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    KOMPOSISI MUSIK DISAUIK TINGKAH, METODE PENDEKATAN TRADISI KESENIAN CENANG TIGO KENAGARIAN KINALI

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    Kesenian cenang tigo adalah tradisi masyarakat kampung Aia Maruok, Nagari Kinali, Kabupaten Pasaman Barat. Metode yang digunakan dalan menciptakan musik komposisi karya Disauik Tingkah adalah pendekatan tradisi dengan intrumen canang, talempong, gandang katindiak, gandang tambua, gong, kecapi Payakumbuh, saluang, accordion. Tujuaan menciptakan karya ini adalah Menciptakan komposisi musik karawitan yang bersumber dari pola permainan manciek dan manduo dari kesenian cenang tigo, dan sebagai bentuk mengekspresikan diri, dalam bentuk kreativitas penciptaan musik karawitan. Cenang tigo menjadi sumber dalam penggarapan komposisi musik baru, yang memiliki pola permainan seprti pada pola manciek dangan manduo yang saling bersaut-sautan dan mancarak ini memiliki keunikan karena permainan yang bersifat bebas dan tidak terikat pada permainan manciek dan manduo tetapi masih dalam tempo yang sama. Cenang tigo terbagi atas tiga nada yaitu nada C, D, dan F. Manciek adalah permainan yang memiliki pola permainan dasar tetapi terdapat semacam pola paningkah yang disebut pola manigo (pola tiga). Manduo adalah permainan yang dimain sama seperti manciek tetapi tidak memakai pola minigo (pola tiga). Sedangkan mancarak adalah permainan pola peningkah antara permainan pola manciek dengan pola manduo. Kata Kunci: Canang Tigo; manciek; manduo; mancara

    Organologi Dan Kegunaan Tifa Pada Masyarakat Kabupaten Kepulauan Sula Maluku Utara

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    This research aims to describe the organ structure and uses of Tifa music in the Sula Islands Regency, North Maluku Province. The method used is descriptive qualitative method with data collection techniques using interviews with cultural actors in the Sula Islands, direct observation in Waihama village, documentation with Tifa makers or players and literature study. The results showed that Tifa music in the Sula Islands Regency has an organ structure including: the surface of the Tifa is made of goat skin. Tifa body that uses gufasa wood with a height of 44 cm, upper diameter 35 cm and lower diameter 33 cm. Tifa holes consisting of lower Tifa holes with a diameter of 33 cm and side Tifa holes with a diameter of 5 cm. Rattan Ring 1, Rattan Ring 2. The string or string used is number 210. Tifa wedge in the form of a small piece of gufasa wood like a blunt arrowhead. Tifa beater made of rattan with a length of 40 cm. Tifa music has various uses in the Sula Islands community, including: in traditional events used in weddings and welcoming guests, the sound of Tifa is considered sacred and has spiritual power. Entertainment is used to entertain the community when working together to prepare for celebrations. Education is used as a learning medium to introduce history, customs, culture and how to play Tifa. Therapy is used to help calm the mind, reduce stress, and improve motor coordination. Economy provides income for Tifa players and makers and supports the sustainability of cultural activities. Cultural identity is used as a symbol of strong cultural identity, reflecting the pride of the people of the Sula Islands Regency in their cultural heritage

    ANALISIS KEGAGALAN IMPLEMENTASI STRATEGI CAUSE MARKETING GOKANA DI INSTAGRAM PADA ERA KRISIS PANDEMI COVID-19

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    Dalam era pemasaran modern, strategi cause marketing yang menggabungkan program pemasaran komersial dengan isu sosial menjadi penting bagi merek dagang untuk membangun koneksi emosional dengan pelanggan, khususnya selama krisis global pandemi Covid-19. Penelitian ini mengkaji kegagalan implementasi strategi kampanye cause marketing serupa terhadap fenomena kampanye cause marketing Burger King yang dilakukan oleh Gokana di Indonesia.Analisis yang dilakukan melalui pendekatan deskriptif kualitatif dengan fokus pada copywriting serta aspek desain komunikasi visual lainnya. Temuan menunjukkan bahwa kampanye pemasaran yang tidak tulus hanya dianggap mengejar keuntungan komersial semata dapat memicu reaksi skeptis dan tanggapan negatif dari publik.Meskipun Gokana mengalami peningkatan dalam jumlah pengikut dan unggahan di media sosial, engagement rate yang mencerminkan kualitas interaksi audiens tidak menunjukkan peningkatan yang sama. Hal ini menandakan bahwa strategi cause marketing Gokana tidak berhasil membangun koneksi emosional yang kuat dengan audiens. Dengan demikian implementasi strategi cause marketing yang atraktif harus mengedepankan prinsip tanpa pamrih dan dampak positif nyata terhadap isu sosial yang diangkat, bukan semata-mata untuk keuntungan komersial.

