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The Mediating Role Of Organizational Competences On The Relationship Between Operations Strategy And Performance Of Management Consultancy Firms In Nairobi City County, Kenya
No full textJournal ArticleIn the wake of globalization and intensified competition, identification and naturing of key competencies has become more critical especially in service industry. Besides, scope of competencies has widened from employee competencies to decision-making, innovation, customer service, strategic perspectives, teamwork, risk-taking and strategic leadership. This study sought to investigate the moderating role of organizational competence on the relationship between operations strategy and performance of management consultancy firms in Nairobi County. Social capital theory anchored the study where positivism philosophy was adopted alongside descriptive and explanatory research designs. Target population consisted of management consultancy firms in marketing,
human resource, finance and accounting and operations management in Nairobi County from which a sample of 144 management consultancy firms was selected using stratified sampling technique. Data was analysed using descriptive statistics and inferential analysis via multiple regression analysis. R2 was used to test the robustness of the model, F-statistic was computed at 95% confidence level to test the overall significance of the model while p-values were used to determine the significance of variables at 0.05 significance level. To test the mediating effect of organizational competence on the relationship between operations strategy and performance among management consultancy firms in Kenya, Baron and Kenny four step approach was used. It was concluded that
operations strategies have a significant positive effect on performance of management consultancy firms and that the relationship between the adopted operations strategy and performance of management consultancy firms is dependent on the level of competences generated from the deployment of the operations strategy
Assessment of Depression Disorder among Adolescent Survivors of Betrayal Sexual Abuse in Selected Nairobi Children’s Rescues Centres
No full textMaster in Counseling PsychologyThis study aimed to explore the effect of betrayal trauma among adolescent survivors of sexual abuse in selected Nairobi children’s rescues centres. The objectives of the study were to assess the prevalence of betrayal trauma among adolescent survivors of sexual abuse, establish the effects of betrayal trauma among adolescent survivors of sexual abuse and explore the coping strategies utilized by adolescent survivors of sexual abuse in response to betrayal trauma in selected children’s rescue centers in Nairobi County, Kenya. A cross-sectional research design was utilized integrating quantitative data collection and analysis technique to provide a comprehensive understanding of the research problem. The target population was 120 adolescent survivors of sexual abuse residing in selected children’s rescue centers in Nairobi. Purposive sampling was used to select the respondents for the study population. In sample size determination, a census approach was used where all the 120 adolescent survivors residing in select rescue centers were used as the sample size. In data collection, structured questionnaire, betrayal trauma inventory and Beck Depression Inventory were used. Both descriptive and inferential statistics were used in data analysis. The study found that a majority of respondents reported high levels of betrayal trauma and the associated emotional, psychological, and social difficulties. There was also a significant degree of dissociation, memory suppression, and PTSD-related symptoms reported. A significant link exists between betrayal trauma and depression: According to Pearson correlation analysis, there is a robust positive correlation (r = 0.76, p < 0.01) between these two variables, indicating that higher levels of betrayal trauma are associated with increased depressive symptoms. Regarding the effects of betrayal trauma, the study established that participants often expressed feelings of sadness (39.1% constantly), tears (43.5% regularly), and isolation (39.1% constantly). These emotional symptoms are a manifestation of the profound psychological effects of trauma. Cognitive symptoms like lack of confidence (39.1% uncertain about themselves) and feelings of guilt (43.5% don't feel guilty) were also common. Common behavioral problems included trouble sleeping (43.5%), decreased appetite (34.8%), and feeling tired at times (39.1%). The study concluded that trauma is connected to ongoing emotional and psychological difficulties, such as guilt, trust issues, and low self-esteem. Teens who go through betrayal trauma are at a higher risk of developing lasting mental health problems, such as depression. From a trauma perspective, the psychological pain that accompanies betrayal experiences remains unresolved, therefore continues to cause further psychological distress and hinders positive development of the adolescents in question in the long run. The study recommends that rescue centers should focus on offering extensive mental health services that are easily available to all teenagers. This involves making sure that every resident has consistent opportunities for professional counseling and therapy sessions. It is important to create organized programs that improve coping skills and resilience at rescue centers. These programs may consist of peer support groups, creative arts therapies, and resilience training designed to empower teenagers to handle trauma.Daystar University, School of Applied Human Science
Antisocial Personality Disorder and Its Comorbidities in Two Prisons in Kenya Through the Eyes of Insecure Attachment Styles.
