Management Journal for Advanced Research
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Determinants of Tourist Satisfaction: The Mediating Role of Perceived Value Using Structural Equation Modeling
Tourism plays a pivotal role in regional development by fostering economic growth, cultural exchange, and employment opportunities. This study investigates the determinants of tourist satisfaction in West Bengal, India, with a particular focus on the mediating role of perceived value. Drawing upon established constructs—Destination Attractiveness, Infrastructure, Cultural Heritage, Safety, and Service Quality—the research applies Structural Equation Modeling (SEM) to analyse survey data collected from 450 tourists in Darjeeling. Results reveal that all five destination attributes significantly influence perceived value, which in turn mediates their effects on tourist satisfaction. Destination Attractiveness and Service Quality emerged as the strongest predictors, while Safety and Infrastructure also contributed directly to satisfaction outcomes. The model explains 65.3% of the variance in tourist satisfaction, underscoring its robustness and practical relevance. Findings highlight the need for strategic investment in infrastructure, safety measures, and cultural programming to enhance perceived value and foster repeat visitation. This research contributes to tourism management literature by providing empirical evidence from an emerging destination context and offering actionable insights for policymakers and destination managers
The Development of Tourism in India: Emerging Trends and Future Prospects
The tourism sector in India stands as a pivotal component of the national economy, making substantial contributions to Gross Domestic Product (GDP), employment generation, foreign exchange earnings, and the development of crucial infrastructure and helps the economy boost up. Tourism is one of the most important revenue-earning industries in the Indian economy. This research paper aims to find out the emerging trends of tourism development and the future roadmap of tourism in India
Green HRM Practices: Exploring Awareness and Adoption across Demographic Groups
Green Human Resource Management (Green HRM) refers to the integration of eco-friendly practices and policies within human resource management to enhance organizational sustainability. It incorporated environmental considerations into key HR functions, such as recruitment, training, performance evaluation, and employee engagement. Green HRM initiatives aimed to reduce paper usage, conserve energy, minimize waste, and cultivate a workplace culture that prioritized sustainability. This study primarily focused on evaluating the awareness and adoption levels of Green HRM practices among individuals with varying demographic characteristics, including age, gender, and education. Data were collected using a primary survey method, and correlation and regression analyses were conducted using SPSS to derive insights. The findings revealed that individuals with higher educational qualifications tended to adopt Green HRM practices but often lacked awareness of the concept. Conversely, individuals within the primary age group demonstrated both awareness and adoption of these practices
Financing Constraints of Microenterprises (MES) in North-Eastern Nigeria: The Prospect of Islamic Microfinance
Micro Enterprises (MEs) occupy a central place in the economies of both developed and developing nations. Micro Enterprises are business with fewer than ten (10) employees. These enterprises have fundamental roles in the development of any economy. In addition, they make-up the vast majority of enterprises (between 70% and 95%) around the globe. Despite the importance and contributions of MEs to the economic growth of Nigeria, many constraints affects their development and the most formidable of these constraints is the lack of access to finance. However, the emergence of Islamic microfinance in the Nigeria is a positive innovation in the economy. Adoption of Islamic microfinance would significantly address the financing constraints faced by micro enterprises in the region. It is against this background that this study examined the financing constraints faced by micro enterprises in the north-eastern region and assess how Islamic microfinance can improve MEs access to finance. A structured questionnaire was used to collect data from microenterprises in two (2) states of the north-east region, namely, Gombe and Yobe states, respectively. Multiple sampling techniques were used to identify respondents in six (6) local government areas (3 from each state), including, Gombe, Akko, Funekaye, Potiskum, Bade and Damaturu LGAs. Out of the 440 copies of questionnaires administered, 426 were usable. The results of descriptive analysis revealed that microenterprises may eventually succeed in accessing external financing, but they might encounter difficulties in the process of obtaining these loans. The challenges MEs often face in accessing external funds include: religious prohibition, high interest rate, strict documentation requirement, high collateral, short loan duration, insufficient amount of loan, and complexity of loan application and procedure. The result also showed that Islamic Microfinance have high prospect in enhancing ME access to finance and majority of ME owners are willing to patronize the Islamic microfinance if offered
Consumer Awareness and Adoption of One-Trip Travel Insurance: A Comparison among Generation X, Millennials and Generation Z
This research explores the awareness and adoption of one-trip insurance among different generational groups, namely Gen X, Gen Z, and Millennials. Utilizing a qualitative research design with purposive sampling and interview method of data collection, the study involved 24 participants, with eight individuals representing each generation. The findings of this study conclude that in-trip insurance is not a popular choice of security among most of the sample due to lack of awareness about the specific policy and insurance in general. Other barriers include cost, distrust in the system and utility of the insurance and false optimism.
The significance of the study arises from the observed lack of awareness and the presence of negligence and false optimism among individuals regarding insurance options.
