Via Sapientiae: The Institutional Repository at DePaul University
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Brand Trust Equation: The Role of Brand Trust and its Impact on Pro-social Behavior in Peer-to-Peer Accommodation
Get PDFPeer-to-peer (P2P) accommodations, like Airbnb, often don’t have the same rules and oversight as traditional hotels. This can make it riskier and less predictable to stay in P2P accommodations, and the quality of the stays varies more. Thus, this study aimed to examine the following objectives: examine how different trust dimensions influence brand trust in P2P accommodations, evaluate how brand trust influences guests’ prosocial patronage behaviors, and assess how brand trust influences guests’ prosocial stewardship behaviors. The study used a scenario-based survey of U.S. travelers. Key variables included ability, benevolence, integrity, predictability, brand trust, prosocial patronage behavior, and prosocial stewardship behavior. These variables were assessed using a seven-point Likert Scale. The study’s findings revealed that different aspects of trust influence brand trust P2P accommodations. This study offers a new avenue for research by identifying how brand trust impacts prosocial behaviors and the results can aid platform and service providers in informed decision-making. The results can also help to build brand trust that encourages guest loyalty and specific behaviors like feedback, compassion, and empathy
The Impact of Sound Systems on Customer Experience
Get PDFSound systems have a profound impact on customer experiences, shaping perceptions, managing noise pollution, and enhancing a business\u27s brand image. This document provides an in-depth exploration of the factors involved in designing, integrating, and programming commercial audio-visual (AV) systems. The process entails understanding the unique needs of a business, assessing the physical environment, and selecting the most suitable audio and visual solutions, followed by careful integration and programming for an optimal user experience. A critical aspect of AV system design is zoning, which allows for tailored auditory experiences in different areas within a venue. While the initial investment in a high-quality sound system can be substantial—factoring in equipment, installation costs, and potential venue alterations—the return on investment can be significant through enhanced customer satisfaction and brand loyalty. The document concludes by emphasizing the essential role sound systems play in delivering positive customer engagement and satisfaction
Taking the “Forever” Out of “Forever Chemicals”: How the EPA’s Proposed Rule to Label Two Additional PFAS Chemicals as “Hazardous Substances” Under CERCLA Will Increase the Success of Plaintiffs
Get PDFTech-Savvy Hospitality: A Strategic Approach to Overcoming Labor Shortages
Get PDFThe hospitality industry faces an unprecedented labor shortage, prompting a surge in technological solutions. This reflection paper explores how innovations such as robotics, artificial intelligence, and digital applications are being deployed to bridge these staffing gaps. By analyzing the role of technology in areas like housekeeping, guest services, event, and culinary operations, implications for service quality and industry standards are also assessed. While technology offers potential alleviation for labor challenges, it\u27s crucial to consider its impact on the inherent human-centric nature of hospitality
Using Gerontechnology for Care Transition Conversations in Senior Living
Get PDFEvery day across the United States, thousands of senior living organizations assist with housing transition decisions for older adults experiencing health-related changes. These decisions impact resources for older adults and senior housing corporations, yet these decisions are based primarily on subjective observational data regarding older adults’ changes in function or cognition. Smart homes offering continuous, unobtrusive health monitoring with artificial intelligence capabilities are emerging as solutions offering health maintenance support and objective functional and health information. Such systems are well-positioned to support hospitality staff conversing with residents about transitioning from independent to assisted living. Our interdisciplinary nursing research and hospitality student team used data from two multi-year smart home studies and Stanford Design Thinking to create a case report template to discern how this objective information might be used during housing transition conversations. We interviewed senior living executives and frontline staff having experience with our prototype smart home to co-design the report template. This article presents our case report template and exploratory findings suggesting that standardized reports displaying functional and cognitive changes over time may support hospitality teams assisting older adults and their families with housing transition decisions