Journal Tourism Studies & Practices (RTEP)
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    Creation of the Simplest 3d Models for Additional Educatiоn

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    Introduction. This article describes the features of the TinkerCAD program that are specific to creating 3D models. The ability of a computer to reproduce information simultaneously in the form of a graphic image, text, speech, sound, video, remember and process data at a high speed allows specialists to create new activities for children; and therefore it is necessary to introduce information technologies into the system of initial education and training. The practical experience has proved that children’s motivation to study is growing fast, and the level of cognitive abilities is increasing too. Information technologies provide a personal-oriented approach, the capabilities of the computer allow to increase the volume of the offered material for familiarization. In addition, schoolchildren have the same program material to repeat and many forms of material presentation are of great importance. Technologies used in the organization of additional training in IT-technology lessons should be aimed at activity approach. This will help to differentiate students and help them to adequately evaluate themselves without affecting their self-esteem. The basis for conducting classes may be design and research technologies, which ensure the systematic immersion of the child into the process of independent construction of new knowledge and allow to carry out training of different levels. The aim of the article is to present and summarize the possibilities of using 3D models in the secondary school education space. Methodology and methods are based on the analysis of psychology and pedagogical, scientific and methodical, popular scientific and educational literature, Internet sources; surveillance, interviews with students and teachers; monitoring and analyzing the activities of teachers and students with a view to studying the state of the problem under study. Results. Innovative methods and methods of teaching in the field of 3D modeling and their influence on practical work of students have been studied. Scientific novelty. The possibilities of 3D modeling in the field of additional education were analyzed. Practical importance. 3D objects have been investigated, in particular the program is TinkerCAD as a technology of additional education

    Specific Features and Trends in the Field of Application of Artificial Neural Networks in Marketing

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    Purpose: The purpose of the article is to demonstrate the applied capabilities of neural networks in relation to the up-to-date task of marketing - predicting the effectiveness of buying a banner space for retargeting. Design/methodology/approach: The authors evaluate the development of neural networks, which are more and more involved in people's lives. They are becoming an essential tool in modern marketing, as well. The article considers the history of the development of neural networks and identifies the prerequisites for their wide use. The effectiveness of the use of neural networks in solving the tasks of a marketer in the following subject areas was evaluated: marketing analysis, the formation of ideas and strategies, content creation, automation of technical work and work with clients. The influence of neural networks and digitalization of marketing leads to the fact that for the marketer it is no longer important whether it is "a consumer or a person" as such. Findings: Modern marketing has been shown to increase its effectiveness with the help of neural networks. However, neural network marketing, considering all its advantages, has several disadvantages. The authors identified the following: the impossibility of creating new approaches by neural networks, the content of unpredictable cognitive distortions by neural networks. As a result of the use of neural networks, marketers will become less in demand, and their work will become significantly accelerated and simplified. Therefore, for marketers to remain competitive, it is necessary to study related areas. Originality / value: An example of the effective use of neural networks in marketing is the retargeting of site visitors through advertising sites. The neural network selects and estimates the price for displaying an advertising banner based on basic functions and preliminary deep training. The neural network presented in the article offers optimal solutions, evaluating a significant number of factors

    Spiritual and Moral Values as the Sense Basis and the Factor of Improving the Quality of Management of the Education System

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    Modern management of the education system is determined by the need to update the spiritual, moral and value-semantic aspects as the basis and factor for improving the quality of education management. The theoretical and methodological base of this study is focused on the humanitarian methodology that studies the moral and semantic characteristics of the individual and consists of conceptual provisions of sociological, socio-pedagogical theories, as well as management theory, contributing to the disclosure of such basic concepts as “spiritual and moral values”, “educational system”, “educational management”, “educational system management”. The educational management involves subject-subject relations. The article outlines several constituent components of educational management, which are based on the valuesemantic foundations of the education system

    FORM OF GOVERNMENT IN RUSSIAN EMPIRE: HISTORIOGRAPHICAL REVIEW OF RUSSAN AND FOREIGN RESEARCH

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    The study focuses on the views of Russian and foreign scientists on the problem of Western European absolutism and Russian autocracy as two different forms of government. The purpose of the historiographical review is to compare the arguments for and against the widespread assertion that the form of government in the Russian Empire was an absolute monarchy. The main methodological approach for this historical and legal research was the civilizational and cultural approach in law. The conclusion is that the theoretically derived concept of absolutism as a form of government in the medieval Western Europe and the Russian Empire did not exist

    THE ROLE OF AUDIT IN THE IMPROVEMENT OF ACCOUNTING IN THE CONDITIONS OF ECONOMIC TRANSFORMATION

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    In crisis conditions, the implementation of entrepreneurial activity, undoubtedly, is based on the increasing role of financial statements, for the purpose of independent assessment, an audit is of relevance. This study is devoted to the current topic of auditing the financial statements of commercial organizations, since the conduct of an audit is important in the implementation of contractual relations between organizations and credit institutions. The reliability of financial statements is confirmed by the auditor, which facilitates financial relations between the subjects of contractual relations. The purpose of the study is to conduct an audit of the organization, identify the most vulnerable spots and make recommendations for improving the financial position of the organization in an economically unstable environment

