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Афективно изпълнение - изследване въздействието на индивидуалните нагласи, емоции и удовлетвореност върху ефективността на виртуалните екипи
Full text linkABSTRACT: The report analyzes the critical factors that influence the emotional attitudes and determine the behavior patterns of the participants in virtual teams. The focus of the research is on individual satisfaction, which includes attitudes, motivation, values, relationships and preferences that shape the behavior of team members in a virtual context and determine the effectiveness of processes and the immediate results of the activity. Difficulties in monitoring and evaluating affective performance through the lens of effectiveness have been identified. The measurement of individual satisfaction is limited by the specifics of virtuality and the complexity of assessing intangible outcomes. The main factors and tools for affective performance in a virtual context are systematized - trust and information management; motivational attitudes and interactions; e-leadership and conflict management. When these conditions are adequately balanced, virtual structures have the potential to realize high levels of team effectiveness, including individual job satisfaction and organizational commitment. Then they are transformed into a unique tool for competitive advantage of global organizations in a dynamic VUCA-environment and continuous pressure for change
Opportunities to optimize the management of aerospace projects
Full text linkThe creation and effective functioning of global satellite systems will allow to create an information base for solving problems related to the regeneration and rational use of natural resources, the creation of a single dynamic model of the Earth, including geological, climatic, biosphere, ecological and social factors. Great attention should also be paid to the problem of increasing the safety of human life in the conditions of the rapid development of intercontinental transport links
Интерактивни методи в обучението по английски език : Автореферат на дисертационен труд за присъждане на образоватена и научна степен "доктор" по професионално направление 1.3. Педагогика на обучението по английски език
Full text linkBulgarian Information Consortium. Twenty Years of Library Cooperation
Full text linkThe article presents the development of the concept of a library cooperation in the world and in Bulgaria, from its inception until today. Special attention is paid to the creation of the first library consortium for cooperative database subscription – Bulgarian Information Consortium. Its 20-year history and main aspects of activity, applied governance modes and achieved results are tracked. The conclusion about the possible, albeit difficult to achieve, success of private initiatives for a library cooperative is substantiated
Cultural unit white – prototype terms
Full text linkThe article focuses on the Hebrew prototypes terms (PTs) of white in the Old Testament – light, milk, and snow. The aim is to explore the worldview of Hebrew to reveal the original messages of the Bible. The translation is an essential tool that shows which translation elements (the word and its root derivatives) are symmetrical, asymmetric, and dissymmetric to Hebrew due to the different worldviews of languages. The method is interdisciplinary and includes several theories and approaches. Original is Almalech’s methodology for tracking all verbal options to signify color: Basic color term (BCT), prototype term (PT), rival terms to prototype (RT), and terms for the basic feature of the prototype (TBFP). Semiotic osmosis is also an original element of Almalech’s methodology and has a place in the study of colors in the Bible. The phenomenon is observed when Hebrew PT is translated with the BCT, Hebrew TBFP is translated with BCT in the Indo-European language, e.g., darkness is translated with black, fresh is translated with green. In the case of light, semiotic osmosis is when a quality of light is perceived as synonymous with light, e.g., brilliance is synonymous with light in Hebrew, English, Bulgarian, and other languages. The importance of light in religious systems, regional culture, and natural features are taken into account. Almalech’s semiotic approach to color, i.e., treating them as a sign communication system, involves the insisting that a distinction must be made between verbal and visual color because of their different potential to have primary and secondary (figurative and cultural) meanings. The substance of the language sign (sound is a mechanical wave) is physically different from the visual sign (electromagnetic wave). Almalech considered prototypes to be the cognitive interface between verbal and visual colors. Therefore, semiotically understood, color is a cultural unit that contains verbal and visual colors, complemented by social, religious, and folkloric use of primary and secondary color meanings
Маркетингът като лидерство в знанието
Full text linkРЕЗЮМЕ: В условията на ускорената дигитализация през последните две десетилетия и преместването на акцента върху възможностите на виртуалната среда дискурсът около промените в маркетинга е доминиран предимно от теми, свързани с технологиите и нововъзникналите потребителски навици. Затова настоящият доклад си поставя за цел за кратко да върне фокуса на внимание върху промените, които се случиха и продължават да се случват вътре в маркетинга като бизнес философия и организация. Основната теза, около която гравитира текстът е, че професията на маркетинг специалиста е сериозно усложнена в няколко аспекта, които ще бъдат изложени и коментирани, и, именно като следствие от това, неговата функция много по-силно се доближава до тази на бизнес анализатора, отколкото да остава затворена в познатите ни рамки. Кратката характеристика на новото поколение маркетолози сочи, че той/тя следва да е ключов и активен участник в създаването, дистрибутирането и оползотворяването на знанието в организацията. Аргументите в полза на последното се коренят както в съвременната концепция за създаване на стойност и в ключовото условие за ползване на данни за вземане на успешни решения и ефективното микросегментиране, така и в цялостното разбиране на дигиталната трансформация, сред чиито лидери неминуемо е маркетьорът.
