this study indicate that partially Islamic financial literacy tends to have an influence. GIS activities, minimal capital, and religiosity partially have a positive and significant effect on student investment interest. Simultaneously, the variables of Islamic financial literacy, Sharia Investment Gallery activity, minimal capital, and religiosity have a positive and significant effect on student investment interest in the Islamic capital marke
Pencapaian Mashlahah Melalui Wakaf Asuransi Syariah
Get PDFIslamic insurance waqf is an instrument that aims to protect and help each other among a number of people through investments in the form of assets and tabarru' which provide a return pattern to face certain risks or dangers through sharia-compliant contracts. And theoretically in an insurance institution can not be separated from the social spirit and helping each other. And currently, the difference of opinion about sharia insurance is still being debated among scholars. And this is a contemporary issue. Because the purpose of the tabarru contract is to create solidarity between insurance participants and insurance companies to help each other to people in need. So that it can achieve benefit to society. The concept of mashlahah in human life is the goal of maqhasid Syariah. The results of this study indicate that Islamic insurance waqf and Islamic maqhasid have the same goal, namely to realize the welfare of human life. And in this study used the library research method (library study) which was studied using books, journals and websites to achieve research objectives. This study aims to determine the effect of implementing waqf insurance on the achievement of community mashlaha
Peran Zakat Dalam Mengatasi Kemiskinan: Covid-19 Di Indonesia
Get PDFZakat is an obligation for a Muslim in managing their wealth and is also a form of social concern that is given when it reaches the threshold. The distribution of zakat to the recipients is not only limited to consumptive forms that meet basic human needs, but also includes productive zakat distribution in the form of capital for businesses that are monitored for their development, so that the recipients can become more self-reliant. The Indonesian economy has experienced a decline due to the Covid-19 pandemic, which has led to an increase in poverty rates in Indonesia. This research utilizes literature research from articles and published journals. The research findings indicate that zakat plays a role in alleviating poverty and ensuring social justice for the community, including during the Covid-19 pandemic. BAZNAS and LAZ throughout Indonesia have created collaborations to assist the government in dealing with Covid-19 by establishing the Covid-19 Crisis Cente