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Long-distance bus and multimodal hubs: stakeholder and institutional analysis through an argumentative framework
No full textThis thesis examines the justification and success conditions for implementing a long-distance bus (LDB) connection with integrated mobility hubs, using the argumentative 5E framework (Effectiveness, Efficiency, Economy, Environment, and Equity). Within the fragmented Dutch concession system, governance complexity and institutional barriers often challenge project execution. The study applies a qualitative, exploratory design, drawing on semi-structured interviews with stakeholders from municipalities, provinces, operators, consultancy, and advocacy.
The analysis, based on interpretative results from interviews, reveals that all five domains of the 5E framework are present in practice but differ in operationalisation. Effectiveness is linked to usage and integration with wider mobility networks, while efficiency emerges as both institutional (role alignment) and technical (reuse of infrastructure). Economic arguments dominate political decision-making, though rural-scale benefits are difficult to quantify. Environmental and equity considerations carry rhetorical weight but lack measurable indicators. Overlaps across domains highlight synergies, such as infrastructure reuse aligning with efficiency, effectiveness, and economy.
Key success conditions include delivering quick, visible results to maintain political momentum, complemented by long-term vision creating. Ultimately, the success of LDB and hub projects depends on aligning fragmented governance roles, framing arguments convincingly, and modestly designing user-oriented solutions that reuse existing infrastructure
From constraints to culture: how bootstrapping influences the cultural embedding of creatives behaviors within startups
No full textThis research examines how creative behavior, triggered by the use of bootstrapping techniques, becomes embedded into a creative culture within startups. While existing literature has acknowledged that resource constraints can drive the emergence of creative behaviors, little is known about how this behavior can get culturally embedded within startups. To address this, a qualitative multiple-case study design was employed involving four Dutch startups that relied on bootstrapping techniques. Data was collected through semi-structured interviews with both founders and organizational members. The findings of this research suggest that the use of bootstrapping techniques created a context in which creative behaviors emerged in reaction to resource constraints. However, the embedding of this behavior into a creative culture was not automatic. For these behaviors to become enacted by organizational members, enabling conditions such as autonomy, psychological safety, and encouragement should be present. The transition from individual and situational creative behaviors towards a shared and expected part of the startup’s organizational culture occurred through a multi-phased embedding process. Leadership moderated this process by encouraging, recognizing, and reinforcing creative behaviors. Peer reinforcement further contributed to embedding creative behavior into the startup’s organizational culture beyond direct founder influence. These findings suggest that under the right conditions, bootstrapping can function as a catalyst that can drive the embedding of creative behavior into a creative culture. Accordingly, this research offers contributions to the understanding of how resource constraints can influence the embedding of creative cultures and provides practical insights for startups aiming to embed creative behaviors into their organizational culture
Re-positioning the Workplace as a key enabler for Socio-ecological Transformation: Through Ecologizing Values and Place-based Approaches
No full textThe current thesis explores how organizations’ sustainability strategies align with ecologizing verses economizing values, and the extent of place-rootedness evident in their corporate responsibility strategies (CSR). The thesis analyses these strategies through a lens of critical theory and decoloniality, and forwards a critique of the dominant sustainability values, often shaped by neoliberalist and developmentalist logics. This is done through undertaking a comparative analysis of a multiple-cases – three MNCs and one social enterprise based in India, through document analysis and semi-structured leadership interviews. The study draws upon Waddock’s ecologizing values and Shrivastava & Kennelly’s Place based Enterprise (PBE) framework. Findings indicate that despite that all four organizations have a Triple-Bottom Line approach, their value-orientations and place rootedness vary significantly, depending upon their scale of operations and geographic presence. An Indian conglomerate (MNC) exhibits commitment to local interventions yet, with strong economizing values – showing a tendency to instrumentalize locality. In contrast, a social enterprise demonstrates strong ecologizing values and place rootedness – evident in its advocacy for producer sovereignty, leadership sensitivity, and meaningful partnerships. The two Global North-headquartered MNCs, both show elements of a distanced form of instrumentalized locality with strong economizing values. It was seen that none of the organizations could be placed neatly within the PBE typology, except for the social enterprise – showing evidence for the need to move beyond equating TBL approach with strong sustainability orientations. The study draws upon varying streams of scholarship that continue to remain fragmented, namely – corporate sustainability, critical management studies, organizational change, transformation theories, values-practice, place-based approaches, and decoloniality. In doing so, the study calls for a greater convergence of the scholarship to move towards socio-ecological transformation
The influence of language on the attitudes of Spanish-speaking people towards advertisements in English versus Spanish, and the role of the self-assessed proficiency in the second language.
