International Journal of Business Ecosystem & Strategy (2687-2293)
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E-commerce ecosystem: Fundamental concepts, business models and cybersecurity issue
Get PDFRecent developments in communication and internet technologies have broader effects on supply chain activities. These developments made it mandatory to adopt technological changes and innovations in our existing understanding of electronic commerce activities. This study aims to develop a critical approach to the e-commerce ecosystem with fundamental concepts, business models, and security issues. This paper suggests companies ways of coping with adopting e-commerce activities, business models, and security issues
Digital business strategies and competitive superiority
Get PDFToday, where competition among sectors is more intense and harder than ever, enterprises have started to implement innovations in their strategies. These new strategy moves are mainly on technology, informatics and software. The companies have focused on their investments in social network advertising in order to keep themselves at the forefront and increase their profit rates. In this article, it has been determined that businesses can develop their competitive advantage by creating new strategies in a digital environment
An insight into R&D in emerging countries and prominent concepts within the literature
Get PDFMultinational companies (MNCs) show an apparent tendency toward research and development (R&D) for the last three decades. Many kinds of research have recently focused on R&D in emerging countries (ECs) to reveal the differences from R&D in developed countries. This paper presents a literature review consisting of 23 articles from 2004-2019 on R&D in emerging markets. By conducting content analysis, it has been analyzed their prominent concepts and results. According to the research focus, the articles examined have been classified into five main groups – internationalization of R&D, R&D activities, R&D investments, technology-based R&D, R&D offshoring – along with articles that cannot be grouped. The main purpose of this study is to determine the current tendency of R&D in emerging markets. Thus, it provides to understand in which position R&D has in emerging markets, and under which circumstances it is successful. Furthermore, practitioners can benefit from the results of the presented study. The systematic evaluation of the findings contributes to the formation of a general view for future research
Burnout syndrome of airline crews during crisis and Covid 19 in the world and Turkey
Get PDFAirline employees also carry the risk of losing their jobs in times of crisis that closely affect the aviation industry. Therefore, it is important to investigate the burnout syndrome experienced by airline workers in times of crisis. This study aims to evaluate the burnout syndrome of airlines. Findings show that airline flight crews who experienced high levels of burnout syndrome during normal periods experienced less burnout syndrome during crisis periods. It is understood that the reason for this situation is that they cling to their jobs more tightly against the risk of losing their jobs
Analysing organisational culture and social behaviour patterns: An exploratory case study
Get PDFThe present study aims to propose a model suitable for Turkish organizational culture using observations, a qualitative research method. The reason behind this is that observation is frequently used in ethnographic studies, i.e. studies analyzing culture. An ethnographic study revealed the foundation of the organizational culture of the observed ABC firm. These factors can be listed as fear, fear-driven paternalism, pressure, silence, intimidation, ennui, insensitivity, and apathy and gossiping. It is possible to say that an abusive level of productivity is aimed at the organization and an authoritarian understanding of management
Exploring the development of medical tourism industry in Southeast Asia region
Get PDFMedical tourism is a global phenomenon in many parts of the world. It features an activity where individuals travel from home country to the host country to seek or receive medical healthcare. Being the third largest sector, medical tourism has a significant contribution towards economic development in the Southeast Asia (SEA) region. However, the literature review depicts a scarcity of research on niche areas among the top player in this region. This study aims to explore the development of the medical tourism industry in the SEA region. An in-depth interview with stakeholders and private hospitals were conducted and analyzed using thematic analysis coupled with document analysis from various secondary data. Four SEA regions were chosen namely Malaysia, Indonesia, Thailand, and Singapore which offer specific niche markets to promote the medical tourism industry. Interestingly, these countries are complementing and not competing with each other in the same industry. This study is vital in enriching the literature in the field of medical tourism in showcasing the niche market of medical tourism in the SEA region. This study also contributes greatly to comparative analysis between these countries in the medical tourism sector.
