RSU Journals 3.0 (Rangsit University)
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ความพึงพอใจต่อการจัดการเรียนการสอนด้วยสถานการณ์จำลองเสมือนจริงในการพยาบาลผู้ป่วยประคับประคองของนักศึกษาพยาบาล มหาวิทยาลัยเอกชนแห่งหนึ่งในกรุงเทพมหานคร
Full text linkThis descriptive study aimed to investigate nursing students' satisfaction with simulation-based learning in palliative care nursing, applying Herzberg's two-factor theory to analyze motivator factors (content and learner aspects) and hygiene factors (instructor, teaching management, and learning support aspects). The sample consisted of 48 fourth-year nursing students from a private university in Bangkok. Research instruments included a demographic questionnaire and a satisfaction assessment form with a reliability coefficient of .91. Data were analyzed using descriptive statistics.
The findings revealed that students' overall satisfaction was at the highest level (M = 4.50, SD = .13). All aspects of motivator factors were rated at the highest level, with content aspect having the highest mean score (M = 4.58, SD = .34), followed by learner aspect (M = 4.55, SD = .22). For hygiene factors, satisfaction with teaching and learning management was at the highest level, with the highest mean score (M = 4.53, SD = .25), whereas satisfaction with learning support and instructor aspects were at a high level, with mean scores of M = 4.41 (SD = .32) and M = 4.40 (SD = .25), respectively. These findings reflect that simulation-based learning effectively enhances nursing skills, confidence in practice, and clinical decision-making among nursing students.การวิจัยเชิงพรรณนานี้มีวัตถุประสงค์เพื่อศึกษาความพึงพอใจของนักศึกษาพยาบาลต่อการใช้สถานการณ์จำลองเสมือนจริงในการพยาบาลผู้ป่วยประคับประคอง โดยประยุกต์ใช้ทฤษฎีสององค์ประกอบของ Herzberg วิเคราะห์ปัจจัยจูงใจ (ด้านเนื้อหาและด้านผู้เรียน) และปัจจัยค้ำจุน (ด้านครูผู้สอน ด้านการจัดการเรียนการสอน และด้านสิ่งสนับสนุนการเรียนรู้) กลุ่มตัวอย่าง คือ นักศึกษาพยาบาลชั้นปีที่ 4 มหาวิทยาลัยเอกชนแห่งหนึ่งในกรุงเทพมหานคร จำนวน 48 คน เครื่องมือวิจัยประกอบด้วยแบบสอบถามข้อมูลส่วนบุคคล และแบบประเมินความพึงพอใจที่มีค่าความเชื่อมั่น .91 วิเคราะห์ข้อมูลด้วยสถิติเชิงพรรณนา
ผลการวิจัย พบว่านักศึกษามีความพึงพอใจโดยรวมในระดับมากที่สุด (M = 4.50, SD = .13) โดยความพึงพอใจทุกด้านของปัจจัยจูงใจอยู่ในระดับมากที่สุด พบว่า ความพึงพอใจด้านเนื้อหามีค่าเฉลี่ยสูงสุด (M = 4.58, SD = .34) รองลงมา คือ ด้านผู้เรียน (M = 4.55, SD = .22) สำหรับปัจจัยค้ำจุน พบว่าความพึงพอใจด้านการจัดการเรียนการสอนอยู่ในระดับมากที่สุดและมีคะแนนเฉลี่ยสูงสุด (M = 4.53, SD = .25) ส่วนความพึงพอใจด้านสิ่งสนับสนุนการเรียนรู้และด้านครูผู้สอนอยู่ในระดับมาก โดยมีคะแนนเฉลี่ย M = 4.41 (SD = .32) และ M = 4.40 (SD = .25) ตามลำดับ ผลการวิจัยสะท้อนว่าการจัดการเรียนการสอนด้วยสถานการณ์จำลองเสมือนจริงช่วยพัฒนาทักษะการพยาบาล ความมั่นใจในการปฏิบัติงาน และการตัดสินใจทางคลินิกของนักศึกษาได้อย่างมีประสิทธิภา
Developing Strategic Management Guidelines for Public Speaking Skill Enhancement for the Student Leaders of the Student Council at Zhejiang Vocational College of Arts, China
No full textThe objectives of this study were 1) to investigate problems and needs of public speaking skills of student leaders of the student council, 2) to analyze strengths and weaknesses of public speaking skill management for student leaders of the student council, and 3) to develop strategic management guidelines for public speaking skill enhancement for the student leaders of the student council. The samples were divided into 2 groups, namely, 1) 171 student leaders, and 2) 222 teachers and 80 administrators, derived from Yamane's formula and collected through the stratified random sampling technique. The research instruments were questionnaires and questions for the academic meeting. The findings indicated that 1) the problems and needs of public speaking skills of strategic management guidelines of student leaders, teachers, and administrators were at the highest level; most students need the procedure and public speaking skills at the first rank (x̅=4.74, S.D.=0.45, and x̅=4.74, S.D.=0.46, respectively), but most teachers and administrators need planning at the first rank ( x̅=4.76, S.D.=0.45); 2) the weaknesses in public speaking skills management were that they lacked special programs to meet the diverse needs of student leaders, and they didn't focus on psychological barriers; 3) the strategic management guidelines for enhancing public speaking skills were composed of six strategies, including 1) implementing a structured public speaking program 2) regular practice and feedback opportunities 3) innovative and engaging teaching contents 4) transparent and motivational reward systems 5) teacher training and development, and 6) monitoring and continuous improvement
The Relationship between Communication Satisfaction and Work Performance : Knowledge-Sharing Behavior as a Mediating Variable
No full text
The objective of this paper is to examine the impact of communication satisfaction on job performance. Furthermore, it aims to explore whether employees’ knowledge-sharing behavior serves as a mediating factor in the relationship between communication satisfaction and job performance. A questionnaire survey was employed as the primary research method, targeting employees within various enterprises as the subjects of the study. The sample data were collected from various regions, including Guangdong, Jiangsu, Shandong, and others. A total of 268 responses were obtained through the online distribution of questionnaires. After sorting out the collected data, the valid questionnaires were tested for reliability and validity. Subsequently, descriptive analysis, correlation analysis, regression analysis, and mediation effect analysis were performed to examine the relationships among the variables.
