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    PENGARUH PERUBAHAN KEWAJIBAN IMBALAN KERJA TERHADAP EARNINGS RESPONSE COEFFICIENT DENGAN RETURN ON EQUITY SEBAGAI VARIABEL INTERVENING (Studi Empiris Pada Perusahaan Manufaktur Tahun 2015-2017)

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    ABSTRACT Pradiana, Firayanti Kusuma 2018. The Influence of Changes in Employee Benefits Obligations Against Earnings Response Coefficient with Return on Equity as Intervening Variables Empirical Studies in Manufacturing Companies 2015-2017. Thesis, Accounting Study Program, Faculty of Economics, Majapahit Islamic University (UNIM) Advisor I : Hari Setiono, SE., M.Si Advisor II : Tatas Ridho Nugroho, S.Pd., M.Pd The purpose of this study is to examine the influence of Effect changes in employee benefit obligations on Earnings Response coefficient in manufacturing companies listed on the Indonesia Stock Exchange 2015-2017 period. It also attempts to examine whether return on equity mediate the employee benefit obligations and earnings respnnse coefficient. The research method with data obtained through purposive sampling method. The population of this study is manufacturing companies listed on the Indonesia Stock Exchange 2015-2017 period. Total sample is 94 companies for 3 years so we get as much data as 282 for then analyzed with path analysis technique. The data is analyzed using SPSS 22 program. The results showed that there was no direct effect of employee benefits obligations on earnings response coefficient. While changes in employee benefit obligations indirectly affect earnings response coefficient with return on equity as an intervening variable Keywords : Employee benefits obligations, earnings response coefficient, return on equit

    PENGARUH PENERAPAN GOOD CORPORATE GOVERNANCE DAN UKURAN PERUSAHAAN TERHADAP KINERJA PERUSAHAAN (Studi Empiris pada Perusahaan Manufaktur sektor Makanan dan Minuman yang Terdaftar di BEI Periode 2013 - 2017)

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    ABSTRACT Lindah Sari, 2018. Effect of Implementation of Good Corporate Governance and Company Size on Company Performance (Empirical Study on Food and Beverage Manufacturing Companies Listed on the Indonesia Stock Exchange Period 2013 - 2017). Thesis, Accounting Departement, Faculty of Economics, Majapahit Islamic University (UNIM). Advisor I : Hari Setiono, SE,MSi Advisor II : Tatas Ridho Nugroho, S.Pd,M.Pd Good corporate governance is needed to build the trust of the public and the international community as an absolute requirement for the company to develop well and healthily, as well as a set of rules that establish relationships between shareholders, management of creditors, government, employees and other internal and external stakeholders with respect to their rights and obligations, or in other words as a system that directs and controls the company. This study aims to determine the effect of the implementation of good corporate governance from the elements of the board of commissioners and the board of directors, and the size of the company on the performance of food and beverage manufacturing sector companies listed on the Indonesia Stock Exchange in the period 2013-2017. This study uses quantitative methods with associative approach. Data analysis techniques used are descriptive statistics, classical assumption tests, multiple linear regression, and hypothesis testing with T Partial Test and Simultaneous Significance Test. The results of the study partially show that the board of directors has a significant positive effect on company performance, the board of directors has a significant negative effect on the performance of the company, the size of the company does not affect the company's performance. The results of the study simultaneously the board of commissioners, board of directors, and company size simultaneously affect the company's performance as evidenced by the calculated F value> F table which is 3.102 > 2.83 with a significance level of 0.037 < 0.05. b Keywords : Good corporate governance, Board of Commissioners, Board of Directors, Company Size, Company Performance

    ANALISIS PERHITUNGAN HARGA POKOK KAMAR DENGAN METODE ACTIVITY BASED COSTING (ABC) PADA HOTEL RADEN WIJAYA MOJOKERTO TAHUN 2017

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    ABSTRACT The Hotel is a Company that is managed by a businessman by providing food services, drinks, sleeping room facilities to people who are on a tour nd Business needs and able to pay a reasonable amount in accordance with the servisces received. Hotel companies compete with Beach other to determine the calculation of the cost of the room to be applied. This dtudy amis to calculate and analyze tha calculation of raden Wijaya hotel room cost Prince by using activity based costing, the type of data used is quantitative descriptive, this study was tested using activity based costing, from analysis on raden Wijaya hotel the calculation of cost of room is greater than on the calculation, namely the differene in the cost of the standar room type of Rp 14.292,69 and for the deluxe room type of Rp 3.675,98. While for the calculation of the cost of the room type superior, VIP plus, Suite for the calculation of the cost of the room type superior, VIP plus, suite for the calculation of the cost of the based room using the activity based costing method is smaller than the calculation of the tradisional cost of goods made by the Company. That is, with the difference in the cost of the superior room type Rp 16.832,2 for VIP plus type Rp 43.553,6 for suite room type of Rp 111.296,75. Key Words: Cost of hotel room, Activity Based Costing

