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ACTIVE PARKING ASSIST SYSTEMS
No full textOvaj rad bavi se analizom sustava za pomoć pri parkiranju, s posebnim naglaskom na tehnologije koje olakšavaju parkiranje u urbanim sredinama. Cilj rada bio je pružiti sveobuhvatan pregled razvoja ovih sustava, njihove funkcionalnosti te utjecaja na sigurnost i udobnost vozača. Kroz pregled povijesnog razvoja parkiranja, analizu suvremenih tehnologija poput senzora, kamera i algoritama za autonomno parkiranje, te prikaz primjera iz prakse različitih proizvođača automobila, identificirane su ključne prednosti i nedostaci ovih sustava. Rezultati pokazuju da sustavi za pomoć pri parkiranju značajno doprinose smanjenju stresa vozača i povećanju sigurnosti u skučenim prostorima. Međutim, također su uočena ograničenja, osobito u specifičnim uvjetima poput nepovoljnih vremenskih prilika. Zaključak rada potvrđuje da su ovi sustavi uspješni u postizanju svojih osnovnih ciljeva, ali istovremeno naglašava potrebu za daljnjim istraživanjima kako bi se poboljšala njihova pouzdanost i učinkovitost. Buduća istraživanja trebala bi se usredotočiti na optimizaciju sustava za rad u različitim uvjetima te na integraciju novih tehnologija koje mogu dodatno unaprijediti sigurnost na cestama.This paper analyzes parking assistance systems, with a particular focus on technologies that facilitate parking in urban environments. The aim of the paper was to provide a comprehensive overview of the development of these systems, their functionalities, and their impact on driver safety and comfort. Through a review of the historical development of parking, an analysis of modern technologies such as sensors, cameras, and autonomous parking algorithms, and an examination of case studies from various automobile manufacturers, the key advantages and disadvantages of these systems were identified. The results indicate that parking assistance systems significantly reduce driver stress and increase safety in confined spaces. However, certain limitations were also observed, particularly in specific conditions such as adverse weather. The conclusion confirms that these systems are successful in achieving their primary objectives, while also highlighting the need for further research to improve their reliability and effectiveness. Future research should focus on optimizing systems to operate under various conditions and integrating new technologies that could further enhance road safety
OFFER OF WORLD AND CROATIAN WINES IN TOURISM
No full textOvaj rad bavi se proučavanjem svjetske te hrvatske ponude vina, kao i njihovih najbitnijih vinskih pokrajina. U prvom dijelu rada opisuje se povijest vina te njegov kulturološki i ekonomski utjecaj na društvo. Nakon povijesti prva na redu država je Francuska gdje se opisuje njezine kategorizacije te zakonske regulative kao i najbitnije vinske regije poput Bordeauxa, Sauternesa, Burgundije i dr. U svim tim regijama objašnjena su vina karakteristična za tu pokrajinu. U Italiji se objašnjavaju karakteristična vina za pokrajine Toskanu, Veneto te Sicilijanska vina te utjecaj starih Grka i Etruraca na to područje. Nakon Francuske i Italije u ovom radu objašnjene su vinske pokrajine Sad-a i Argentine kao zemalja Novog svijeta, njihova povijest i utjecaj Europljana te poteškoće s kojima su se te zemlje morale nositi. U trećem dijelu rada opisane su vinske regije Hrvatske, i to redom: Istra, Slavonija i Dalmacija. Za svaku od ovih regija opisane su karakteristične i autohtone sorte tih pokrajina. U vinskoj regiji Istre opisana je Istarska malvazija, Teran i Muškat momjanski, u vinskoj regiji Slavonije Frankovka i Graševina te njezine sličnosti s vinima drugih država. U vinskoj regiji Dalmacije opisana su autohtona vina kao Crljenak Kaštelanski te njegova sličnost sa Zinfandelom i Primitivom, Bogdanuša, Grk i Dingač.This work deals with the study of world and Croatian wine supply, as well as their most important wine regions. The first part of the paper describes the history of wine and its cultural and economic impact on society. After the history, the first country in line is France, where its categorizations and legal regulations are described, as well as the most important wine regions such as Bordeaux, Sauternes, Burgundy, etc. In all these regions, the wines characteristic of that province are explained. In Italy, the characteristic wines of the provinces of Tuscany, Veneto and Sicilian wines are explained, as well as the influence of the ancient Greeks and Etruscans on the area. After France and Italy, this paper explains the wine regions of the United States and Argentina as countries of the New World, their history and the influence of Europeans, and the difficulties these countries had to deal with. In the third part of the work, the wine regions of Croatia are described, namely: Istria, Slavonia and Dalmatia. For each of these regions, characteristic and autochthonous varieties of those provinces are described. In the wine region of Istria, Istrian Malvasia, Teran and Muskat momjanski are described, in the wine region of Slavonia Frankovka and Graševina and its similarities with the wines of other countries. In the Dalmatian wine region, autochthonous wines have been described as Crljenak Kaštelanski and its similarity to Zinfandel and Primitiva, Bogdanuša, Grk and Dingač
