MATE Journals (Hungarian University of Agriculture and Life Sciences)
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    Strategic Knowledge Management and Competitiveness in Tourism Enterprises: An Illuminating Theoretical Framework to Promote Sustainable Competitive Advantage

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    This paper sought to explore the multifaceted relationship between knowledge management (KM) and the competitiveness of tourism enterprises, offering a sustainable innovative theoretical framework to appraise and enhance this pivotal relationship. Highlighting on a strategic KM approach, the framework encompasses crucial elements such as knowledge audits, strategic knowledge planning, KM processes, technology integration, and robust measurement and evaluation mechanisms. In connection, through a managerial economics lens, the paper shows a rigorous criterion for evaluating the nexus between KM and competitiveness, offering profound insights into how tourism enterprises can strategically harness their knowledge and resource reservoirs for a sustainable competitive advantage. By adopting a structured and systematic KM approach, this study contends that tourism enterprises can effectively leverage their knowledge capital, navigating challenges such as employee turnover, service and product differentiation, including those posed by global pandemics. The paper underscores the significance of prioritizing knowledge utilization, asserting that companies can augment their competitiveness, efficiency, and overall effectiveness. In inference, it posits that a strategic KM approach is pivotal for tourism enterprises seeking to fortify a sustainable competitive perspective in a rapidly evolving landscape. These findings collectively propel the discourse applied economics on KM in the strategic management of tourism enterprises, offering a roadmap for sustainable competitiveness. The contribution not only augments the discourse on KM within strategic managerial economics in the tourism industry but also serves as a source of valuable insights for researchers, practitioners, and policymakers alike. Future avenues of investigation may include the adaptation of the proposed framework to diverse tourism businesses and destinations, coupled with an investigation into the synergies between KM and other organizational practices, such as sustainability, organizational learning, and quality culture.This paper sought to explore the multifaceted relationship between knowledge management (KM) and the competitiveness of tourism enterprises, offering a sustainable innovative theoretical framework to appraise and enhance this pivotal relationship. Highlighting on a strategic KM approach, the framework encompasses crucial elements such as knowledge audits, strategic knowledge planning, KM processes, technology integration, and robust measurement and evaluation mechanisms. In connection, through a managerial economics lens, the paper shows a rigorous criterion for evaluating the nexus between KM and competitiveness, offering profound insights into how tourism enterprises can strategically harness their knowledge and resource reservoirs for a sustainable competitive advantage. By adopting a structured and systematic KM approach, this study contends that tourism enterprises can effectively leverage their knowledge capital, navigating challenges such as employee turnover, service and product differentiation, including those posed by global pandemics. The paper underscores the significance of prioritizing knowledge utilization, asserting that companies can augment their competitiveness, efficiency, and overall effectiveness. In inference, it posits that a strategic KM approach is pivotal for tourism enterprises seeking to fortify a sustainable competitive perspective in a rapidly evolving landscape. These findings collectively propel the discourse applied economics on KM in the strategic management of tourism enterprises, offering a roadmap for sustainable competitiveness. The contribution not only augments the discourse on KM within strategic managerial economics in the tourism industry but also serves as a source of valuable insights for researchers, practitioners, and policymakers alike. Future avenues of investigation may include the adaptation of the proposed framework to diverse tourism businesses and destinations, coupled with an investigation into the synergies between KM and other organizational practices, such as sustainability, organizational learning, and quality culture

    A New Horizon for the Management of the Tourism Sector and Spa Towns in the Reflection of International and Domestic Research