    ANALISIS STRATEGI PEMASARAN TERHADAP PENINGKATAN VOLUME PENJUALAN PRODUK ( Studi Kasus Pada UKM Barokah Desa Karang Nongko Kecamatan Sooko Kabupaten Mojokerto )

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    Abstract Ahmad Fahmi Aziz, 2018. Analisis Strategi Pemasaran terhadap Peningkatan Volume Penjualan Produk (Studi Kasus Pada Ukm Barokah Desa Karang Nongko Kecamatan Sooko Kabupaten Mojokerto ). Skripsi / tugas akhir, Program Studi Manajemen Pemasaran, Fakultas Ekonomi, Universitas Islam Majapahit (UNIM). Pembimbing I : Budi Utami, SE., MM Pembimbing II : M. SYAMSUL HIDAYAT, SE., MM UKM Barokah is one of the home industries in. Mojokerto which produces various types of shoes. One of the goals of Barokah SMEs is to become a shoe manufacturer that is highly competitive and its products are in demand by consumers, so a strategy is needed in marketing to increase sales and be able to compete with competitors. The purpose of this study is to find out the strengths, weaknesses, opportunities, and threats in making sales, knowing the marketing strategies applied by SMEs, and analyzing the right strategies. This type of research is quantitative. The analysis method used is SWOT analysis with EFAS matrix, IFAS, and STPD marketing strategy. The results showed that Barokah SMEs used STPD strategies in marketing. Based on internal and external analysis along with cartesius diagrams carried out in Barokah SMEs, it can be seen that currently the Barokah SME position is in the Growth strategy. Where the decision that will be taken is to develop the company by increasing quality, creating a separate brand, and increasing all forms of promotion. Keywords: marketing strategy, SWOT analysis, STPD strateg

    PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN PADA UD. DEVA CATERING

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    PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN PADA UD. DEVA CATERING Alfin Baihaqi S. Faculty of Economics Management Study Program, Majapahit Islamic University Email: [email protected] Advisor I : Eny Setyaringsih, SE., MM Advisor II : M. Syamsul Hidayat,SE.,MM In conditions of increasingly high competition, the role of product quality becomes increasingly influential on the progress of a company in finding its customers. Companies that want to develop and want to be more advanced are required to carry out activities that lead to efficiency actions. There are so many companies that win the competition by utilizing business opportunities and trying to implement the right marketing strategies to create and maintain consumers to remain loyal to the company's products. This research was conducted at Deva Catering located on Jalan Sinoman Gang 7 No. 7 Mojokerto City. The purpose of this study was to determine the effect of product quality and service quality on customer satisfaction at UD. Mojokerto Deva Catering. To achieve this goal, research was conducted using samples from UD consumers. Deva Catering which amounted to 31 people using saturated sampling method, while the data analysis method that the writer uses in this study is the validity test, reliability test, multiple linear test, classic assumption test, correlation test of determination, and hypothesis testing (using SPSS program assistance version 22). The results showed that product quality and service quality have a partial effect on customer satisfaction at UD. Deva Catering by looking at the results of the t test for (t count 4.316> t table 2.04841 and tcount 2.195> t table 2.04841). Product quality and service quality influence simultaneously on customer satisfaction at UD. Deva Catering by looking at the results of the f test for (f count 74,601> ftabel 2,91), with significance (0,000) <0,05 so that H0 is rejected and H1 is accepted. (3) The results of the multiple linear regression equation are Y = 1,752 + 0,321X1 + 0,183X2 + e. While the results of the coefficient of determination (R2) = 0.842 or (84.2%). Keywords: product quality, service quality, consumer satisfactio

