Rumah Jurnal Institut Pesantren KH. Abdul Chalim
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    The Influence of Service Quality and Customer Relationship Management on Customer Loyalty with Satisfaction as an Intervening Variable at Bank Syariah Indonesia KC Southeast Aceh

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    This study aims to evaluate and analyze the influence of customer satisfaction on loyalty at Bank Syariah Indonesia (BSI) KC Southeast Aceh. This study utilizes a quantitative research methodology. The study covered all branches of Bank Syariah Indonesia (BSI) in Southeast Aceh, totaling roughly 34,754 branches. The response criteria evaluated were banks that had employed the services of Bank Syariah Indonesia (BSI) KC Southeast Aceh for at least two years. The sample size was increased to incorporate 100 responders. The study utilizes the Partial Least Square (PLS) method for data analysis, making use of the SmartPLS v software. 4.1.0 as a tool. PLS-SEM is an adapted iteration of the structural equation modeling (SEM) methodology. The data analysis methods employed in this study encompass Descriptive Analysis, Structural Equation Modeling (SEM) Analysis, and Partial Least Squares (PLS). Structural model evaluation entails the assessment of R-square (R2) and F-square (F2) values, together with the examination of indirect effects and the conduct of hypothesis testing. In addition, a SEM analysis is conducted, taking into account intervening variables. The research findings suggest that there is no discernible relationship between the quality of service provided and the loyalty of clients. CRM has little influence on client loyalty. The level of service provided significantly influences customer happiness. CRM has no discernible effect on satisfaction. client satisfaction can serve as a mediator in the connection between service quality and client loyalty. The correlation between customer relationship management (CRM) and client loyalty is unaffected by satisfaction. Satisfaction has a significant influence on customer loyalty

    The Influence of Entrepreneurship Education, Peer Influence, and Self-Efficacy on Students' Entrepreneurial Intentions

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    The intention to engage in entrepreneurship among students needs to be examined starting from now to understand students' careers after graduating from school. This research aims to analyze and identify the influence of entrepreneurship education, peer influence through self-efficacy on students' entrepreneurial intentions. The research method employs a quantitative approach with data collection through distributing questionnaires via Google Forms, measuring four variables: entrepreneurship education, peer influence, self-efficacy, and entrepreneurial intentions. The population in this research consists of students majoring in Financial Accounting at State Vocational High School 1 Surakarta, and the research sample is obtained using purposive sampling with a total of 100 students from class X1 Financial Accounting as respondents. Hypotheses are tested using the Structural Equation Model (SEM) approach based on Partial Least Square (PLS) using SmartPLS 4.0 software. This research yields results indicating that entrepreneurship education, mediated by self-efficacy, significantly influences students' entrepreneurial intentions. However, peer influence does not have a significant effect on students' entrepreneurial intentions

    The Influence of Service Quality, Products, Promotions, and Store Atmosphere on Customer Satisfaction at Café Jm 77 Rantauprapat

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    This type of research is quantitative, the place for this research is Café JM 77 Rantauprapat. Because the population in this study is unknown, the Lemeshow formula was used to determine the sample size. So, the total number of respondents in this study was 96 customers at Café JM 77 Rantauprapat. The data collection techniques used in the research were observation, documentation, and questionnaires using a Likert scale. This research uses classical assumption tests which include the data normality test, heteroscedasticity test, and multicollinearity test. Multiple linear regression analysis was tested using partial (t), simultaneous (F), and coefficient of determination tests. The partial and simultaneous research results show that the variables of service quality, product, promotion, and store atmosphere have a positive and significant effect on customer satisfaction at Café JM 77 Rantauprapat

    Price, Promotion, and Product Quality: Their Influence on Customer Satisfaction (Case Study of ‘Mie Gacoan’ in Bekasi)