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    A turizmus szektor és a fürdővárosok számos új kihívással szembesültek az elmúlt évtizedekben, amelyek kezeléséhez elengedhetetlen a hagyományos és mesterséges intelligencia-vezérelt preventív és proaktív menedzsment eszközök integrációja. Ez a tanulmány a turizmus szektor és a fürdővárosok menedzsmentjének hatékonyságát vizsgálja, különös tekintettel a nemzetközi kontextus és Magyarország közötti különbségekre és hasonlóságokra, valamint a regionális adottságok és a turizmus sajátos kihívásainak figyelembevételére. A primer és szekunder kutatás eredményei alapján javaslatokat fogalmaz meg a mesterséges intelligencia-technológiák integrációjára és a hagyományos módszerek továbbfejlesztésére annak érdekében, hogy a fürdővárosok fenntarthatóbbak és versenyképesebbek legyenek. A tanulmány továbbá kiemeli a regionális különbségek szerepét a menedzsment stratégiák sikerességében, részletesen elemzi a mesterséges intelligencia-vezérelt eszközök társadalmi és etikai hatásait. A kutatás arra a következtetésre jut, hogy a hagyományos és modern menedzsment eszközök szinergiája alapvető fontosságú a fürdővárosok hosszú távú fenntarthatóságának biztosítása érdekébenváló helyzetet illetően.In recent decades, tourism sector and spa towns have faced numerous new challenges that necessitate the integration of traditional and AI-driven preventive and proactive management tools. This study examines the effectiveness of management in spa towns, with particular emphasis on the differences and similarities between international contexts and Hungary, as well as the specific challenges posed by regional characteristics and tourism. Based on the primary and secundery research findings, recommendations are made for the integration of AI technologies and the further development of traditional methods to enhance the sustainability and competitiveness of spa towns. The study also highlights the role of regional differences in the success of management strategies and provides a detailed analysis of the social and ethical impacts of AI-driven tools. The research concludes that the synergy between traditional and modern management tools is crucial for ensuring the long-term sustainability of spa towns

    Factors and Reasons for the Successful Implementations of SAP Systems

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    The authors conducted a questionnaire survey with students of the Faculty of Foreign Trade at the Budapest University of Economics and Business in 2024. The main objective of the research was to find out the students\u27 opinions on what factors they believe play a role in the successful implementation of an SAP integrated ERP system by a company. Only students who have studied SAP in the classroom and who have both theoretical and practical knowledge and ability to use the system were included in the research. These students had attended a minimum of six months of SAP training, but there were also respondents who had already completed the Faculty\u27s advanced course, i.e. had at least one year of SAP knowledge of S4 SAP Hana. The results of the research showed that the success of the implementation of the system depends essentially on the hard enterprise characteristics and the reason for the implementation is the optimization and standardization of organizational processes.The authors conducted a questionnaire survey with students of the Faculty of Foreign Trade at the Budapest University of Economics and Business in 2024. The main objective of the research was to find out the students\u27 opinions on what factors they believe play a role in the successful implementation of an SAP integrated ERP system by a company. Only students who have studied SAP in the classroom and who have both theoretical and practical knowledge and ability to use the system were included in the research. These students had attended a minimum of six months of SAP training, but there were also respondents who had already completed the Faculty\u27s advanced course, i.e. had at least one year of SAP knowledge of S4 SAP Hana. The results of the research showed that the success of the implementation of the system depends essentially on the hard enterprise characteristics and the reason for the implementation is the optimization and standardization of organizational processes

    Book review on "A World of Three Zeros: The New Economics of Zero Poverty, Zero Unemployment, and Zero Net Carbon Emissions"

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    Factors in Improving Financial Management Practices for Sustainable Growth of Micro, Small and Medium Enterprises in Ethiopia

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    This study seeks to investigate how the practices of financial management improve the sustainable growth of micro, small, and medium enterprises (MSMEs) in Ethiopia. The study adopts a mixed-method approach, combining quantitative and qualitative research designs to gather and analyze the data. It focuses on MSMEs in three sub-cities of the capital, selecting a sample of 337 MSMEs using simple random and stratified sampling methods. The study used interviews and questionnaires to collect the data, examining key financial management aspects such as cash flow management practices, investment decision-making practices, and financial analysis and reporting, and inventory management practices. Both primary and secondary data were analyzed through inferential statistical and descriptive methods. The results indicate a significant positive relationship between financial management practices and the sustainable growth of MSME entrepreneurs. However, several critical challenges hinder MSME success, including inadequate record-keeping, limited financial literacy among managers and owners, and inefficient inventory and cash flow management practices. Furthermore, many business owners fail to leverage modern financial tools for informed investment decision-making. To enhance MSMEs’ business understanding and skills of, the government should offer financial training programs, advisory services, mentorship and coaching opportunities, facilitate access to financing, and implement monitoring and evaluation systems. These initiatives can significantly contribute to their sustainable growth.This study seeks to investigate how the practices of financial management improve the sustainable growth of micro, small, and medium enterprises (MSMEs) in Ethiopia. The study adopts a mixed-method approach, combining quantitative and qualitative research designs to gather and analyze the data. It focuses on MSMEs in three sub-cities of the capital, selecting a sample of 337 MSMEs using simple random and stratified sampling methods. The study used interviews and questionnaires to collect the data, examining key financial management aspects such as cash flow management practices, investment decision-making practices, and financial analysis and reporting, and inventory management practices. Both primary and secondary data were analyzed through inferential statistical and descriptive methods. The results indicate a significant positive relationship between financial management practices and the sustainable growth of MSME entrepreneurs. However, several critical challenges hinder MSME success, including inadequate record-keeping, limited financial literacy among managers and owners, and inefficient inventory and cash flow management practices. Furthermore, many business owners fail to leverage modern financial tools for informed investment decision-making. To enhance MSMEs’ business understanding and skills of, the government should offer financial training programs, advisory services, mentorship and coaching opportunities, facilitate access to financing, and implement monitoring and evaluation systems. These initiatives can significantly contribute to their sustainable growth