No full textMaster of Clinical PsychologyMultigenerational transmission of insecure attachment seems to continue despite its devastating effects on lives. Parents often appear unaware of how caregiving practices can lead to insecure attachment styles and potentially contribute to criminal behaviour. This research aimed to determine the incidence and prevalence of insecure attachment styles, assess the prevalence of antisocial personality disorder (ASPD), identify its comorbidities, and examine the relationship between insecure attachment and ASPD among prison inmates in Kenya. The study was grounded in attachment theory and social control theory, employing a correlational research design. The target population comprised 1740 inmates at Shimo la Tewa Maximum Prison, with a sample of 237 inmates completing the questionnaires. Data was collected using the Adult Attachment Scale and the Millon Clinical Multiaxial Inventory-IV. The study found high rates of insecure attachment styles, with 62.45% of inmates scoring high on attachment-related anxiety and 52.74% on avoidance. Antisocial personality traits were prevalent in 36.3% of inmates. High rates of comorbid conditions were observed, including generalized anxiety (69.2%), alcohol use (59.9%), PTSD (43.0%), persistent depression (37.1%), and drug use (35.9%). Significant positive correlations were found between both anxiety (r = 0.269, p=0.000) and avoidance (r = 0.142, p = 0.028) dimensions of insecure attachment and antisocial personality disorder, with anxiety showing a stronger association. The study concludes that there is a significant relationship between insecure attachment styles and antisocial personality disorder among prison inmates in Kenya, confirming that early life experiences and attachment patterns play a crucial role in the development of antisocial traits and subsequent criminal behaviour. The study recommends implementing comprehensive attachment-based interventions in the Kenyan prison system, prioritizing mental health screening and treatment throughout the judicial process, and developing early intervention programs in communities to prevent the development of insecure attachment styles and antisocial behaviours. Additionally, the study suggests implementing policies that mandate psycho-education for all involved with the criminal justice system, ensuring that sentencing considers a criminal's mental health status, particularly their attachment-related issues.Daystar University, School of Applied Human Science
Justice & Peace
No full textStrategic PlanWe are excited to present our strategy for the next five years
(2024- 2028). In this strategic plan we have envisaged where we
need to go and how we shall get there. We have charted a clear
plan and priorities. The challenge is how we are going to walk in
the shoes of our beloved Bishop Macram, the founder of BGRRF
who went to be with the Lord in June 2023. We need to prove to
the people we serve, our donors, friends and stakeholders that we
are truthful and committed to his legacy
PSY 642X/MCP 642: Alcohol, Substance Abuse and Interventions
No full textPSY 642X/MCP 642: Alcohol, Substance Abuse and InterventionsDaystar Universit
Prayer Addiction and Psycho-Spiritual Wellbeing among the Selected Female Religious Congregation in Nigeria
No full textJournal ArticleThis study investigates the possible relationship between prayer addiction and psycho-spiritual well-being among the selected female religious congregation in Nigeria. George Engels's biopsychosocial-spiritual theory guides this study. The study employed an embedded mixed-method research design. The quantitative data was collected using the Prayer Attitude and Addiction Test and the Psycho-Spiritual Wellbeing Scale, and was analyzed with descriptive tools and inferential statistics (Pearson Correlation) using Statistical Package for the Social Science using the Statistical Package for the Social Science. The census method was used, involving 325 participants. The key findings from the quantitative study revealed that (1) 1 in every 12 female religious is addicted to prayer, (2) the majority of the female religious exhibit a high level of psycho-spiritual wellbeing, (3) there exists a very weak positive but non-significant correlation (r = 0.051, p = 0.443) between prayer addiction and psycho-spiritual well-being. However, there is a strong significant correlation between prayer attitude and prayer addiction r(228) = .181, p = .006 two-tailed; and prayer attitude and psycho-spiritual wellbeing r(228) = .300, p = .000 two-tailed. A semi-structured interview guide was used to collect qualitative data from nine sisters selected purposively and presented with narrative analysis. The narrative accounts highlighted a shallow understanding of prayer addiction, with a predominant rejection of excessive or compulsive prayer practices among the sisters and emphasizing a balanced and integrated approach to prayer. The study concludes that while prayer is a lifestyle of the female religious, there is an 8% likelihood of slipping into prayer addiction, which may affect other areas of their lives. Notwithstanding, their high positive attitude to prayers equally boosts their psycho-spiritual wellbeing. Also, their prayer attitude does not typically cause psycho-spiritual consequences. The preventative measures against prayer addiction proposed by the participants include spiritual formation, spiritual direction, counselling, community support, and heritage
Influence of Computer-Mediated Communications on the Connectedness of Employees Working Remotely Post Coronavirus Pandemic: A Case of Selected Kenyan Advertising Agencies