    PENGARUH MARKETING MIX DAN PERSEPSI KUALITAS TERHADAP KEPUTUSAN PEMBELIAN AMDK MOJO TRAS MOJOKERTO

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    ABSTRACT Yulinda, Beti Fenna. 2018. Influence of Marketing Mix and Quality Perception on Purchasing Decisions AMDK Mojo Tras Mojokerto. Final project / Script, Marketing Management Study Program, Faculty of Economics, Majapahit Islamic University (UNIM). Advisor I : Budi Utami, SE.,MM Advisor II : M. Syamsul Hidayat, SE.,MM This study aims to determine the effect of marketing mix and perceived quality, both simultaneously and partially on the decision of Mojo Tras bottled drinking water. The population in this study were the final consumers who consumed all types of Mojo Tras bottled water products. Determination of this sample using purposive sampling, with a total sample of 157 respondents. This data analysis technique is Multiple Linear Regression Analysis. The regression equation obtained is Y = 2,648 + 0,247x1 + 0,209x2 + 0,255x3 + 0,383x4 + 0,120x5. Based on the results of data analysis shows that the marketing mix and perceived quality simultaneously have a positive and significant effect on purchasing decisions with a calculated value of 79.036. While the results of the partial test that the marketing mix and quality perception have a positive and significant effect on purchasing decisions with Product tcount (X1) 4,196, Price (X2) 2,977, Location (X3) 4,136, Promotion (X4) 6,680 and perceived quality (X5) 1,938. Keywords : Marketing Mix, Quality Perception, Purchase Decision

    PENGARUH KUALITAS PELAYANAN, LOKASI DAN FASILITAS TERHADAP KEPUASAN PELANGGAN DI PT.POS INDONESIA (PERSERO) MOJOKERTO

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    ABSTRACT Fauzyyah, Henanida, 2018. Effect of Service Quality, Location and Facilities on Customer Satisfaction at PT. Pos Indonesia (Persero) Mojokerto. Thesis / final project, Studdi Program in Marketing Management, Faculty of Economics, Majapahit Islamic University (UNIM). Advisor I : Budi Utami, SE., M.M Supervisor II : Rika Dwi Harsasi, SE., M.SM This research was conducted at PT. Pos Indonesia (Persero) Mojokerto. The title of this research is "The Effect of Service Quality, Location and Facilities on Consumer Satisfaction at PT. Pos Indonesia (Persero) Mojokerto ". This research is a type of research that is quantitative descriptive. The method used is questionnaire, interview, observation and documentation. The purpose of this study is to find out whether service quality, location and facilities affect consumer satisfaction at PT. Pos Indonesia (Persero) Mojokerto. In this study the author took the Hypothesis, allegedly that Service Quality, Location and Facilities have significant effect both simultaneously and partially on Consumer Satisfaction at PT. Pos Indonesia (Persero) Mojokerto. This study uses questionnaires or questionnaires with a total sample of 184 consumers at PT. Pos Indonesia (Persero) Mojokerto as a respondent. The analysis technique used multiple linear regression test which aims to find or calculate whether there is influence or not, between Service Quality, Location and Facilities. The results of testing the first hypothesis shows that the variable Service Quality (X1) does not have a partial effect on the Variable of Customer Satisfaction at PT. Pos Indonesia (Persero) Mojokerto (Y), this is based on the tcount <ttable or 1,248 <1,654. The results of testing the second hypothesis shows that the location variable (X2) has a partial effect on the variable of customer satisfaction at PT. Pos Indonesia (Persero) Mojokerto (Y), this is based on the value of tcount> t table or 6,064> 1,654. The results of testing the third hypothesis shows that the Facility variable (X3) has a partial effect on the Variable Customer Satisfaction at PT. Pos Indonesia (Persero) Mojokerto (Y), this is based on tcount> t table or 2,105> 1,654. The results of the fourth hypothesis testing indicate that the variable Service Quality (X1), Location (X2) and Facilities (X3) simultaneously affect the Variable Customer Satisfaction at PT. Pos Indonesia (Persero) Mojokerto (Y), this is based on the Fcount value> Ftable or 501.688> 2.65. Keywords: Service Quality, Location, Facilities, Customer Satisfactio

    Pengaruh Kualitas Pelayanan Terhadap Loyalitas Nasabah Dengan Kepuasan Nasabah Sebagai Variabel Moderasi (Studi kasus pada Nasabah PT. Bank Rakyat Indonesia Unit Jetis Kabupaten Mojokerto)

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    ABSTRACT Margiati, Inna. 2018. Influence of Service Quality on Customer Loyalty with Customer Satisfaction as a Moderating Variable "PT Bank Rakyat Indonesia”. Final project, Management Study Program, Faculty of Economics, Majapahit Islamic University (UNIM). Advisor I : Eny Setyariningsih, SE., MM Advisor II : Rika Dwi Harsasi, SE., M.SM One effort to increase customer loyalty is by paying attention to service quality and customer satisfaction. Because the quality of service will affect customer satisfaction to stay afloat against the company PT Bank Rakyat Indonesia which is a government-owned banking company that has the largest and largest network in Indonesia. This study aims to determine the effect of service quality on customer loyalty with customer satisfaction as a moderating variable. This study uses the analysis method of Moderator Regression Analysis (MRA). The population in this study amounted to 2,129 customers where the sample in this study amounted to 212 samples. Sampling in this study uses purposive sampling design. The results of the research and calculations obtained from the Moderator Regression Analysis analysis method using SPSS 22.0 program assistance. The results of the test calculations show that from the calculation of the first regression test that was obtained by Rsquare of 0.704 or 70.4% after the moderation variable in the second equation was obtained Rsquare results of 0.747 or 74.7%. So there is a positive influence between service quality on customer loyalty which is moderated by customer satisfaction. Keywords : Service quality, Customer loyalty, Customer satisfactio