    The Adoption of Cloud Computing in Syrian Business Organizations: A TOE Framework Approach

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    Cloud-based applications are receiving increasing attention among Syrian companies today. Primarily, companies operating in the technology sector, such as software development companies and system administrators, are those that use and provide cloud-based services, but other sectors, such as banks and insurance companies in the financial sector for financial transaction management, telecommunications companies for database management, and the healthcare sector for electronic records. Cost-effectiveness, scalability and flexibility are valued in the applications. Despite the increased spread, not all companies have been able to provide the necessary environmental, infrastructural, and organizational factors for the adoption and integration of cloud services. The purpose of this paper is to examine the use and acceptance from the users\u27 viewpoint, primarily from an organizational perspective. For this, a questionnaire-based survey was conducted, and a sample of 400 employees working at companies in Syria was asked about their experiences and opinions regarding the use of cloud services. The results of the research confirm that cloud-based services are relatively widely used, and users cite faster work, efficiency and cost reduction as recognized and accepted benefits, but security concerns still arise.Cloud-based applications are receiving increasing attention among Syrian companies today. Primarily, companies operating in the technology sector, such as software development companies and system administrators, are those that use and provide cloud-based services, but other sectors, such as banks and insurance companies in the financial sector for financial transaction management, telecommunications companies for database management, and the healthcare sector for electronic records. Cost-effectiveness, scalability and flexibility are valued in the applications. Despite the increased spread, not all companies have been able to provide the necessary environmental, infrastructural, and organizational factors for the adoption and integration of cloud services. The purpose of this paper is to examine the use and acceptance from the users\u27 viewpoint, primarily from an organizational perspective. For this, a questionnaire-based survey was conducted, and a sample of 400 employees working at companies in Syria was asked about their experiences and opinions regarding the use of cloud services. The results of the research confirm that cloud-based services are relatively widely used, and users cite faster work, efficiency and cost reduction as recognized and accepted benefits, but security concerns still arise

    A little „emuthology”

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    A szerző röviden bemutatja az emu néhány viselkedésformáját. Szót ejt a vérmérsékletről, tisztálkodási szokásairól, a fiatal állatok viselkedéséről, és a párzásról is.The author describes briefly some behavioural patterns of emu. Temperament, self-cleaning, behaviour of young animals and sexual behaviour are mentioned

    Establishment of a bovine in vitro embryo production system for research model experiments - methodology

