2882 research outputs found
Sort by
Consumers purchase intention towards dietary health supplement product in Ipoh, Perak
No full textDietary health supplement can be found in wide range of the products in the market. The purpose of supplement intake may be varying among people but the main reason is to support health. It is an additional health product made up with micronutrients such as vitamins, minerals, amino acids and so forth in order to supplement the dietary food which in particular, the supplement is to complete the nutrient that we lack during eating either in the form of tablets, powder, capsules, solutions etc. However, several issues pertaining supplement product consumption such as particular type of supplement intake would cause adverse effects besides less data found regarding the consumption of dietary health supplement in Malaysia. Thus, the aim of this study carried out was to find out what might influence consumers intention to purchase dietary health supplement focused in Ipoh, Perak with an objective which was to identify the most influential factors that might contribute to the purchase intention of dietary health supplement product. Self-administered questionnaires were distributed to 384 respondents to collect the required data. The reliability of questionnaires was tested using Cronbach's Alpha test. The targeted respondents were selected from the whole population in Ipoh by using convenience sampling method. Descriptive analysis was employed to analyze the data from questionnaires completed by respondents by using Statistical Package for Social Sciences. Seven factors categories were identified which believed influence purchase intention of consumers towards dietary health supplements by applying factor analysis. Theory of Planned Behaviour was used to determine the correlation between the variables. At the end of this study, purchase intention of Ipoh consumers towards dietary health supplement was determined
Analysis of pesticides residue in fruity vegetables at Jeli market
No full textEight fruity vegetables samples were selected including cucumber, tomato, capsicum, chilli, pumpkin, bitter gourd, bottle gourd and eggplant that obtained from Jeli market as selection area. Pesticides acted as the key control tactics for pest and diseases management. The effectiveness of pest control management affected the crops productivity and quality itself. As for SPE theory, C18 cartridge and reverse phase used during sample extraction and analysed by GCMS with presence of acetone as solvent. Ethylene oxide pesticide was detected in cucumber sample that also acted as sterilizing agent. The objective of this research conducted consists of to conduct sample preparation method for fruity vegetables by solid-phase extraction (SPE) and to determine of gas chromatography-mass spectrometry (GC-MS) the pesticide residue in fruiting vegetables by analysing gas chromatography-mass spectrometry (GC-MS). Generally, chemical food contaminant that affecting the food supply chain management involved pesticides, heavy metal and other chemical agents. Fruits and vegetables are necessary in human diet to provide essential nutrients that are required for most reactions that occur in human body for a healthy life. As for improving farmer practices, farm visits should be conducted due to encourage them for preparing the documentation regarding pesticide application
Factor influence generation z purchase behaviour towards soft drinks in Kuala Muda, Kedah
No full textPurchasing of soft drinks has experiencing a booming growth among generation z in Malaysia. Frequent drink of soft drinks increases the number of health issues in Malaysia. Due to lacking studies in purchasing behaviour among generation z towards soft drinks, it is difficult for the manufacturer to determine the behaviour of generation z. This research aimed (i) to study the demographics of generation z in Kuala Muda, Kedah in purchasing soft drinks and (ii) to determine the factors either attitude, subjective norm or perceived behavioural control that influence generation z in Kuala Muda, Kedah to purchase soft drinks. This study was conducted using the survey method based on the Theory of Planned Behaviour. The questionnaire, which its internal consistency reliability has been checked by Cronbach's Alpha test was distributed to 386 respondents. The respondents were made up of generation z whose age between 12 to 25 years old were selected using a purposive sampling method. Data analysis was conducted using the Statistical Package for Social Sciences (SPSS). The descriptive analysis was used to examine the demographic profile of respondents. Factor analysis was applied to determine the factors influencing generation z in purchase towards soft drinks. 