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Government initiatives and digital Innovation for Atma Nirbhar MSMEs/SMEs: To Achieve Sustainable and Inclusive Economic Growth
Get PDFPurpose: The Government Schemes and policies along with Digital innovation are accelerating the growth and opportunities for MSMEs for inclusive economic growth and Sustainability through Entrepreneurship for transforming MSMEs/SMEs both in rural areas and urban areas, the innovations are catalysts for social, and economic development with associations such as NITI Aayag, FICCI, CII, ONDC, OCEN, NDEAR NPCI-peer to peer lending. PMMY, ASPIRE, the Pharmaceutical Technology upgradation assistance Scheme (PTUAS), CGSSD-(Credit Guarantee Scheme for Subordinate Debt), Self-reliant India Fund for equity infusion through Fund of Funds (FoF], Skill India, Startup India, Make in India, FDI norms, Ease doing Business(EodB), FinTech Digital lending, Udyam, CLCS - [Credit Linked Capital Subsidy for technology up-gradation], Mudra, Coir Board, Khadi and Village Commission, Khadi e-market portal for the vocal to local, E-marketplace(GeM),The New Logistics Policy, and zero defect and zero effect revision of MSME Classification, PMEGP, Atma-Nirbhar Bharat Abhiyan (ANBA) packages for The MSME/SME sector too contributes extensive employment opportunities, industrial production, exports, contributing to GDP, SHGs programmes under the startup village Entrepreneurship Programme (SVEP), PMKVY, National Skill India Mission GST exemption for SHG with support of NABARD, SIDBI, the backbone for MSMEs in financing Green sectors like renewable energy (RE) Industries, Health Products, Agriculture and electric vehicles (EVs), Technology Centers(TCs) in policy framework promotes the sustainable Development Goals(SDGs), Atma Nirbhar MSMEs and to achieve 5 trillion dollar economy.
Design/ Methodology/Approach: The research is based on secondary data collected from the annual report, Newspaper articles, news, website and published data of the Ministry of MSMEs and both the conceptual and empirical studies have been reviewed.
Findings/Result: This paper analyses economic growth through various schemes such as ECLGS, startup India SAMRIDH, Startup India Seed Fund scheme to SME, MSME, and Atmanibhar Bharat contribution towards MSME and SME. It also focused on the importance of ONDC, OCEN, and NDEA to enhance the productivity, fintech, and smooth functioning of E-Commerce and also create functions and opportunities for a job which leads to uplifting the economy of the country.
Originality /Value: BDEF approach, i.e., Better customer experience, Decision making, Empowerment and entrepreneurial competence, and Facilitating speedy execution of business processes are the main key factors to achieve MSMEs /SMEs for sustainable and Inclusive Economic Growth.
Social Impact: This research is expected to provide the impact of government Schemes and digital frameworks to build and strengthen the MSMEs for sustainable development, global trend and social changes.
Paper Type: Viewpoin
A Review on E-commerce and Rural Consumers: A Study on the Motivational Factors for Online Shopping among Rural Youth
Get PDFPurpose: Online shopping is now a frequently used method of making purchases. It has become popular in rural areas, especially among rural youth, as a result of advancements in technology, information, and communication. This study aims to determine the motivational factors that affect rural youth's online shopping behaviour and their level of familiarity with e-commerce in general and online shopping in particular.
Design: Secondary data was gathered by referring to journal papers via Google Scholar, Research Gate, Academia databases, Magazines, and books. The framework of ABCD factor analysis is included in the study.
Findings: Based on the articles examined, it is clear that young people are comfortable making purchases online, and that they do so for a variety of reasons. Youngsters are influenced to shop online because of both internal (personal) and external factors (Influencers). Despite the fact that there is no research on rural youth in the reviewed articles, there are still some themes that apply to this demographic that are universal across all consumers, whether they live in cities or rural areas. A number of problems exist even for young people living in urban areas when they try to shop online. The majority of young people still prefer shopping online because of ease, lower prices, higher quality, convenience, etc. The majority of youth today, prefer to shop online for books and electronic gadgets.
Originality value: The knowledge that young people possess relating to online shopping has been assessed based on the reviewed articles. The motivators that make youth buy the products online are identified along with the purchase process, methods of payment, etc.
Paper Type: Review of Literatur
How Internal Quality Assurance System is Re-defined in Private Universities – A Case of Srinivas University, India
No full textPurpose: To study and assess about how the Internal Quality Assurance System can be redefined and restructured in Private universities and their effect on the overall quality of teaching and learning environment.
Methodology: A case study is taken from Srinivas university. All the required information is taken from the mentioned University. Also, a few research papers are taken from Google scholar based on which a literature review is done
Results and Outcome: The study leads to an observation and conclusion about redefining Internal Quality Assurance System in Private Universities and also its effects on various domains in the existing system. It is also seen that the redefined quality leads to satisfaction, delight, and Excellence. It also becomes a foundation for NAAC Quality Initiatives
Originality: A research based case study on analysis of the Internal Quality Assurance system of Srinivas University.