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    Az in vitro embrió-előállítás (IVEP) 40 éves töretlen fejlődésének köszönhetően napjainkra egyre fontosabb szerepet tölt be a világ szarvasmarha-tenyésztésében. A petesejtek kinyerése, laboratóriumi körülmények között történő termékenyítése, az embriók tenyésztése, a krioprezerváció, illetve a laboratóriumi környezet terén elért fejlődés több millió genetikailag magas értékű egyed előállítását tette lehetővé. Gyakorlati alkalmazási lehetőségei mellett az in vitro embrió-előállítás (IVEP) számos kutatás alapját biztosítja. Segítségével a korai vemhességi időszak modellezhető, az embriófejlődés környezeti tényezői tanulmányozhatók, így olyan kérdésekre kaphatunk választ, melyek a tudományos és gyakorlati szakemberek számára is fontosak. Egy megbízhatóan működő embrió előállító rendszer kialakítása során sok technológiai lépés optimalizálására van szükség. Az elmúlt év során a szerzőknek sikerült kialakítaniuk egy olyan, jól működő rendszert, melyben sikeresen folyik a szarvasmarha embriók előállítása, így oktatási, kutatási feladatok megvalósítására alkalmas. A közleményben a szerzők bemutatják a rendszer kialakítását egészen a kezdetektől, ennek sikereit és buktatóit egyaránt, valamint beszámolnak az itt végzett 31 IVEP program eredményességéről. A kialakított rendszerben átlagosan a termékenyített petesejtek 69%-a osztódik, és 23,4%-a fejlődik beültethető állapotú hólyagcsíráig, így alkalmas ovum pick-up (OPU) IVEP programok megvalósítására is.Thanks to 40 years of uninterrupted development, in vitro embryo production (IVEP) plays an increasingly important role in cattle breeding worldwide. Advances in oocyte retrieval, fertilisation in the laboratory, embryo culture, cryopreservation and the laboratory environment have enabled millions of genetically valuable embryos to be produced. In addition to its practical applications, in vitro embryo production (IVEP) provides a basic model environment for a wide range of research. It can be used to model the early gestation period and to study the environmental factors of embryo development, thus answering questions that concern both scientists and practitioners. The design of an embryo production system that delivers reliable results requires the optimisation of many technological steps. Over the past year, the authors have succeeded in developing a well-functioning system for successful bovine embryo production, making it suitable for educational and research purposes. In this communication, the authors describe the development of the system from its inception, its successes and difficulties, and report on the success of the 31 IVEP programmes. On average, 69% of fertilized oocytes cleave and 23.4% develop to an implantable blastocyst, making the system suitable for ovum pick-up (OPU) IVEP programmes