Short-term assets on the example of a hotel company
No full textImovina se obično dijeli u dvije kategorije: kratkotrajna i dugotajna imovina. Očekuje se da će
se kratkotrajna (tekuća) imovina kao što su gotovina, potraživanja i zalihe pretvoriti u gotovinu
u roku od godinu dana. Dugotrajna imovina kao što su nekretnine, namještaj i oprema drže se
dulje vrijeme.. U ovom radu fokus se stavlja na kratkotrajnu imovinu sa osvrtom na kratkotrajnu
imovinu hotela. Kao što joj samo ime govori, kratkotrajna imovina je imovina koja traje do
godinu dana. Hotelska poduzeća svoje prihode ostvaruju iz djelatnosti vezane uz turizam, pa
kao takve velikim dijelom su ovisne o sezonalnost u poslovanju. U radu se prikazuje kretanje
kratkotrajne imovine u hotelskim poduzećim na primjeru analize kratkotrajne imovine uz
pomoć podataka dostupnih u njihovim financijskim izvješćima za poduzeća Villa Dubrovnik i
Solaris d.d.Assets are usually divided into two categories: current and non-current assets. Current (current)
assets such as cash, accounts receivable, and inventory are expected to be converted to cash
within one year. Long-term assets such as real estate, furniture and equipment are held for a
long time. In this paper, the focus is on short-term assets with reference to the short-term assets
of hotels. As its name suggests, short-term assets are assets that last up to one year. Hotel
companies derive their income from activities related to tourism, and as such are largely
dependent on seasonality in business. The paper shows the movement of short-term assets in
hotel companies on the example of the analysis of short-term assets with the help of data
available in their financial reports for the companies Villa Dubrovnik and Solaris d.d
SYNERGY OF MICE TOURISM AND THE GASTRONOMIC OFFER OF THE OLYMPIA & SKY HOTEL
No full textKongresni turizam sastavni je dio turističke ponude na kojeg utječu brojni čimbenici. Jedan od njih je gastronomska ponuda. Suvremeno doba, usprkos modernizaciji i napretku te brzom rastu tehnologije, zahtijeva i povratak tradicionalnim vrijednostima. Lokalna hrana, domaći proizvodni i autohtona jela temelj su gastronomske ponude koja omogućava razvoj kongresnog turizma u sezoni, a osobito izvan sezone. Sudionicima kongresa važno je osim poslovnog, radnog dijela, kvalitetno iskoristiti slobodno vrijeme u koje je između ostalog, uključena gastronomija. Produljenjem turističke sezone razvojem kongresnog turizma utječe se i na razvoj destinacije i gospodarski razvoj. Republika Hrvatska svojim strategijama djeluje na razvoj kongresnog turizma uključujući gastronomsku ponudu, a radi i na razvoju kongresnih centara u destinacijama s poboljšavanjem smještaja i modernizacijom kongresnih dvorana. Pojedini gradovi postali su važna kongresna mjesta na turističkim tržištima u Europi i svijetu jer uz smještaj i prostore, imaju prirodne ljepote i kulturnu baštinu. Kongresni turizam razvija se i u Šibensko-kninskoj županiji, a jedan od kongresnih centara su Vodice i Hoteli Olympia i Olympia Sky s bogatom gastronomskom ponudom, prilagođenoj različitim tipovima sudionika poslovnih događanja.Congress tourism is an integral part of the tourist offer, which is influenced by numerous factors. One of them is the gastronomic offer. The modern age, despite modernization and progress and the rapid growth of technology, also requires a return to traditional values. Local food, local production and autochthonous dishes are the basis of the gastronomic offer that enables the development of congress tourism in the season, and especially in the off-season. In addition to the business and work part, it is important for the participants of the congress to make quality use of their free time, which includes, among other things, gastronomy. By extending the tourist season with the development of congress tourism, the development of the destination and economic development are also affected. With its strategies, the Republic of Croatia is working on the development of congress tourism, including the gastronomic offer, and is also working on the development of congress centers in destinations with the improvement of accommodation and the modernization of congress halls. Some cities have become important congress venues in tourist markets in Europe and the world because, in addition to accommodation and spaces, they have natural beauty and cultural heritage. Congress tourism is also developing in Šibenik-Knin County, and one of the congress centers is Vodice and the Olympia and Olympia Sky hotels with a rich gastronomic offer, adapted to different types of participants in business events