58% of the variance explaining the eight factors were found to be the most significant factors influencing generation z in purchasing soft drinks. The eight factors were grouped into three attributes which were attitude (18.988%), subjective norm (20.265%), and perceived behaviour control (19.146%). From this study, the most important factor was the subjective norm. This study is beneficial to the soft drinks industries to market their product in future
Incorporation of herbs Serai Kayu (Eugenia polyantha) in noodles and its effect on the proximate composition, physical and sensory properties
No full textYellow noodles is known as one of staple food in Asia and yellow noodles consumption is expanding worldwide due to its low cost and convenience food product. Thus, yellow noodles production increases for the past few years in order to meet the consumer's demand. At present day, consumer would like to purchase functional foods which not only provide basic nutrition and also to promote health. Serai Kayu or known as Eugenia polyantha which contains the volatile compound compounds are potential antioxidants. Herbs are abundantly found but the utilization of herbs is limited. The aim of this study was to prepare a different percentage of Serai Kayu incorporated with yellow noodles and to investigate the different effects of incorporation of different percentages of Semi Kayu on proximate composition, texture, colour and sensory properties in yellow noodles. Serai Kayu were combined and incorporated in yellow noodles formulation at 5-20%. Yellow noodles prepared with no addition of Semi Kayu was served as control. Fresh Serai Kayu leave dried at 55° C and ground into powder form. All yellow noodles were subjected to proximate compositions according to AOAC standard method. The texture was analyzed by using texture analyzer while colour was analyzed by using chromameter. Sensory properties of noodles were evaluated using 9-point hedonic scale. From the results obtained, protein content was higher in yellow noodles containing reduced percentage of Serai Kayu than control while for fat, ash and moisture content, it was higher in noodles containing increased percentage of Serai Kayu. Yellow noodles incorporated with Serai Kayu show lower carbohydrate content than control. For colour analysis, the trend of L*, a* and b* for all noodles formulations were similar where when percentage of Serai Kayu increased, L*, a* and b* were lower compared to control. Hence, yellow noodles incorporated with 5% of Serai Kayu was the best formulations and was carried to sensory evaluation. Sensory evaluation indicated that incorporation 5% of Semi Kayu and control obtained same range of overall acceptance except for colour attributes, yellow noodles incorporated .5% of Semi Kayu has lower range compare to control. In conclusion, yellow noodles incorporated with 5% of Serai Kayu was the most acceptable in term of proximate composition colour and texture. Thus, it was highly suggested to be market
Persepsi Masyarakat Lembah Bujang Terhadap Potensi Lembah Bujang Sebagai Kawasan Arkeopelancongan
No full textPenyelidikan arkeologi telah menemukan pelbagai data dan maklumat penting terutama dalam membantu sejarah tapak warisan negara dalam mendapatkan data yang lebih tepat. Terdapat beberapa tapak bersejarah yang berpotensi sebagai kawasan arkeopelancongan yang dapat membantu sektor pelancongan negara. Kajian ini dilakukan untuk mengenalpasti sejarah perkembangan Lembah Bujang, mengenalpasti potensi arkeopelancongan yang terdapat di Lembah Bujang dan menganalisis persepsi masyarakat Lembah Bujang terhadap arkeopelancongan di Lembah Bujang. Kaedah kajian yang digunakan untuk mengumpul data ialah kaedah