    The role of excess surface water in shaping landscape character

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    Napjaink egyik egyre inkább kiemelkedő feladata a víz-készletek megőrzése, a vízvisszatartás megvalósítása,amelynek az Európai Unió által elfogadott természet-helyreállítási rendelet is keretet szab. Magyarországterületének mintegy harmada a folyószabályozásokatmegelőzően időszakosan vagy rendszeresen vízjárta terü-let volt. A XVIII-XIX. századi ármentesítési munkálatokeredményeként megindult egyrészt a szárazodás folya-mata, másrészt a belvízképződés jelensége, amely nap-jainkban az ország síkvidéki, művelt területének mint-egy 60%-át érinti valamilyen mértékben. A belvíz – báridőszakosan jelentkezik egy adott tájrészletben – meg-határozó ökológiai szerepe mellett kiemelkedő tájképihatással is bír. Kutatásunk fő célja a belvízjárta területekértékalapú megközelítésével azok tájkarakterformáló,valamint tájképi szerepének azonosítása és elemzése. Tér-informatikai módszerek alkalmazásával összevetettük amagyarországi országos tájkarakter-kutatás eredménye-ként született tájkarakter-típusok adatbázisát a belvíz-járta területek adatállományával, illetve külön elemeztüka két kategória összefüggéseit belvízelöntési gyakori-ságok szerint is. Az eredmények alátámasztása érdeké-ben elemeztük a belvízjárta területek és a tájképvédelmiövezet területének átfedését is. Eredményeink alapjánmegállapítható, hogy a belvízjárta területek tájkaraktertbefolyásoló, illetve tájképformáló szerepe meghatározó ésszámadatokkal alátámasztható. A belvízi elöntés növeli atáj mozaikosságát, változatosságát – különösen homogénagrártájakban –, ami hozzájárul a biodiverzitás növelésé-hez is. Az elemzések során csoportosítottuk a tájkarak-ter-típusokat a vízbefolyásoltságuk mértéke szerint, ígyelkülönítettük, hogy a vízdomináns, vízbefolyásolt vagyvízhatástól független tájkarakterű területek miként viszo-nyulnak a belvízjárta területekhez. Az eredmények aztmutatják, hogy a belvízi elöntéssel érintett területek többmint ötöde (21,36%-a) vízdomináns, illetve vízbefolyásolttájkarakter-típusba került besorolásra. Következéskép-pen a belvízi érintettség úgy is szerepet játszott a tájka-rakter-típusba sorolás során, hogy nem volt indikátor atájkarakter-típusok kijelölésénél. A belvízjárta területekjellemző tájkarakterbeli besorolása tekintetében megál-lapítható, hogy elsősorban a homogén, szántó, illetve gye-pek által meghatározott agrárdomináns tájakon jelentke-zik magasabb arányban. Mivel a belvíz elsősorban lokálisszinten, kisebb foltokban jelentkező időszakos vízkészlet,a táji szintű hatásai kevésbé hangsúlyosan jelentkeznek,azonban nem elhanyagolható ezen területek tájkép- és táj-karakterformáló szerepe regionális léptékben sem.An increasingly important mission nowadays is to conserve water resources and implement water retention measures, as also set out in the nature restoration regulation adopted by the European Union. Approximately one third of Hungary\u27s territory was periodically or regularly waterlogged before river regulation. As a result of the flood management works of the 18th and 19th centuries, the process of drying out and the phenomenon of excess surface water flooding began. Today, this affects about 60% of the country\u27s cultivated flatland, to a greater or lesser extent. Excess surface water may occur periodically within a given area and plays a major ecological role, with a significant impact on the landscape. The main objective of our research is to identify and analyse the role of areas exposed to excess surface water inundation in shaping landscape character with a value-based approach. Using geospatial methods, we compared the database of landscape character areas in Hungarian national landscape character research with the excess surface water areas dataset, and separately analysed the correlations between the two categories according to the frequency of excess surface water inundation. To confirm these results, we also analysed the overlap between the areas exposed to excess surface water inundation and landscape scenery protection areas. Our results show that the role of areas exposed to excess surface water inundation in influencing landscape character and shaping the landscape is decisive and can be supported by figures. Excess surface water increases landscape diversity, especially in homogeneous agricultural landscapes, and also helps enhance biodiversity. Our analyses grouped landscape character types according to their degree of hydrological influence, thus we distinguished how water-dominant or water-influenced landscape character areas or landscape character areas not influenced by water relate to areas exposed to excess surface water inundation. The results show that more than a fifth (21.36%) of the areas exposed to excess surface water were classified as either water-dominant or water-influenced landscape character areas. Consequently, excess surface water played a role in the classification of landscape character types, without being an indicator for landscape character area designation. In terms of the typical landscape character classification of areas exposed to excess surface water inundation, it can be concluded that it is mainly found in higher proportions in homogeneous agriculture-dominant landscapes defined by arable land and grassland. As excess surface water is mainly a water resource that periodically forms at local level, its landscape-level impacts are less pronounced, but its role in shaping the landscape and landscape character of these areas on a regional scale cannot be ignored

    The social condition in Hollókő on the basis of census statistics

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    Az MRTT Faluszemináriumi Kutatóműhely tagjai 2023-ban már másodízben kutattak Hollókőn, ahol nem csupán a világörökségi településrészhez, hanem a falu egészének mindennapi életéhez kapcsolódó téziseket voltak hivatottak felmérni, majd elemezni. Éppen ehhez kapcsolódóan, jelen tanulmányunkban egy leíró, illetve megalapozó vizsgálatot hajtunk végre, ahol – többek között – Hollókő népességváltozási tendenciái, a helyi társadalom nemzetiségi és felekezeti megoszlása, korstruktúrája, továbbá családi állapot, iskolázottság és gazdasági aktivitás szerinti arányai kerülnek bemutatásra. E kézirat alapvető célja, hogy átfogó képet nyújtson Hollókőről – összevetve a Nógrád vármegyei adatokkal – a népszámlálási adatok felhasználásával.In 2023, the members of the MRTT Faluszemináriumi Kutatóműhely conducted research for the second time in Hollókő, where they were assigned to assess and analyse findings related not only to the World Heritage site, but to the everyday life of the village as a whole. It is in this context that this manuscript presents a descriptive and exploratory study, which will, among other things, examine the population change trends in Hollókő, the ethnic and religious distribution of the local society, its age structure, and its proportions in terms of marital status, education and economic activity. The main goal of this manuscript is to provide a comprehensive picture of Hollókő, compared with the data for Nógrád county, using census data

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