    KREASI MOTIF KUCIANG LALOK PADA TAS WANITA

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    The kuciang lalok motif is one of the motifs found in the Rumah Gadang which is placed in the singok part of the Rumah Gadang. The kuciang lalok motif was created by taking part of the kuciang lalok motif and arranging it in a regular plane pattern. The method for creating works goes through three stages. The stages are exploration, design and realization. The exploration stage is looking for reference ideas directly or through literature study, the design stage is pouring ideas into several sketches. Then, the sketches are selected and made into a design, and the design chosen is realized into a work using felt inlay and sewing techniques. The form of realized leather women's bags are handbags, sling bags, shoulder bags and backpacks

    ANALISIS PACING DALAM MEMBENTUK SUSPENSE PADA FILM JOKER KARYA TODD PHILLIPS

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    The Joker movie shows the journey of Arthur Fleck as he slowly turns into the Joker. The researched aspect of this movie is the editing aspect with a focus on pacing techniques in shaping one of the dramatic elements, suspense. This research uses a qualitative method that is presented descriptively based on theories that contain pacing and dramatics.The results of this research prove that pacing has an important role in shaping the dramatic elements of suspense, by withholding information through cutting with three methods, which are: rate of cutting, rate of change or movement within a shot, and rate of overall change. The dramatic pattern of suspense in the Joker movie has three stages, which are before, during, and after, which are related to each other in shaping the dramatic elements of suspense

    Blues Of Sampelong

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    AbstrakKomposisi musik Blues of Sampelong adalah komposisi musik yang berangkat dari unsur musikal musik tradisional Minangkabau yaitu Sampelong. Unsur musik yang utamanya nada, dipadukan dengan gaya musik blues. Untuk mewujudkan itu, metode komposisi yang digunakan pada penggarapan musik ini adalah merujuk pada apa yang dikemukakan olah Alma M. Hawkins. Metodenya terdiri dari tiga tahap yaitu, tahap eksplorasi, tahap eksperimen dan tahap pembentukan. Tujuan dari penggarapan komposisi musik dengan metode ini adalah terciptanya kombinasi rasa baru suatu komposisi musik untuk orkestra atas paduan kesenian tradisional Minangkabau yaitu Sapelong dengan gaya musik blues. Hasil dari komposisi musik diberi judul  Blues of Sampelong, di dalam komposisi bentuk musik tiga bagian ini, dengan berbaurnya rasa dari nada-nada sampelong dengan gaya blues memberikan nuansa baru yang unik untuk Orkestra

    The Teaching of The Song Zapin Imam Berempat in The Form of a Mixed Ensemble In High School 1 Pinggir

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    Learning Zapin Imam Berempat in the form of a mixed ensemble in high school N 1 Pinggir. The song is orchestrated using four kinds of instruments, piano, ballet, guitar, and kajon. This research uses the Action Reseach method. In data collection using the Kemmis and Mc Taggart models of a spiral model in which there are Cycles 1 and Cycles II, when the problem is not solved then proceed to the next cycle until the problem has been solved. This research is done through phases, planning, action, observation, and reflection in each cycle. The results of this study show that the pupils in receiving learning are happy. I'm so excited, because this song of Zapin Imam Berempat is easy to accept by pupils. The students gained musical knowledge in particular in the form of an ensemble, so that the students were able to present Zapin Imam Berempat songs in an ensemble form in front of the audience

    The Ornamentation of Single Wooden Chairs in Jepara From The 17th to The 20th Century

