26616 research outputs found
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PENGUKURAN ORIENTASI PASAR PADA JENIS USAHA MIKRO, KECIL, DAN MENENGAH
No full textThe problem often faced in measuring market orientation of a business unit is to determine exact
indicators of measurement. Small and medium-sized enterprises certainly have different characteristics that
require appropriate indicators to measure market orientation. The objective in this study is to determine the
dimensions and indicators for measuring market orientation in small and medium enterprise. To achieve the
marketing objectives, marketing strategies are formulated that will adapt to internal and external environment.
Strategic marketing is a marketing strategy based on market-driven. It means that the market needs is the basis
of a marketing strategy. Research applied literature study with primary reference sources journal articles and
books that discuss market orientation. Results of this literature study recommend that the dimension of the
customer focus and competitor orientation is two dimensions that can be applied to measure market orientation
for small and medium enterprises
SYSTEM REQUIREMENT IN VIEW OF USERS AND PROCESS FOR CONTENT MANAGEMENT AND ACADEMIC SUPPORT SYSTEM FOR COMPUTER LABORATORY (CASE STUDY: SOFTWARE LABORATORY CENTER BINUS UNIVERSITY)
No full textThe system for Laboratory Information will take focus on determining the need for information systems
related to the management, content development and academic management in the laboratory. These processes
will focus on understanding the need and system requirement for a laboratory information system that focus on
content management and the way to design a process to make sure the continuation of content creation can be
done. With the design of the laboratory information system is expected to serve as a sample in the development
of similar application for the course in general. The methodology to be used is to use the study of literature,
design, and testing of laboratory information systems
ANALISIS KOMUNIKASI KELOMPOK DALAM TIM PADA EVENT PERLOMBAAN COMMUNICATION IN MEDIA NOW JURUSAN MARKETING COMMUNICATION BINUS UNIVERSITY
No full textANALISIS KOMUNIKASI KELOMPOK DALAM TIM PADA EVENT PERLOMBAAN COMMUNICATION IN MEDIA NOW JURUSAN MARKETING COMMUNICATION BINUS UNIVERSITY
ANALISIS KONTRIBUSI PAJAK HOTEL, PAJAK RESTORAN, DAN PAJAK MINERAL BUKAN LOGAM DAN BATUAN TERHADAP PENINGKATAN PENDAPATAN ASLI DAERAH KOTA PANGKALPINANG PERIODE 2011-2013
No full textANALISIS KONTRIBUSI PAJAK HOTEL, PAJAK RESTORAN, DAN PAJAK MINERAL BUKAN LOGAM DAN BATUAN TERHADAP PENINGKATAN PENDAPATAN ASLI DAERAH KOTA PANGKALPINANG PERIODE 2011-2013
ANALISIS PELAKSANAAN EKSTENSIFIKASI WAJIB PAJAK SEBAGAI POTENSI PENERIMAAN PAJAK DI KPP PRATAMA JAKARTA MENTENG TIGA
No full textANALISIS PELAKSANAAN EKSTENSIFIKASI WAJIB PAJAK SEBAGAI POTENSI PENERIMAAN PAJAK DI KPP PRATAMA JAKARTA MENTENG TIGA
ANALISIS PENERAPAN GOOD CORPORATE GOVERNANCE PADA PT AGUNG PODOMORO LAND TBK.
No full textANALISIS PENERAPAN GOOD CORPORATE GOVERNANCE PADA PT AGUNG PODOMORO LAND TBK.
ANALISIS PENGARUH ADVERTISING DAN EVENT TRADE SHOW PADA BRAND AWARENESS DAN DAMPAKNYA TERHADAP PURCHASE INTENTION CAT PT. BITAL ASIA
No full textANALISIS PENGARUH ADVERTISING DAN EVENT TRADE SHOW PADA BRAND AWARENESS DAN DAMPAKNYA TERHADAP PURCHASE INTENTION CAT PT. BITAL ASIA
ANALISIS PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION SERTA DAMPAKNYA TERHADAP E-LOYALTY CUSTOMER BRAND \"INETKU\" DI PT. PEMUDA BERKARYA MANUNGGAL
No full textANALISIS PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION SERTA DAMPAKNYA TERHADAP E-LOYALTY CUSTOMER BRAND \"INETKU\" DI PT. PEMUDA BERKARYA MANUNGGAL
ANALISIS PENGARUH GAYA KEPEMIMPINAN TRANSAKSIONAL DAN MOTIVASI TERHADAP KINERJA KARYAWAN PADA PT. OSCAR KREDIT EKSPRES CABANG JAKARTA
No full textANALISIS PENGARUH GAYA KEPEMIMPINAN TRANSAKSIONAL DAN MOTIVASI TERHADAP KINERJA KARYAWAN PADA PT. OSCAR KREDIT EKSPRES CABANG JAKARTA
ANALISIS PENGARUH MOTIVASI DAN LINGKUNGAN KERJA TERHADAP KEPUASAN KERJA SERTA DAMPAKNYA TERHADAP KINERJA KARYAWAN PADA PT. TEKNIK UMUM
No full textANALISIS PENGARUH MOTIVASI DAN LINGKUNGAN KERJA TERHADAP KEPUASAN KERJA SERTA DAMPAKNYA TERHADAP KINERJA KARYAWAN PADA PT. TEKNIK UMUM