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Strategic Service Marketing: Competing on Exemplary Service Quality and Innovation for Customer Satisfaction
Get PDFThe purpose of the paper was to carryout a thorough and critical review and analysis of the empirical literature on strategic service marketing. Also analyzed is the unique characteristics of the service industry and the fast-changing competitive marketplace. Moreover, the role of innovation in service delivery and the need for customer participation in exemplary service delivery are analyzed.
The article starts with a brief introduction and overview of the concept of service marketing and the presentation of the paper's objectives. The research methodology then follows. Next, the article outlines the associate theories that support service marketing strategies and models. A comprehensive and rigorous analysis and synthesis of the empirical literature on service marketing concepts is presented. An analysis of current trends and emerging issue is also presented. Finally, the paper discusses implications for marketing decision-makers and recommends action
Thought Leadership on the Revolutionary Developments in Organizations
Get PDFThis study investigated thought leadership concerning organizational growth strategies. Internal Thought Leaders (ITL) and External Thought Leaders (ETL) we identified in the literature to be directly related to achieving revolutionary developments in organizations (RDO). We found that ITL are better suited for setting goals, aligning resources, and fostering innovations; on the other hand, ETL were better suited to advance organizational reputation. We explicate a progressive thought leadership framework that works best to sustain organizational growth strategies. This integrative approach can impact ethical decision-making, leadership styles, operation efficiencies and return on investments if done properly. Because thought leadership influences a collective mindset among workers, we were able to make several recommendations for managers seeking to influence their organizational growth strategies
Factors Influencing Innovative Activities in Selected Enterprises
Get PDFThe article aims to analyze the factors influencing innovative activities in construction companies in Wielkopolska. As a key strategic element, innovation plays an important role in ensuring competitiveness in a dynamically developing market environment. The research was conducted on a sample of 80 companies and 5136 employees, focusing on financial outlays on innovation, technological advancement and modern material techniques. In particular, attention was paid to the relationships between these factors, the inclination to undertake innovative activities, and the influence of sociodemographic variables (gender, age, education) on the approach to innovation. The statistical analysis results showed significant correlations, confirming the importance of appropriate investments and technological resources in stimulating innovative activity. The research that was conducted emphasizes the need for further monitoring of innovation factors and adapting companies’ strategies to the changing market and technological context, which can contribute to the sustainable development of the construction sector in Poland
A Practical Exploration of Work-Family Balance
Get PDFThis paper analyzes the dimensions of work and family interrole conflicts and modified a process developed by Yavas, Babakus, and Karatepe (2008). The effects of work-family conflict (WFC), family-work conflict (FWC), and stress on intent to stay (ITS) with an organization were analyzed and tested. The paper (a) presents and tests a revised version of the work-family and family-work conflict model and provides support for associated hypotheses; (b) investigates how constructs of FWC, WFC, stress, and ITS to stay with an organization are related in keeping with the model; and (c) presents and discusses the results. Four implications for human resource development practice emerged as well as implications for theory and future research
Integrating the Stock Market Simulation Into the Core Curriculum of a Business Program: Evidence of the Impact on Learning From a Longitudinal Study
Get PDFThis study examines the impact of a multi-year stock market simulation on undergraduate business students at East Central University. We used a quasi-experimental mixed-methods approach to analyze quantitative data (simulation participation, trades, and assessment scores) and qualitative data (student reflection papers) across lower and upper-division courses. Results indicate increased engagement and knowledge, with upper-level students showing better assessment performance. While complementary investing education did not significantly affect performance, qualitative analysis revealed deeper learning beyond quantitative measures. The findings support integrating simulations throughout the curriculum to enhance business students’ financial literacy and investing competency
Self-Esteem, Self-Handicapping, and Social Desirability: A Mediational Analysis
Get PDFThis research investigates the mediational role of social desirability in the relationship between self-esteem and self-handicap. The aim is to understand the impact of the two dimensions of social desirability on the tendency to self-handicap. Using Baron and Kenny’s (1986) four-step procedure, 180 freshmen in sports science at the University of the French Antilles completed online surveys on self-esteem, social desirability, and self-handicap. Quantitative analysis shows that the self-deception dimension of social desirability is a partial mediator of this relationship, consistent with the idea that excuses and self-handicapping behaviors are not aligned with social norms
The Road to Hell Is Paved With Good Intentions: Why Regulatory Breaches Take Place
Get PDFThis study investigates the several factors which can drive professionals into non-compliance. The author has looked at these factors from an economic, game theoretic, decision-theoretic, psychological and conflict management theory point of view. The research reveals that culture, not merely in the sense of compliance culture but also in the sense of company culture, plays a pivotal role. Based on company and compliance culture, governance and the various identified factors inciting compliance or non-compliance, the author distinguishes inclusive and extractive company cultures. In inclusive company cultures, factors encouraging compliance dominate, while in extractive company cultures, this is the case for factors discouraging compliance
Valuation Considerations of Stock Based Compensation: A Case Study of Semiconductor Firms
Get PDFEquity research analysts and investors remain divided on the treatment of stock-based compensation (SBC) in firm valuation, particularly in discounted cash flow (DCF) and earnings multiples techniques. Many firms and analysts exclude SBC, viewing it as a non-cash expense, while others argue this leads to overvaluation. SBC usage is especially high in the tech sector. This study examines five large semiconductor firms, analyzing SBC levels, its treatment in adjusted earnings, and its impact on share dilution, valuation multiples, and free cash flow calculations. Findings indicate that SBC treatment significantly affects valuation, particularly within the semiconductor industry
Towards an Effective Prompting With AI Systems: The Jujitsu Framework
No full textAs Large Language Models (LLMs) become central to AI applications, prompt engineering has emerged as a critical skill for optimizing model output. However, existing prompting techniques lack a solid theoretical foundation and continue to exhibit persistent limitations, such as insufficient objectivity and inadequate awareness of training data. We present a Framework that offers a principled model for prompt engineering, aligning with both the core mechanisms of LLMs and the principles of objective communication. This framework addresses critical gaps in existing methods and provides a systematic, transferable approach to prompt design. By working with - rather than against – the LLM architecture, the framework enhances accuracy, interpretability, and versatility across domains, thereby advancing the evolving landscape of human-AI interaction
Artificial Intelligence Applications and the Impact on Banking Operations
No full textArtificial Intelligence (AI) has emerged as a powerful force in the banking and financial sectors, reshaping traditional processes and unlocking new opportunities for efficiency and inclusion. However, its adoption is not without challenges, particularly concerning ethical risks, regulatory compliance, and operational limitations. The purpose of this paper is to explore AI in banking applications and its impact on banking operations. First, a literature review examines the multifaceted role of AI in banking, exploring its applications, the ethical risks it poses, and the strategies required to ensure equitable and responsible deployment. Second, we study 39 banks and their AI applications. Third, based on our research, we develop and distribute opinion surveys to students. The survey results show that students believe most jobs eliminated due to AI will be in the lower levels of financial organizations, particularly bank tellers. While AI offers substantial benefits, its success relies on robust governance frameworks, transparent systems, and ongoing efforts to mitigate bias