No full textMASTER OF ARTS in CommunicationThe transition from working onsite to working remotely was unprecedented, drastically changing how most advertising agencies in Kenya operated. Most of these agencies were not aware of how they could leverage media to enhance employee connectedness and engagement while working remotely. A practical knowledge gap existed in understanding how employees working remotely could enhance their connectedness with each other using media on computer-mediated communications, and my study addressed this problem. My study leveraged the social information processing theory, and the media richness theory as the lens through which I would understand how the choice of media used to exchange social cues on computer-mediated communications by employees working remotely in the selected advertising agencies influenced how connected they were to each other post-COVID-19 pandemic. To meet my objectives of identifying which computer-mediated communications were used by employees working remotely within the selected organizations, understanding the social cues exchanged via computer-mediated communications by employees working remotely within the selected organizations, and assessing whether the type of media employees used to exchange social cues influenced their connectedness to each other; My study adopted a descriptive research design, which was heavily reliant on quantitative data, while using qualitative data to complement the quantitative findings. Since the study aimed at investigating the influence of computer-mediated communications on how employees working remotely connected to each other, it was best to target advertising agencies that operated onsite before the coronavirus but transitioned to operating remotely post-pandemic thus, I selected Saracen Media Ltd and Bean Interactive Ltd, in Nairobi. When it came to the computer-mediated communications platforms used, video conferencing tools like Zoom or Microsoft Teams were most popularly used for formal meetings and casual check-ins. These platforms allowed for more authentic interactions, mimicking the in-person communication that many employees reported missing during remote work. Furthermore, the integration of casual communication platforms like WhatsApp and Slack, which allowed for the use of emojis and other multimedia elements, were crucial for maintaining social cohesion among teams. These tools provided employees with an outlet for informal communication, which was essential for fostering team spirit and collaboration, especially when physical proximity was impossible. The research findings confirmed that the effectiveness of computer-mediated communications was not solely determined by the technology itself but was significantly influenced by the organizational culture within which these communications were utilised, the gender of the users, and their existing relationships with other colleagues. The study demonstrated that platforms offering higher media richness, such as video conferencing tools, played a vital role in maintaining social interaction, enhancing employee engagement, and minimising the isolation typically associated with remote work. The findings aligned with previous studies on computermediated communications usage, indicating that incorporating non-verbal cues, such as emojis, GIFs, and video elements, compensated for the absence of physical presence, thus facilitating stronger interpersonal connections. The findings of this study have significant implications for organizations, particularly those that have adopted remote work (working from home) models post-COVID-19
Social Media Influencers and Buying Behavior among University Students in Kenya: A Case Study of Daystar University Students.
No full textMASTER OF BUSINESS ADMINISTRATION in MarketingDespite the increasing numbers of social media influencers and their impact on social media marketing, little study has been done to establish the specific impact they have on buying behaviors of university students. These students exhibit a high usage of social media. In Daystar, 51.7% of students use social media to get information, which may imply an intersection between media usage and product search. The objectives of the study were to establish the effect of social media influencer endorsements on buying behavior of Daystar University students, to determine how social media influencer recommendations affect buying behavior of Daystar University students and to establish how social media influencer referrals impact buying behavior of Daystar University students. The study was guided by the Source Credibility Theory (SCT), Theory of Reasoned Action (TRA) and Theory of Persuasion. The research adopted descriptive cross-sectional research design which is useful in describing the characteristics of the variables under study. The study’s target population was university students at Daystar university in both Valley Road Campus and Athi River Campus who total to 6,547 students. The sample was selected using Cochran’s formula to arrive at 190 students. Stratified random sampling method was used in this study since it addresses the inherent heterogeneity in the study population. A structured questionnaire allowed the researcher to freely gather quantitative data from the respondents, which was analyzed using Social Packages Statistical Sciences (SPSS) version 27.0. Data was presented using descriptive statistics. The study reveals that social media influencer endorsements, recommendations, and referrals significantly influence the buying behavior of Daystar University students. Endorsements have the strongest impact, with 85% of respondents more likely to try new products and a correlation of 0.696 indicating a strong positive relationship. Referrals also show a substantial influence, with 83% of students gaining confidence in their purchases and a correlation of 0.672. While recommendations play a notable role, with 79% of students trusting influencers, the correlation is moderately strong at 0.432, suggesting other factors also contribute to their purchasing decisions. The study recommended optimizing social media usage, developing a social media marketing strategy and implementing social media institutional support. This study concludes that social media influencer endorsements, recommendations, and referrals significantly influence the buying behavior of students at Daystar University by fostering trust, brand loyalty, and purchase confidence. Influencer endorsements drive product discovery and decisionmaking, often leading students to make purchases without additional research.
To optimize these benefits, the study recommends enhancing social media usage among students, developing targeted social media marketing strategies that integrate influencers, and providing institutional support to promote responsible social media engagement. This approach will help students access product information and market opportunities more effectively and cost-efficiently