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    This study aims to determine how the influence of Price, Promotion, and Product Quality affects customer satisfaction in the case study of Mie Gacoan in Bekasi. Using quantitative methods, data from this study were collected from 100 respondents. using the Likert scale model assessment as the measurement model, which is filled in by the respondent on the questionnaire to be distributed. The preparation of the questionnaire uses a Likert scale, a scale used to measure the attitudes, opinions, and perceptions of a person or group of people about social phenomena with the help of SmartPLS 4 software as a tool for analysis. The results of this study indicate that the Price variable (X1) has a significant effect on Customer Satisfaction (Y) the t-statistic result for the Price variable is 4.913 and is declared significant because the t-statistic value > 1.66 (4.913 > 1.66). Promotion (X2) variables have a significant effect on customer satisfaction (Y), t-statistic > 1.66 (5,287 > 1.66). Product Quality (X3) variables have a significant effect on customer satisfaction (Y), t-statistic > 1.66 (3,258 > 1.66). variable Price (X1). Promotion (X2), Product Quality (X3) has a significant effect on Customer Satisfaction (Y), the F-statistic for the Price, Promotion, Product Quality variable is 195.109 and is declared significant because the F-statistic value > 2.70 (195.109 > 2.70)

    The Influence of Motivation, Work Environment, and Transformational Leadership on the Performance of Operating Room Nurses

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    The purpose of this study is to determine the influence of motivation, work environment, and transformational leadership on the performance of operating room nurses. The data collection method in this study was by using questionnaires. The total number of respondents was 48 nurses at Cengkareng Hospital. This study is a census study. Data analysis method with Partial Least Squares Modeling approach. The results showed that motivation, work environment, and transformational leadership positively affect nurse performance

    The Influence of Digital Personal Branding Strategy and Supporting Political Party Reputation on the Electability of DPR-RI Legislative Candidates Mediated by Public Trust

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    This study aims to determine the effect of Digital Personal Branding Strategy and the Reputation of Supporting Political Parties on the Electability of DPR-RI Candidates, mediated by Public Trust. The research adopts a quantitative approach with an associative design to examine the relationship between the Digital Personal Branding Strategy (X1), Political Party Reputation (X2), Electability (Y), and Public Trust (Z) as a mediating variable. The purpose of this research is to develop hypotheses that can be used to predict, explain, and manage specific conditions. A quantitative approach is used to obtain numerical data from the measurement of the study's variables. The sample for this study consisted of 100 respondents who had exercised their voting rights in the election of DPR-RI candidates in Malang. The data analysis stage involves identifying the relationships between the variables under study and evaluating their influence, with a focus on the effects of the Digital Personal Branding Strategy and Political Party Reputation on Candidate Electability, as mediated by Public Trust. The results of this study provide a better understanding of the factors that influence the electability of legislative candidates, highlighting the importance of public trust and digital personal branding strategies in the political context

    The Role of Customer Brand Engagement in Mediating the Effect of Brand Expressiveness and Brand Community Identification on Brand Loyalty

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    This study aims to determine the role of Customer Brand Engagement in mediating the effect of Brand Expressiveness and Brand Community Identification on Brand Loyalty. The research used a quantitative research method by distributing questionnaires to 180 consumers in Cirebon City who used an iPhone smartphone. The quantitative data was analyzed using validity tests, reliability tests, R-square tests (R²), and hypothesis tests processed using SEM with Smart PLS 4.0 tool. The results of this study indicate that Brand Expressiveness does not have a positive and significant effect on Customer Brand Engagement. Brand Community Identification has a positive and significant effect on Customer Brand Engagement. Brand Expressiveness has a positive and significant effect on Brand Loyalty. Brand Community Identification has a positive and significant effect on Brand Loyalty. Customer Brand Engagement does not have a positive and significant effect on Brand Loyalty. Customer Brand Engagement does not mediate the effect of Brand Expressiveness on Brand Loyalty. Customer Brand Engagement also does not mediate the effect of Brand Community Identification on Brand Loyalty

    The Influence of the Use of Facebook as a Marketing Media on the Income of Muslim Traders in Sapugara Bree Village, Brang Rea District, West Sumbawa Regency

