OPUS-Publikationsserver der Hochschule für Wirtschaft und Recht Berlin
Not a member yet
    2841 research outputs found

    Mainstream Market Entry Strategies for High-Tech Innovations

    No full text

    Introduction of data-driven innovation using the example of chatbot technology

    No full text
    Chatbots have seen a rapid development in recent years which is projected to continue with more wide-spread adoption in the near future. Companies can struggle not only with the immature language processing technology that form the basis of chatbot projects, but also with the implementation and integration into their existing business infrastructure. There are certain techniques and best practices in circulation that increase the chances of successfully implementing such projects, however. What a successful project plan for a chatbot can look like, if implemented with the help of an external Software-as-a-Service (SaaS) provider of a chatbot or even proprietary development of a chatbot, what the technical background looks like and what questions need to be considered especially for the introduction of a chatbot are topics this paper addresses and tries to answer using existing literature on the topic and primary research conducted with industry experts

    A German perspective on drivers of knowledge transfer from German small- and medium-sized enterprises to Chinese companies

    No full text
    This study investigates the relationship between selected internal and external factors and German small- and medium-sized enterprises’ technology transfer activities. The research features a comprehensive analysis on the relationship between different modes of foreign operations and intensity of transferred technology including a detailed review of channels, means and drivers of technology transfer. The research model is based on a sample of 164 so called ‘Hidden Champions’ from Germany and identifies a positive relationship for number of employees and firm age on the mode of operation. However, annual revenues and Research & Development intensity of the German small- and medium-sized enterprises have not been found to have a significant impact. Firms with higher firm age, are assumed to have superior international experience and are thus risk-taking with regard to entering foreign markets. Additionally, other variables such as host-country networks, a firm’s degree of product differentiation, political and business environment and host-country location of FDI are investigated. The paper concludes with a discussion about implications for decisionmakers on both sides

    The Internet makes people happier because it makes them think they’re better off - Evidence from China and Germany

    No full text
    The subjective well-being (SWB) of people increasingly concerns policymakers and economists alike. But what matters, after basic income concerns are satisfied, has sparked debates. Social comparison theory (SCT) offers an intuitive answer, which explains happiness as an outcome of comparisons to the social environment and past experiences. Examining this theory as a potential determinant of wellbeing, we discover that the advent of the Internet has led to a dramatic shift in parameters, potentially magnifying the impact of social comparisons. For a number of reasons, China and Germany serve as an ideal testing ground for the hypothesised relations: Both share a surprisingly similar SWB trajectory, but, whereas China has recently experienced a rapid expansion of Internet access, Germany already saw widespread adoption of this technology for over a decade. Therefore, looking at survey data from the China General Social Survey from 2011 to 2015, promised to yield conclusive answers about this triangular relation. Findings suggest that, first, social comparison concerns predict subjective wellbeing better than any objective measures. Second, only in China was spending more time online associated with an improved life satisfaction and better social comparison outcomes. Here, having access was more important than the frequency of use. This could imply that individuals initially gain immensely from the introduction of the Internet, in terms of social comparison outcomes, but that those effects wear off over time

    185

    full texts

    2,841

    metadata records
    Updated in last 30 days.
    OPUS-Publikationsserver der Hochschule für Wirtschaft und Recht Berlin
    Access Repository Dashboard
    Do you manage Open Research Online? Become a CORE Member to access insider analytics, issue reports and manage access to outputs from your repository in the CORE Repository Dashboard! 👇