Type of Paper: Research based Case study
Building Ethical Capital through Human Resource
Get PDFPurpose: Both in the professional world and the academic world, there is a rising interest in modern-day business ethics. However, ethical violations continue to occur in the course of business operations, prompting academics and professionals to re-evaluate the current state of affairs and devise innovative new approaches to the problem of effectively managing ethics in business organizations. The goal of this study is to assess the most successful means of creating an ethical culture in the workplace for building ethical capital within the greater framework of human resource management practices.
Design/Methodology/Approach: This is a review paper. Content analysis was done to compare and contrast the existing knowledge and potential practice based on model analysis considering Structure-related, organizational and individual constraints in the workplace. The classroom discussions among professional appearing as Masters scholars having more than 5 years of experience has enlightened the contextual comparison of the theoretical body of knowledge in the study.
Findings/Result: In light of this, although attempts to market ethics are primarily directed on utilizing and developing clear, documented formal mechanisms, the literature argues that alternative tools are equally important and required to accomplish this goal. Due to the significant impact that HRM ethics and practices are believed to have on staff employees, there has been a recent surge in interest in the study of the role that Human Resource Management (henceforth, HRM) plays in promoting ethical behavior in the workplace through standards, training, and codes. In the workplace, the institutions and interactions all work together to do what's right, even when it's difficult to do the right thing, core values will drive value-creating initiatives. Compliance will keep us out of trouble, but virtuous ethics will produce value for both our co-workers and our organization as a whole.
Originality/Value: A comprehensive examination of the role that HRM systematically signifies in generating an ethical workplace for the organization.
Paper Type: Review pape
Let Us Create a Physical IoT Device Using AWS and ESP Module
Get PDFPurpose: This research paper explores the feasibility of creating a physical AWS IoT device using an ESP module. The paper describes the steps and process of building such a device, including the required hardware and software components. The ESP module is chosen for its low cost, small size, and ability to connect to the internet through Wi-Fi. The AWS IoT platform manages and monitors the device, including the ability to receive and send data to and from the device. The paper includes a detailed explanation of the programming and setup involved in creating the device and the challenges and limitations encountered during the process. Ultimately, this paper demonstrates that creating a physical AWS IoT device using an ESP module is possible, providing a cost-effective solution for developers looking to build IoT devices. The project code is available to download.
Design/Methodology/Approach: Initially, we create things inside the AWS cloud. Download all certificates and credentials. Then the downloaded credential, we added to the project variable—the Code compiles and runs. Our ESP8266 hardware is then ready to receive the topic. We use two channels to send the topic to our ESP Module. We can send topics using the AWS cloud MQTT test client interface. Another way is from the C# dot net MQTT client application. We develop an application in the visual studio that can update the AWS device shadows. We will notice that data sending to the AWS Device shadows and updating the ESP module almost in real-time.
Findings/Result: We use the ESP module to experiment with the AWS IoT interface. Sometimes researchers need to transfer the data over IoT. So here we provide the complete practical guide for IoT experiments. Here we demonstrate How to create the IoT devices and send/update the IoT Devices' Shadow. We integrated the C# MQTT client. Using our created application, we will update AWS cloud MQTT devices shadows. It might be more help full for new researchers to integrate IoT into their projects.
Originality/Value: After studying Several documents, we created this paper after doing lots of experiments so that our researcher could experiment easily. The available Code is wholly tested and workable. Our researchers can integrate it into their projects with a little customizing effort. The researcher can find some revenant documents for their research work.
Paper Type: Experimental-based Research
Why and When Statistics is Required, and How to Simplify Choosing Appropriate Statistical Techniques During Ph.D. Program in India?
No full textPurpose: The purpose of this article is to explain the key reasons for the existence of statistics in doctoral-level research, why and when statistical techniques are to be used, how to statistically describe the units of analysis/samples, how to statistically describe the data collected from units of analysis/samples; how to statistically discover the relationship between variables of the research question; a step-by-step process of statistical significance/hypothesis test, tricks for selecting an appropriate statistical significance test, and most importantly which is the most user-friendly and free software for carrying out statistical analyses. In turn, guiding Ph.D. scholars to choose appropriate statistical techniques across various stages of the doctoral-level research process to ensure a high-quality research output.
Design/Methodology/Approach: Postmodernism philosophical paradigm; Inductive research approach; Observation data collection method; Longitudinal data collection time frame; Qualitative data analysis.