SIGANTURE COCKTAILS
No full textSignature kokteli predstavljaju središnji element u suvremenom ugostiteljstvu, a ovaj rad istražuje njihovu povijesnu evoluciju, marketinšku vrijednost i utjecaj na brendiranje ugostiteljskih objekata. Rad prati razvoj alkoholnih pića od primitivnih metoda fermentacije do sofisticiranih tehnika destilacije koje su se razvile kroz stoljeća, posebice u kontekstu srednjovjekovne Europe i modernog doba. Istražuje se kako signature kokteli, kao originalne kreacije koje odražavaju identitet i inovativnost barmena ili barova, doprinose diferencijaciji u industriji. Također se istražuje kako inovacije u pripremi koktela mogu unaprijediti poslovne strategije, privući pažnju gostiju i potaknuti njihovu emotivnu povezanost s brendom. Marketinški aspekti signature koktela obuhvaćaju korištenje digitalnih platformi za promociju, stvaranje ekskluzivnih iskustava koja pridobivaju lojalnost gostiju, i analizu financijskih prednosti koje proizlaze iz ponude visoko kvalitetnih, jedinstvenih koktela. Rad zaključuje naglašavanjem važnosti prilagodbe i kreativnosti u razvoju koktela, te njihovog utjecaja na uspjeh ugostiteljskih objekata u konkurentnom okruženju.Signature cocktails represent a central element in modern hospitality, and this paper explores their historical evolution, marketing value, and impact on branding hospitality venues. The work traces the development of alcoholic beverages from primitive fermentation methods to sophisticated distillation techniques that have evolved over the centuries, particularly in the context of medieval Europe and the modern era. It investigates how signature cocktails, as original creations that reflect the identity and innovation of bartenders or bars, contribute to differentiation in the industry. The paper also explores how innovations in cocktail preparation can enhance business strategies, attract guest attention, and foster their emotional connection with the brand. Marketing aspects of signature cocktails include the use of digital platforms for promotion, the creation of exclusive experiences that gain guest loyalty, and an analysis of the financial benefits arising from offering high-quality, unique cocktails. The work concludes by emphasizing the importance of adaptability and creativity in cocktail development, and their impact on the success of hospitality venues in a competitive environment
COMMUNICATION DURING THE MEETING WITH SPECIAL REFERENCE TO BODY LANGUAGE
No full textU ovom radu obrađena je tema komunikacije tijekom sastanka s posebnim osvrtom rada na govor tijela. U privatnom i poslovnom životu koristimo verbalnu i neverbalnu komunikaciju za učinkovito sporazumijevanje. Učinkovito komuniciranje jedan je od glavnih preduvjeta za poslovni uspjeh. Uloga verbalne i neverbalne komunikacije na poslovnom sastanku jednako je važna. Cilj ovog rada bio je istražiti kako neverbalna komunikacija utječe na poslovne odnose i rezultate.This paper deals with the topic of communication during a meeting with a special focus on body language. In private and business life, we use verbal and non-verbal communication for effective communication. Effective communication is one of the main prerequisites for business success. The role of verbal and non-verbal communication in a business meeting is equally important. The aim of this paper was to investigate how non-verbal communication affects business relationships and results
SOCIO-DEMOGRAPHIC CHARACTERISTICS OF THE STUDENT POPULATION AND MATERIAL CONDITIONS OF STUDYING IN THE REPUBLIC OF CROATIA
No full textJedno od temeljnih ljudskih prava je pravo na obrazovanje koje se nalazi pod kategorijom socijalnih, ekonomskih i kulturnih prava. Cilj liberalizma bio je postizanje slobode pojedinca, međutim rezultirao je također i distribucijom bogatstva od siromašnih prema bogatim zemljama. Visokoobrazovano stanovništvo pozitivno utječe na rast i razvoj gospodarskog sustava zemlje, stoga je cilj zemalja omogućiti visoko obrazovanje što većem broju građana. U tom kontekstu, javlja se pojam obrazovanja kao javnog dobra, namijenjenog zajedničkoj uporabi i ostvarivanju javnog interesa. Također, zajednički nazivnik ljudskog prava na obrazovanje i obrazovanja kao javnog dobra jest činjenica da je svim ljudima garantiran jednak pristup javnim dobrima. Obrazovanje je jedan od najvažnijih faktora pri stvaranju društva znanja, koje je odgovorno za unapređivanje kvalitete života u zemlji. Hrvatska ima jednu od najnižih stopa obrazovanog stanovništva te se povodom toga provodi sustav vaučera za obrazovanje. Hrvatski obrazovni sustav doživio je dvije veće promjene. 