The findings of this research indicate a significant positive correlation between communication satisfaction and knowledge-sharing. Additionally, a substantial positive correlation exists between communication satisfaction and job performance, as well as between knowledge-sharing and job performance. Furthermore, knowledge-sharing behavior is identified as a crucial mediating factor between communication satisfaction and job performance
Passing the Spin Selling technique in the business performance
No full textPassing the Spin Selling technique in the business performance: Case study on students in International Business major of Rangsit University International College
Myat Hay Thi Kyaw, Hnin Ei Win Wah, Linn Lai, Bo Bo Oo, and Ussanee Malisuwan*
International (International Program)
International College, Rangsit University, Thailand 12000
*Corresponding author: [email protected]
Abstract
International trade has grown so quickly that using innovative sales strategies is now essential to enhancing business performance. Conventional sales methods that priorities high-pressure closing approaches are being replaced by customer-focused, consultative selling strategies. Of them, SPIN Selling technique is well known for its systematic approach that focusses on understanding customer needs through Situation, Problem, Implication, and Need-Payoff enquiries. The impact of SPIN Selling on the sales skills and employment readiness of foreign business students at Rangsit University International College is assessed in this study.
Evaluating how well SPIN Selling prepares students with critical sales skills, cultivates enduring customer connections, and enhances their business performance after graduation is the main goal of this study. This study emphasizes the value of structured sales training in higher education by filling in the theoretical and practical gaps in sales education. A structured questionnaire was used to gather data from 114 students enrolled in the IBM335 International Entrepreneurship course as part of a quantitative research technique. To ascertain the connection between job performance and SPIN Selling training, regression analysis and ANOVA were employed. The results show a strong positive relationship between students' perceptions of their own efficacy in consultative selling, trust-building, and problem-solving and the use of SPIN Selling strategies. Alumni comments also indicate that SPIN Selling training helped them make the shift from classroom instruction to practical corporate settings.
This study emphasizes how crucial it is to incorporate SPIN Selling into academic programs in order to improve students' sales skills and future employment opportunities. Future studies should examine how flexible SPIN Selling is across a range of industries and how it may be adjusted to accommodate changing market conditions.
Keywords: Sales training, Adaptive Selling, Case Scenario based-sales competition, Negotiation Skills, B2B context, Personal selling techniques, SPIN technique, Sales trends, Direct selling, Customer Relationship Management, Business process modelling
 
Analyzing the Legitimacy of the U.S. War in Afghanistan
No full textThe U.S. war in Afghanistan was one of America’s longest wars, spanning twenty years. Globally, the world united in the face of the 9/11 terrorist attack as the United Nations declared that terror should be fought against everywhere. However, this raises concern on the legitimacy of the use of force against non-state actors like al-Qaeda. This paper explores the War in Afghanistan through the lens of just war theory and under international law, specifically the right to self-defence. It is important to discuss this as the war itself is the landmark case for not just self-defence under international law but also the situation where an attack on a state actor was attributed to a non-state actor that resided in a different state. The analysis is achieved through first exploring and defining the principles of both moral and legal theories before then applying them to the case of the War in Afghanistan to determine its moral and legal legitimacy. After defining the principles and applying them to the case, it was concluded that the due to certain principles failing to be satisfied, the war was both morally and legally illegitimate
Exploring Narrative Style and User Engagement in Short Video News : A Case Study of the ‘Sichuan Observation’ Douyin Account
No full textThis study examines the emotional narrative structures and user resonance mechanisms of 15 highly interactive short videos published by the "Sichuan Observation" account on Douyin. Employing content, textual analysis, as well as data visualization methods, the research systematically analyzes the narrative types, emotional expressions in comments, and patterns of user engagement. The videos are categorized into three thematic groups: emotional resonance and individual expression, socio-political conflicts and collective emotions, and positive energy including personal struggle and family education. Findings reveal a strong correlation between narrative styles and frequently used keywords in user comments. Through likes, comments and shares, users engage in emotional interaction and contribute to the wide dissemination of video content. This study provides theoretical and empirical insights into how mainstream media utilize short video platforms to evoke emotional resonance and enhance communication impac