No full textAttitudes of Spanish-speaking participants towards advertisements in their L1 (Spanish) and their L2 (English) were measured in terms of attitude towards the advertisements, attitude towards the product, and intention to buy the product. Furthermore, the influence self-assessed proficiency and also whether this had an influence on the perceived emotionality of the language was examined. A two factorial (language of the ad: English or Spanish, level of proficiency: low or high) was used. Participants were divided between the two languages of the advertisements and were asked questions regarding their attitudes, self-assessed proficiency and the perceived emotionality of Spanish in comparison to English. The results indicated that there were no significant differences in the perceptions of Spanish versus English advertisements, that proficiency did not have an influence on these perceptions and the perceived emotionality. The L1 was found to be perceived as more emotional than the L2
De donkere kant van verhalen: De rol van verhaalstructuren en -elementen in de overtuigingskracht van complottheorieën.
No full textDit onderzoek onderzoekt de overtuigingskracht van complottheorieën, met nadruk op de invloed van narratieve structuur en archetypische rollen. De centrale vraag luidt: "Hoe beïnvloeden archetypen (de Goede Moeder en de Wijze) en narratieve structuur (chronologsich vs. niet-chronologisch) de overtuigingskracht van complottheorieën?" In een online experiment werden 219 deelnemers willekeurig blootgesteld aan één van vier versies van een complotnarratief over kindervaccinaties. De overtuigingskracht werd gemeten via attitude, overtuiging, tekstovertuiging en gedragsintenties. De resultaten toonden geen significant effect van narratieve structuur, archetype of hun interactie. Mogelijke verklaringen zijn een gebrek aan identificatie met de archetypen of reeds gevormde attitudes ten aanzien van vaccinaties. De bevindingen suggereren dat narratieve elementen zoals structuur en archetypische rollen in deze context geen bepalende invloed hebben op de overtuigingskracht van complottheorieën
Exploring the Influence of Hyperlinks and Digital Experience on Reading Comprehension in Multiple Documents.
No full textLiterature suggests that hyperlinks and multiple document texts may hinder reading comprehension by requiring more cognitive load. Findings, however, are ambiguous, and the role of the readers’ digital experience, i.e., social media usage, digital skills, and digital text preference, is unclear within the literature. This thesis aims to address this gap via a 2x2 (Hyperlink presence x Text type) between-subject experiment (N = 96) was conducted in which participants completed a reading comprehension test and measures of digital experience alongside control variables (Prior knowledge, Sustained attention, Print exposure, Vocabulary, and Working memory). Regression analyses revealed that Text type significantly predicted reading comprehension (β = .36, p < .001): single-document readers outperformed multiple-document readers. Hyperlink presence, however, did not significantly predict reading comprehension, nor did any of the digital experience variables. These findings highlight the importance of multiple-document reading instructions and call for further research on hyperlink design and instructional interventions
Fostering change through innovation: the role of in-novation intermediaries in realizing transitions to sustainability
No full textThis thesis explores the role of innovation intermediaries in fostering social innovations that support sustainability transitions, employing Innofest as a case study. Addressing the research question ‘How do innovation intermediaries enable social innovations that support sustainability transitions?’, the study responds to the urgent need for more effective and impactful innovation practices in light of high failure rates and pressing environmental challenges. Drawing on the Multi-Level Perspective (MLP) and an actor- and agency-oriented approach, the research examines Innofest's activities through a mixed-methods methodology, including semi-structured interviews, surveys, and participatory observation. Findings reveal that Innofest primarily acts as a connector, linking innovators with critical networks and resources, and as a supporter, providing real-life testing environments through Living Labs. It also takes on the role of a frontrunner by nurturing early-stage innovations and piloting new support models. While not actively seeking to disrupt dominant systems, Innofest indirectly fulfills the role of a toppler by enabling alternatives that may challenge the status quo. The study concludes that innovation intermediaries like Innofest play a critical role in reducing innovation failure, accelerating market readiness, and collectively advancing sustainability transitions through their strategic support of social innovation
‘Een groepje Hongaarse fanaten’: De toe-eigening van de Hongaarse volksdansen en cultuur binnen de Nederlandse volksdansverenigingen van 1977 tot en met 1990
No full textIn dit onderzoek analyseer ik de toe-eigening van de Hongaarse volksdansen en cultuur door Nederlandse volksdansverenigingen tussen 1977 en 1990. Hoewel Hongaarse dans slechts één van de vele internationale stijlen was die binnen deze verenigingen werd beoefend, nam zij voor bepaalde groepen en individuele leden een bijzondere plaats in. De Hongaarse volksdans werd actief vertaald binnen de Nederlandse pedagogische context waardoor zij zich eigen gemaakt werd. Daarbij werd bewust geselecteerd welke elementen uit de Hongaarse volksdanscultuur wel of juist niet werden overgenomen, wat de toe-eigening verder vormgaf en versterkte.
