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Les enfants savent bien trier les déchets...mais ne le font pas à la maison, pourquoi?
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A Tool-Based Framework to Assess and Challenge the Responsiveness of Emergency Call Centers
No full textInternational audienceEmergency call centers (ECCs) are upstream of the prehospital emergency medical system and the life of many people depends on their effectiveness and responsiveness. This notwithstanding, the way their operations are organized and managed differs from one place to another. Also, depending on the number of incoming calls and available resources, they can operate differently. In the face of these heterogeneous situations, some ECCs do not always meet the expected performance levels: people still wait for too long before their call is answered. Moreover, they may have difficulties in managing an important upsurge of calls, especially in periods of crisis. Therefore, to support ECCs’ organizational improvement steps, this article aims to develop a tool-based framework that would enable to make clear and objective diagnoses, especially as regards responsiveness. Our proposal allows considering both nominal (normal days) and exceptional (crisis days) demands. It is based on data science, process mining, and discrete event simulation tools. By experimenting it on a French real case, the results show that such a tool-based framework can be very valuable for improving the performance of ECC organizational setups in both normal and disrupted situations
Positive managerial innovation induced by COVID-19 in the senior health sector
No full textInternational audienceOn March 11, 2020, the World Health Organization declared that COVID-19 was a global pandemic, indicating significant global spread of an infectious disease. In the end of May 2020, there have been nearly 502 000 deaths worldwide. Globally, over 430 million enterprises are at risk of disruption, (ILO, 2020a). Clearly, COVID-19 has had an enormous disruption on work and workers, what, how and why they do. Moreover, the anxieties about not knowing what is coming, when it will end or not, led us to develop essays that analyze the relevance of the practices implemented in companies to deal with COVID. [...
A Framework for Digital Marketing Research: Investigating the Four Cultural Eras of Digital Marketing
No full textInternational audienceThe digital marketing discipline is facing growing fragmentation; the proliferation of different subareas of research impedes the accumulation of knowledge. This fragmentation seems logically tied to the inherent complexity of the Internet, itself resulting from 50 years of evolution. Thus, our aim is to provide an integrative framework for research in digital marketing derived from the historical analysis of the Internet. Using practice theory and institutional theory, we outline a new type of institutional work: imprinting work. We apply this framework to the analysis of historical secondary sources. We find four cultural repertoires on the Internet (collaborative systems, traditional market systems, co-creation systems, and prosumption market systems) and describe the dynamics of imprinting work leading to their creation, showing how new systems are created by appropriating and assimilating existing cultural repertoires. We contribute to the digital marketing literature by providing a cultural framework and a theory explaining the dynamics of the creation of four cultural repertoires. Moreover, we outline three paths of potential evolution of the digital landscape. Our framework may help managers make sense of their digital strategy and navigate the various Internet systems
A Data Driven Approach for Customer Relationship Management for Airlines with Internet of Things & Artificial Intelligence
No full textPart 9: Internet of ThingsInternational audienceCustomer Relationship Management is a critical aspect for all service industries and extremely important in aviation industry. With the changing aviation scenario, the travel industry is facing more challenges. Identifying and retaining the profitable customers is very essential for survivability. Customers are well informed about the services that offer them the maximum value proposition and retaining high value customers is very challenging. Airlines currently use many techniques for CRM, but there are drawbacks in the system which can be complimented with emerging technologies. Artificial intelligence & Internet of Things are evolving domains, which have gained lot of importance during the last decade, predominantly due the capacity of systems to gather, store, process & transfer huge amount of data. This paper is indented to improve CRM with the prudent use of AI & IOT and involve airports in implementing smart CRM, ensuring long term profitability and sustained revenues
Les business models dans la littérature en systèmes d’information : état des lieux et perspectives de recherche
No full textInternational audienceLarge-scale digitization has induced profound changes in the contemporary economy. In this context, the literature on information systems (IS) is proving invaluable to understand digital business models. Based on a mixed bibliometric analysis, this essay reveals the historical contribution of the IS business model literature, identifies current research trends, and proposes a three-pronged research agenda for IS scholars working on digital business models: a design science; a user-centered; and a data-oriented perspective.La digitalisation à grande échelle a bouleversé l’économie contemporaine et la littérature en systèmes d’information (SI) offre une perspective privilégiée pour analyser et comprendre l’évolution des business models. Construit sur une analyse bibliométrique mixte, cet article reconsidère la contribution historique de la littérature en SI sur les business models et identifie ses tendances actuelles. A partir de ce double diagnostic, nous proposons un programme de recherche à destination de la communauté scientifique en systèmes d’information décliné en trois volets : une perspective ancrée en design science; une perspective centrée sur l’utilisateur; et une perspective orientée données
D'un programme de recherche à la construction d'un outil pédagogique : Le dispositif « je suis un évaluateur » ou comment enseigner l'évaluation des Business Plan ?
No full textCommunication oraleInternational audienc
Impacts of epidemic outbreaks on supply chains: mapping a research agenda amid the COVID-19 pandemic through a structured literature review
No full textInternational audienceThe coronavirus (COVID-19) outbreak shows that pandemics and epidemics can seriously wreak havoc on supply chains (SC) around the globe. Humanitarian logistics literature has extensively studied epidemic impacts; however, there exists a research gap in understanding of pandemic impacts in commercial SCs. To progress in this direction, we present a systematic analysis of the impacts of epidemic outbreaks on SCs guided by a structured literature review that collated a unique set of publications. The literature review findings suggest that influenza was the most visible epidemic outbreak reported, and that optimization of resource allocation and distribution emerged as the most popular topic. The streamlining of the literature helps us to reveal several new research tensions and novel categorizations/classifications. Most centrally, we propose a framework for operations and supply chain management at the times of COVID-19 pandemic spanning six perspectives, i.e., adaptation, digitalization, preparedness, recovery, ripple effect, and sustainability. Utilizing the outcomes of our analysis, we tease out a series of open research questions that would not be observed otherwise. Our study also emphasizes the need and offers directions to advance the literature on the impacts of the epidemic outbreaks on SCs framing a research agenda for scholars and practitioners working on this emerging research stream
Des origines comptables de la financiarisation : une lecture à la Bryer d'une faillite industrielle de la fin des années 1980
No full textInternational audienceDans cet article, nous nous intéressons à la manière dont la technique et les pratiques comptables du début des années 1980, ont pu favoriser une acception financière de la valeur dans nos sociétés. A partir de l’étude d’un cas historique, la faillite d’une grande entreprise industrielle française, Manufrance, entre 1979 et 1985, nous suggérons que le modèle comptable traditionnel a pu favoriser les parties prenantes financières alors même qu’il ne leur était pas en principe favorable. Nous suggérons ainsi que l’analyse des faillites caractéristiques de la désindustrialisation de nos économies, peut contribuer à éclairer les caractéristiques et la dynamique du capitalisme financier. En particulier, nos résultats invitent à réfléchir à la manière dont il est ou non possible de résister à la financiarisation aujourd’hui. Si cette dernière semble souvent une force descendante, nous montrons qu’elle s’appuie aussi sur une redéfinition et une transfiguration de la valeur qui ne sont ni inéluctables, ni irréversibles
Challenging the meaning of globalisation in Tunisian context
No full textInternational audienceIn accounting, several studied Arab countries are keen to acquire the dominant Western thinking categories that justify and normalize the exerted domination, especially when it comes to globalized practices. This paper aims to challenge this assumption by examining the dynamics of globalization and its effects through new theoretical perspectives and through new empirical terrain