    THE PROSPECTS OF DEVELOPMENT OF TERRITORIAL BRANDING IN RUSSIA IN MODERN CONDITIONS

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    In this article are considered the main directions of development of territorial branding in Russia now. The main lines of territorial brands are disclosed and their role and value in increase in tourist and recreational and investment attractiveness of regions are shown in the Russian Federation. In work are shown top trends which are take keen interest in modern conditions during the developing and advance of territorial brands. Here, in particular, such factors as the sharp growth of a share of the tourist industry in gross domestic product of many regions of the Russian Federation were carried; creation of territorial brands in the remote regions; need of advance of some types of tourism, rather new to our country: ecotourism, farmer tourism, extreme tourism, medical tourism, etc. Much attention in this article is paid to consideration of concrete brands of various regions and settlements of the Russian Federation, for example, of Siberia, the Vologda and Arkhangelsk regions, the Republics of Komi, Crimea and Adygea, the cities of Veliky and Nizhny Novgorod, Uryupinsk, Klin. Positive and negative features of these brands and ways of further development of territorial branding in the Russian Federation are noted

    TRANSFORMATION OF THE BANKING SECTOR AND PROSPECTS FOR THE DEVELOPMENT OF SYSTEMICALLY IMPORTANT CREDIT INSTITUTIONS IN RUSSIA

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    Given that systemically important banks are a relatively new concept for the Russian banking system, issues of identification, control and regulation of their activities in the world and in Russia are topical and will be constantly improved. In this regard, it is important to improve the methodology for classifying credit institutions as "systemically significant", which will improve the quality of the banking system's influence on the real economy in the country. The authors of the article were basing on the analysis of activities of systemically important credit institutions, the proposed use in the Russian banking practice giving the status of "systemically significant" credit institutions based on a differentiated approach, with system separation of into two types: quantitative and qualitative. During the analysis, based on the reporting data on the Russian banking system development for 2016-2019, authors determined the correlation between the dynamics of the systemically important credit institutions development and the banking system. The main conclusions presented in the article can be used in scientific and practical activities to strengthen and develop banking regulation and supervision of the largest Russian banks

    CURRENT STATE AND AVAILABILITY OF HOUSING AND COMMUNAL SERVICES FOR THE MOSCOW REGION POPULATION

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    Housing and communal sector (hereinafter referred to as HCS) is one of the most significant sectors of the socio-economic system, influencing all aspects of society life. The need for housing and, accordingly, for high-quality public services is the main need of citizens, which in general unquestioningly influences the lifestyle of citizens, economic, cultural and professional activities, the development of society, upbringing and education. Housing is the most important condition for the normal life of citizens. Since the last decade of the 20th century, the housing sector has been undergoing the period of reforms. Its main goal is to transfer the activities of economic entities in this area to market principles, carry out a comprehensive modernization of its infrastructure, ensure the economical use of all types of resources, expand the range and improve the quality of housing and communal services (hereinafter referred to as HCS). However, positive changes in the housing sector take place slowly, and the planned results have not been achieved yet. This is partly due to a significant reduction of budgetary financing, and another significant reason is an insufficiently effective activity of economic entities and their almost complete lack of incentives in the field of housing and communal service improvement. In market relations, the most important factor is to improve the quality of housing and communal services. At the same time, the correspondence of price and quality, as well as the availability of housing and communal services, become the main factors in the life support of citizens and characterize the quality of life. Even though considerable funds are invested in the industry transformation, it remains in a very difficult state and is characterized by an unsatisfactory state of the housing stock, high wear and tear of communal infrastructure, and an ineffective management system. Every day, the Reception of the President of the Russian Federation receives applications from citizens related to the quality of housing and communal service provision, which indicates the need to modernize the industry and the quality of housing and communal service provision.&nbsp

    IMPLEMENTATION OF MATERNAL CAPITAL IN RUSSIAN FEDERATION: REGIONAL PRACTICES

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    The article analyzes peculiarities of implementation of demography policy in various regions of Russia. The dominating part of regions started to develop regional programs of social support additionally to a federal program. Russian regions gained experience in the use of regional maternal capital. Authors studied regional practices on implementation regional maternal capital: terms of receiving support; amount of maternal capital; means of funds disposal. Regions and cities that do not implement regional maternal capital are viewed as a separate segment. Different directions and ways to use means of regional maternal capital in Russian regions are analyzed and systemized. Expert estimates of the policy of various use of maternal capital are viewed. Authors distinguish measures that should be spread while implementing demographic policy in Russian regions. Practices of using regional maternal capital for medical examination and treatment, purchase of medicine for children and sanatorium-resort treatment of children are studied. The article presents proposals aimed at improving demographic policy in the country

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    Journal Tourism Studies & Practices (RTEP)
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