De toe-eigening beperkte zich echter niet tot de danspraktijk alleen. Ook bredere aspecten van de Hongaarse cultuur werden overgenomen. Dit ging gepaard met het idealiseren van Hongaarse volksdansleiders, het ondernemen van reizen naar Hongarije en de overname van traditionele kledingdracht. Deze vormen van culturele betrokkenheid gingen verder dan louter artistieke interesse; zij droegen bij aan de totstandkoming van een gevoel van gedeelde gemeenschap. Binnen dit proces fungeerde volksdans niet alleen als een artistiek medium, maar ook als een kanaal voor politieke solidariteit met de Hongaarse volksdansgemeenschap in een tijd van ideologische verdeeldheid. Door volksdans als verbindend middel te gebruiken, wisten Nederlandse volksdansverenigingen een vorm van contact met Hongarije tot stand te brengen die de bestaande politieke grenzen en spanningen wist te doorbreken
From Naturalisation To Sidestreaming How The Dutch Military’s Online Recruitment Shapes Masculinity,
No full textIncluding women in security operations has positive effects, yet women are underrepresented
in apparatuses like the military. Therefore, this study examined connections between gender
and militarism as a source of these gender integration issues. Combining gender studies,
military studies, and organisational psychology, the research focussed on how the Dutch
military constructs definitions of masculinity and femininity within its onilne recruitment page.
These constructs were contrasted to the larger context of the Dutch military organisation by
examining other online publications on gender, recruitment requirements, and diversity. Here,
I used website analysis and discourse analysis. Through text and image, the Dutch military
attempts to disconnect masculinity from militarism in its recruitment page to naturalise
women in the force. However, subtle nuances in the presentation of the recruitment page and
the other online publications delegate women to specialised places within the military.
Thereby the Dutch military case reveals how gender may not be treated uniformly across one
organisation and how equality in representation does not necessarily dismantle deeper
gendered hierarchies. I suggest future research to explore the origins of this organisational
mismatch and to investigate the long-term consequences of militaries’ integration strategies
for the inclusion of women in the military.
Key Terms: gender, masculinity, femininity, military, organisational psychology, diversit
Navigating the Pivot: How Startups Balance Scientific Rigor and Entrepreneurial Instinct A Qualitative Study on the Factors Shaping Scientific Intensity in Startup Pivot Decision-Making
No full textStartups oMen pivot to adapt their business models under condi5ons of uncertainty, but liPle is known
about how they apply a scien5fic approach in doing so. This thesis explores how the scien5fic approach
is used in prac5ce during startup pivot decision-making and what factors shape its intensity. Drawing
on 28 retrospec5ve interviews with startup founders or other key decision-makers, the study finds that
startups rarely apply all four components of the scien5fic approach in full. Instead, scien5fic
approaches are oMen fragmented, typically limited to market research or product tes5ng without
systema5c hypothesis formula5on or evalua5on. To explain this varia5on, the study iden5fies three
main drivers: scien5fic mindset, stakeholder pressure, and resource availability. Addi5onally, it
introduces pivot complexity as a modera5ng factor that influences the extent to which scien5fic
approaches are applied. This study contributes to entrepreneurial decision-making literature by
offering a more nuanced, prac5ce-based understanding of scien5fic intensity. It also provides prac5cal
insights for founders, incubators, and investors seeking to support more evidence-based pivot
strategies