Strategic Decision-Making Support Using Large Language Models (LLMs)
This paper investigates the role of Large Language Models (LLMs) in enhancing strategic decision-making within complex business environments. As organizations grapple with increasing data complexity and volatility, traditional decision-making methods often fall short. LLMs, as advanced AI tools, offer the ability to analyze vast amounts of both structured and unstructured data, generate predictive insights, and support real-time scenario planning. Through a detailed case study of a multinational retail corporation, the paper illustrates how LLMs can improve business forecasting, facilitate dynamic scenario planning, and provide real-time decision support. The implementation of LLMs in the case study led to more accurate forecasts, better risk management, and a more agile strategic response, ultimately strengthening the organization’s competitive position. The findings underscore the potential of LLMs to serve as critical components of decision support systems, offering significant advantages in navigating today’s rapidly changing business landscapes
A Critical Evaluation of Digital Banking in India
As we known banking is the business activity of accepting and safeguarding money owned by other individuals and entities, and then lending out this money in order to earn a profit. There are different types of banking system adopted in Indian banking like: retail banking, corporate banking, investment banking, private banking, digital banking etc. Here we focus on digital banking where as we are used technology in banking sector. Online banking and mobile banking services are main example of digital banking in India. Digital banking refers to the provision of banking services through digital channels such as: online banking, mobile banking apps, social media, SMS and USSD, digital wallets etc
Sustainable Sugarcane Production: Role of Policy and Legislation in the Context of India
This research paper offers a comprehensive analysis of the impact of policy and legislation on the promotion of sugarcane production in India. It thoroughly examines various Acts, Orders, and policies from 1932 to 2020, including the Essential Commodities Act, Sugar Control Order, and Biofuel policy etc. The study evaluates the effectiveness of these policies in ensuring the efficient use of resources in sugarcane cultivation and addresses the sustainability of the sugarcane sector, as well as the socio-economic improvements brought about by regulatory implementation in the sugar industry. It also discusses the challenges in balancing environmental, economic, and social factors within the sugarcane industry and provides policy recommendations aimed at enhancing it, such as integrating policy frameworks, supporting farmers, and offering incentives for sugar mills. This paper concludes that the legislation framed for the welfare of the sugar industry has helped this sector to grow tremendously in terms of production, productivity, and trade. It has also contributed to generating significant employment in the economy. The paper sheds light on previous literature and supports the view that such regulations have affected the free play of the sugar market and, in turn, its overallperformance
Microfinance and Women Empowerment- A Case Study on Rural West Bengal
Does microfinance help in women empowerment? Does women empowerment result in higher recovery rate of loans and better utilization of borrowed money in further income generating activities? We conducted primary survey on 130 women belonging to different socio economic background residing at Medinipur and South 24 Parganas of West Bengal, India. Our study suggests that access to microfinance through self help groups leads to women empowerment which in turn lead to successful recovery of loans and utilization of borrowed money
An Examination of the Impediments to Profitability of Smallholder Dairy Farmers in Palabana Dairy Cooperative
Smallholder dairy farming holds critical importance in most developing economies, Zambia included, as it contributes significantly to livelihoods through food security, income, and employment opportunities. The research aimed to identify and examine the factors constraining the profitability of smallholder dairy farm operations in Palabana dairy cooperative. The study used the mixed method approach and the two-stage sampling procedure which included purposive sampling procedure and simple random sampling to collect data by utilizing closed and open-ended questionnaires from 73 smallholder dairy farmers. The data was analyzed using descriptive statistics and regression methods. The majority of the smallholder dairy farmers were males (67.1%), possessed tertiary education (79.5%) with vast dairy farming experience of 16 years and above (39.7%), and had an age distribution of 36-50 years skewed towards the middle-aged to elderly (46.6%). Slightly above half of the respondents (56.2%) practiced livestock farming only, and the majority (60.3%) boasted of having attended livestock training. The study revealed that socio-economic factors, production costs and production methods had a significant impact (p = .001) on the profitability of the dairy farming business and they explained 61.2% of the change in dairy farming profitability. Using the Likert scale measurement, the key constraints to dairy farming profitability identified under socio-economic factors (p = .023) included; not enough grazing land, lack of access to credit facilities and nonparticipation in milk price determination. The constraints under production costs (p = .000) were the high cost of feed, the cost of breeding (artificial insemination) and the cost of disease prevention and control. For the items under Production methods (p = .031), the key challenges identified with high ratings included low knowledge of best husbandry practices and poor breeding methods. Based on the findings of the study, the research strongly recommends that farmers lease nearby farmlands to deal with the shortage of grazing land, Government and financial institutions to come up with various credit packages with reduced interest rates tailored for smallholder dairy farmers, smallholder dairy farmers to form organized unions to enable them bargain for better milk prices, the cooperative to organize targeted training and capacity building programs where demonstration farms will be established to showcase the best husbandry practices and farmers to engage more in mixed farming methods which will enable them grow own fodder thus reduce feed expense