352 research outputs found
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HUBUNGAN PENGUASAAN MATERI KULIAH "ENTREPRENEURSHIP" TERHADAP ENTREPRENEUR YANG SUKSES PADA MAHASISWA UNIVERSITAS BUNDA MULIA
No full textPenelitian ini bertujuan untuk mengetahui hubungan penguasaan materi mata kuliah Entrepreneurship dengan jiwa entrepreneur yang sukses pada mahasiswa Universitas Bunda Mulia. Mata kuliah Entrepreneurship ini merupakan salah satu mata kuliah yang sedang berkembang dan telah dipelajari oleh seluruh program studi yang ada di Universitas Bunda Mulia. Untuk mengetahui hubungan penguasaan materi mata kuliah Entrepreneurship dengan jiwa entrepreneur yang sukses, penulis melakukan penelitian kuantitatif. Data dihimpun dari studi kepustakaan dan pengambilan kuesioner dengan mengambil 186 responden dari seluruh mahasiswa aktif Universitas Bunda Mulia yang telah mengikuti mata kuliah Entrepreneurship. Data yang didapat lalu diolah dan dianalisa kembali oleh penulis.\ud
Dari data yang berhasil dikumpulkan penulis, diperoleh hasil bahwa mayoritas responden menguasai materi mata kuliah Entrepreneurship dan memiliki jiwa Entrepreneur yang sukses serta hubungan penguasaan materi mata kuliah Entrepreneurship dengan jiwa Entrepreneur yang sukses memiliki hubungan positif dan hubungan signifikan yang lemah.\ud
Dari hasil penelitian ini, penulis memberikan beberapa saran yang dapat digunakan sebagai rekomendasi dalam pengembangan mata kuliah Entrepreneurship, antara lain adalah penekanan yang lebih baik pada materi mengenai modal dan pengambilan resiko, mempertahankan factor-faktor dalam penyampaian bisnis dan peningkatan prestasi bisnis yang sudah baik, memberikan tambahan dalam bentuk praktek, seminar dan pengembangan pada kurikulim Entrepreneurship. \u
PENGARUH BRAND IMAGE DAN KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN
No full textIn a very competitive airline business nowadays, brand image can often be used as a strategy to achieve customer satisfaction and to maintain customer loyalty toward the company. This research is conducted in a domestic airline in Indonesia. The result shows that brand image is a very influential factor in determining customer satisfaction and loyalty. Moreover, it was also found that customer satisfaction is crucial in influencing customer loyalty
PENGARUH KOMUNITAS, FITUR, DAN PERSEPSI KONSUMEN TENTANG HARGA PRODUK TERHADAP PENNGKATAN PENGGUNAAN TELEPON GENGGAM BLACKBERRY
No full textAt this time we can say that humans can hardly be seperated from the dependence of mobile phone. With the growth of technology, especially information technology and telecommunications, mobile phoes have changed from the inital perception which was originally considered as a luxury device into an absolute necessity, especially in big cicites, with different brands and type and prices vary from hundreds of thousands to tens of millions.\ud
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The research data was collected with and online questionnaire to deploy Blackberry users who are members of social networking UBM Fans on Facebook. Base on the results or partial regression decision of the Blackberry mobile phones users, and the results of the regression test as a whole is known than 57% decision variation can be explained by variations in the three independent variables studied, while 43% the rest influenced by other factors not included in this study
ANALISIS PROGRAM KAMPANYE PUBLIC RELATIONS DALAM RANGKA KONSERVASI TERUMBU KARANG
No full textIndonesia as the centre of biodiversity, especially in coral reefs, still exploit irresponsibly on coral reefs. Awareness and understanding of ecosystem, benefit, and impacts from damaged coral reefs is very low. The analysis data method in this research uses “Four Steps of Strategic Planning Public Relations” with the aim to find out and get a depth good result regarding the Public Awareness Program of The Indonesian Coral Reef Foundation. The result through this research has founded where the activities of Public Awareness Program has been executed based on The Indonesian Coral Reef Foundation vision, mission, and values. The effective communication strategies have been implemented such as active campaign socialization especially to its stakeholders and public in general. The conclusion based on the executed analyses in the research shows that the Public Awareness program is a Public Relations campaign strategy that show responsibility and commitment in every of its activities. According to The Indonesian Coral Reef Foundation, the result of this program also has positive responses in order to speak-out conservation message and manage sustainable resources
ANALISA WAKTU TUNGGU DI LAYANAN ADMINISTRASI AKADEMIK UNIVERSITAS BUNDA MULIA DENGAN METODE SIMULASI
No full textAcademic Administration service management continues to be a major challenge for many Universities or school organizations as Universities are required to provide more services with less resources. Especially in information intense environment, short response times for service are essential to avoid disruptions to University’s day to day activities or Academic AdministrationService’s facilities.\ud