Findings/Result: As long as the Ph.D. scholars can understand i) they need NOT be an expert in Mathematics/Statistics and it is easy to learn statistics during Ph.D.; ii) the difference between measures of central tendency and dispersion; iii) the difference between association, correlation, and causation; iv) difference between null and research/alternate hypotheses; v) difference between Type I and Type II errors; vi) key drivers for choosing a statistical significance test; vi) which is the best software for carrying out statistical analyses. Scholars will be able to (on their own) choose appropriate statistical techniques across various steps of the doctoral-level research process and comfortably claim their research findings.
Originality/Value: There is a vast literature about statistics, probability theory, measures of central tendency and dispersion, formulas for finding the relationship between variables, and statistical significance tests. However, only a few have explained them together comprehensively which is conceivable to Ph.D. scholars. In this article, we have attempted to explain the reasons for the existence, objectives, purposes, and essence of ‘Statistics’ briefly and comprehensively with simple examples and tricks that would eradicate fear among Ph.D. scholars about ‘Statistics’.
Paper Type: Conceptual
Analysis of Contractual Process of Users Committees: A Case of Khairahani Municipality, Chitwan, Nepal
No full textPurpose: The projects at local level in Nepal are found to be executed through users committee or contractors depending upon structure and budget. To assess the existing practice of formation & contractual process of Users Committees while implementing construction projects at Khairahani Municipality Chitwan., Nepal. Design/Methodology/Approach: The study was solely the project management practice of the Municipality implementing through UCs using Checklist Survey for projects with cost more than 10 laks. Data of the 33-sample site (different sectors of construction) will be collected and analyzed to obtain the significance. The information collected from the UCs members through the questionnaire and the consultations. The data were also collected from the Engineers, Sub Engineers, Planning officers, Assistant planning officer, Account Officer, Accountant, and elected representatives employed through questionnaire. All the collected data were analyzed quantitatively and qualitatively using bars, graphs & diagrams and comparison with existing laws.
Findings/Result: The UCs in the projects of Municipality was formed by the general mass meeting of local beneficiaries without political interferences or biases. For the construction projects implementation through UCs, its formation was through the participatory approach but it was not strictly followed the prevailing acts, rules, guidelines and directives to local bodies for the composition of UCs. The supervision and monitoring mechanism exists but it was not functioning as well. The projects after the work completion had been examined and cleared within the time. The ownership of the projects, O & M fund and handover of the completed projects was not clearly defined. There were very few projects implemented through UCs that have adverse environmental impact, though the environmental impact consideration should be taken. From the study it is found that both the approaches can be suitable depending on the specific conditions and requirements. Each one of them has its own merits and demerits which do not enact in all situation of rural construction work.
Originality/Value: The existing practice of formation and contractual process complies with existing laws, bylaws rules, regulations, and guidelines illustrate law binding nature.
Paper Type: Research pape
Brain Regions and its Correlates of Multifarious Sexual Desire Disorders from the Vantage Point of Neuropsychology
No full textPurpose: The most a set of illnesses that impact both men, as well as women; include sexual aversion disorder (S.A.D) and hypoactive sexual desire disorder (H.S.D.D). Nevertheless being common, those same two illnesses are frequently ignored by medical professionals as well as clients owing to their private and more intimate character. In order to accurately handle our clients' sexual difficulties and execute effective therapy, we as clinicians must go over our own discomfort and in this paper, common sexual disorders will be addressed with the touch of their neuropsychological etiology.
Objective: The major objective of this article is to describe numerous sexual desire issues and how they relate to the brain. Erectile dysfunction and a few other sexually transmitted diseases are at least known to people (STDs). In addition to having a limited understanding of sexual problems brought on by viruses and other microbes, society also has little to no awareness of those brought on by brain injury or the dysfunction of certain brain areas. Therefore, one of the primary goals of this essay is to clarify popular and widespread diseases of sexual desire and their relationship to illnesses of the brain or other pathologies.
Design/Methodology/Approach: The scientific and secondary clinical data for this work were gathered from reliable sources like Google Scholar, Academia, Researchgate, and others. The results of national and international studies on the topic issue have been assembled methodically and scientifically. In order to make this document more scientifically sound, reliable, and accurate, each scientific journal research result underwent a thorough, methodical, and scientific assessment. To increase this paper's uniqueness and reliability, we gathered the thoughts of a variety of experienced experts.
Findings/Result: According to emerging knowledge, the temporal areas play a critical role in the regulation of erotic functioning. The amygdala is assumed to play a major role in managing human sexual impulses. This approach emphasizes the need for more study into the neural mechanisms behind this fundamental and permanent aspect of human nature. It is hoped that such an examination would lead to more studies, particularly through key brain regions that have already been identified by researchers. Another viewpoint is that sexual arousal disorders are poorly understood and treated, which leads to significant comorbidity as well as mortality in romantic relationships.
