Daftar Jurnal Penerbit Universitas Negeri Semarang
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Analysis of Factors Driving Impulsive Buying through Live Streaming Shopping Tiktok Shop
Get PDFThis study aims to see what factors drive this impulsive buying behavior, especially when purchasing fashion products using TikTok Shop live streaming. This study uses a convenience and non-probability sampling method conducted on 259 respondents. This study\u27s primary data analysis method is the Partial Least Square Structural Equation Model PLS-SEM. Then, the data processing of this study was carried out with the help of IBM SPSS Statistics 24 and SmartPLS 3.0 software. The data is processed application and showed that convenience does not affect perceived enjoyment, but Demand has a significant impact. Furthermore, product usefulness influences perceived usefulness, but product price does not. Then, the perceived enjoyment variable affects perceived usefulness, and both variables positively impact encouraging impulsive buying intention in the TikTok Shop live streaming shopping environment. This research is expected to be useful for companies or fashion businesses that want to promote their products through live-streaming shopping. This research helps them develop strategies to captivate consumer attention and increase sales in the live-streaming shopping environment. Analyzing the driving factors of impulsive buying through TikTok Shop live streaming shopping has significant managerial implications, especially in improving marketing strategies and business management. These implications include a deeper understanding of consumer behavior, increasing the effectiveness of promotions, and developing more relevant products and services
The Impact of Using Live Streaming E-Commerceon Urge to Buy Impulsively
Get PDFThis research aims to explore the factors that drive impulsive buying during e-commerce live streaming though the Stimulus-Organism-Response (S-O-R) theory. The study was distributed to 290 respondents who are users of Shopee and TikTok platforms and have made purchases during live streaming, using purposive sampling in non-probability sampling and utilizing Google Forms for data collection. Data analysis was conducted quantitatively and processed using PLS-SEM with the SmartPLS 3.0 software. The findings reveal that trustworthiness and expertise positively and significantly influence perceived enjoyment, while purchase convenience and product price positively and significantly influence perceived usefulness. Additionally, perceived enjoyment and perceived usefulness positively and significantly affect the urge to buy impulsively. This indicates that live streaming can enhance consumers’ impulsive buying behavior. This study contributes by providing insights for e-commerce platform developers, businesses, managers and marketing teams to leverage the potential of e-commerce live streaming in this evolving digital era
The Influence of Project Based Learning (PJBL), Character Development and Learning Independence on the Implementation of the Pancasila Profile at SMK PGRI 13 Surabaya
Get PDFThis study aims to find out how the influence of Project Based Learning (PJBL), Character Development and Learning Independence on the Pancasila Profile at SMK PGRI 13 Surabaya. This type of research uses quantitative. The population of this study is students in grades X and XI of the Department of Office Management at SMK PGRI 13 Surabaya with a sampling technique using a Saturated Sample with a sample of 113 respondents. Data collection with questionnaires. The analysis method was carried out by multiple linear analysis assisted by SPSS software version 25. The results showed that the variables Project Based Learning (PJBL), Character Development and Learning Independence had a positive and significant effect on the Pancasila Profile both partially and simultaneously. So it can be concluded that Project Based Learning (PJBL), Character Development and Learning Independence can affect the implementation of the Pancasila Profile. However, the influence of the three variables is still relatively low, so if a similar study is held, it is expected to complement various shortcomings and add other variables besides the variables used
Heyzine-Based Interactive E-Module to Improve Students\u27 Understanding in Vocational High Schools