    PENGARUH KUALITAS PRODUK DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN PADA PRODUK PASTA GIGI PEPSODENT (STUDI KASUS PADA KONSUMEN PRODUK PASTA GIGI PEPSODENT DI DESA SIDOMULYO)

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    ABSTRACT Marjiyanti, Lorenasyah Ezri, 2018. Pengaruh Kualitas Produk Dan Brand Image Terhadap Keputusan Pembelian Pada Produk Pasta Gigi Pepsodent Studi Kasus Pada Konsumen Produk Pasta Gigi Pepsodent Di Desa Sidomulyo.Manajemen Pemasaran, Fakultas Ekonomi, Universitas Islam Majapahit (UNIM). Advisor I: Eny Setyariningsih, SE.MM Advisor II : Rika Dwi Harsasi, SE.M.MM Consumer purchasing decisions on toothpaste products can be influenced by other factors. Every consumer has different tastes and desires. Product quality and good brand image in the minds of consumers can influence the purchase decision. The purpose of this study was to determine the effect of product quality and brand image on the purchasing decision of pepsodent toothpaste in Sidomulyo Village. The variables used in this study are two variables: the independent variable and the dependent variable. Independent variable (X) consists of product quality and brand image and the dependent variable of this study (Y) purchasing decision. The type of research used in this study is quantitative. The population in this study was the number of respondents in Sidomulyo village who bought pepsodent toothpaste. The sampling technique used was purposive sampling with certain considerations, namely Sidomulyo Village residents who bought and used 150 family cards of pepsodent toothpaste. The method used is multiple linear regression. As for data by using the SPSS for Windows Realease 22 program. Based on the results of multiple linear regression analysis can be concluded from the results of the T test that the product quality and brand image variables are variables that have a significant partial effect on the decision to buy pepsodent toothpaste. The results of the F test can be concluded that there is a significant influence silmutan between the variables of product quality and brand image on purchasing decisions. The results obtained by the coefficient of determination or R2 shows that 50.8% of purchasing decisions are influenced by two independent variables namely product quality and brand image, while the remaining 49.2% is influenced by other variables Keywords: Product Quality, Brand Image, Purchase Decisio

    PENGARUH LINGKUNGAN KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN (Studi Pada Rumah Sakit Umum Kartini Mojosari)

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    ABSTRACT Huda Miftahul. 2018. The Influence of work environment and discipline Work Against the performance of employees in a General Hospital of Kartini Mojosari. Thesis in Marketing management studies program in the Faculty of Economics Majapahit Islamic University (UNIM). Lecturer I : Rini Armin, SP., SE., MM Lecturer II : Hartono., SE., MM Human resource management is an important activity in a company in order to improve the performance of employees are optimally. Because there is a connection between the performance of employees with the company's performance. Where with a good employee performance and increase the company's performance then it will increase. Similarly, with the performance of employees decreased, then it will have an impact on the company's performance decreases. The design of this research is a descriptive survey approach. The research of variable work environments and work Discipline as the independent variable and the dependent variable as a Performance. Samples taken with the technique of simple random sampling as much as 107 respondents. The data collected with a questionnaire and analyzed instrument with double linear regression The value of R Square (R2) by 0.493 49.3% or that shows the contribution of the environmental variable and discipline on performance clerk RS Kartini Mojokerto. While the rest of 50.7% in influence by other factors that do not exist in this research model. Multiple correlation coefficient is used to measure keeratan relationships between environmental variables and discipline against the performance of employees. Multiple correlation coefficient indicated by value (R) of 0.702 70.2% or indicating that the variable work environments and disciplines on performance clerk RS Kartini Mojokerto have close links Based on the results of the test t shows in partial ape environment variables affect the performance of the work and discipline of employees. Test results showed F simultaneously or with independent variable (work environment and work discipline) effect on the performance of the employees and the linear regression test shows a work discipline is the dominant factor affecting the performance of the employee. Key Words : Work Environment, Work Dicipline, Work Performanc

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