21334 research outputs found
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Jane Austen Wrecked My Life
Get PDFThis is a film review of Jane Austen Wrecked My Life (2024), directed by Laura Piani
The Last of the Sea Women
Get PDFThis is a film review of The Last of the Sea Women (2024), directed by Sue Kim
Spanish Second person singular (2PS) forms in the digital marketing of fast-food companies: a multinational and bimodal approach
No full textThe majority of the research on second-person singular (2PS) address forms in Spanish has concentrated on their meaning within the interaction between the speaker and addressee. However, there is limited knowledge about the usage and meaning of these forms in the absence of an addressee, such as in advertising. Furthermore, the exploration of such situations in digital environments, such as on websites and in social media, remains even more scarce.
Grounded in Bamberg’s (1997) notion of positioning, this paper explores how multinational companies employ 2PS forms to position themselves in relation to their virtual addressee. The study focuses on the websites and social media accounts of four multinational fast-food companies operating in Mexico, Argentina, and El Salvador, each of which exhibits distinct 2PS usage practices.
The analysis involved 1,834 tokens containing 2PS forms (tuteo, voseo, and ustedeo) and infinitival imperatives. Employing a cluster analysis approach, the study aimed to identify underlying usage patterns of 2PS forms across various corporate, national, pragmatic, commercial, and navigational contexts. Additionally, it compares the distribution of 2PS forms on corporate websites and social media accounts to determine whether modality significantly affects the 2PS forms present in each national and corporate context.
The findings reveal a prevalence of informal 2PS forms in the commercial contexts found on the homepages and menu pages of websites, reflecting how companies strategically position their (imagined) audience in a stance of “cool solidarity” (Kiesling, 1997). In the noncommercial text, variation in 2PS form emerged, reflecting the often-competing goals of such text. Additionally, a high prevalence of infinitival imperatives was found on noncommercial buttons, potentially demonstrating an avoidance of positioning altogether. Significant differences were found in the 2PS forms present on the Salvadoran social media accounts, demonstrating how modality can affect how corporations position their imagined interlocutor.
This paper adds to the expanding research on 2PS variation by demonstrating that corporations use different 2PS forms strategically to market themselves to imagined customers and employees, varying by national context and digital modality.
References
Bamberg, M.G. (1997). Positioning Between Structure and Performance. Journal of Narrative and Life History, 7, 335-342.
Kiesling, S. F. (2004). DUDE. American Speech, 79(3), 281–305
One Year Later: The Impact of the Oct. 7 Attack in the United States
Get PDFNCITE products include analytical reports, white papers, reachback reports, and requests for information (RFIs) that provide in-depth, expert analysis of critical topics facing counterterrorism and homeland security. Our mission is to provide expert analysis on timely issues for stakeholders and the U.S. government.
This reachback report includes material from 27 experts in the NCITE network, writing from their professional perspectives on the impact in the U.S. of the Oct. 7, 2023, attack by Hamas on Israel and the ensuing war. This report was produced to address an important topic to homeland security: assessing the extremist threat landscape in the U.S. one year following a major global terrorist attack. Material was gathered via written responses throughout September 2024 and has been edited for length and clarity
Preventing U.S. Election Violence: Countering the Harmful Effects of Election Conspiracy Theories
Get PDFAn increase in election violence in the United States following the 2020 presidential election has led to a renewed interest in the connection between belief in conspiracy theories around elections and the potential for real-world violence. Given that elections are part of U.S. critical infrastructure, we consider how conspiracy theories may contribute to threats around elections. The research team examined the impact of election fraud conspiracy beliefs on individuals’ willingness to engage in election violence using a large-scale population survey. The team tested whether various individual or community factors increase or mitigate the likelihood of election violence. The results of this research will inform early prevention efforts by practitioners to combat the spread of election-related conspiracy beliefs and the threat of electoral violence
RELI 3060-850: Religions of the West
No full textThis course studies the ideas, scriptures, rituals, and social organization of Judaism, Christianity, and Islam as well as their history of interaction.https://digitalcommons.unomaha.edu/jrf-image/1043/thumbnail.jp
A sociocognitive approach to instructed second language learning
No full textIn this plenary session, I will synthesize current research on relationships between cognitive processes, social interaction, and L2 development to offer a holistic, sociocognitive perspective on how learners engage with classroom affordances. In doing so, I aim to provide nuanced implications for teaching and research that respond to the complex realities of the classroom more meaningfully than would an exclusively cognitive or social perspective. Given that our decision-making processes as teachers and researchers are shaped by how we understand our professional practices, I hope to expand the conceptual tools available for all as we respond to the needs of learners.
A Speech Act Approach to #MeToo Activism in the Americas
No full textA fundamental tenet of linguistic anthropology holds that speech is action (Austin et al 1970, Searle 1976). In this paper, we explore the calls to action generated by international responses to and intertextual negotiations with #MeToo activism in the US, with a particular focus on Latin America. The rise of the hashtag #MeToo in 2017 (originated by activist Tarana Burke and brought into greater prominence by actor Alyssa Milano) created not just a single action, but a call to action that brought attention to women’s shared experiences of harassment and assault. This paper examines the role of #MeToo activism in a broader hemispheric context, with particular attention to the Argentine hashtag #NiUnaMenos, Mexican #NiUnaMas, Brazilian #EleNão, and international public performances of a Chilean choreographed dance “Un violador en tu camino.” Social media has become a key vehicle for marginalized groups to be seen in a globalized space, creating the sense of a broad public sphere across social and political borders (see Bonilla & Rosa 2015). However, some of the hopes raised by this visibilization were later dashed by the return of reactionary politics around gender and reproductive justice across the Americas. We argue that the footing (Goffman 1981) of calls for justice was fundamentally different in the US, where #MeToo focused primarily on individual misbehavior, versus in Latin America, where there was a call for collective accountability. Throughout this paper, we use linguistic analysis to discuss the locutionary, illocutionary, and perlocutionary forces - the different calls to action that emerged from different subject positions - that were constituted through interdiscursive embodied responses to gendered violence in a pan-American perspective
“My voice sounds so different in my second language”: Differences in L1 English and L2 Spanish pitch during study abroad in Barcelona.
No full textThe current study investigated the potential differences existing in voice quality when we speak our first language (L1) versus our second language (L2). In particular, the present study focused on differences in fundamental frequency (f0) range and mean (i.e., perceived pitch) when 12 (N = 12) female L1 English advanced learners of Spanish participated in a six-week summer study abroad (SA) program in Barcelona, Spain. While previous studies have investigated cross linguistic differences in voice quality (e.g., Altenberg & Ferrand, 2006; Busà & Urbani, 2011; Mennen et al., 2012; Zimmerer et al., 2014; Lee & van Lancker Sidtis, 2017; Ordin & Mennen, 2017; Passoni et al., 2022), they have focused mainly on fully bilingual speakers of the L1 and L2. The current study adopted a novel approach by situating itself within the study abroad (SA) context, where L2 learners experience a unique learning environment. The goal of the study, therefore, was to explore differences in participants’ f0 ranges and means when responding to oral diary prompts in their L1 (English) compared to their L2 (Spanish) over the course of a 6-week summer SA in Barcelona, Spain. Additionally, the variable of time was considered, exploring if there were significant differences in L1 and L2 pitch range and mean between when participants recorded their diary prompts at the beginning of the sojourn (Time 1) versus at the end (Time 2). Results of the RM ANOVA run revealed that, while no significant differences were observed for f0 mean or time, there was a significant difference in participants’ f0 ranges when responding in English vs. Spanish at both Time 1 and Time 2, showing a wider pitch range in the L2 (Spanish)