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    The ornamentation of single chairs is a crucial aspect in furniture design, contributing to the aesthetic value and beauty. This qualitative descriptive study utilized fieldwork data collection methods to delve into the chair ornamentation in Jepara, a coastal area in Central Java renowned for its carved furniture industry. This industry reaches all societal layers, from the low to the high income groups. The study identified a design revolution that shifted the focus of chair decoration from mere ornaments to form and function. Specifically, the ornamentation in the design of single wooden chairs in Jepara includes two main motifs: flora and fauna, as well as geometric. The study also explores how innovation in the ornamentation of Jepara's single chairs contributes to the competitiveness in local and international markets, highlighting the importance of design in the furniture industry. Furthermore, this research reveals the impact of the interaction between Jepara's carving art traditions and modern design trends, creating a unique synergy that enriches both cultural heritage and contemporary aesthetics. This analysis uncovers how each chair style with its respective ornamentation reflects the distinctive cultural and social background of the region

    Analysis of The Choreography of Kenes Ghandes Dance At Kinanti Sekar Art Studio

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    This study aims to read and recognize the 'Kenes Gandhes' dance work, a dance that depicts the agility and grace of Javanese women. It is developed from various dances found in several regions of the Special Region of Yogyakarta, choosing creative dance movements as its form. Kenes Gandhes dance, accompanied by vibrant music, is neatly packaged by its choreographer by combining elements and movements of Tradition and developing them into a new creative dance work. The choreographer and creator of Kenes Gandhes, Kinanti Sekar Rahina, categorizes Kenes Gandhes as a dance for children aged 13 to 21 years, after observing children at Kinanti Sekar Art Studio (SSKS) who show sufficient agility and energy in this age range. This dance can be performed by either a solo female dancer or a group, wearing yellow brocade costumes with short sleeves and batik skirts with the wahyu tumurun motif. This study uses a choreography approach proposed by Y. Sumandiyo Hadi, covering aspects of form, technique, and content, with basic elements consisting of movement, space, and time. The design of floor patterns, motion motifs, musical accompaniment, and choreography elements are structured into the choreographic form of Kenes Ghandes. This dance is expected to become one of the dance works that can develop in the general community to encourage ongoing love for culture. Additionally, this study seeks to explore the cultural values contained in the Kenes Gandhes dance to enrich the repertoire of dance art in Indonesia. This work is also expected to enhance public appreciation of local cultural richness and encourage the younger generation to preserve the nation's cultural heritage

    Tari Sikambang Dalam Konteks Seni Pertunjukan: Gender Dan Semiotika

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    Penelitian ini bertujuan untuk membahas tari Sikambangdalam konteks Seni Pertunjukan pada masyarakat Kambang Kecamatan Lengayang Kabupaten Pesisir Selatan dalam kajian Analisis Gender dan Semiotika. Penelitian ini adalah penelitian kualitatif yang bersifat deskriptif analisis yaitu seluruh data yang didapat baik data tertulis, maupun data dilapangan, di deskripsikan kemudian dianalisis sesuai permasalahan peneliti yang diajukan. Teori yang digunakan adalah teori Gender yang dikemukakan Gayle Rubin danteori Semiotika oleh Ferdinand De Sausure. Gender dalam tari Sikambangyaitu penari laki-laki yang berperan sebagai perempuan dalam pertunjukan tari Sikambangdalam pesta  perkawinan dari sudut pandang Gayle Rubin. Hal ini terlihat dari busana yang digunakan oleh penari. Tari Sikambang  ditarikan oleh dua orang penari laki-laki yang berperan sebagai ayah dan ibu. Busana yang digunakan oleh penari yang berperan sebagai ibu adalah baju kebaya, rok dari kain panjang, dan tutup kepala (jilbab), sedangkan penari yang berperan sebagai ayah adalah baju koko, celana panjang dan peci hitam, walaupun demikian karakter gerak yang dihasilkan oleh penari yang berperan sebagai perempuan tetap terlihat Maskulin, sebagaimana Kodratnya sebagai laki-laki. Begitu juga dengan struktur gerak yang terdapat dalam tari Sikambang yang memiliki makna dalam kehidupan

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