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    This research aims to evaluate the effect of using Facebook as a marketing medium on the income of Muslim traders in Sapugara Bree Village, Brang Rea District, West Sumbawa Regency. This research used quantitative methods involving 22 Muslim traders in Sapugara Bree Village. The collected data was analyzed using SPSS Version 23 statistical techniques on the Windows 10 operating program. Before using Facebook or digital marketing, traders usually offered their goods or services door to door, through local radio advertisements, through word of mouth using marketing services, brochures, and pamphlets or leaflets. The research results showed that the use of Facebook as a marketing medium had a significant positive impact on the income of Muslim traders in Sapugara Bree Village. The statistical test results show 19.7%. This research provides an important contribution to strengthening our understanding of the role of Facebook as a marketing medium in increasing the income of Muslim traders. The implication is that Muslim traders in Sapugara Bree Village need to optimize the use of Facebook as an effective marketing strategy to increase their sales and compete in the digital business era

    Analytical Study of Hadiths about Women as Source of Slander

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    The word slander is often spoken in society in everyday life, namely defamation. But in this study, the word slander in question is a trial for women and men. It is said in a hadith of the Prophet Muhammad. "I have not left behind a slander for humans which is more dangerous for men than (its slander) for women." Regarding this hadith, many people still understand it textually without looking at the content of the related hadith. Perceptions like this fall are accompanied by attitudes of blaming and defaming women. Therefore, the understanding of women's hadith as slander cannot be understood in general but must be understood by looking at the asbab al-wurud or fiqh al-hadith of the hadith. Because if you understand it just by looking at the hadith, women are indeed a dangerous source of slander for men, where a woman can be said to be slanderous if she cannot protect herself from things that are prohibited in Islam. This hadith is also considered valid. In this research, the author will discuss the analysis of the targeted hadith and what the scholars think about this hadith, which aims to increase knowledge, understanding, and insight for writers and readers in understanding hadiths, especially women, as slanderers. The method used by the author refers to the tahlili (analytical)/qualitative method in the form of library research

    The Effect of Work-Life Balance, Motivation, and Communication on Employee Job Satisfaction at PT Transkon Jaya Tbk

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    Human resource talent development is very important for a company because good human resource development can create a capability that will be a strength in running the company's business and as a tool to achieve the company's vision and mission to be better in the future. To create employees who have good abilities, companies must have a formula for developing these capabilities. One of the stimuli that can encourage this is job satisfaction. Therefore, the purpose of this study is to determine the effect of work-life balance, motivation, and communication on employee job satisfaction at PT Transkon Jaya Tbk. This study was conducted at PT Transkon Jaya Tbk, with a population of 150 using the census method with 150 respondents, this research method uses a quantitative research method. Data collection by observation and distribution of questionnaires. The data analysis tool used is Smart PLS4. The results of the study showed that the variables work-life balance, motivation, and communication have a significant effect on employee job satisfaction at PT Transkon Jaya Tbk.Pengembangan talenta sumber daya manusia sangatlah penting bagi sebuah Perusahaan karena pengembangan yang baik sumber daya manusia menjadi lebih baik dapat menciptakan sebuah kemampuan yang akan menjadi kekuatan dalam menjalankan bisnis Perusahaan dan sebagai alat untuk pencapaian visi dan misi Perusahaan agar lebih baik kedepannya. Dalam rangka menciptakan karyawan yang memiliki kemampuan yang baik perushaan wajib memiliki sebuah formula dalam pengembangan kemampuan tersebut. salah satu stimulasi yang dapat mendorong hal tersebut yakni kepuasan kerja. Maka dari itu adapun tujuan penelitian ini untuk mengetahui pengaruh work-life balance, motivasi dan komunikasi terhadap kepuasan kerja karyawan PT Transkon Jaya Tbk. Penelitian ini dilaksanakan di PT Transkon Jaya Tbk, dengan jumlah pupulasi sebanyak 150 dengan menggunkan metode sensus dengan responden sebanyak 150 orang, metode penelitian ini menggunakan metode penelitian kuantitatif. Pengumpulan data dengan cara observasi dan penyebaran kuesioner. Alat analisis data yang digunakan adalah Smart PLS4. Hasil penelitian menunjukkan bahwa variabel work-life balance, motivasi dan komunikasi berpengaruh secara signifikan terhadap kepuasan kerja karyawan PT Transkon Jaya Tbk

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    Rumah Jurnal Institut Pesantren KH. Abdul Chalim
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