1998. nastala je podjela na sveučilišne i stručne studije, a Bolonjskom deklaracijom pokrenuta je reforma visokog obrazovanja. Prema ISVU (2024) u Hrvatskoj postoji 11 sveučilišta i 27 veleučilišta. Najviše visokih učilišta imaju Zagreb, Split, Rijeka i Osijek. Studij u Hrvatskoj može se upisati u redovnom ili izvanrednom statusu. Vrste studija su iduće: sveučilišni i stručni prijediplomski, sveučilišni i stručni diplomski te sveučilišni integrirani prijediplomski i diplomski, specijalistički, stručni kratki te doktorski studij. Broj studenata upisanih na visoka učilišta u akademskoj godini 2022./2023. je 151 827, što prati trend pada broja studenata od 2018. do 2023. Socio-demografske karakteristike studenata analizirane u radu su: rodna i dobna struktura, socijalno podrijetlo, studenti s djecom, studenti obrazovani migranti, studenti s poteškoćama. Varijable materijalnih uvjeta studiranja analizirane u radu su: prostorni raspored i migracije izvan mjesta boravka, smještaj, prehrana, školarine te financiranje studija.One of the basic human rights is the right to education, which is under the category of social, economic and cultural rights. The purpose of liberalism was to achieve individual freedom, but it also resulted in the distribution of wealth from the poor to the rich countries. A highly educated population positively affects the growth and development of the country's economic system. Therefore, the goal of countries is to provide higher education to as many citizens as possible. In this context, the concept of education as a public good, intended for common use and realization of the public interest, appears. Also, the common denominator of the human right to education and education as a public good is the fact that all people are guaranteed equal access to public goods. Education is one of the most important factors in creating a knowledge society which is responsible for improving the quality of life. Croatia has one of the lowest rates of educated population, which is why a system of education vouchers is implemented. The Croatian education system underwent two major changes, in 1998 a division into university and professional studies was created, and the Bologna Declaration initiated the reform of higher education. According to ISVU (2024), there are 11 universities and 27 polytechnics in Croatia. Zagreb, Split, Rijeka and Osijek have the most universities. Studies in Croatia can be enrolled in regular or part-time status. The types of studies are as follows: university and professional undergraduate, university and professional graduate and university integrated undergraduate and graduate, specialist, professional short and doctoral studies. The number of students enrolled in higher education institutions in the academic year 2022/2023. is 151,827, which follows the downward trend in the number of students from 2018 to 2023. Socio-demographic characteristics of students were analyzed in the paper: gender and age structure, social background, students with children, educated migrant students, students with disabilities. The variable material conditions of studying are analyzed in the paper: spatial arrangement and migrations outside the place of residence, accommodation, food, school fees and financing of studies
THE PROCESS OF MARKETING PLANNING IN A COMPANY
No full textU ovom radu prikazana je važnost marketinškog planiranja u poduzeću. Poseban naglasak u radu je na mikro i malim poduzećima zbog velike učestalosti i njihove specifične uloge u Hrvatskom gospodarstvu. Također, u svrhu utvrđivanja upoznatosti poduzetnika s marketingom i marketinškim planiranjem, provedeno je empirijsko istraživanje na uzorku mikro i malih poduzeća na području Šibensko-kninske županije. Rezultati provedenog istraživanja pokazuju da je razina upoznatosti s marketingom kod poduzetnika različita, odnosno pokazuje da iako postoji svijest o važnosti marketinga, većina poduzeća nema formalno izrađene marketinške planove, što može predstavljati prepreku za dugoročni rast i održivost na tržištu.This paper shows the importance of marketing planning in the company. Special emphasis in the work is on micro and small enterprises due to their high frequency and their specific role in the Croatian economy. Also, in order to determine the familiarity of entrepreneurs with marketing and marketing planning, empirical research was conducted on a sample of micro and small businesses in the area of Šibenik-Knin County. The results of the conducted research show that the level of familiarity with marketing among entrepreneurs is different, i.e. it shows that although there is an awareness of the importance of marketing, most companies do not have formal marketing plans, which can be an obstacle to long-term growth and sustainability in the market