kualitatif dan kuantitatif. Selain itu, kaedah pengumpulan data yang digunakan ialah menggunakan sumber premier seperti temu bual dan soal selidik manakala kaedah sekunder menggunakan kajian kepustakaan, rakaman audio, foto dan kajian lepas. Kaedah temubual dilakukan bagi mendapatkan sejarah perkembangan Lembah Bujang dan mengenalpasti potensi arkeopelancongan yang terdapat di Lembah Bujang manakala kaedah soal selidik digunakan untuk mengetahui persepsi Masyarakat Lembah Bujang terhadap arkeopelancongan di Lembah Bujang. Kajian
ini menggunakan Teori Persepsi yang dikemukakan oleh Sondang P Siagian (2004) untuk meneroka faktor yang mempengaruhi persepsi Masyarakat Lembah Bujang terhadap arkeopelancongan di Lembah Bujang. Oleh itu, berdasarkan teori ini terdapat tiga faktor iaitu faktor individu, faktor sasaran persepsi dan faktor situasi, bagi menganalisis persepsi masyarakat setempat. Hasil analisis mendapati Lembah Bujang berpotensi sebagai kawasan arkeopelancongan berdasarkan persepsi majoriti masyarakat setempat. Hasil kajian mendapati, arkeopelancongan memberi impak yang positif terhadap ekonomi dan sosial di Lembah Bujang. Maka, terdapat beberapa cadangan yang dikenalpasti iaitu kajian akan datang, pihak bertanggungjawab, individu dan masyarakat untuk bekerjasama membangunkan Lembah Bujang sebagai
arkeopelancongan
Nilai Kemelayuan dalam Himpunan Drama Melayu Popular Terpilih di Malaysia: Satu Pengaplikasian Teori Pengkaedahan Melayu
No full textDrama membawa maksud gerak atau sesuatu yang dilakukan. Gerak yang merujuk kepada aksi yang mengandungi unsur-unsur kesenian yang dapat memberi keseronokan dan keindahan. Namun, dalam penghasilan sesebuah drama terdapat elemen atau nilai yang menjadi tunjang kepada penciptaannya. Oleh itu, kajian ini dilakukan bertujuan untuk mengenal pasti nilai-nilai kemelayuan yang terdapat dalam drama-drama Melayu popular terpilih. Seterusnya
menganalisis nilai-nilai kemelayuan yang dipaparkan dalam drama-drama melayu popular terpilih. Selain itu kajian ini juga bertujuan untuk merumus dan membincangkan kesan nilai-nilai kemelayuan yang terdapat dalam drama-drama melayu popular terpilih dan akhir sekali adalah untuk mengkaji jalinan antara nilai-nilai kemelayuan dalam drama-drama melayu popular terpilih dengan Teori Pengkaedahan Melayu. Kajian ini dijalankan berlandaskan Teori Pengkacdahan Melayu yang diperkenalkan oleh Hashim Awang pada tahun 1989. Teori ini terbahagi kepada dua iaitu Pengkaedahan Alamiah dan Pengkaedahan Keagamaan. Melalui Pengkaedahan Alamiah ini, ia dipecahkan lagi kepada tiga pendekatan iaitu pendekatan gunaan, moral dan firasat. Pengkaedahan Keagamaan ini juga terbahagi kepada tiga iaitu pendekatan dakwah, kemasyarakatan dan seni yang saling berkait antara satu sama lain. Dua drama melayu popular telah dipilih secara rawak oleh pengkaji bagi melengkapkan kajian ini iaitu drama Setia Hujung Nyawa dan Teduhan Kasih. Rekabentuk kualitatif dengan
menggunakan kaedah kepustakaan, rujukan teks atau dokumen, sumber internet dan Teori Pengkaedahan Melayu telah digunakan sebagai metodologi kajian. Hasil kajian mendapati bahawa terdapat beberapa nilai kemelayuan yang dipaparkan melalui kedua-dua buah drama melayu popular iaitu nilai tabah menanggung penderitaan, nilai kepimpinan, menjaga maruah, berbaik sangka, ketaqwaan kepada Allah, nilai memelihara adat dan budaya, nilai merendah diri, nilai kasih sayang, nilai belas kasihan dan penggunaan bahasa melayu
Influence of time on Zinc Oxide growth by hydrothermal method
No full textZinc oxide (ZnO) structures were synthesized via hydrothermal method by the different times of growth from 20, 30, 40, 50 and 60 minutes. The effect of different growth time on crystallize size and optical properties of ZnO structures were studied and investigate. Then, the samples were characterized with X-ray diffraction (XRD) and Ultraviolet Visible (UV-Vis) spectroscopy. X-ray diffraction method revealed that ZnO structured exhibit the hexagonal zincite structure and the average crystallite size of ZnO particles was calculated. The average crystallite size of ZnO were 21.11, 21.13, 21.26, 21.38, and 21.49 nm for 20, 30, 40, 50 and 60 minutes respectively. The average crystallite size increasing with increasing the growth time. UV-Vis spectroscopy shows the absorption or reflectance of zinc oxide and the band gap was decrease throught the the growth time of ZnO. The direct energy band gap of ZnO structures were 3.22, 3.20, 3.10, 3.01 and 2.9 eV which are the energy band gap of the growth ZnO will be decrease with increasing the growth time. Thus, the growth time of the ZnO structures gave influence to the optical energy band gap properties, crystallite size and the structures of the ZnO
