ZU|Repositorium – der Hochschul- und Dokumentenschriftenserver der Zeppelin Universität
Not a member yet
12136 research outputs found
Sort by
Divided we stand, united we fall? Structure and struggles of contemporary German sociology
From Igniting the Flame to Putting Out the Fire: Discourses of Escalation and Restraint in Societies in the Brink of Mass Atrocities
When international rituals go wrong: How ritual failure undermines peaceful change in NATO
The Many Facets of Workplace Moral Courage: Development and Validation of a Multidimensional Scale
More control–less agency slack? Principal control and the risk of agency slack in international organizations
What is the Metaverse and who seeks to define it? Mapping the site of social construction
The Metaverse has become a buzz-phrase among tech businesses. Facebook’s rebranding to Meta is symptomatic of this. Many firms and other actors are trying to shape visions of the Metaverse, leading to confusion about the term’s meaning. We use social construction of technology (SCOT) theory to disentangle the conflicting notions proposing that what the Metaverse is and will become relies on the collective sensemaking processes. We point out similarities and differences between various concepts presented in the public media and link them to individual actors’ monetary, political, or social motives. We describe the tensions that occur because of the conflicting interests. As the Metaverse is an emerging phenomenon, opportunities exist to reorient it toward humanist values rather than singular interests. However, the complexity of the social processes that shape the Metaverse requires a considerate approach rather than premature conclusions about the Metaverse’s characteristics. The analysis presents the Metaverse as a new, continually evolving sociotechnical phenomenon, and calls for research that explores it as a dynamic, moving target