Gusau Journal of Business Administration
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WHAT YOU SHOULD CONSIDER WHEN WRITING FOR SCIENTIFIC PUBLICATIONS
Get PDFFor academics who undertake and publish research, the ability to write clearly and precisely is essential. It is necessary to develop strong writing abilities in order to publish in scholarly Journals, like GUJOBA. This review provides you with a methodical how-to for writing for scientific publications. A paper is typically written for one of two reasons: either it is the natural next step in a path of inquiry or previous research had shortcomings that the present study fills in. Having your work published allows you the opportunity to educate others, share your thoughts and experiences, and position yourself as an authority in your field of study. It can be helpful to have a guide to help you navigate the publishing process because getting research published in prestigious journals is not simple. However, we keep asking if geographic differential is enough knowledge contribution for scientific publications in Nigerian context
BLOCKCHAIN TECHNOLOGY AND FINANCIAL INCLUSION IN NIGERIA: AN ANALYSIS OF THE MISSING LINK
Get PDFThis research study analyzes the missing link between blockchain technology and financial inclusion in Nigeria. The study aims to examine the current state of financial inclusion in Nigeria, explore the potential of blockchain technology in addressing the identified challenges, identify key barriers to its adoption, and propose practical strategies and recommendations to bridge the gap. The research methodology includes a comprehensive review of existing literature, data analysis, and case studies of blockchain-based financial inclusion projects in Nigeria. The findings reveal that although Nigeria has made progress in improving financial inclusion, significant gaps and challenges persist, including gender disparities, geographical limitations, and regulatory uncertainties. Blockchain technology offers potential solutions by providing secure, affordable, and accessible financial services to the unbanked population. However, challenges such as regulatory constraints, infrastructure limitations, lack of awareness and education, trust and security concerns, and socioeconomic and cultural factors hinder its implementation. The study recommends the development of clear regulatory frameworks for blockchain technology, improvement of infrastructure and technological capabilities, awareness and education campaigns, addressing trust and security concerns, and tailored approaches that consider the local context
SOCIAL CAPITAL AND THE PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES IN KADUNA METROPOLIS
Get PDFThis study examined the effect of social capital on firm performance. Structural social capital, relational social capital and cognitive social capital are regarded as the most significant proxies for social capital. This study will thus assess the effect of structural social capital, relational social capital and cognitive social capital on the performance of Small and Medium Enterprises in Kaduna Metropolis. Thus, owners/managers of SMEs in Kaduna Metropolis formed the respondents of the study selected through proportionate stratified sampling technique. A total of 376 copies of questionnaires were analysed using partial least square structural equation modelling processed on SmartPls2. Based on the empirical analysis of the study, the study found out that structural social capital, relational social capital and relational social capital all have positive and significant effect on the performance of SMEs in Kaduna Metropolis. The study therefore recommends that managers and owners of SMEs should actively improve their cognitive abilities in their products or services and business processes. They should always ensure dramatic changes in their product or service lines. In addition, managers and owners of SMEs should ensure that their businesses are encouraged to engage in relational social capital with new ideas
EMPLOYEE BURNOUT AND ORGANIZATIONAL PERFORMANCE OF HEALTH CARE PROVIDERS IN AUCHI, EDO STATE, NIGERIA
Get PDFThis research work focuses on Employee Burnout and Organisational Performance of health care providers in Auchi Edo State Nigeria. Health care providers in Auchi Edo State is the focus of the study and attention is given to the extent to which emotional exhaustion, role ambiguity, Personal accomplishment, excess work load and depersonalization affects organizational performance. The population of the study consist of three hundred and fifty (350) staff from seven (7) hospitals in Auchi, Edo State. A sample size of one hundred and eighty-six (186) was determined using Taro Yamane formula. The questionnaire is the major instrument used in collecting data for this research and the data were further analysed using Pearson product Moment Correlation Coefficient and regression analysis with the help of statistical packages for social sciences (SPSS). Findings from the study reveal that there is a significant relationship between the emotional exhaustion, role ambiguity and excess workload with organizational performance. Personal accomplishment and time pressure had no significant relationship with organizational performance in this study. The study concludes that Burnout is high among healthcare workers, with greater prevalence among workers with poor health status, longer years of experience etc. The study recommended amongst others that; Managers should work towards improving the design of jobs in their organizations to increase motivation as high levels of motivation can result in reduced burnout rates and also management needs to pay attention to the effects of emotional exhaustion and carryout regular checkups for the psychological state of each member of staff
Customer Satisfaction with the Point of Sale (POS) System: Moderating Role of Age
Get PDFThe study investigated the relationship between the point of sales (POS) system and customer satisfaction while considering age as moderating variable for some selected Banks in Zaria, Kaduna state, Nigeria. Data from the respondents was collected using a survey method. The entire customers of Eco bank, Jaiz bank and Unity bank who used POS system constitute the population for this study. The population of customers in these three sampled banks who used POS system cannot be ascertained. Therefore, a sample size of 384 was generated using infinite population table. Customers who visited the banks that were selected for the study were randomly administered with questionnaires where 384 copies of questionnaires were administered to them but only 357copies were validly returned by the respondents. However, the three banks were selected purposively. Both descriptive and inferential statistics are employed to analyse the data. PLS-SEM approach was adopted to test hypotheses and the results indicated that there was a positive significant relationship between a point of sale system and customer satisfaction but the age of the customers only moderates the relationship between fund transfer and customer satisfaction.  