ABSTRACT: In the conditions of accelerated digitalization in the last two decades and the shift of emphasis on the possibilities of the virtual environment, the discourse around changes in marketing has been dominated mainly by topics related to technology and emerging consumer habits. Therefore, this report aims to return briefly the focus to the changes that have taken place and continue to take place within marketing as a business philosophy and organization. The main thesis around which the text gravitates is that the profession of marketing specialist is seriously complicated in several aspects that will be presented and commented, and, as a consequence, its function is much closer to that of the business analyst, than to remain confined to our familiar frames. The brief description of the new generation of marketers indicates that he/she should be a key and active participant in the creation, distribution and utilization of knowledge in the organization. The arguments in favor of the latter are rooted in the modern concept of value creation and the key condition for using data for successful decision-making and effective microsegmentation, as well as in the overall understanding of digital transformation, whose leadership inevitably includes the marketer
Internet-of-Things Multistatic Passive Radar Station
Full text linkThis paper aims at presenting an Internet-of-things multistatic passive radar station having autonomous and field deployed capabilities. The station is wirelessly connected to a data server and requires, under expected circumstances, no maintenance whatsoever for the projected period of operation. The wireless connection is through radio waves over the Wi-Fi radio protocol making the station an internet-of-things device.
A design of the autonomous station is disclosed. Different components are discussed together with their inter-relations. The requirements these components should satisfy, in accordance with the harsh field condition the station is subjected to, are established.
The design is supported by three inventions registered at the Bulgarian Patent Office
Подкаст – Кога, ако не сега?
Full text linkABSTRACT: The podcast has evolved as a new form of information sharing since 2004, but as early as 2007, it began to be used as a tool in the curriculum of schools and universities. This initially happened in the USA, but then it started to spread worldwide. her education published in Bulgarian.There are several studies on this topic, its applicability, and the real implementation of the podcast as a method or means in hig. This article aims to draw the attention of educators at all levels of education, but especially those in higher education, to the possibilities, options, and challenges of introducing the podcast as an additional means in the learning process, providing a concrete example of launching a podcast with participants, teachers, and students from several scientific specialties in New Bulgarian University.
РЕЗЮМЕ: Подкастът се развива като нова форма на споделяне на информация след 2004 г., но още от 2007 г. започва да се използва като средство в училищния курс на обучение и университетите. Това се случва първоначално в САЩ, но след това започва да се разпространява по света. На български език има няколко изследвания по тази тема, приложимостта ѝ и реалната имплементация на подкаста като метод или средство във ВО. Настоящата статия цели да привлече вниманието на преподавателите от всички степени на образованието, но особено на тези във ВО върху възможностите, вариантите и предизвикателствата пред въвеждането на подкаста като допълнително средство в процеса на обучение, като дава конкретен пример за стартиране на подкаст с участници преподаватели и студенти от няколко научни специалности в Нов български университет
Use of wood in modern residential architecture. Applicability in the Bulgarian conditions
Full text linkWood as an ancient and traditional building material is experiencing its new rethinking and revival in the context of the development of new technologies, as well as the new requirements for increased comfort and sustainable development of the urban environment. Residential architecture is a traditional and primary use of wood as a building material. The modern development of the residential environment, both in low-rise buildings and in multi-story apartment buildings, poses new tasks and creates new opportunities for the expanded use of wood and wooden structures. The article examines the problems and opportunities for energy-efficient and sustainable renovation of multi-story residential buildings by examining examples from global practice. The applicability of the approaches in Bulgarian conditions is evaluated