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Pengaruh Pemasaran Influencer Media Sosial, Citra Merek, Sikap, Dan Kesadaran Harga Terhadap Minat Beli Produk Pakaian Thrift
Get PDFThis research aims to analyze the influence of social media influencers, brand image, attitudes and price awareness on interest in purchasing thrift clothing products. Data for this research was obtained from a questionnaire with 125 respondents who used used or thrift clothing products in Indonesia as samples tested using a purposive sampling technique. This research uses quantitative research with descriptive analysis techniques using SPSS 25 and statistical analysis using WarpPLS 7.0. The main findings of this research show that the brand image of a product has a significant influence on consumer purchase intention behavior. This influence is reflected in how consumers' perceptions of a particular brand can influence their decision to buy or not buy a product. Apart from that, research also highlights that attitudes and price awareness also play a significant role in shaping buying interest in used or thrift clothing products. Consumers' attitudes towards sustainability and awareness of the price values of the product can be major factors in their purchasing decisions. The contribution of this research is expected to go beyond the market aspect alone. Apart from expanding our understanding of consumer behavior in the context of used or thrift clothing products, the results of this research are also expected to have a wider positive impact on society. With increasing awareness of the importance of sustainable lifestyles and their impact on the environment, it is hoped that these findings will encourage changes in consumer behavior towards more environmentally friendly choices. By choosing used or thrift clothing products, consumers can actively participate in reducing textile waste and support efforts to create a society that cares more about the environment. So, using used or thrift clothing products is not just a purchasing choice, but is also a concrete step towards a more sustainable and responsible lifestyle.
Keywords: Social Media Influencers, Brand Image, Attitude, Price Conciousness, Purchase Intentio
Pengaruh Pembiayaan, Likuiditas, Ukuran Bank, Dan Risiko Pembiayaan Terhadap Dana Simpanan Bank Syariah Selama Turbulensi Ekonomi
Get PDFThis research aims to obtain empirical evidence on the influence of economic turbulence,
financing, liquidity, bank size and financing risk on Islamic bank deposits. The data collection
method in this research is a documentary method by collecting information about the
research object. In this research, data was obtained from statistical reports published on the
internet via the official website of the Financial Services Authority (ojk.go.id) and was
selected as the research sample. GDP data is obtained from the Central Statistics Agency.
Data for the independent variable has a lag of one quarter (t-1) from the data for the
dependent variable (savings funds). The test results show that Economic Turbulence has a
significant negative effect on sharia bank deposits, Financing has a significant positive effect
on sharia bank deposits, Liquidity has a significant positive effect on sharia bank deposits,
Bank Size has an insignificant negative effect on sharia bank deposits, Financing Risk has an
insignificant positive effect on Islamic bank deposits. Suggestions for further research are the
need to examine other variables that influence savings, including equity, ROA, capitalization
and profitability
Pengembangan Aplikasi Rekam Medis Elektronik (RME) di PT Evolusi Teknologi Indonesia
Get PDFThis internship report summarizes the experiences and contributions gained during the internship at PT Evolusi Teknologi Indonesia. The main activities included the development of an electronic medical record application (EvoMedis), a task management application, and a fruit store application. Throughout the development process, the author successfully implemented various technologies such as CodeIgniter 4, JQuery, and JavaScript, and gained in-depth understanding of database management using MySQL and PostgreSQL. Additionally, this internship provided the author with opportunities to overcome technical challenges, such as learning new frameworks and customizing application interfaces. The results of this internship are expected to contribute positively to the company's project development and enhance the quality of services provided. This report is intended to serve as a reference for the advancement of knowledge in the field of information technology
Peran Komitmen Organisasi Sebagai Pemediasi Hubungan Antara Kompensasi, Motivasi, Dan Kinerja Pegawai
Get PDFThe types of employees in government agencies are Civil Servants (PNS) and PPPK. There are also employees who have the status of Non-Permanent Employees who are often referred to PPNPN who carry out daily tasks at organization, including the Minis-try of ATR/BPN. Even though all of them are government employees, the compensation received, the motivation and organizational commitment of PPNPN are different from those of PNS and PPPK. This research aims to analyze the role of organizational com-mitment as a mediator of the relationship between compensation, motivation and per-formance of PPNPN at the Ministry of ATR/BPN Data Center with a sample of 48 em-ployees using a saturated sampling technique. The analysis technique used is SEM-PLS which is assisted by the WarpPLS 8.0 program. Data collection in this research used a questionnaire distributed via Google Form. The results of the analysis show that com-pensation has no significant effect on employee performance, motivation and organiza-tional commitment have a significant positive effect on employee performance, compen-sation and motivation have a significant positive effect on organizational commitment, organizational commitment significantly mediates the effect between compensation and employee performance, organizational commitment significantly mediates the influence between motivation and employee performance. Agencies can strive to increase organiza-tional commitment and motivation for PPNPN to improve PPNPN performance
Pengaruh Toleransi Risiko, Lokus Pengendalian, Dan Persepsi Risiko Terhadap Pengambilan Keputusan Investasi
Get PDFThis study aims to analyze the influence of risk tolerance, locus of control, and risk perception on investment decision making. The research sample used was the Ponorogo community who had investments. The sampling technique used was a mixture of purposive sampling and random sampling with a total of 165 respondents. The data analysis method used is Spatial Least Square – Structural Equation Modeling (PLS-SEM). The research results show that risk tolerance and locus of control have a significant positive effect on investment decision making, while risk perception partially influences investor investment decision in Ponorogo Regency.