A critical approach to technology-based risks in blockchain system
Get PDFThe blockchain technology has given a new shape to the world and disrupted a wide variety of technology-based industries. The disruptive characteristics of blockchain technology have molded the way of doing things. Since the importance of blockchain technology in business and social environment is increasing day by day, this study aimed to underline risks of blockchain technology within the network. Two strategies were made to infer the technology-based risk in the blockchain ecosystem. First, the study examined to find the technology-based risk at the point where a user executes the transaction from his/her computer ‘Node’. Second, this study attempts to figure out the security concerns within the web of the blockchain. After assessment of benefits and risks of this technology, this study concluded with the findings that blockchain is very much secure and trustable system which provides peer-to-peer transactions without needing any trusted third party, besides, once the information of the transaction is recorded, the system stores multiple copies of it, so there is no chance to change or delete it from the system. In the case of negligence, there is a possibility of forgery at the node, but numerous software has been developed for protecting the computer. The approach of the study is grounded in the literature review of journal articles, reports, and conference proceedings from authenticated sources via content analysis of the keywords such as blockchain, security, trust, technology-based risks. Blockchain technology is not associated with finance but it has high usage in other areas like health, education, supply chain, the music industry and many more to explore
Examining the effects of green marketing on brand and corporate image
Get PDFConsumers highly value environmentally-conscious companies in today\u27s world. These businesses announce their environmental awareness through various marketing tools such as advertising, public relations, sponsorship, social responsibility projects. These methods provide support to environmentalist images of brands since they are informative yet in some cases, they are perceived as unnatural by consumers. It is possible to say that being consistent and plain for actions taken for environmental activities have a direct impact on whether these activities are unnatural or sincere. In the article, the effects on brand and corporate image of green marketing practices of businesses were examined. While examining the image created by the green marketing practices of the brands in the consumer\u27s mind, it is also important to examine the actions taken for social responsibility. Therefore, the green marketing application processes of the corporate social responsibility approach are examined. In this article, a fuel company\u27s advertising film, which is known as environmentally friendly with green marketing practices, has been examined according to the semiotic analysis method
The role of employer brand practices in human resources management in job applications on company preference
Get PDFEmployer branding is an important issue that businesses cannot neglect, as it is the process of creating a brand for employees and potential candidates. Especially with the development of technology, it has become easier to reach many resources. However, it has always been more difficult to reach talented human resources. At this point, discovering, attracting, and working with talented employees for a long time has attributed a key role to the employer brand. In this direction, the aim of the study is to investigate the roles of employer branding practices in attracting talents to the company in job applications. Content analysis, which is a qualitative analysis method, was used in the study. Maxqda 20 software program was used to access the findings of this analysis. In the research findings, it was seen that concepts such as reputation, communication, awareness, and the concept of Employer Brand were used together intensively. As a result of the research; It has been understood that businesses that want to attract talented employees to the company use the employer brand and communicate effectively with the external environment. It has been seen that this interaction supports the corporate reputation and this has played an important role in increasing the awareness of the company and in the preference and reliabilit
Tax revenue and private domestic investment: Evidence from Nigeria
Get PDFThis paper investigated the impact of tax revenue on private domestic investment in Nigeria from 1980 to 2018 using the modified ordinary least squares- Autoregressive distributed lag (ARDL). The paper used oil revenue, non-oil revenue, and Corporate Income Tax (CIT) as the independent variables while Private Domestic Investment (PDI) is the dependent variable. Oil revenue and non-oil revenue were used as a proxy for oil and non-oil tax. These data were obtained from secondary sources- central Bank of Nigeria, World Bank database and Federal Inland Revenue service statistical bulletin. The result showed that a long-run relationship exists between the aforementioned variables. Also, the paper revealed that oil and non-oil do not have a significant impact on PDI but CIT has a positive and significant impact on PDI. The paper recommends that proper measures/reforms should be put in place in order to reduce the impact of tax on private domestic investment in Nigeria