Rumah E-Journal Citakonsultindo (CV. CITA UTILITAS UTAMA)
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The Influence of Perceived Enjoyment and Price on Consumer Loyalty at Neat Barber Bandar Lampung
Get PDFThis phenomenon occurs in Bandar Lampung City, where the growth of barbershops has shown a significant increase. The number of barbershops that have sprung up in this city is proof that the fashion and beauty industry is growing, and is increasingly in demand by people of various ages. This phenomenon also indicates the quality of service provided to get consumer interest. This study aims to determine perceived enjoyment and price on consumer loyalty at neat barber shop Bandar Lampung. This research is a quantitative study using the multiple regression data analysis approach method. The results showed. The Perceived Enjoyment variable (X1) has a significant positive effect on consumer loyalty with a significance result (Sig.) of 0.005 <0.05 with a tcount value of 2.864> 1.979 t table so that H1 is accepted. The price variable (X2) shows that it does not have a significant effect on consumer loyalty, with a significance value of 0.735> 0.05 with a tcount value of 0.340 < 1.979 t table, it can be concluded that Price (X2) is rejected, which means that Price (X2) has no influence on consumer loyalty at Neat Barber Bandar Lampung
Labor Demand in the 21st Century: A Systematic Literature Review and Research Agenda: english
Get PDFThis article presents a systematic literature review of research on labor demand published between 2000 and 2025. Drawing on 38 peer-reviewed journal articles, the review synthesizes key theoretical developments, empirical approaches, and contextual applications in the field. It reveals that while neoclassical models and elasticity frameworks remain dominant, more recent studies have begun to integrate technological change, skill-biased dynamics, and institutional factors into labor demand analysis. Despite these advancements, the review identifies several critical gaps, including geographical concentration in high-income countries, underrepresentation of sectoral and skill-level heterogeneity, limited use of advanced econometric and data analytics techniques, and insufficient attention to labor market institutions in empirical models. These gaps hinder the development of comprehensive labor demand frameworks applicable to diverse economic contexts, particularly in emerging economies. The article concludes by outlining a future research agenda that emphasizes methodological innovation, expanded geographical scope, and policy relevance to enhance the understanding of labor demand in a rapidly evolving global economy
Investment Efficiency Analysis in Tangerang Regency Using the Incremental Capital Output Ratio (ICOR)
Get PDFThis study explores investment efficiency in Tangerang Regency through the lens of the Incremental Capital Output Ratio (ICOR). ICOR acts as a key indicator to assess how effectively additional investments contribute to economic growth in the region. As a vital industrial and economic center in Banten Province, Tangerang Regency has seen rapid industrial development and improvements in infrastructure. However, it is essential to evaluate investment efficiency to ensure that these investments positively impact economic growth. The research employs a descriptive quantitative approach, utilizing secondary data from the Central Bureau of Statistics (BPS), regional financial reports, and other official sources. The findings reveal that ICOR values in Tangerang Regency have experienced fluctuations over the past few years. Prior to the COVID-19 pandemic, the ICOR value hovered around 4, indicating relatively efficient investment. However, in 2020, the pandemic's effects resulted in a negative ICOR of -6.04, highlighting ineffective investment in generating additional output. In the post-pandemic period, the ICOR rose to above 5, signaling a need for investment optimization to improve efficienc
Analysis of the Influence of Education Level, Health Level, and Wage Level on Labor Force Participation (Labor Force Participation Rate) On the island of Madura
Get PDFEconomic development is an important part of national development with the main goal of achieving optimal growth. This study aims to analyze the influence of Average School Length (RLS), Life Expectancy (UHH), and Regency/City Minimum Wage (UMK) on the Labor Force Participation Rate (LABOR FORCE PARTICIPATION RATE) on Madura Island, which covers four districts in East Java during the period 2010–2024. This study uses secondary data obtained from the Central Statistics Agency (CSA), with a panel data regression analysis method. The results showed that the RLS variable had a positive but insignificant effect on LABOR FORCE PARTICIPATION RATE, indicating that education was not fully able to encourage work participation, possibly due to limited formal employment and skills mismatches. The UHH variable had a positive and significant effect, reflecting that improved health supports long-term work participation. Meanwhile, MSEs show a negative and significant influence on LABOR FORCE PARTICIPATION RATE, which can be caused by wage pressures in the informal sector. These findings imply that improving health quality is more effective in encouraging labor force participation than education and minimum wage policies in the region
Democracy and the Expenditure: Unraveling the Drivers of Poverty Reduction in Indonesia
Get PDFThis study aims to identify and analyze the influence of government expenditure and the quality of democracy on poverty in Indonesia from 2013 to 2023. In this study, secondary data sourced from the Directorate General of Financial Balance (DJPK) and the Central Bureau of Statistics (BPS) in 28 provinces in Indonesia from 2013 to 2023 were processed using panel regression with the Fixed Effect Model (FEM). The independent variables used in this study consist of government expenditure in the education sector, government expenditure in the health sector, government expenditure in the social protection sector, civil liberties, political rights, and democratic institutions. The research results show that the variables of government expenditure in the education sector, government expenditure in the health sector, political rights, and democratic institutions have a negative impact, while the variables of government expenditure in the social protection sector and civil liberties do not have a significant impact on poverty in Indonesia from 2013 to 2023
The Role Of Brand Image In Mediating Brand Awareness, Social Media Marketing And Price Perception Towards The Purchase Intention Of Customers Wedding Organizer Renjana Project