Keywords: Risk tolerance, Locus of control, Risk Perception, Investment Decisio
Pengaruh Profitabilitas, Intensitas Modal, Leverage, Ukuran Perusahaan, dan Sales Growth terhadap Tax Avoidance pada Perusahaan Properti dan Real Estate
Get PDFTax avoidance is the collection and analysis of tax regulations with the aim of choosing the most effective tax reduction measures to minimize the tax burden. This study aims to examine the effect of profitability, capital intensity, leverage, company size, and sales growth on tax avoidance. The research method used in this research is quantitative research method with secondary data obtained from the official website of the Indonesia Stock Exchange, namely www.idx.co.id. The population in this study is property and real estate companies listed on the Indonesia Stock Exchange (IDX) starting in 2020-2022. Sampling in this study using purposive sampling method. The data analysis method used in this study is multiple linear regression. The results of this study state that profitability, capital intensity, and company size have a significant negative effect on tax avoidance while leverage and sales growth have no effect on tax avoidance.
Keywords: Tax Avoidance, Profitability, Capital Intensity, Company Size
Pengaruh Ukuran Perusahaan, Profitabilitas, dan Struktur Aset Terhadap Kebijakan Hutang Pada Sektor Consumer Cyclicals Di Tahun 2020 – 2022
Get PDFThis study aims to determine the effect of firm size, profitability, and asset structure on debt policy in consumer cyclicals sector companies listed on the Indonesian Stock Exchange (IDX) in 2020-2022. The population in this study were consumer cyclicals sector companies listed on the Indonesian Stock Exchange (IDX), namely 453 companies. Sampling was carried out using purposive sampling technique and resulted in 394 samples. The data analysis technique used in this research is multiple linear regression analysis. Partial research results show that firm size has no effect on debt policy, profitability has a positive effect on debt policy, and asset
structure has no effect on debt policy. While simultaneous testing shows that firm size, profitability, and asset structure affect debt policy
Pengaruh Debt To Equity Ratio Return On Asset Kepemilikan Institusional Terhadap Kebijakan Dividen Pada Perusahaan Consumer Cyclicals
Get PDFThis study aims to determine the influence Debt to Equity Ratio, Return On Asset and Institutional Ownership of dividend policy. The population in this study were consumer cyclical companies registered on the IDX for the 2018-2021 period with a sampling method using purposive sampling so that 145 sample data that were suitable for testing were obtained. This study uses data analysis techniques in the form of descriptive analysis, classical assumption testing, multiple linear regression analysis and hypothesis test with the SPSS version 25 program. The results of this study show that Return On Assets has an effect on dividend policy. The test results also show that the Debt To Equity Ratio and Institutional Ownership have no effect on dividend policy
Faktor Yang Mempengaruhi Minat Masyarakat Menabung Di Bank Syariah (Studi Kasus Masyarakat Kecamatan Balongpanggang - Benjeng Kota Gresik)
Get PDFThis study aims to identify and analyze the factors that influence the interest of the community in Benjeng and Balongpanggang Districts, Gresik Regency, to save in Islamic Banks. Several factors studied include the level of public trust in Islamic banks, public knowledge of Islamic banks, product variations and innovations, and location and accessibility of services. The research method used is quantitative with data collection techniques through questionnaires and interviews distributed to 50 respondents spread across the two sub-districts. The data obtained were then analyzed using descriptive statistical methods.
The results of the study indicate that the low interest of the community in saving at Islamic Banks is caused by several main factors. First, the lack of trust in the transparency and operations of Islamic Banks causes doubts among the community. Second, the level of public knowledge about the concept and products of Islamic banking is still low, so they tend to choose conventional banks that are more familiar. Third, limited product variations and innovations make Islamic Banks less competitive compared to conventional banks. Fourth, the accessibility of Islamic banking services, especially in rural areas, is still inadequate, which hinders people from using these services.
Based on these findings, this study provides several recommendations for Islamic Banks to increase interest in saving among the community, such as increasing Islamic financial education and literacy, product diversification, increasing transparency, and expanding service access. The implications of this study are expected to contribute to the development of more effective strategies for Islamic banking in Indonesi
Determinasi Penyaluran Kredit Pada Bank Umum Swasta Nasional Devisa Negara Indonesia
Get PDFThis research was conducted with the aim of analying the effect of credit
distribution with the independent variables Non Performing Loan, Capital
Adequacy Ratio, Loan To Deposit Ratio, Basic Credit Interest Rate, and
Operational Costs on Operational Income. The population of this research is the
Indonesian State Foreign Exghange National Private Commercial Bank with 14
samples registered with the Financial Services Authority during 2018 - 2022. this
research uses purposive sampling with descriptive statistical data analysis
technuques, classical assumption testing, hypothesis testing, and multiple linear
regression analysis. The statistical data analysis technique uses SPSS Version 26
software. The research results are that the variables NPL, LDR, BCIR have no
effect on credit distribution with a significance of > 0,05. The CAR and OCOI
variable influences credit distribution with a significance of < 0,05.
KEYWORDS : Non Performing Loan, Capital Adequacy Ratio, Loan To Deposit
Ratio, Basic Credit Interest Rate, Operational Costs on
Operational Incom