CASHLESS SYSTEM DEVELOPMENT IN NIGERIA: A COMPARATIVE ANALYSIS WITH SELECTED AFRICAN ECONOMIES
Get PDFThis study examines the extent of development of the Nigerian cashless system by analyzing some key indicators of a cashless system. These include ATM per inhabitant, growth of ATM withdrawals, bank branches per inhabitant, currency in circulation/GDP, PoS per inhabitant as well as total population, percentage of unbanked population, adults with an account, credit card penetration, cards transactions per year per capita and cash payment, then comparing them with some selected countries in Africa-Egypt, Morocco and South Africa. The study reveals that the Nigerian cashless system (though at an emerging stage) partially performed when compared with other selected countries with the exception of South Africa. This implied that even though they are all regarded as dominant economies in Africa, the Nigerian cashless system and its peers fail to meet the global average standards. The study recommends the expansion and improvement of social infrastructures, effective use of PoS meant for merchants and the massive deployment of the latest technologies such as ATM fingerprints (for withdrawal and deposit) and PoS fingerprints to proactively tackle future challenges in the system. The study also advocates the creation, promotion, supportive regulatory and supervisory framework that embraces financial inclusion and education for the general public
Celebrity Endorsement Strategies and Performance of Nigeria’s Telecommunication Industry
Get PDFThis paper focuses on the impact of celebrity endorsement strategies on the performance of the Nigerian telecommunication industry (MTN Nigeria, Airtel, Globalcom Nigeria limited, and 9mobile). This study's particular objectives were to investigate the impact of celebrity credibility, celebrity cost, and celebrity attractiveness on the performance of Nigerian telecommunication firms. The descriptive test approach was used in the investigation. The study's population was 417, and the sample size was 207 senior management staff. Questionnaires were employed to collect information from respondents. The questions were analyzed using correlation and regression analysis. According to the data, celebrity credibility, celebrity appeal, and celebrity cost all have a beneficial impact on the performance of Nigerian telecommunications companies. The study's suggestions were that managers of various companies guarantee that only highly credible celebrities are used for advertising, that only well-built and beautiful celebrities are employed, and that a cost/benefit analysis is performed before engaging any celebrity as a brand ambassador
MARKETING STRATEGIES AND THE PERFORMANCE OF PHARMACEUTICAL FIRMS IN KWARA STATE
Get PDFThe objective of this study was to determine the effect of marketing strategies on the performances of pharmaceutical organizations in Kwara State. The study used a cross sectional survey research design, involving the use of structured questionnaire as research instrument. The population comprises of the 283 middle and top-level managers in the manufacturing pharmaceutical firms in Kwara State. The study adopted the use of structural equation model data analysis. Based on research finding, the study concluded that there is significant positive relationship between marketing strategies and performances of pharmaceutical firms in Kwara State. However, the study recommended that companies should try as much as possible to improve the brand awareness of their products through proper positioning. Also, companies should ensure that their customers are optimally satisfied by adopting the supply chain integration strategies
CONTRIBUTION OF SMALL AND MEDIUM ENTERPRISE TO ENTREPRENEUR AND ECONOMIC DEVELOPMENT IN KATSINA STATE
Get PDFParticularly in Nigeria, small and medium-sized businesses are essential to the expansion and development of an economy. This is done so that, as a result of SMEs, entrepreneurs can become self-sufficient. Small and medium-sized businesses (SMEs) contribute significantly to the development of the Nigerian economy, making up, on average, between 50% and 60% of the value produced. Since the majority of our enterprises are profitable and provide Katsina State's young adolescents with work opportunities. This paper is conceptual in nature. Small and medium-sized businesses in Nigeria significantly contribute to the growth of entrepreneurs and the economy, according to the study's findings, which show a positive and significant association between output growth and these businesses. The study recommends that the government should empower shareholders to support small and medium-sized firms and encourage them to do so in order to help the country's businesses get off the ground. Additionally, efforts should be taken to guarantee that the nation has the facilities for training that are required to promote the expansion of SMEs and entrepreneurs. And in order to strengthen the training and development of our youth, the already-existing businesses in a nation must provide the essential assistance to the entrepreneurs’ center
EFFECT OF THE PHYSICAL WORK ENVIRONMENT ON EMPLOYEES’ PERFORMANCE IN SELECTED MANUFACTURING FIRMS IN NIGERIA
Get PDFThe study examines the impact of physical work environment on employees’ performance in selected manufacturing firms in Nigeria. This study adopted the cross[1]sectional survey research design. Data were primarily sourced through the administration of questionnaires as instrument used for data collection. The population of the study comprised two hundred and eighty-six (286) management and senior staff distributed across five randomly selected manufacturing firms in Edo and Delta states of Nigeria. A sample size of 170 was computed for the study. Out of a total of one hundred and seventy (170) copies of questionnaire that were distributed, one hundred and fifty[1]one (151), representing 88.82% of them were retrieved and used for the study. Research data were analyzed using descriptive and inferential statistics. Frequency Table, means and standard deviations; were the descriptive measures adopted. The t test for equality of means constituted the inferential statistic. Data analyses were performed using the Statistical Package for Social Sciences (SPSS 21.0). The research empirically showed that work environment does not significantly impact on employees’ performance in the understudied manufacturing firms in Nigeria. The study recommends that ergonomic assessment should be conducted to get direct feedback from the employees sequel their working environment; a criterion should be developed or built in the working environment through sensors which could help to observe the employees, in determining what they perceived as motivation for enhanced performance; and Management decisions bordering on development and firm’s performance should be taken based on perceived motivating factor of the employees