Get PDFThis study aims to examine the influence of brand awareness, social media marketing, and price perception on purchase intention, with brand image as a mediating variable in the context of the wedding organizer industry. The core research problem addressed is the low conversion of purchase intention despite active social media engagement and growing brand exposure. Unlike previous studies that typically examine these variables in isolation or focus solely on direct effects, this research positions brand image as a central psychological mechanism that explains consumer decision-making. A quantitative approach was employed using Covariance-Based Structural Equation Modeling (CB-SEM) via AMOS, with data collected from 190 respondents through an online questionnaire. CFA results confirmed that all constructs are valid and reliable, and the data met the normality assumption. The findings reveal that brand awareness, social media marketing, and price perception significantly affect brand image; brand image, in turn, has the strongest direct influence on purchase intention and mediates the indirect effects of the three antecedents. This study contributes novel theoretical insights to the service marketing literature by emphasizing the pivotal role of brand image in translating brand communication strategies into consumer purchase behavior
The Effect Of Perceived Organizational Support, Organizational Justice On Employee Performance With Job Satisfaction As A Mediation Variable At PT Sampoerna Kayoe Bukateja
Get PDFThis study aims to examine the effect of Perceived Organizational Support, organizational justice on employee performance with job satisfaction as a mediating variable. The population in this study were employees of PT. Sampoerna Kayoe Bukateja engaged in the production of processed wood in Purbalingga. This study applies a quantitative approach method. The sample used was 185 employees and respondents were obtained using non-probability sampling with purposive sampling. The type of data in this study is primary data and the instrument used in data collection is a questionnaire with a 5-point Likert scale measurement. While the analysis technique used is SEMPLS version 3.0. The results of the study indicate that Perceived Organizational Support and organizational justice have a positive and significant effect on job satisfaction, Perceived Organizational Support and organizational justice have a positive and significant effect on employee performance, Perceived Organizational Support and organizational justice have a positive and significant effect on satisfaction, satisfaction mediates the effect of organizational justice on employee performance, and satisfaction mediates the effect of Perceived Organizational Support on employee performance
Great Power Comes Great Responsibility : How is the Regional Public Service Agency (BLUD) Policy Implementation in RSUD dr.Soegiri Lamongan?
Get PDFRegional Public Service Agency (BLUD) in government agencies aims to improve services to the community based on the principles of efficiency and productivity. Regional hospitals as government agencies have not all turned into Regional Public Service Agency. In fact, by implementing the BLUD, hospitals get autonomy over the management of finances and other resources. This study aims to understand the implementation of BLUD policies in RSUD dr. Soegiri Lamongan. This study uses a qualitative design with in-depth interview data collection process on several key informants, namely financial director, head of nursing department, head of medical support department and patients. This research was conducted in RSUD dr. Soegiri Lamongan from April to June 2021. The results of this study obtained four themes that support the successful implementation of BLUD in RSUD dr. Soegiri Lamongan including communication, resources, dispositions or attitudes, and bureaucratic structures. Some of the findings of the implementation of BLUD in RSUD dr. Soegiri Lamongan still lacks in human resources and funds, communication between officers is still weak, services are lacking and incompatible with SOPs. Hospital management dr. Soegiri Lamongan needs to focus on changing the work system and work culture based on BLUD governance and minimizing resource shortages so as to be able to efficiently create maximum health services to the community
The Effect of Work Environment on Employee Performance Mediated by Job Satisfaction and Work Motivation at the Badan Pembinaan Ideologi Pancasila (BPIP)
Get PDFThis study aims to analyze the effect of the work environment on employee performance by considering the mediating roles of job satisfaction and work motivation at the Badan Pembinaan Ideologi Pancasila (BPIP). The research is motivated by internal and external challenges faced by BPIP as a strategic non-ministerial institution, including budget efficiency policies, fluctuations in key performance indicators, and organizational restructuring. A quantitative method was employed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The sample consisted of BPIP employees selected through purposive sampling. The findings reveal that the work environment significantly affects both job satisfaction and work motivation. Job satisfaction has a significant effect on employee performance, while work motivation does not show a significant impact. The work environment also directly affects employee performance. Furthermore, job satisfaction partially mediates the relationship between the work environment and performance, while work motivation does not serve as a significant mediator. The practical implications highlight the importance of optimizing both physical and non-physical work environment factors to improve employee performance, with job satisfaction identified as a strategic pathway for HR policy development in the public sector
The Dynamics of China's Economy and Its Impact on Indonesia's Economy
Get PDFThis study analyses the impact of China’s economic growth dynamics on Indonesia’s economy through changes in global commodity prices. As a country with significant commodity usage, China’s economic dynamics greatly influence commodity prices at the global level. These fluctuations in commodity prices, in turn, can have negative effects on the economies of poverty-exporting countries including Indonesia. This study analyses the impact of China’s real output growth on the Indonesian economy. Using simultaneous analysis, this study finds that although the effect is not direct, China’s real output growth has a significant impact on Indonesia’s economy through the global non-fuel commodity price index, with these exports accounting for 85 percent of Indonesia’s total export value. The study also found that China plays an important role in influencing global non-fuel commodity prices, where a 10 percent increase in China’s real output can raise global commodity prices by 3.99 percent