The technique of simulation consists of taking random samples from the probability distribution which represent the real world system. In the case of queues, instead of the normal distribution, the usage of a uniform distribution or a random distribution may also be appropriate for solving the problem\ud
In this research the effects of dependent departure interval on waiting times are examined for a one station queuing system. These inter arrival times are compared to a computer simulated service times. Significant differences in service times are found due to the mean and variance of the service times.\ud
The purpose of this research is to propose a new dynamic-server queuing model to increase system efficiency and customer satisfaction compared with the current practice. This research work and proposedsimulation model willsurely invite the development and creation of algorithm model for multi –server, queue syste
ANALISIS PENGUASAAN KATA "BU" DAN "MEI" MAHASISWA ANGKATAN 2006-2008 JURUSAN BAHASA DAN BUDAYA CHINA UNIVERSITAS BUNDA MULIA JAKARTA
No full textThe negative adverb “Bu” dan “Mei” in original Language Chinese have significant differences. Especially when they express tense, but in Indonesia they have no differences. The significant differences between “Bu” and “Mei” makes Chinese, leaners, especially in Indonesia confusion in the use of them in sentences. Authors interestedin conduction research to determine how far the student Bunda Mulia Universy majoring Chinese Language and culture understanding the means and the usages of “Bu” and “Mei” and the trend of student’s mistakes in communicating this two words. Data were collected through tests questionair, observations (students’ homework) and library research. The conclution is thestudents overall has good understanding in the means and the usages of the negative adverb “Bu” and “Mei”, they just often make mistake in some usages
MOTIVASI MENGIKUTI PERKULIAHAN MAHASISWA UNIVERSITAS BUNDA MULIA JAKARTA DITINJAU DARI PERSEPSI TERHADAP KINERJA MENGAJAR DOSEN
No full textUniversity Students have more self responsibility for their own learning process. However, a lot of people thought that student perception toward lectures teaching also had significant contribution for university student learning motivation.\ud
To explain this at UBM Jakarta, a croos sectional research was conducted using quantitative approach. Subjects were 350 UBM students from 10 departement, that taken with incidental sampling technique.\ud
This research result showed there was significant relation between learning motivation and lectures teaching in the class at Bunda Mulia University. Lecture teaching give (sumbangan effective) 26,9 % and 73,1 % there another factor that have influence to learning motivation, including self-concept, parenting style, demograf, and peer group.\u
ANALISIS STRUKTUR MODAL YANG OPTIMAL PADA PT TELEKOMUNIKASI INDONESIA, Tbk PERIODE 2004-2008\ud
No full textCapital structure is one of the most important elements in a company. Decision-making errors in the capital structure may cause a very big impact and it can force the company into bankruptcy. Therefore, in order to continue operating, a company should have an optimal capital structure. Optimal capital structure is achieved at the lowest cost level and the highest level of return on equity.The research objective is to measure the financial performance of PT Telekomunikasi Indonesia, Tbk by analyzing the composition of capital structure, WACC, ROE, and whether the capital structure by the years 2004-2008 were optimal or not..From the results of the research, the capital structure of PT Telekomunikasi Indonesia, Tbk during the years 2004-2008 showed an optimal capital structure. This result can be seen as the ROE produced by the company is bigger compared to Weighted Average Cost of Capital (WACC) for each perio
\ud PERILAKU KONSUMEN DALAM PENGAMBILAN KEPUTUSAN STUDI DI JURUSAN MANAJEMEN UNIVERSITAS BUNDA MULIA, JAKARTA\ud
No full textUniversities need to analyze about consumer’s behaviour in doing studying decision because consumer are the buyers and who have the income to buy the products. There are some factors that affect consumer behaviour such as cultural factors, social factors, personal factors, and psychological factors. This research only search about social factors and personal factors, which one of the two factors really affect the decision about the major and university to study at Bunda Mulia University, Jakarta. This research used questionnaire as tools to gather the information needed and then the researcher analyze it by using SPSS ver.17.0. The conclusion of the research is that most of the consumer do the decision because of personal factors and not because of social factor
APLIKASI BIOMETRIK WAJAH MENGGUNAKAN WEBCAM
Get PDFEmployee’s attendance in a company determines their loyalty and discipline in working, as well as their productivity. The implementation of Employee’s Attendance Program in a company is intended so that the employee’s attendance can be easily and effectively recapped. The use of Biometric Application Method from a webcam, which includes image alteration into grayscale images, changes the image size from 80 x 80 pixels into image.bmp. Imaging program using the webcam requires three (3) conditions; lighting, facial posture, and the distance of an image from the webca