Effect of Glycerol and Gluteraldehyde towards performances of Nicotiana tabacum/ starch derived bioplastics
No full textTo made the bioplastics more stable and effective by using different content of plasticizer and crosslinker. In this study, the objectives are the effect of using different content of glycerol and gluteraldehyde on bioplastic then determine the optimum content through tests. Next is evaluating the degradation behaviour of the samples. In this experiments, the xylan from tobacco were used, tapioca starch, glycerol and gluteraldehyde as main ingredients of the bioplastics and distilled water. Firstly, xylan from tobacco extracted using DMSO solution, then the bioplastic developed where the formulation of samples for glycerol are 0.5 wt%, 1.0 wt%, 1.5 wt%, 2.0 wt%, and 2.5 wt%. Then for gluteraldehyde are 10 μL, 20 μL, 30 μL, 40 μL and 50 μL. Then test for bioplastic to determine the optimum content using mechanical tests which are tensile strength, water activity test, biodegradation test, and moisture content test. Chemical test , FTIR analysis were made to identify the functional group of the samples and its crystalline fraction. The end results show that samples 1.0 wt% for glycerol and 20 μL for gluteraldehyde are the optimum results that can be concluded in this study. This sample of bioplastics is shown that it can be good active food packaging plastic to replace the commercial plastics
An extraction of natural dye from roselle calyces (Hibiscus sabdariffa) apply on cotton fabric
No full textNatural dye was extracted from roselle calyces in order to reduce the use of synthetic dye in textile industries. Synthetic dye may produce hazardous waste into waste water. Roselle calyces (Hibiscus sabdariffa) was extracted to investigate the presence of anthocyanin pigment that can produce natural colorant of dye and its ability to apply on cotton fabric. To produce natural dye, the process of extraction is using distilled water as a solvent by cold maceration for 48 hours. The dark red color were obtained from the extraction of roselle calyces. The dark red color obtained is due to the presence of anthocyanin. In order to determine the anthocyanin content, distilled water and ethanol were used. Uv-visible spectrophotometer is used to calculate the content of anthocyanin. Total anthocyanin content extract from distilled water is 1.24 mg/g whereas 1.12 mg/g from ethanol extracted. Distilled water was produce higher anthocyanin content compared to ethanol. The anthocyanin content was determine by pH differential method by prepared pH 1 and pH 4.5. The natural colorant from extraction were applied on cotton fabric with the additional of chemical mordant. Aluminium sulphate and Potassium dichromate were found more stable on cotton fabric for 40 days as a mordant compared to Copper sulphate as well as without chemical mordant. Spectroscopic characterisation (FTIR) successful showed the presence of anthocyanin compound which situated on 1800-1380 cm-1 wavelength number for both extraction solvent ethanol and distilled water
Analisis Penggunaan Kesan Bunyi Dalam Filem Seram Munafik
Get PDFFilem seram merupakan satu genre filem yang menguasai pasaran filem dunia dan sekaligus mampu mempengaruhi perkembangan industri tempatan. Mempunyai sejarah yang panjang dalam industri perfileman dunia, filem seram adalah genre yang popular di kalangan khalayak. Filem bergenre ini juga popular di Malaysia. Pelbagai kajian telah dibuat berkenaan filem seram di Malaysia, namun masih kurang kajian yang menekankan secara ilmiah dan sistematik menghalusi perkembangan filem seram di Malaysia. Kebanyakan kajian lepas filem seram Malaysia mahupun Melayu adalah lebih tertumpu kepada watak
wanita dan unsur seram itu sendiri. Kekurangan ini merupakan jurang yang dikenalpasti. Justeru, makalah ini menghalusi perkembangan filem seram di Malaysia berdasarkan sejarah perfileman dunia secara umumnya dan Malaysia secara amnya. Implikasi artikel ini adalah
memberi pemahaman kepada ahli akademik dalam bidang perfileman, pembuat filem dan industri perfileman mengenai perkembangan filem seram di Malaysia, selain menambah nilai dalam bidang ilmu mengenai filem seram Malaysia