CONTROLLING BUSINESS PROCESSES - PRODUCTION
No full textKontroling poslovnih procesa u proizvodnji predstavlja kljuĉni aspekt upravljanja koji se fokusira na praćenje, analizu i poboljšanje svih aktivnosti unutar proizvodnog lanca kako bi se osigurala uĉinkovitost, produktivnost i kvaliteta proizvoda. Ovaj proces obuhvaća sve korake od planiranja proizvodnje do isporuke gotovih proizvoda kupcima. Jedna od osnovnih funkcija kontrolinga poslovnih procesa u proizvodnji je postavljanje jasnih ciljeva i standarda performansi za svaku fazu proizvodnog ciklusa. To ukljuĉuje odreĊivanje kvantitativnih i kvalitativnih pokazatelja uspjeha, poput vremena obrade, troškova proizvodnje, kvalitete proizvoda i zadovoljstva kupaca. Nakon postavljanja ciljeva, kontroling poslovnih procesa u proizvodnji ukljuĉuje kontinuirano praćenje i evaluaciju performansi u odnosu na postavljene standarde. To se postiţe sustavnim prikupljanjem i analizom podataka o proizvodnji, ukljuĉujući informacije o troškovima, kvaliteti, vremenu obrade i efikasnosti resursa. Konaĉno, kontinuirano unapreĊivanje procesa je kljuĉni dio kontrolinga poslovnih procesa u proizvodnji. To podrazumijeva analizu rezultata postignutih kroz praćenje i evaluaciju te identifikaciju mogućnosti za poboljšanja u procesima, tehnologiji ili upravljanju resursima.Controlling business processes in production represents a key aspect of management that focuses on monitoring, analyzing and improving all activities within the production chain in order to ensure efficiency, productivity and product quality. This process includes all steps from production planning to delivery of finished products to customers. One of the basic functions of controlling business processes in production is setting clear goals and performance standards for each phase of the production cycle. This includes determining quantitative and qualitative indicators of success, such as processing time, production costs, product quality and customer satisfaction. After setting goals, controlling business processes in production includes continuous monitoring and evaluation of performance in relation to set standards. This is achieved by systematically collecting and analyzing production data, including information on costs, quality, processing time and resource efficiency. Finally, continuous process improvement is a key part of controlling business processes in production. This entails analyzing the results achieved through monitoring and evaluation and identifying opportunities for improvements in processes, technology or resource management
ROAD TRAFFIC SAFETY IN THE REPUBLIC OF CROATIA
No full textOvaj rad govori o temi sigurnosti prometa u Republici Hrvatskoj. Analizom prometne infrastrukture, posebice cestovne mreže, istaknuta je važnost održavanja i poboljšanja sigurnosti na glavnim prometnicama. Osim toga, detaljno su analizirani relevantni prometni propisi poput Zakona o sigurnosti prometa na cestama i Nacionalnog plana sigurnosti prometa na cestama iz 2021. do 2030. godine. Uz poštivanje zakona, istaknuta je i važnost razvoja prometne kulture i edukacije sudionika u prometu. Naveden je i niz programa i projekata koji se provode s ciljem povećanja svijesti o sigurnosti u prometu. U cilju poboljšanja sigurnosti u prometu, veliki je naglasak na ulozi inteligentnih sustava i umjetne inteligencije kao tehnološkog aspekta. U međunarodnoj suradnji ističe se važnost partnerstva s drugim zemljama radi razmjene iskustava i primjera najbolje prakse u sigurnosti prometa.This paper discusses the topic of traffic safety in the Republic of Croatia. Through the analysis of traffic infrastructure, especially the road network, the importance of maintaining and improving safety on main roads is highlighted. Additionally, relevant traffic regulations, such as the Road Traffic Safety Act and the National Road Traffic Safety Plan 2021-2030, are thoroughly analyzed. Along with adherence to laws, the importance of developing a traffic culture and educating traffic participants is emphasized. A number of programs and projects aimed at increasing traffic safety awareness are also mentioned. To improve traffic safety, significant emphasis is placed on the role of intelligent systems and artificial intelligence as technological aspects. In terms of international cooperation, the importance of partnerships with other countries for the exchange of experiences and best practices in traffic safety is highlighted