Get PDFThis study aims to provide an overview of the use of Heyzine-based interactive e-modules to enhance students’ understanding in Vocational High Schools (SMKs). A quantitative descriptive approach employing a case study method was applied in this research. The participants consisted of 20 VHS students selected through a purposive sampling technique. Data were collected using multiple-choice tests, interviews, and observations. The findings revealed that the use of interactive e-modules in learning activities significantly improved students’ average learning outcomes from 55 to 89.5. This improvement reflects the students’ enhanced ability to solve problems related to service company materials. Moreover, the integration of interactive e-modules fostered more engaging and active learning experiences, aligning with the principles of the Kurikulum Merdeka, which emphasizes student-centered and enjoyable learning. Overall, the results indicate that interactive e-modules are effective in improving students’ understanding and learning outcomes. These findings offer valuable insights for the development and implementation of innovative, technology-enhanced learning media designed to enhance instructional quality and learning effectiveness in SMKs
The Effect of Instrumented Financial Literacy on Young Generation Stock Investment Decisions: Countering Endogeneity Problem
Get PDFStudies show that financial literacy significantly influences financial decisions. Most research assesses current financial literacy based on past decisions, creating an endogeneity problem that leads to biased and inconsistent parameters, as financial literacy may have developed over time. This study examines endogeneity and its effects. It uses the financial condition of the oldest sibling as an instrumental variable to address endogeneity between young people\u27s financial literacy and their decision to join the Government\u27s stock investment program (Program Yuk Nabung Saham) during its early adoption. The respondents are graduate students from a reputable business school in Jakarta. The Control Function method is used to estimate the effect. Findings indicate that instrumented financial literacy significantly affects young people’s stock investment decisions. Individuals with low financial literacy have a minimal probability of investing, while those with all correct financial literacy have a 91.11% probability. Enhancing understanding of this issue will lead to a better basis for decision-making, even though these findings are intended to evaluate something other than that program
Implementation of Moral Values Underlying Awareness of Covering the Private Parts of Hijab-wearing Female Students at Universitas Islam Bandung
No full textAbstract
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The importance of covering the intimate parts is mandatory for a Muslim woman. Adequate knowledge is required to implement the requirement to cover the private parts properly. Knowledge regarding aspects of morality is an integral part for a Muslim woman so that it is embedded in the personality. Bandung Islamic University students are required to cover their intimate parts while on campus. These rules have been stipulated by the Chancellor\u27s binding regulations. There is a need to strengthen the underlying aspects of morality so that female students remain consistent in covering their intimate parts. The aim of this research is to determine the aspects of morality that underlie the awareness of covering the intimate parts of female students who wear the hijab at Bandung Islamic University. This research uses a qualitative approach with phenomenological methods. Data collection techniques using documentation, interviews and observation. Data analysis techniques are carried out through data reduction, data interpretation, data verification and conclusions. The results of the research reveal the underlying aspects of morality in terms of moral knowledge, moral feelings and moral actions of female hijab-wearing students at Bandung Islamic University. These aspects are strengthened by the regulations implemented so that they can be implemented consistently.
Historical Exploration: Soerakarta Walking Tour as a Platform to Foster Historical Awareness of BSLady Solo
Get PDFThe historical exploration program, initiated through a collaboration between BSLady Solo and Soerakarta Walking Tour, serve as a transformative model for integrating cultural heritage education with community engagement. Aimed at exchanging historical awareness among urban women\u27s fashion communities, the program immerses participants in Solo\u27s historical landscape while deepening their understanding of batik as cultural and philosophical artifact. Through guided exploration and narrative based learning, participants not only discover the craftsmanship that shapes Solo\u27s identity. This initiative demonstrates how culturally immersive and participatory methods can bridge generational gaps, promote local wisdom and stimulate cultural continuity in rapidly modernizing society. The program underscores the potential of creative heritage collaborations in fostering a sustainable appreciation of local identity and in cultivating a sense of collective pride in cultural traditions.