Originality and Value: An innovative attempt has been made to provide information on a number of common sexual desire problems and how they may be treated with psychotherapy and psychopharmacology. Information is gathered from researchers and subject-matter specialists to make the paper vibrant and precise. The report was written so that everyone who read it, regardless of academic background, could grasp this clinical problem. A fresh attempt has been undertaken to spread a clinical understanding of sexual desire problems and their relationship to the brain in a more straightforward manner. This paper was created in the hopes that readers will be able to comprehend problems of sexual desire by bearing in mind how they relate to the brain.
Paper Type: Clinical analysis pape
In-store Customer Perception towards Furniture in a Multi-product outlet – A Synthesis of Literature Review and Research Agenda
No full textPurpose: Consumers’ when getting into a store; behaviour is critical; to be observed-and to understand their perception of products that they are eager to buy. When customers look at products, in general, as they walk through the retail outlet, their perception gets influenced due to various factors like atmospherics and visual merchandising, sales executives, price display offers, and many more. This interesting; study leads us to understand what would work and what needs improvement. A customer would buy based on the influence that he is subjected- to through various mediums of impact created in an outlet like lights, music, air conditioning, product feel, and many more or through digital media. Hence this article synthesizes; many years of scholarly research on consumer perception published in a few of the leading journals in this field; globally.
Design/ Methodology/ Approach: Buying products from a store is a dynamic process involving individuals and families; therefore, the cornerstone of purchase is to buy the best value product at a cost that matches the value the product delivers. The base of creating a good customer relationship is on the present value and the future value and longevity of a product that customers utilize and enjoy. This literature synthesis is- undertaken; to uncover various aspects that pull a customer to a multi-product store via digital marketing applications or conventional marketing processes. Expectations created by the digital marketing team vs. reality in the store create better bondage with the store team therefore and the perception towards the store changes with time and the product satisfaction that he derives.
Findings/ Results: This literature synthesis establishes that the concept of customer perception is highly personalized as each one tends to perceive differently based on their age, gender, qualification, religious beliefs, cognitive as well as social and cultural background. Their perception of positive thoughts and negative feelings is, observed while handling products. The research gap and the identified agenda for further synthesis were distinct and assessed using the most valuable ABCD structures. Accordingly, the literature investigation findings are synthesized and analyzed by submitting recommendations for creating a wide-ranging research agenda about customer perception in the Indian Retail market.
Originality: This is to understand how individuals and families behave when they visit a store. An attempt by the author to further enhance these studies for a doctoral thesis presents an attempt to learn and explore what actions and behaviours lead to a purchase of a furniture product by a customer. If these; cues; could be found from a large segment of customers, then it would be easy to create an environment of conducive signs that lead to a close of a sale[s].
Paper Type: Literature Revie
Real Time Body Orientation Recognition for Customer Pose Orientation
No full textBackground/Purpose: One of the most significant areas in marketing is consumer position analysis. Retailers can assess the extent of client interest in the goods based on customer pose data. Due to occlusion and left-right similarity difficulties, pose estimation is problematic. We describe a CNN-based solution that includes the body orientation and visibility mask to overcome these two challenges. It provides global information about posture configuration using simple gaits in a retail setting. When a person looks to the right, for example, the left side of his or her body is hidden by the body orientation. In the same way, the person faces the camera, the right shoulder will most likely be on the image's left side. A novel Deep Neural Network design is used to merge body orientation and local joint connections. Second, the visibility mask simulates each joint's occlusion state. Because body orientation is the major source of self-occlusion, it is inextricably tied to it. Detecting an occluding object (such as a shopping cart in a retail setting) might provide give visibility mask prediction clues. Global body position, local joint connections, client mobility, and occluding obstructions are all taken into account in the final advised method. Finally, we run a number of comparison tests to see how effective our technique is.
Objective: This work presents customer posture estimation, and a visibility mask to build a prototype for inner and self-occlusion. It also concentrates on local joint connections, global body orientation, and customer mobility.
Methodology: The suggested technique is depicted in its entirety in Figure-2. To figure out which portion of the human picture is concealed, we employ stance markers to identify the viewable areas. The landmarks in the occlusion zone have a lower confidence score when we extract posture landmarks. As a result, it is possible to obtain visible masks incorporating occlusion information. We employ visible signs to assist the hidden individual in three ways. To begin, visible masks are utilized to detect viewable parts and to construct spatial masks that filter noise caused by occlusions.
Findings/Results: The proposed method outperforms to overcome left-right similarity difficulties, the network incorporates body orientation information, and the visibility mark layers are introduced into the network to enhance the efficiency of occluded joints.
Conclusion: For customer pose estimation, A novel architecture using the concepts of Deep Learning is proposed and the occluding object detection clearly provides inter-occlusion by object cues. As a result, local joint connection, the global body orientation, and occluding object and human motion.
Paper Type: Research article