“Jogo Tonggo, Jogo Konco”: Community Adaptation Strategies During COVID-19 Pandemic in Central Java, Indonesia
Get PDFThe Covid-19 pandemic phenomenon has provided an extraordinary experience for the community. Many people have not been able to forget it, remember the incident as an unusual and frightening phenomenon. This study aims to understand the community\u27s response and adaptation during Covid-19. Qualitative methods were chosen to frame this study, with data collecting techniques through interviews, observation and documentation. The study was conducted from May to June 2021, involving 41 informants from 14 different districts in Central Java. The results showed the responses emerged from the community were very diverse, both within the community and family. Handling of Covid-19 by the community is divided into the scope of self-isolation and isolation at home. The role of the community in handling residents affected is in the form of cooperation and caring for each other. In the family, each family member divides their role, both those who are sick and those who care for the sick. All elements or parties participate in the process of preventing and handling patients or family members exposed to Covid-19. In addition, the adaptation process was also carried out both in social life and in the workplace, for instance avoiding public activities and working from home
EVALUATION OF THE IMPLEMENTATION OF POST-PANDEMIC PHYSICAL EDUCATION, SPORTS AND HEALTH EDUCATION LEARNING IN CENTRAL SEMARANG PRIVATE JUNIOR HIGH SCHOOLS
No full textThis study aims to evaluate the implementation of PJOK learning in Central Semarang Private Junior High School using the Context, Input, Process, and Product (CIPP) model. The evaluation model in this study is the CIPP model. The subjects of this study are school principals, PJOK teachers, and parents of students at Central Semarang Private Junior High School. The sampling technique uses purposive sampling, with details of 15 school principals, 15 PJOK teachers, and 15 parents of students. The data collection technique uses observation, interview, questionnaire, and documentation methods. The data analysis techniques in this study are quantitative and qualitative descriptive analysis. The results of the study showed that the evaluation of the implementation of PJOK learning at Central Semarang Private Junior High School was 90% in the very good category. Based on each evaluation component, the following conclusions were obtained. (1) The context of the evaluation of the implementation of PJOK learning at Central Semarang Private Junior High School was 93% in the very good category. The indicator of teaching skills is 97% in the very good category and 89% in the good category. (2) Input Evaluation of the implementation of PJOK learning at Central Semarang Private Junior High School is 86% in the very good category. The teacher profile indicator is 89% in the very good category, while the student profile indicator is 82% in the good category and the learning infrastructure is 85% in the good category. (3) The evaluation process of the implementation of PJOK learning at Central Semarang Private Junior High School was 88% in the very good category. The syllabus indicator is 93% in the very good category, the implementation of learning is 87% in the very good category, while the RPP indicator is 85% in the good category. (4) The product evaluation of the implementation of PJOK learning at Central Semarang Private Junior High School was 93% in the very good category. The evaluation indicators of the learning process were 91% in the very good category and 95% in the very good category
Analysis Of Achievement Guidance Of Martial Arts Sports In Pekalongan City
Get PDFThis research is motivated by the fact that martial arts competed in various competitions have not achieved the targets that have been set. This study aims to analyze the development of martial arts achievements in the city of Pekalongan. This study uses a qualitative method with an exploratory approach. Data sources come from KONI, sports coaches, and athletes, as well as supporting documents and the location of the research. Data were collected through observation, interviews, and documentation. Data validity techniques use source and method triangulation and are analyzed using SWOT analysis. The study results show the strength of martial arts achievements in Pekalongan, such as a well-organized development organization, structured and sustainable training programs, sufficient funding, and synergy between development elements. Weaknesses include inadequate facilities and infrastructure, the welfare of coaches and athletes not being guaranteed, the academic burden of athletes\u27 interference with the consistency of training, and the monitoring system for athletes outside the region not being optimal. Opportunities for achievement achieved by athletes, Public and media support, Tiered development system, and Availability of certified coaches. Threats of Competition between clubs and coaches, fluctuating funding, policy changes and decentralization of sports, Lack of mental coaching support, and Lack of mechanisms for selection and distribution of aid. This study concludes that [martial arts sports coaching in Pekalongan City has the potential to develop through organizational structure, competent coaches, and targeted training programs. However, it is still constrained by funding, facilities, and welfare. Optimal management of opportunities and threats is needed to achieve sustainable coaching